This whitepaper covers a few tips and tricks regarding the use of filters that will help you get more from Google Analytics and aid you in making more informed decisions about your site and its content.
1.Setting your URLs to Lowercase
2. Excluding your own traffic from reports
3. Showing the domain / hostname
4. Filtering directories and sub-directories
5. Separating mobile and non-mobile traffic
6. Making sense of the search keyword (Not Provided)
7. BONUS - See search rankings for keywords in Google