Sponsored by the Benjamin and Anna E. Wiesman Family Endowment Fund AN AGENCY OF THE JEWISH FEDERATION OF OMAHA
Remembering Alex Fleischer
December 3, 2010 26 Kislev 5771 Vol. 90 | No. 14
This Week
by BOB GOLDBERG Federation Communications Specialist and Young Leadership Director When Alex Fleischer, 66, died on Oct. 19, the Omaha Jewish community lost a very good friend. Fleischer passed away in his beloved Tel Aviv. Beginning in 1993, Alex helped design and lead 29 missions with the Omaha Jewish community. “Alex was our community umbilical cord to the land, people and sights of Israel,” said Rabbi Aryeh Azriel. “So many of us have been enriched and cared for by this marvelous man. May Alex’s work as a lover of Israel continue to inspire us and strengthen our commitment to the State of Israel”. Alex always said he got into the tour guide business by accident after he returned to Tel Aviv from his studies at the London Royal Academy of Art. He remained a passionate painter and photographer throughout his life. For 40 years, he was also one of the most knowledgeable and sought after tour guides for North American Jews wanting to experience Israel. Alex was a student of Jewish history. As such, he accompanied many Omahans to the Former Soviet
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Union and Poland. He believed in always looking for and growing connections between Jewish people. Rabbi Jonathan Gross says, “Alex
Alex Fleischer and Harlan Noddle was a kind and deeply spiritual man who loved the Jewish people and the land of Israel. Being in his presence and listening to his stories added to the experience on every trip. In his life, Alex led hundreds and hun-
Child Savings Institute honors NCJW by TIPPI DENENBERG Vice-President of Public Relations, NCJW NCJW was honored by the Child Savings Institute (CSI) at their 2010 Annual Board Luncheon on Nov. 4
dreds of people around every corner of the land of Israel and he left a part of his soul in every one of those places and in the hearts of all of
president of the National Benevolent Association, CSI’s former parent organization. Initiated in 1984, the first Gibble award was given to John Gottschalk, retired chief executive
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those he touched.” The word associated with Alex the most is “Kadima,” to go forward. At bus stops across Israel, Alex would be heard telling participants “Kadima!” “Go forward, get moving.”
He wanted to get in as much as possible for each group, one more site visit, one more slice of the beautiful tapestry of Israel. Alex saw his work as a gift to each of us fortunate enough to have made the journey with him. “I had the opportunity to travel with Alex several times,” says Dr. Guy Matalon, Director of the Center for Jewish Education, “He brought a lot of knowledge, humor and sophistication when presenting Israel to us. Alex’s words and descriptions are still with me and helped make Israel more meaningful to me. I am grateful for his hard work. He really connected Americans to Israel.” Alex’s photographic mind, quick wit and deep understanding of Diaspora Jews and Jewish peoplehood made him a popular and loved figure to Jews throughout the U.S. However, if you asked him where his second home was, he would always tell everyone - it’s Omaha. Alex leaves behind his loving family in Israel, including his wife Hannah, daughters Gallit and Ophira, son Duby, and sons-in- law Shai and Nir, as well as 4 grandchildren. Our community will deeply miss Alex Fleischer. He made Continued on page 2
Can you tell me how to get to Jewish Sesame Street? by JACOB BERKMAN NEW YORK (JTA) -- Oscar the Grouch and Moishe Oofnik, his Israeli cousin who lives in a recycling bin on Rechov Sumsum in Tel Aviv, opened up what would turn out to be the most explosive plenary session at the General Assembly of the Jewish Federations of North America.
The two Muppets, however, were at the GA for something much less polarizing -- to help roll out Shalom Sesame, a new version of the iconic children’s puppet show that is geared toward a North American Jewish audience aged 3-7. The 12-part DVD series, which was given a soft release in late October, was taped in Israel using
Inside Point of view Synagogues In memoriam
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NCJW’s Nikki Kirshenbaum, left, Melinda Graham, and Beth Friedman with two CSI board members. at Happy Hollow Country Club. NCJW received the William T. Gibble Award named for the first
officer and publisher of the Omaha World-Herald. For the past several years the award has been given to a faith-based organization or individual in honor of extraordinary service. Over the last several years NCJW-Omaha Section provided duffle bags filled with necessities, toiletries, stuffed animals and blankets for tots and teens entering into foster care, Pack n’ Plays and most recently pillows, towels, and bedding. For information on how to help with our Totes for Tots and Teens program, call Nikki at 965.8935.
Oscar the Grouch and his Israeli cousin Moishe Oofnik, visited the federations’ General Assembly in New Orleans to promote Shalom Sesame, a version of the iconic Sesame Street that is designed for young Jews. Credit: Daniel Sieradski They introduced the prime minister of Israel, Benjamin Netanyahu, whose address that included talk of resisting some Palestinian demands on settlement building would be rambunctiously interrupted by left-wing activists, creating a buzz throughout the rest of the three-day conference in early November.
the Muppets and the set of the Israeli version of Rechov Sumsum, the show on which Moishe Oofnik stars. It is aimed at presenting life in Israel and Jewish culture to North American Jewish children that they may not ordinarily receive. “We don’t look at it as being Continued on page 2