34th edition of IIJS : A game changer
G
old glitters, diamonds sparkles, jewellers winds up with a new hope IIJS 2017, the talk of the town mesmerised every one with its splendid success. Every jeweller had a reason to celebrate IIJS. From day one the magic begins with visitors cramming the stalls and aisles. The myth that GST could affect the business which was hovering around pre-IIJS was broken with the victory of IIJS this year. IIJS 2017 registration received was 35000+ approx against 33500 last year. Gold, mass produced, couture section have done well, so has Machinery. Designs played the key role with its innovation and creativity. Light weight jewellery ruled the trends but antiques and bridal jewellery were in focus too. Diamond segment was another section which attracted the jewellers with its sparkle. Colour stone, platinum, pearls played shared its own success story. Exhibitors across the various Halls also revealed that the GST had no impact on the business at the trade fair. The all new renovated section accommodated in Hall 2 is worth visiting. The revamped stalls, spacious, well illuminated add sparkle to the show. The jewellery showcased ranged from elusive pieces to
ethnic to tribal to patriotic jewellery pieces. The machinery expo which was held at Hotel Lalit also witnessed good footfall. Every kind of machinery and innovations made its way to the show. Speaking on the lines of IIJS success, Rajendra Jain, MD - Swarovski Gemstones India said, “GST which was implemented on July 1st , 2017 did bring some kind of fear to all and we started preparing for the slow pace, but I was proved wrong with the first day of the show, the crowd was commendable and this created positivity. Every exhibitor was happy to find a serious buyers and every retailer had some thing new and unique designs to order. The IIJS this year was great success not just for the gold, but silver, platinum, etc. This was one the best show for Swarovski and its branding partners as well.�
Swarovski dazzles at IIJS 2017 Swarovski Gemstones India, the most talked brand unveiled its genuine gemstones and zirconia innovations. As said ‘good design is soul of the jewellery piece and Swarovski adds life to every piece. Swarovski embedded jewellery was appreciated and well received. Every Swarovski brand partner reported excellent response to the jewellery at display and was overwhelmed with the orders they received including from some of the top retailers. Over all, the presence of brand Swarovski along with partners has been well appreciated at IIJS 2017. Here are the views from brand partners about their association with Swarovski.
We are proud to be associated with such a renowned company. Our association with Swarovski is more than a decade to produce quality products. The spark and brilliance of SWAROVSKI ZIRCONIA stones really enhances our designs to a higher level. A clear indication of the brand mark on the stones further assure the quality of product used by Emerald. We are continuously launching new stones introduced by Swarovski & also planning to release innovative concepts together. The association can be simply termed as Each & Every unique studded products of Emerald is enriched & beautified by SWAROVSKI ZIRCONIA. K. Srinivasan, Managing Director, Emerald Jewel Industry
SURYA GOLDS established an ingredient branding partnership with SWAROVSKI GEMSTONES from more than 15 years. Our each & every product in gold Jewellery is exclusively Made with SWAROVSKI ZIRCONIA only. Company like yours, with a brilliant team of dedicated workers and with friendly work environment can only aim for high results. Working with Swarovski has been a real honor and we value each and every transaction and deal. SWAROVSKI & SURYA GOLDS successful business story is an inspiration for the entire gold jewellery industry. And we remain proud to continue our association with Swarovski in future. We wish you all the success for many more years to come. Ramesh Shoor, Director, Surya Golds Pvt Ltd.
RKR is privileged to be named as brand partner of Swarovski. Using the Swarovski Zirconia brings in reputable name and defines quality in our products. Swarovski new cuts and colors help us to make new patterns and bring in different color combinations to our ever traditional gold. Our new collection in this show would be fluence cuff and kada bangle set with Swarovski Zirconia classic cuts and to another new product line we have used new innovation colours from Swarovski. Hope, a lot will be professionalized on immediate implementation of GST among the jewellery segment and at the time of IIJS which shows positive impression. S.V. Sreenivasen, Managing Director, RKR Gold
We have been using SWAROVSKI ZIRCONIA in our jewellery since 2008, and must say that it has transformed the way our jewelery looks. A myriad of shape and color options bundled with excellent marketing support allows us to make better products and be more competitive in the marketplace. Collection Q is our latest offering. Our design team has worked on minutest detail with use of the best technology available in the field. I am confident the creativity will be appreciated by everyone. Paresh Jain, Director, Veera gold
Swarovski is one among the world’s leading brand in gem and jewellery industry. They are synonymous with high fashion. The inclusion of style and fashion quotient to retailing of gems and jewellery is attributable to Swarovski. Their presence in various countries across the globe, speaks in itself about their popularity among the masses. We use SWAROVSKI ZIRCONIA stones in all our products. Customers prefers it from other ordinary stones. Undoubtedly Swarovski enhances the appeal of the ornaments. Mahender Kumar Tayal, Managing Director, Anmol Jewellers
SWAROVSKI ZIRCONIA has been adding colour & Sparkle to jewellery for the last 50 years. They are redefining trends in the jewellery industry with their unconventional looks, we are proud to be branding partners of Swarovski. Paras Jain, Partner, M M Jewels
“Kubik” is one of our brands which is exclusively a Swarovski Zirconia and precious color stone jewellery collection. Swarovski gives it a look and feel of diamond jewellery. Swarovski has been our valued partner over couple of years now, and the jewellery has been accepted by many customers. This jewellery gives them an experience of taking over the world with their beauty radiating like diamonds. Sanjay Sanghi, Managing Director, Sanghi Jewelers Pvt. Ltd.
Pranda Group has been associated with Swarovski Gemstones from more than two decades. To fulfill our customer’s demands of supplying quality Jewelry Swarovski Gemstones plays a vital role as finest Ingredient of Jewelry, blended with impeachable Pranda craftsmanship. Swarovski are reliable suppliers of Pranda Group ushering ever evolving innovative product lines with precision cuts and consistent supplies enhancing our product lines to a new high. Its always a pleasure and privilege to be associated with Swarovski. Vinod Tejwani, Managing Director, Pranda Jewelry Pvt Ltd
Swarovski! A glorious heritage. A commitment to excellence. A never ending quest for beauty, elegance, perfection, creativity, craftsmanship all these and more. A trendsetter for all brands in the luxury, lifestyle and jewellery segment, Swarovski has in many ways redefined the ways in which we have approached our business and our customers. Praveen Jain, Director, Blue Lotus Jewellery
It gives Neptune Gold immense pleasure to say that we’re working with Swarovski from past seven years. We had a wonderful experience using Swarovski Zirconia stones for casting studded jewellery. Due to the use of Swarovski Zirconia we are able to establish our self in branded chains of stores and also helping us to creating brand value across rural, urban, semi urban India. In rural India there are not many supplier of jewellery set with Swarovski Zirconia, Hence, our rural customer are very much satisfied with our Swarovski Zirconia studded jewellery. Hemant Modi, Director, Neptune Gold
When we think of world’s best quality stones, the only name which comes in our mind is Swarovski Zirconia. It has been ingrained in the minds of Indian Jewellery industry both among jewellers and customers for the last many years. Swarovski is today the industry leader due to their versatility in colours, shapes and sizes makes it the most convenient stone to beautify our Jewellery. Manish Bhindi, Director, Bhindi Manufacturers
SWAROVSKI ZIRCONIA is one of the best things to have happened to the Studded Jewellery Industry. Their consistent quality, precision and brilliance makes it the best stones for the highest grades of jewellery manufacturers. Each and every piece of our jewellery is studded with SWAROVSKI ZIRCONIA. Ashok Agarwal, Proprietor, KailashNath & Co
We always wanted to offer the best to our customers and when we thought of creating an innovative and eminent line of Platinum Jewellery, we chose to go with Swarovski - the best brand we can offer to our customers, hence we associated with Swarovski and launched Aayra, India’s first platinum Jewellery brand embellished with Swarovski Zirconia. We have received an excellent response for the jewellery range at IIJS 2017. Our clients liked the collection and we hope to take the brand to much higher level in future. Vijay Pokarna, Director, Pure Platinum Jewellery Pvt. Ltd.
KARLIE KLOSS
Brilliant Precision
BORN FROM A TRADITION OF
MASTER CRAFTSMANSHIP
VISIT SWAROVSKI-GEMSTONES.COM
IIJS 2017
SIGNITYINDIAOFFICE@SWAROVSKI.COM
SWAROVSKI GEMSTONES, +91 (22) 2851 6876,
BOOTH NO. OB–008 I & II, 009 I & II, 012 I & II AND 014 I & II
HALL NO. 5, OPEN BAY