RETAIL DESIGN &
Projects 2022 - Current
Based in Singapore, Jess is a Retail design professional with diverse experiences in Architecture, store design, visual merchandising and project management.
She is a graduate of National University of Singapore with a Bachelors of Arts in Architecture (Honors).
Passionate about the luxury beauty industry, Jess has most recently devoted herself to growing her professional expertise as a visual merchandiser at Armani Beauty under L'Oréal, after nearly 2 years as a retail designer with Guerlain under LVMH.
As a native Chinese speaker, she has worked with multiple different markets in the APAC region with special focuses on Travel Retail China. Her experience has allowed her to work on a range of projects in both local market and travel retail context, honing different skills such as project management, design development and stakeholder coordination.
In her years of experience, Jess has been responsible for the roll out of “Bee Concept” with Guerlain for over 30 unique project openings. She also heavily contributed to the roll out of “Red Ribbon Concept” with Armani Beauty in designing key POSMs and planograms, while also executing multiple pop ups of various scales.
Key projects in this portfolio include those listed in the contents page.
// Local Market
// Travel Retail
VM DEVELOPMENT
// Gondola Back Panel
// Travel Retail Exclusive Cloche
// Post Execution Photos
“RED RIBBON CONCEPT”
// Post Execution Photos
POP UPs
// ARMANI MAKEUP-LAB
// CNY 2024
Completed Project: Smith & Caugheys, NZ
Photo taken in 2022
Completed Project: Shinsegae Gangnam
Photo taken in 2022
Completed Project:
Isetan Gardens, MY
Photo taken in 2022
