Beautycounter Look Book

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SKIN FA C E B O D Y H A I R K I D S B A B Y


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HELLO, Earlier this year, I delivered the opening address at Beautycounter’s Leadership Summit in Minneapolis. Each time I do this I am more inspired and proud than the last. I am inspired seeing how many new people have discovered their passion for better beauty, and I am proud of how far we have come together. Looking out at those women and men, all eager to get safer products into the hands of everyone, it is a real reminder that our work is important—and personal—to so many. Our movement is growing and our voices are being heard; more people than ever recognize the need for safer products.

We believe everyone deserves to feel confident in their daily routine, so Beautycounter is committed to developing products that meet the highest standard of safety in the industry. Our newest additions include Color Intense Lipstick, a line of eight new shades that deliver rich color payoff with a luxe satin finish; Cleansing Milk and Adaptive Body Moisturizer as part of our breakthrough Countermatch™ skin care collection; and One-Step Makeup Remover Wipes, which are made with a naturally derived micellar formula and are biodegradable in a home composting environment.

With every product we make, your health and safety are always our top priority, because beauty should be good for you.

GREGG RENFREW FOUNDER AND CEO

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Our mission is to get safer products into the hands of everyone.

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COUNTERMATCH

C O U N T E R M AT C H

YOUR SKIN HAS MET ITS MATCH

The ultimate regimen for hydrated, radiant skin.

THE COUNTERMATCH COLLECTION is Beautycounter’s revolutionary 5-piece regimen. Powered by Bio-Mimic Technology, each product harnesses the unique life-giving properties of plants to match the composition of skin, giving it precisely what it needs and nothing it doesn’t. 7176 US | $200 CA | $242 S K I N CAR E 7 S


ALL-DAY RADIANCE Day-to-night moisture protection

COUNTERMATCH PURE CALM CLEANSING MILK Featuring breakthough Bio-Mimic Technology, this ultra-gentle cleanser removes makeup and impurities without surfactants that can strip away natural oils.

COUNTERMATCH INTENSE MOISTURE SERUM This intense serum absorbs quickly to deliver a concentrated boost of moisture for immediate and lasting hydration, while vitamins C and E provide antioxidant protection.

1084 150 ML / 5 FL OZ US | $32 CA | $42

1083 30 ML / 1 FL OZ US | $48 CA | $58

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COUNTERMATCH ADAPTIVE MOISTURE LOTION This lightweight lotion helps skin adapt to the ever-changing agressors of modern life by adjusting hydration levels throughout the day for a smooth look and feel, and a radiant glow. 1080 50 ML / 1.70 FL OZ US | $49 CA | $60


COUNTERMATCH

COUNTERMATCH RECOVERY SLEEPING CREAM This advanced blend of hyaluronic acid, plum oil, and tara gum creates a protective layer to shield skin from moisture loss, replenishing hydration and revitalizing skin while you sleep. 1081 50 ML / 1.70 FL OZ US | $55 CA | $67

COUNTERMATCH EYE RESCUE CREAM Formulated with safer ingredients, this hydrating cream brightens eyes by reducing the appearance of shadows. 1082 15 ML / 0.5 FL OZ US | $39 CA | $47

COUNTERMATCH ADAPTIVE BODY MOISTURIZER Achieve 24 hours of hydration* and smoother, youthful-looking tone with this breakthrough body lotion. *Based on an independent 32-subject clinical study 1085 242 ML / 8.2 FL OZ US | $39 CA | $51

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TAKE BACK CONTROL OF YOUR SKIN

NEW!

Meet our new regimen for oily and blemish-prone skin.

THE COUNTERCONTROL COLLECTION Introducing Countercontrol, an effective regimen for oily and blemish-prone skin without the irritation.* Our Collection, powered by our signature SkinBalance Complex of wintergreen and rosebay willow, mattifies skin and helps clear breakouts while keeping skin in balance.* *Based on an independent, 24-subject consumer panel study after four weeks

7251 US | $137 7250 CA | $178

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COUNTERCONTROL

COUNTERCONTROL


SKIN IN PERFECT BALANCE

No irritation.* Just results.

COUNTERCONTROL CLEAR PORE CLEANSER This daily exfoliating cleanser removes oil, makeup, and other impurities without harsh surfactants that can strip skin of moisture. The formula, featuring our SkinBalance Complex and aloe vera, helps purify pores and soothe while jojoba beads gently slough away dead skin cells. Infused with an energizing citrus scent, it leaves your complexion feeling refreshed and balanced, not dry or irritated. 1123 150 ML / 5 FL OZ US | $26 CA | $34

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COUNTERCONTROL INSTANT MATTE TONER This mattifying toner removes residual impurities, reduces excess oil, and minimizes the appearance of pores. The formula, with our SkinBalance Complex, helps purify skin while preserving ideal moisture levels for a refreshed, comfortable complexion. Alcohol free. 1124 150 ML / 5 FL OZ US | $28 CA | $36

* Based on an independent, 24-subject consumer panel study after four weeks


COUNTERCONTROL

COUNTERCONTROL ALL OVER ACNE TREATMENT This daily, all over treatment helps clear existing blemishes and prevent future breakouts from forming. The formula, featuring our SkinBalance Complex plus plant-based salicylic acid, helps reduce blemishes while promoting healthy-looking skin. US 1125 CA 1135 30ML / 1.0 OZ US | $38 CA | $49

COUNTERCONTROL SOS ACNE SPOT TREATMENT This fast-acting formula with maximum strength salicylic acid penetrates pores to reduce blemishes and clear skin. Featuring our SkinBalance Complex, this invisible gel treats breakouts without over-drying for a clearer, healthy-looking complexion. US 1128 CA 1138 15 ML / 05 FL OZ US | $22 CA | $29

** Based on an independent, 30-subject clinical study

COUNTERCONTROL MATTE EFFECT GEL CREAM With an innovative cream-to-gel formula, this non-greasy hydrator maintains healthy moisture levels while mattifying skin for up to eight hours.** Featuring our signature SkinBalance Complex of wintergreen and rosebay willow, the formula improves skin’s texture without silicones and other ingredients that can clog pores. Oil-free. 1127 50 ML / 1.7 FL OZ US | $38 CA | $49

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B E AUT YCO U NTE R+

ENHANCE YOUR DAILY REGIMEN With advanced solutions your skin craves.

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BEAUTYCOUNTER + BEAUTYCOUNTER+ These products are specially formulated to address specific skin concerns. Work them into your existing regimen to give your skin a brightening, plumping, or balancing boost.

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NO. 1 BRIGHTENING + VITAMIN C Reawaken dull skin with radiance-boosting treatments. Infused with antioxidant-rich, multisource vitamin C complex, they help reduce the appearance of age spots for a brighter, more even complexion. FACIAL OIL 1041 • 20 ML • 0.67 FL OZ A proprietary blend of seven natural oils, including omega-rich marula oil, provides extra hydration to the deepest layers of the skin. US | $69 CA | $82 FACIAL MIST 1038 • 47 ML • 1.6 FL OZ Active-infused and alcohol-free, this revitalizing mist preps skin, sets makeup, and refreshes throughout the day. Lime pearl extract helps promote a brighter complexion. US | $36 CA | $44

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BEAUTYCOUNTER +

NO. 2 PLUMPING + PEONY Restore and firm moisture-depleted skin with powerful peony and jasmine essences. Replenishing peony root extract helps plump skin, improve elasticity, and minimize the appearance of fine lines. FACIAL OIL 1042 • 20 ML • 0.67 FL OZ A proprietary blend of seven natural oils, including moisture-restoring jasmine and omega-rich argan, helps minimize the appearance of fine lines. US | $69 CA | $82 FACIAL MIST 1039 • 47 ML • 1.6 FL OZ Active-infused and alcohol-free, this revitalizing mist preps skin, sets makeup, and refreshes throughout the day. Rye seed extract helps minimize the appearance of fine lines. US | $36 CA | $44

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INTRODUCING ALL-NEW

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BEAUTYCOUNTER +

NO. 3 BALANCING + CHARCOAL Promote a more balanced complexion with purifying charcoal and texture-refining ylang ylang. Activated charcoal absorbs excess oil to give skin a smooth, polished appearance. FACIAL OIL 1043 • 20 ML • 0.67 FL OZ A proprietary blend of seven natural oils, including softening meadowfoam and calming wild chamomile, helps restore balance and soothe the skin. US | $69 CA | $82 FACIAL MASK 1037 • 60 ML • 2 FL OZ Made with nutrient-rich kaolin clay, this mask purifies, balances, and stimulates exfoliation for a smooth, refined appearance. US | $49 CA | $58 FACIAL MIST 1040 • 47 ML • 1.6 FL OZ Active-infused and alcohol-free, this revitalizing mist preps skin, sets makeup, and refreshes throughout the day. Charcoal powder and kaolin clay refine texture and calm redness. US | $36 CA | $44 NO. 3 BALANCING COLLECTION 7142 US | $140 CA | $166 S K I N CAR E 19 S


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BEAUTYCOUNTER +

READY? SET. GO!

Take your routine on the go with this mini Beautycounter+ Spa Set.

NO.3 BALANCING SPA SET 8142

Facial Oil: 10 ML / 0.33 FL OZ Facial Mask: 30 ML / 1 FL OZ Facial Mist: 30 ML / 1 FL OZ US | $89 CA | $110

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INTRODUCING ALL-NEW

OVERNIGHT RESURFACING PEEL Goodnight, dullness. Good morning, glow.

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NEW!


BEAUTYCOUNTER + OVERNIGHT RESURFACING PEEL Featuring a proprietary blend of over 15 acids, this leave-on AHA/BHA peel improves skin texture, minimizes the appearance of pores and fine lines, and evens skin tone without irritation or over-drying. The formula, with glycolic and malic acids, plus botanically-derived lactic acid, clears away dull surface cells while soothing skin to reveal a smoother, brighter complexion. 1045 30 ML / 1 FL OZ US | $58 CA | $75

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MAKE SAFER SKIN CARE A ROUTINE With daily skin-loving nutrients.

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ESSENTIAL NOURISHING THE NOURISHING COLLECTION Treat your skin to the ultimate care every day, thanks to this full suite of nourishing formulas. Featuring ingredients like hydrating coconut oil and soothing aloe, the formulas keep skin calm and conditioned. US | $205 • 1900 CA | $257 • 7057

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ESSENTIAL NOURISHING

FROM DAY TO NIGHT

Quench skin’s thirst with hydrating essentials.

ESSENTIAL NOURISHING DAY CREAM A nutrient-rich blend of organic coconut oil, safflower oil, and aloe vera extract gives this lightweight moisturizer potent hydrating and nourishing benefits, while antioxidant-rich açai helps protect against dry skin.

ESSENTIAL NOURISHING NIGHT CREAM Richer in aloe vera than its daytime counterpart, this overnight moisturizer is packed with conditioning nutrients. Organic coconut oil and antioxidant-rich green tea extract promote a softer, calmer complexion.

1014 48.7 ML / 1.65 FL OZ US | $45 CA | $54

1015 48.7 ML / 1.65 FL OZ US | $49 CA | $59 S K I N CAR E 27 S


HIT REFRESH

Wake up your complexion with nourishing necessities.

BEST SELLER ESSENTIAL NOURISHING CREAM CLEANSER Made with coconut oil and aloe leaf extract, this lightweight daily cleanser is exceptionally hydrating and soothing. Witch hazel gives the creamy formula skin-toning properties for a fresh, taut appearance.

ESSENTIAL NOURISHING CREAM EXFOLIATOR Gentle yet effective, this exfoliating cleanser relies on non-abrasive jojoba beads instead of plastic to help slough off dry skin and sweep away impurities, revealing a fresh, radiant complexion.

1011 118 ML / 4 FL OZ US | $28 CA | $34

1012 118 ML / 4 FL OZ US | $34 CA | $43

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ESSENTIAL NOURISHING ROSEWATER MIST Organic rose essence, purified water, and moisturizing sodium hyaluronate combine to soften and tone skin with this refreshing, makeup-setting spray. 1016 48 ML / 1.6 FL OZ US | $36 CA | $44

ESSENTIAL NOURISHING EYE CREAM Revive the delicate skin around your eyes with our lightweight, soothing eye cream. Rich in aloe and organic coconut oil, the unscented formula is easily absorbed and offers an instant, cooling moisture boost. 1013 13.3 ML / 0.45 FL OZ US | $37 CA | $44 S K I N CAR E 29 S


FACE EVERY DAY FEELING REJUVENATED Luxurious, lightweight skin care to take on daily skin stressors.

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COUNTERTIME REJUVENATING

THE COUNTERTIME REJUVENATING COLLECTION The ultimate regimen for rejuvenating skin and fighting signs of aging. The formulas feature jambu extract, which works to reduce the appearance of fine lines and wrinkles, firm and nourish skin, and provide antioxidant protection. US | $320 • 7010 CA | $389 • 7060

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WEIGHTLESS HYDRATION COUNTERTIME REJUVENATING

Layer light to seal in long-lasting moisture.

COUNTERTIME REJUVENATING RADIANCE SERUM Vitamin C, mixed-fruit acid complex, and ginger root extract infuse this lightweight serum with skin-renewing properties. Layer it under your day cream for extra hydration and a more even skin tone.

COUNTERTIME REJUVENATING DAY CREAM Omega-rich natural oils and vitaminpacked fruit extracts give this softening moisturizer a brightening boost. Use it daily to help increase elasticity and minimize the appearance of fine lines.

1114 30 ML / 1 FL OZ US | $66 CA | $79

1112 45 ML / 1.5 FL OZ US | $73 CA | $87

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SOOTHE OPERATORS

Say goodbye to fine lines with these calming classics. COUNTERTIME REJUVENATING EYE CREAM Skin-conditioning wild algae and caffeine extracts give this renewing formula its advanced ability to diminish the appearance of fine lines and promote youthful-looking skin. 1116 15 ML / 0.5 FL OZ US | $60 CA | $72

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COUNTERTIME REJUVENATING

COUNTERTIME REJUVENATING TONER PADS Your first line of defense against daily stressors after cleansing, these lightly scented toning pads contain antioxidant-rich mixed fruit acid complex and vitamin C, along with lentil seed and algae extracts to refine skin’s texture and tone. 1111 40 PADS US | $45 CA | $56

COUNTERTIME REJUVENATING NIGHT CREAM Formulated with marine extracts, apricot kernel oil, and safflower oleosomes, this moisture-sealing night cream intensifies the overnight cycle of skin’s natural repair process.

COUNTERTIME REJUVENATING FACE CLEANSER A softening blend of fruit and berry seed oils keeps this face cleanser gentle and non-greasy while providing nourishing benefits for skin that looks and feels clean and soft.

1115 45 ML / 1.5 FL OZ US | $75 CA | $89

1110 100 ML / 3.4 FL OZ US | $43 CA | $54

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BEST SELLER CLEANSING BALM Wash away the day without stripping essential moisture. Made with vitamin C, and raspberry and cranberry oils, this multi-tasking balm melts into skin to brighten and hydrate as it cleanses. Use it to remove makeup and other impurities or as an intensely nourishing overnight mask. Includes one complimentary Cleansing Cloth.

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1113 78 G / 2.75 FL OZ US | $80 CA | $94


Our best-selling balm cleanses, hydrates, and brightens.

CLEANSING CLOTH (3 PACK) Softer and larger than traditional washcloths, these Cleansing Cloths are made with 100% cotton muslin. Use them with the Cleansing Balm, Rejuvenating Face Cleanser, and Nourishing Cream Cleanser. 1117 US | $30 CA | $35

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COUNTERTIME REJUVENATING

DO IT ALL WITH THE ULTIMATE MULTI-TASKER


VOLUME & SHAPE A natural lift for fine hair.

VOLUME & SHAPE COLLECTION 7150 US | $74 CA | $90

SHAMPOO This botanical-based formula utilizes the natural lifting power of hibiscus plant proteins to give fine, limp hair a boost of weightless volume and all-day shape. 3150 250 ML / 8.5 FL OZ US | $26 CA | $31 B e a u t y c o u n t e r. c o m 38 S

CONDITIONER Formulated without mineral oil or silicones, this lightweight volumizing conditioner awakens limp hair with hibiscus plant proteins, while sweet almond oil protects each strand. 3051 250 ML / 8.5 FL OZ US | $26 CA | $31

VOLUMIZING MIST A lightweight blend of quinoa, apple, and hibiscus plant proteins, this invisible spray adds extra volume and touchable texture to every hair type. 3052 125 ML / 4.2 FL OZ US | $28 CA | $35


SMOOTH & CONTROL Frizz-fighting forumulas for coarse hair.

HAIR

SMOOTH & CONTROL COLLECTION 7151 US | $77 CA | $94

SHAMPOO This moisture-rich shampoo tames even the most unruly hair with wild cotton extract. Its naturally derived, cutting-edge, and sulfate-free cleansing system leaves hair with a soft, smooth feel and polished look.

CONDITIONER Made with naturally conditioning coconut oil and shea butter, this mineral oil- and silicone-free formula delivers rich hydration for a beautifully glossy look and lasting control.

3153 250 ML / 8.5 FL OZ US | $26 CA | $31

3054 250 ML / 8.5 FL OZ US | $26 CA | $31

HAIR OIL Formulated without preservatives, mineral oil, or silicones, this light oil absorbs quickly for smooth hair. Its naturally derived blend of seven oils and vitamin E helps repair hair and protect it from breakage. 3055 50 ML / 1.7 FL OZ US | $32 CA | $40 S K I N CAR E 39 S


RINSE & REPEAT

Everyday care for beautiful hair.

DAILY SHAMPOO Scented with uplifting grapefruit peel oil, this purifying shampoo infuses every strand with moisture, adds shine, and helps restore dry, dull-looking hair. 3150 250 ML / 8.5 FL OZ US | $23 CA | $29

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DAILY CONDITIONER Ultra-rich and moisturizing, this conditioner contains marula and mongongo oils to help nourish hair, plus rooibos leaf extract to smooth strands and add shine. 3051 250 ML / 8.5 FL OZ US | $23 CA | $29

SPLIT END SERUM Formulated with Brazilian bataua oil, plus macadamia and sacha inchi oils, this delicate formula helps seal split ends and repair damaged hair. Dry, stressed hair is left feeling soft and nourished. 3058 50 ML / 1.7 FL OZ US | $32 CA | $40


HAIR

TEXTURE SEA SALT SPRAY This lightweight multi-purpose formula is infused with Himalayan pink salt and red algae extract to create beachy waves, enhance curls, and restore shine. 3021 115 ML / 3.7 FL OZ US | $28 CA | $33

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WHAT DOES

safer

MEAN?

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Beautycounter goes beyond what is legally required to ensure that our products work beautifully without compromising safety. Every potential ingredient is screened for specific human health hazards—like cancer, hormone disruption, and developmental toxicity. We consult with scientists and industry leaders working to develop safer formulas and even commission our own studies when there simply isn’t enough data available. Over 80% of the ingredients we use are organic, natural, or derived from plants—and the rest are held to the same rigorous standard of safety and performance.

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COUNTERSUN

Protect against damaging UVA and UVB rays with this all-new collection of lightweight, water-resistant sunscreens made with non-nano zinc oxide and soothing California Poppy.

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SUN

ALL OF THE COVER, NONE OF THE CONCERN


SAFER SUNSCREENS FOR EVERY BODY Water-resistant. Reef-friendly.

COUNTERSUN MINERAL SUNSCREEN LOTION SPF 30 Protect against damaging UVA and UVB rays with this lightweight, water-resistant sunscreen lotion. Formulated with non-nano zinc and soothing California Poppy, this physical formulation provides an effective shield from skinaging rays, while being gentle and pleasant feeling on the skin. Smooth, nourishing formula blends evenly onto skin without a chalky finish. US 3041 CA 3141 198 ML / 6.7 FL OZ US | $39 CA | $49

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US 3042 CA 3142 100 ML / 3.4 FL OZ US | $25 CA | $33

COUNTERSUN STICK SPF 30 Shield your skin from UVA and UVB rays with this convenient, water-resistant sunscreen stick. Formulated with non-nano zinc and soothing California Poppy, this physical formulation provides effective antioxidant-rich protection, while being gentle and pleasant feeling on the skin. Ultramoisturizing cocoa-butter infused forumula glides on smoothly without leaving a white residue. US 3044 CA 3144 15 G / 0.52 OZ US | $20 CA | $26


A I R - P O W E R E D | S P R AY S AT A N Y A N G L E | R E E F - F R I E N D LY

SUN

COUNTERSUN MINERAL SUNSCREEN MIST SPF 30 Guard against sun's damaging rays with this innovative, continuous mist sunscreen. Forumulated with non-nano zinc oxide and soothing California Poppy, this physical formulation provides an effective shield from UVA and UVB rays, while being gentle and pleasant feeling on the skin. Sprays on white to help guide application, blends in easily, and dries quickly without any oily residue. US 3045 CA 3145 178 ML / 6 FL OZ US | $36 CA | $46 US 3046 CA 3146 89 ML / 3 FL OZ US | $20 CA | $26

A I R - P O W E R E D S P R AY S AT A N Y A N G L E R E E F - F R I E N D LY

COUNTERSUN MINERAL SUNSCREEN MIST SPF 30 Guard against sun's damaging rays with this innovative, continuous mist sunscreen. Forumulated with non-nano zinc oxide and antioxidant-rich California Poppy, this physical formulation provides an effective shield from UVA, UVB & Blue Light rays, while being gentle and pleasant feeling on the skin. Sprays on white to help guide application, blends in easily, and dries quickly without any oily residue. US 3045 CA 3145 178 ML / 6 FL OZ US | $35 CA | $XX

US 3046 CA 3146 100 ML / 3.4 FL OZ US | $25 CA | $XX

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DAILY ESSENTIALS FOR EVERY SKIN TYPE Refreshingly scented hair and body care.

THE BODY COLLECTION It's the simplest way to healthy hair and skin. Body Wash in Citrus Mimosa cleanses without overdrying, and Hydrating Body Lotion in Citrus Mimosa is lightweight yet moisturizing. Daily Shampoo gently removes buildup, while Daily Conditioner softens and smooths every strand. All four are refreshingly scented with our signature citrusinfused scent. US | $90 • 3900 CA | $115 • 7058

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BODY

BODY WASH IN CITRUS MIMOSA Nourishing marula and mongongo oils help soften the skin and seal in moisture, keeping this refreshing body wash extremely gentle and non-drying. 3030 296 ML / 10 FL OZ US | $25 CA | $30

HYDRATING BODY LOTION IN CITRUS MIMOSA An ultra-moisturizing mix of marula, mongongo, and safflower oils, plus shea and jojoba butters, enriches this lightweight, fast-absorbing lotion with antioxidants and omega-6 fatty acids. 3031 236 ML / 8 FL OZ US | $25 CA | $30

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GLOW FROM HEAD TO TOE With invigorating body butter, sugar, and oils.

BODY OIL IN CITRUS ROSEMARY This blend of 13 botanical oils absorbs easily into the deepest layers of skin to deliver intense moisture with luminous results. Hints of grapefruit, sweet orange, and rosemary create a complex yet subtle scent. 3034 80 ML / 2.7 FL OZ US | $75 CA | $91

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GLOW SHIMMER OIL Thanks to its luxurious dry-oil formula, this nourishing blend of oils absorbs immediately into your skin without leaving behind any greasy residue to soak through clothes. Delivering more than just radiance, it also gives skin a beautifully bronzed effect with a hint of shimmer. 3048 50 ML / 1.7 FL OZ US | $35 CA | $44

SUGAR BODY SCRUB IN LEMONGRASS Polish your skin to a healthy-looking glow with an invigorating full-body scrub. Brown sugar buffs away dry skin, while a mineral-rich blend of oils and antioxidant-rich aรงai berry leaves skin supple and smooth. 3035 232 G / 8.2 OZ US | $40 CA | $49


BODY

BODY BUTTER IN CITRUS MIMOSA Rich yet refreshing, this everyday body butter replenishes moisture, even for very dry skin. Shea butter and mongongo oil hydrate and nourish, while sunflower, aloe, and chamomile oils add soothing properties. 3037 130 ML / 4.4 FL OZ US | $39 CA | $46

COUNTERMATCH ADAPTIVE BODY MOISTURIZER Achieve 24 hours of hydration* and smoother, youthful-looking tone with this breakthrough body lotion. *Based on an independent 32-subject clinical study 1085 242 ML / 8.2 FL OZ US | $39 CA | $51

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SET THE BAR HIGHER

With soaps formulated for a safer, gentler cleanse.

CITRUS MIMOSA BODY BAR This refreshingly scented body bar contains shea butter and antioxidant-rich marula and mongongo oils for a non-drying cleanse. 3029 141 G / 5 OZ US | $22 CA | $25

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BODY

ROSE NEROLI HAND SOAP BAR Made with hydrating organic shea butter and antioxidant-rich marula and mongongo oils, this luxurious bar gently cleanses hands without drying them out. 3028 85 G / 3 OZ US | $15 CA | $18

CHARCOAL CLEANSING BAR Purifying charcoal, pore-refining green tea extract, and moisture-locking witch hazel create a deep yet gentle cleanse for both face and body. 3027 85 G / 3 OZ US | $25 CA | $30

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HAND WASH IN CITRUS MIMOSA Our signature citrus mimosa scent invigorates this gentle, yet thorough hand cleanser. Organic aloe, chamomile, green tea, and calendula extracts keep hands soft without leaving any residue. 3022 280 ML / 9.5 FL OZ US | $26 CA | $33 B e a u t y c o u n t e r. c o m 54 S


HANDLE WITH CARE

Everyday cleansing and conditioning for hands.

BODY HAND CREAM IN CITRUS MIMOSA Revive dry hands with a replenishing blend of shea butter, vitamin C, sunflower oil, aloe, chamomile, and calendula. This lightweight, moisturizing cream dries quickly without feeling sticky. Keep the pump sinkside and stash the tube in your purse for a hydrating boost wherever you are. 3023 280 ML / 9.5 FL OZ US | $30 CA | $38

3036 89 ML / 3 FL OZ US | $18 CA | $21

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AS A CERTIFIED

B Corporation, WE CONSIDER PEOPLE, PLANET, AND PROFIT EQUALLY.

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Beautycounter believes businesses can help solve social and environmental problems by voluntarily meeting higher standards of transparency, accountability, and performance.

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Protect them from harmful ingredients with safer formulas.

THE KIDS BATH COLLECTION A trio of kid-friendly formulas made without any hidden ingredients. It includes our berryscented Kids Body Wash as well as our citrus vanilla-scented Nice Do Shampoo and Not a Knot Conditioner. US | $45 • 4900 CA | $57 • 7061

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KIDS

KIDS’ SKIN CARE SUPER HEROES


JUST FOR KIDS

Body and hair care made with the good stuff.

NICE DO KIDS SHAMPOO Gentle enough for daily use, our kids shampoo contains a mix of broccoli, carrot root, and strawberry extracts for a gluten- and nut-free cleansing formula that leaves hair shiny and soft. Hints of citrus oils and vanilla extract give it a creamy orange-vanilla swirl scent that kids will love. 4011 295 ML / 10 FL OZ US | $18 CA | $23

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NOT A KNOT CONDITIONER Detangle kids’ hair with a gluten- and nut-free formula made with super-emollient safflower seed oil, plus carrot root extract for extra-gentle conditioning. It has the same sweet kid-friendly scent as the shampoo. 4012 295 ML / 10 FL OZ US | $18 CA | $23

SUPER-DUPER CLEAN KIDS BODY WASH Gentle enough for all skin types, this gluten- and nut-free formula cleanses, softens, and hydrates. Pomegranate and cranberry fruit extracts support healthy skin and fend off environmental stressors with antioxidants and vitamin C. Plus, kids will love its delicious berry scent. 4013 295 ML / 10 FL OZ US | $19 CA | $23


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MAKE ROOM FOR BABY Pack the essentials in a sleek carry-all bag.

THE ULTIMATE BABY COLLECTION includes all of our safer, gentler baby formulas, plus the diaper bag of every parent’s dreams. Stylish and durable, the zip-top canvas bag includes seven internal pockets to stow and organize all your baby essentials, plus a detachable zip pouch and a washable changing pad to make emergency diaper changes a breeze.* US | $162 • 7117 CA | $184 • 7118 *Baby Calming Diaper Rash Cream is available in the U.S. only and is not included in Canada’s Ultimate Baby Collection. Prices are adjusted accordingly. Toy not included. Classic Diaper Bag 9573 US | $98 CA | $118

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KEEP IT SIMPLE

With ultra-gentle formulas made with fewer ingredients.

BABY GENTLE ALL-OVER WASH Specially formulated for babies’ bath time, this twoin-one hair and body wash is ultra-mild for delicate skin. The tear-free formula effectively cleanses and nourishes without stripping away moisture.

BABY DAILY PROTECTIVE BALM The ultimate hydrating powerhouse for even the most sensitive newborn skin, this soothing blend of organic shea butter and jojoba oil provides soothing relief and protection from dry skin (including mom’s).

4100 236 ML / 8 FL OZ US | $20 CA | $26

4101 85 G / 3 OZ US | $22 CA | $28

B e a u t y c o u n t e r. c o m 64 S

BABY SOOTHING OIL A mix of organic coconut, jojoba, and sunflower seed oils, this dry-oil formula soothes, softens, and nourishes skin. Designed for newborns and up, it absorbs easily without ever feeling greasy. 4102 118 ML / 4 FL OZ US | $22 CA | $28


BABY

BABY CALMING DIAPER RASH CREAM Made with nurturing shea butter, jojoba oil, tapioca starch, and non-nano zinc oxide, this new, hypoallergenic formula absorbs excess moisture caused by diapers and relieves redness, inflammation, and irritation. *Available in US only 4103 85 G / 3 OZ US | $18

S K I N CAR E 65 S


together WE CAN MAKE BEAUTY BETTER B e a u t y c o u n t e r. c o m 66 S


Between careers, commitments, and kids, balancing life is a challenge. We get it. With our Consultant opportunity, we make it possible to grow your own business, work on your own time, and be a part of something big. This diverse community of over 30,000 women and men is sharing the Beautycounter story and leading the movement toward safer beauty for everyone. Want to join? We will support you every step of the way with training, tools, incentives, and mentorship to build a successful business. Go to beautycounter.com/join/ to learn more.

S K I N CAR E 67 S


COLOR EYES LIPS CHEEKS


“We must stop asking women to compromise their health in the name of beauty.” — Gregg Renfrew Founder and CEO

26 LIPS

34 TOOLS


10 FACE

16 EYES

4

COMPLEXION


VANISHING ACT

Calming, soothing, makeup-removing magic.

NEW!

ONE-STEP MAKEUP REMOVER WIPES Remove makeup and cleanse your skin in one step. Using a naturally derived micellar formula, each super-soft wipe traps makeup, dirt, and impurities, then gently whisks it away with no need to rinse. These breakthrough wipes are also biodegradable — just dispose in your home compost.* 2557 (30 CT.) 7” x 7.5” US | $20 CA | $25

B e a u t y c o u n t e r. c o m 4 C

*Dispose in your home composting system or municipal receptacle program (in communities that have municipal composting systems). European standard EN 13432, biodegradability and disintegration tests, conducted at ambient temperatures.


COMPLEXION

INSTANT EYE MAKEUP REMOVER This dual-phase formula gently breaks up the most stubborn makeup with coconut and macadamia oils, and completely washes it away with no tugging or pulling. Just shake to activate. 2555 125 ML / 4.23 FL OZ US | $25 CA | $30

C O LO R 5 C


B e a u t y c o u n t e r. c o m 6 C


COMPLEXION

BLENDABLE. BUILDABLE. BEAUTIFUL. Light to medium coverage in ten flexible shades.

PORCELAIN 2310

LINEN 2311

SAND 2312

HONEY 2313

GOLDEN 2315

TAN 2314

CHESTNUT 2316

MOCHA 2317

COCOA 2318

ESPRESSO 2319

TINT SKIN HYDRATING FOUNDATION A lightweight, creamy foundation that actually cares for your skin, this formula goes on seamlessly and blends effortlessly to cover imperfections and visually even out skin tone. It also includes sodium hyaluronate, a natural moisture magnet, to promote smoother-looking skin and reduce the appearance of fine lines and wrinkles. 40 ML / 1.35 FL OZ US | $42 CA | $51 C O LO R 7 C


SHEER COVERAGE, SUPER CHARGED WITH SPF HYDRATION

Reveal a dewy complexion with multi-benefit coverage.

Nยบ 1 US 2360 CAN 2355

Nยบ 2 US 2361 CAN 2356

Nยบ 3 US 2362 CAN 2357

Nยบ 4 US 2363 CAN 2358

Nยบ 5 US 2364 CAN 2359

DEW SKIN TINTED MOISTURIZER Sheer hydration, weightless coverage, and sun protection combine in this skin-illuminating tinted moisturizer. Black currant, peony root extract, and vitamin C help reduce the appearance of age spots and enhance brightness, while sodium hyaluronate promotes firmness. 40 ML / 1.35 FL OZ US | $45 CA | $56

B e a u t y c o u n t e r. c o m 8 C


COMPLEXION

CONCEALER A CLICK AWAY

Get just the right amount every time.

FAIR

LIGHT

MEDIUM 1

MEDIUM 2

DARK

2405

2406

2407

2408

2409

TOUCHUP SKIN CONCEALER PEN Formulated with knotgrass extract, this medium-coverage concealer helps reduce the appearance of fine lines as it hides dark circles, redness and blemishes. Its click-pen and brush applicator make it easy to apply just the right amount, even on the go. 2.5 ML / 0.09 FL OZ US | $33 CA | $40

C O LO R 99 C C


COLOR IN A PINCH

Irresistible shades for cheeks and lips in a take-anywhere applicator.

CARAMEL 2125

UMBER 2124 HIBISCUS 2123

COLOR PINCH CREAM BLUSHER Featuring beautifully rich pigment and a natural, dewy finish, this cream blush instantly brightens cheeks. (This multitasker works on lips and lids, too.) In addition to giving features a pop of color, it also hydrates and conditions skin with jojoba esters and carnauba wax and slips into any bag for easy, on-the-go enhancement. 5.7 G / 0.2 OZ US | $38 CA | $46 B e a u t y c o u n t e r. c o m 10 C


FACE

SILKY POWDER BLUSH FOR A NATURAL FLUSH

NEW!

Seven shades to take you from natural to bold.

NECTAR 2923

MELON 2920

GUAVA 2924

SORBET 2922

DATE 2921

PASSIONFRUIT 2926

SATIN POWDER BLUSH Create perfectly flushed cheeks with shades that flatter all skin tones, in a matte finish, or with a subtle sheen. Satin Powder Blush is specially designed to deliver buildable color payoff without questionable ingredients. This formula is triplemilled to a precise, silky-smooth texture so it lays down evenly and blends seamlessly.

RASPBERRY 2925

4.25 G / 0.15 OZ US | $30 CA | $39 C O LO R 11 C


DUNE 2155

NEW!

CABANA 2157

RADIANT ALL OVER BRONZER Give skin natural-looking warmth and a sun-kissed glow. Each shade is buildable and blendable with a hint of shimmer. Perfect for face and body, it can be worn alone or on top of makeup. Triple-milled so it lays down evenly and blends seamlessly. Includes removable mirror.

HALO 2180

NEW!

SURF 2156

TOPAZ 2181

LUMINOUS POWDER HIGHLIGHTER Ultra-fine pearls instantly brighten features and give skin a luminous glow. Available in two shades that complement all skin tones and catch the light with a pearlized sheen that’s never glittery. Triple-milled to a silky-smooth texture so it lays down evenly and blends seamlessly. Includes removable mirror. 7.09 G / 0.25 OZ US | $39 CA | $52

B e a u t y c o u n t e r. c o m 12 C

7.65 G / 0.27 OZ US | $39 CA | $52

MATTIFYING POWDER A transluscent and weightless finishing powder that blends invisibly to set makeup, absorb shine, and reduce the appearance of pores and fine lines. 2601 9 G / 0.32 OZ US | $38 CA | $46


FACE

DEFINE AND HIGHLIGHT THE SAFER WAY With colors carefully evaluated for heavy metals.

PEARL GLOW 2170

ROSE GLOW 2171

BRONZE GLOW 2172

ILLUMINATING CREAM HIGHLIGHTER Subtle radiance made simple - create a natural lit-from-within look with these easy-to-wear shades. Sheer, blendable, and buildable formulas feature a delicate, dewy finish. 5.7 G / 0.2 OZ US | $32 CA | $42 C O LO R 13 C


FLAWLESS IN FIVE Effortless beauty in just five minutes.

FLAWLESS IN FIVE Create a polished everyday look with this curated bundle of six safer makeup must-haves. Select the perfect shades to flatter your skin tone and customize your bundle by using the interactive wizard at beautycounter.com Products included: Tint Skin Hydrating Foundation, Touchup Skin Concealer Pen, Color Define Eyebrow Pencil, Lengthening or Volumizing Mascara, NEW! Satin Powder Blush, Lip Gloss US | $150 ($187 value) CA | $180 ($231 value)

B e a u t y c o u n t e r. c o m 14 C


FACE C O LO R 15 C


NINE SHADES. ENDLESS LOOKS.

NEW!

Pick the perfect palette for your style.

ROMANTIC 2254

CLASSIC 2253

VELVET EYESHADOW PALETTE Flattering on all skin tones, each palette features nine long-wearing shades in matte and satin finishes, including a sparkling topper shade to take your look from day to night. The all new formula features rich pigments for intense color payoff, and is triple-milled to a precise, silky-smooth texture so it lays down evenly and blends seamlessly. Includes removeable mirror. 7.47 G / 0.27 OZ US | $50 CA | $62 B e a u t y c o u n t e r. c o m 16 C

STATEMENT 2255


EYES

Velvet Eyeshadow Palette, Classic

C O LO R 17 C


FOR YOUR EYES ONLY Define your eyes with safer formulas.

NEW!

LENGTHENING MASCARA Formulated for easy removal and zero flaking, this smudge-proof mascara adds alluring length and definition without harmful ingredients. A unique precision brush perfectly separates, defines, and coats each lash.

VOLUMIZING MASCARA This advanced formula uses cleaner plant-derived ingredients to increase apoearance of volume by 385%* without clumping, flaking, or smudging. Lashes look fuller and more dramatic in an instant. *Lab result based on two coats.

PRECISION LIQUID EYELINER Optimized for easy, precise application and featuring a rich matte black formula, this liquid eyeliner is perfect for creating everything from thin, sharp lines to thick, dramatic wings. Plus, the long-wearing formula lasts up to 12 hours.

2551 5 ML /0.17 FL OZ US | $29 CA | $36

2552 12 ML / 00.4 FL OZ US | $29 CA | $36

2520 4 ML / 0.13 FL OZ US | $28 CA | $36

B e a u t y c o u n t e r. c o m 18 C


EYES

COLOR OUTLINE EYE PENCIL Rosemary leaf extract, a natural antioxidant, and sunflower oil give our waterproof eye pencils their creamy feel. The stay-put foruma glides on gently and seamlessly, plus every pencil features a smudge tip for easy blending. US | $24 CA | $29

BROWN 2516

NAVY 2518

VIOLET 2517

BLACK 2515

SHARPEN YOUR PENCIL GAME LIGHT 2505

MEDIUM 2506

DARK 2507

Rich eye and brow colors that glide on and stay put.

COLOR DEFINE BROW PENCIL Fill in gaps or even out sparse areas with pencils developed to define brows so they appear thicker, natural, and polished. A built-in wand easily blends and brushes color for a seamless finish. US | $24 CA | $29 C O LO R 19 C


GET THE LOOK

Go Classic. Be Romantic. Make a Statement.

NEW!

THE CLASSIC LOOK

GET THE LOOK COLLECTION Take your everyday look to the next level with one of three all-new Get the Look kits. Each 4-piece makeup collection is designed to give you the perfect look for any occasion: The Classic Look features a warm neutral eye, bronzed cheek and a neutral lip for a chic daytime look. The Romantic Look showcases a feminie eye, naturally glowing cheeks and a subtly pink lip perfect for a romantic night out. The Statement Look features a bold pop of color on the eyes and a strong lip for a standout party look. Customize your shades using the interactive wizard at beautycounter.com Products included: Velvet Eyeshadow Palette, Color Outline Eye Pencil or Precision Liquid Eyeliner, Radiant All Over Bronzer or Luminous Powder Highlighter, Sheer Lipstick or Color Intense Lipstick US | $115 ($145 value) CA | $149 ($185 value)

B e a u t y c o u n t e r. c o m 20 C


EYES

THE ROMANTIC LOOK

THE STATEMENT LOOK

C O LO R 21 C


WE THIRD-PARTY TEST EACH BATCH OF COLOR COSMETICS FOR

heavy metals AND SET OUR LIMITS BELOW EVEN THE MOST HEALTH-PROTECTIVE STANDARDS IN THE WORLD.

B e a u t y c o u n t e r. c o m 22 C


Although naturally occurring elements, heavy metals can have negative health impacts. Lead, cadmium, mercury, and arsenic are among the most dangerous heavy metals. So why are they showing up in makeup? Heavy metals can tag along as contaminants on ingredients used to color cosmetics. It’s impossible to avoid heavy metals altogether, but Beautycounter has taken a health-protective initiative to allow trace levels at or below international standards. We screen every batch of color cosmetics before they come to market, always striving for zero or non-detectable limits.

C O LO R 23 C


OVER

80,000

CHEMICALS ARE REGISTERED FOR USE IN

consumer products.

B e a u t y c o u n t e r. c o m 24 C


MOST OF THESE DO NOT HAVE ANY HEALTH OR SAFETY DATA, ESPECIALLY THOSE INGREDIENTS USED IN BEAUTY.

Beautycounter is working to change that, so safer beauty for everyone becomes the norm, not the exception.

C O LO R 25 C


INTRODUCING ALL-NEW

COLOR INTENSE LIPSTICK Our first long-wearing, one swipe lipstick. NEW!

9 TO 5 2081

BACKSTAGE 2086

LITTLE BLACK DRESS 2084

BRUNCH 2082

FIRST DATE 2083

GARDEN PARTY 2085

GIRLS’ NIGHT 2080

TWILIGHT 2087

COLOR INTENSE LIPSTICK Vibrant, statement-making color. An industry-leading standard of safety. Eight all-new shades ranging from naturally nude to intense red deliver the rich color payoff and luxe satin finish you want, with the safety you deserve. Creamy formula moisturizes so lips feel soft and smooth, never dry and uncomfortable. Natural peppermint oil delivers a subtly refreshing flavor. 2080-2087 | 3.4 g | 0.12 OZ US | $34 CA | $42

B e a u t y c o u n t e r. c o m 26 C


LIPS C O LO R 27 C


LIP COLOR WARDROBE Polish your look with a sheer coat.

NEW SHADE!

TWIG 2061

NEW SHADE!

POPPY 2069

TERRA 2059

PETAL 2060

LILY 2070

ROSE 2065

CURRANT 2063

PLUM 2064

RAISIN 2067

NEW SHADE!

ORCHID 2071

SHEER LIPSTICK The ultimate everyday lipstick, this silky-smooth and ultra-moisturizing formula gives lips a sheer wash of color and a touch of polished sheen. It also includes jojoba esters and carnauba wax to condition and hydrate the lips and no synthetic fragrance - just a sophisticated hint of natural vanilla. The shade range is designed to compliment all skin tones, and the formula is super buildable - layer it on to intensify the color, or try it under Lip Gloss for a more lustrous look. 3.4 G / 0.12 OZ US | $32 CA | $38 B e a u t y c o u n t e r. c o m 28 C


LIPS C O LO R 29 C


SMOOTH AS GLOSS

Infinitely wearable color. Enviably lustrous shine.

NEW SHADE!

OPAL 2022

BUFF 2017

BELLINI 2029

NEW SHADE!

BARE SHIMMER 2027

NEW SHADE!

DAHLIA 2016

ROSEWOOD 2030

BLUSH SHIMMER 2033

NEW SHADE!

SIENNA 2019

FIG 2020

LIP GLOSS One swipe of this moisturizing gloss saturates lips in beautifully sheer color and high-impact shine. Infused with natural vanilla flavor and featuring a unique teardrop applicator, this formula goes on smoothly with no stickiness.

B e a u t y c o u n t e r. c o m 30 C

PEONY 2018

NEW SHADE!

AZALEA 2032

POPPY SHIMMER 2031

7 ML / 0.24 FL OZ US | $29 CA | $36


LIPS C O LO R 31 C


THE SECRET ON EVERYONE’S LIPS

Moisture-sealing conditioners in irresistible scents.

PEPPERMINT 1050

CALENDULA 1051

LIP CONDITIONER Soothing avocado oil is combined with softening shea butter, meadowfoam seed oil, and jojoba oil for an ultra-moisturizing lip balm; available in two irresistible scents. 11 G / 0.4 OZ US | $22 CA | $25

B e a u t y c o u n t e r. c o m 32 C


LIPS C O LO R 33 C


B e a u t y c o u n t e r. c o m 34 C

CREASE EYE BRUSH

ALL- OVE R E YE B RUSH

FA N P O W D E R B R U S H

ANGLED BLUSH BRUSH

PRECISION BRUSH

F L AT C O M P L E X I O N B R U S H

POWDER BRUSH

CRUELTY-FREE

BRUSHES FOR EVERY ANGLE

Made with soft taklon bristles, never animal hair.


ALL-OVER EYE BRUSH This essential, dome-shaped brush is key for effortlessly applying eyeshadow across your lids. 2918 US | $25 CA | $32

FLAT COMPLEXION BRUSH Created for the use with Tint Skin Hydrating Foundation or Touchup Skin Concealer Pen, this flathead brush is ideal for layering on natural-looking coverage. 2911 US | $33 CA | $41

CREASE EYE BRUSH This tapered brush is designed to fit the contours of the lid to precisely apply eyeshadow into the crease of the eye. 2907 US | $25 CA | $32

PRECISION BRUSH An essential for any makeup-tool collection, this brush can be used to cover imperfections, define and line eyes, or as a lip brush. 2912 US | $23 CA | $29 ANGLED BLUSH BRUSH This soft angled brush is expertly designed to create cheek and jaw definition with our blushes and bronzers. 2908 US | $35 CA | $45 FAN POWDER BRUSH This luxurious brush picks up the perfect amount of product and blends seamlessly over face and body. The fan-shaped brush head is uniquely designed for both fast application of finishing powder, and precise application of highlighter or bronzer. 2917 US | $39 CA | $50

RETRACTABLE FOUNDATION BRUSH This dome-shaped brush made for liquid foundation and tinted moisturizer is a musthave for even coverage. Its soft, animal hairfree taklon bristles are easy to clean, and its retractable design is easy to carry for a fresh and flawless face everywhere you go. 2910 US | $35 CA | $44 C O LO R 35 C

TOOLS

POWDER BRUSH This luxurious, all-purpose brush is designed for dusting on finishing powder, blush, bronzer, or highlighting powder. Its large, dome-shaped brush head ensures easy blending and even coverage. 2916 US | $39 CA | $49


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