How Salesforce AppExchange Can Benefit Your Organization

How Salesforce AppExchange Can Benefit Your Organization One of the explanations Salesforce has been the global leader in CRM for successive years is thanks to the wide selection of customer services enabled on the platform using the out-of-the-box modules. However, since every organization has different processes, and hence the Salesforce platform must be customized or integrated with custom solutions and third-party apps to include business-specific needs that don't seem to be covered by the platform and its modules. With this thought, Salesforce AppExchange was introduced.

What is Salesforce AppExchange?

Salesforce AppExchange is the No. 1 enterprise marketplace worldwide and therefore the Salesforce ecosystem hub with over 5,000 listings Apps, about 8 million customer installations, and 90,000 reviews. Indeed, over 88 percent of Salesforce customers and 85 percent of Fortune 100 have installed a minimum of one app from AppExchange. It is the go-to-place for Salesforce customers to find innovative applications and other solutions for their Salesforce extension and implementation needs. The scale of those Applications may range from point solutions created for one use case to full-blown process automation apps. There's a large repository in Appexchange, some apps are free while many carry a subscription fee. Apps are categorized per three main ways:

● By type (apps, components, Lightning Bolt solutions) ● By product (sales, services, marketing, etc.) ● By industry (government, education, finance, etc.)

Products from Salesforce AppExchange are available in two sorts: Managed packages and unmanaged packages.

Usually, unmanaged packages are used to distribute open-source projects, and software and developers can have the essential functionality building blocks. They can then create additional features on top of it later, or make a project change based on their needs. Once it’s distributed, an unmanaged package cannot be upgraded.

Salesforce ISV partners usually build managed packages and deliver their applications to clients. These products are produced by companies participating in Salesforce Developer Edition. It's completely upgradable to managed packages. The customer who installs the package is unable to work out or make changes to the Apex code which is a component of a managed package.

Benefits of Salesforce Appexchange 1. Largest CRM App Marketplace

85% of Fortune 100 Organizations use at least one AppExchange app to communicate with their customers in entirely different ways, according to Salesforce reports. AppExchange offers 10 times that of any average CRM sales apps. Organizations that leverage a wider range of vendors with around 4000 apps find that this feature is the best way to increase efficiency and productivity.

2. Ready-to-use functionality For every business requirement, the AppExchange has thousands of apps and components,pre-installed in Salesforce's multi-tenant environment, and ready to be configured for customer needs. So you do not have to spend an excessive amount of time on developing functionality, you simply need to install apps from Appexchange as per requirements. This helps to avoid wasting time and resources additionally.

3. Enterprise-grade reliability It guarantees customer satisfaction and provides thousands of reviews for them to access. This helps users find solutions that suit their business needs and write reviews of the applications they're using. Salesforce ensures people have access to the correct apps and are safe to use. Users gain trust in buying the apps because salesforce provides them with honest reviews and feedback.

4. Easy to Use By clicking a button each Salesforce user can access AppExchange. Not only can new apps be quickly installed but they're also easy to use. The AppExchange provides thousands of applications, solutions, and partners, which may provide you with lots more information after you haven't got an actual idea of what you are looking for!

5. Zero or low maintenance costs Commercial software available on the AppExchange marketplace is developed and updated by their developers. For businesses, there's no need to take into account technical debt or maintenance costs or very low maintenance cost is required.

6. Automate lead assignment and routing

AppExchange apps can support lead routing and workflow to automatically assign leads supported any number of criteria, even when managing contingencies.

7. Assist service agents to supply personalized customer experience AppExchange app development can help in various ways to deliver far better customer service experience. There are some robust and productive applications supporting omnichannel customer service, delivering services through SMS, live chat, telephone contact centers, and more.