9.0 Revised PDS At this stage of the project, after finalising research, and exploring a variety of initial concepts, a revised Product Design Specification was created. The project had reached a focused direction, with a defined Target Markert and defined concept for further developement.
Market
25 Aesthetics Due to the nature of the problem being tackled, as well as the products intended purpose, the design aesthetic is to be of a medical nature, keeping theme with the clinical appearance of available consumer medical products.
The intended users of the product are primarily those with cases of Internet addiction - this will be self diagnosed via the patient. The severity of the problem is as such that several rehabilitation institutions now have specific programs that aim to tackle Internet addiction. Research suggests that Internet addiction is an increasing problem in today’s society and holds no boundaries in terms of age or gender. However research has also suggested that Internet use in younger children is often monitored by parents, and therefore the product shall target users in the 18 to 55 year age bracket.
Materials
Distribution
As the product will remain in a fixed location during its use (i.e connected to users computer or to a telephone socket) the final design must be of small enough dimensions to be placed on flat surfaces such as desks and shelves.
The product will primarily be available online through the products website. However further point of sales include distribution via private rehabilitation centres and possibly the NHS.
Environement The final product must be easily placed and located in the household, either next to a computer and/or next to a wall telephone connection.
Materials must reflect the materials currently used in existing medical products as well as those used in modem/routers currently on the market. As the product will be encasing electrical components and wireless transmitters and receivers, it is essential that the chosen material doesn’t interfere with these signals.
Size
Lifespan The constant evolution and advancements in technology will eventually render the technological capabilities of the product inadequate. Therefore the final design must feature the most up to date advancements in router and modem technology currently present.