 presents
Increasing Demand of Mobile Apps during Lockdown Pandemic-move social disconnection has changed the relationship customers have with technology. With the physical world now gradually receding, consumers are suddenly progressively dependent on applications for communication, shopping, staying healthy and entertainment. The lockdown has compelled India and other countries to depend on internet, mobile applications and the mobile app development​. Right from conference calling, studies to shopping mobile applications are expanding to get things done. In general app installs are up by 5% in this quarter on Google Play Store and 15% on the iOS App Store. Applications like Zoom and Houseparty have become new modes to speak with one another. There is a surge in the use of social media platforms, for example, TikTok and mobile games like Ludo King, monopoly, UNO, and so forth. The video calling application, Zoom is utilized by organizations for the business related collaboration. Indeed, even schools have embraced Zoom to lead classes. The monthly downloads of Zoom have expanded from 5 lakh in February to more than 87 lakh in March. Houseparty is yet another social meeting platform, which is utilized by friends and family to play games and speak with one another. The application has now observed 328,000 monthly active users. The normal time spent utilizing the application has expanded by 8x to 24 minutes. With schools and universities being closed during the lockdown, many have turned to e-learning platforms. New businesses like Byju's, Topper, Vedantu, Udemy, coursera have reported free courses for users. These platforms have recorded in new sign-ups. Unacademy reported students spending 1 billion minutes on its platform in March.