5 Tips to Overcome the Shiny Object Syndrome tvdmexonline.com/shiny-object-syndrome/ TVD
May 22, 2021
We all have been victims of the shiny object syndrome Does the shiny object syndrome sound familiar? For some more than for others, but we have all been there. You buy something based on emotions or an impulse from somebody or somewhere. Let’s first identify what shiny object syndrome really means. In a way, it is something very intangible and difficult to clearly identify. But doing a try, I would say that the outcome of the suffering of the shiny object syndrome is to be in a constant distraction. Take a small child, for example, who is playing with a toy and even being heavily engaged in whatever kind of game the toy provides. Suddenly, another toy appears, that is bigger, different color and different in all aspects. The first, perhaps very didactical toy is abandoned. This new “shiny” toy catches the child’s eyes, and just for being different and having some sort of attraction, the game changes. Adults are not acting differently. You can be OK with what you have, but when something different turns out to impress you, the shiny object syndrome takes over. As entrepreneurs, it’s easy to fall into the trap of the shiny object syndrome. 1/6