5 Characteristics Of A Typical Digital Entrepreneur tvdmexonline.com /digital-entrepreneur/ TVD
Learn what a typical digital entrepreneur will struggle with during 2017 to achieve success A lot of speculations are always in the air, but finally, there is a report about what a typical digital entrepreneur will struggle with the most to reach the goals. Leadpages through their company Drip publishes interesting statistics, that can teach us a lot about the environment of a typical digital entrepreneur. The base of the report is on almost 2,000 interviews of U.S. entrepreneurs. However, with the generic type of questions that were made, we can assume that the results also are valid for a non-U.S. digital entrepreneur. Only 55.5% of the entrepreneurs have been running their business for more than five years. With roughly 45% in business for less than five years, means that the digital business environment is growing fast. Females have a slightly higher participation in this kind of business. A possible explanation could be that being a digital entrepreneur fits perfectly well with, for example, moms working from home.
l. How Will A Typical Digital Entrepreneur Achieve Growth 2017? Almost half of the group in this survey answer that their growth during 2017 mainly would have referrals or word-ofmouth as the principle base. Happy customers recommend new customers. It’s interesting to note that as much as 17% of the entrepreneurs and business owners, will rely on online marketing for the growth. Entrepreneurs younger than 24 years are significantly less likely to lean on word of mouth or referrals. It fits well into the picture of the younger generation more likely to do business online than the older generations.
ll. How Important Is Digital Marketing For Your Business? Only 28.4% of the survey group don’t do any kind of digital marketing. The vast majority uses online marketing in one way or another. According to the report, it seems that women in urban areas in the age range of 45 to 54 years and who started their business in the last five years are more likely to use digital marketing. Of the different online marketing tools of preference, all kind of social media is frequently in use. But Facebook seems to have a top preference among the entrepreneurs. It’s also important to note that the strategies and tactics vary a lot among different industries.
lll. How Important Is Automation For A Digital Entrepreneur? More than half of the entrepreneurs, or 58.9%, are using some sort of automation. The younger entrepreneurs have the edge and see more clearly the advantage of automating the online business. 1/5