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PROFILE
Feed at the
Empire
Café
Kudos, part of the Crown Group, has opened its latest Feed branded café - named Feed at the Empire Café - situated within the Hackney Empire, as part of its five year bar, retail and events contract with this iconic venue. The Hackney Empire Built in 1901 by Frank Matcham (whose other great London theatre is the Coliseum in St Martin’s Lane), the Hackney Empire is an extraordinarily atmospheric theatre. With its electric lights, central heating and in-built projection box it was a technological wonder of its time. Now a Grade II listed building, the Hackney Empire has always been a confluence of the arts and popular culture presenting music hall, variety, comedy, theatre, dance, opera and music of all kinds. It has also been a TV studio, film set
and bingo hall. In January 2004 the Hackney Empire re-opened after a £19.5 million renovation and restoration and now it has cotemporary café serving theatre-goers and locals alike. This latest addition is a standalone, high street café for the venue’s customers and the local community, and can accommodate 50 people inside and also has an outside seating area. It was refurbished to offer customers a welcoming sociable ambiance with soft seating in the upstairs section and free Wi-Fi throughout. It features trademark food options,
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www.value-coffee.co.uk 20 NOVEMBER 2012
CAFÉ CULTURE
including breakfast pastries, freshly ground coffees, sandwiches, hot deli items and afternoon teas and cakes. What kind of coffee does the café serve? Dependant on time of day, one to three members of staff are on duty and the venue has a barista-led coffee service using Pelican Rouge coffee supplied by Cafebar UK. We chose them partly for their active support of number of charities, based both in the UK and overseas and their sustainable, fairtrade and rainforest alliance accreditations. Pelican Espresso is a strong exotic blend that will arouse the senses. Serve it as a pure espresso or ristretto to experience a full-bodied 'shot' or add milk to create deliciously rich cappuccino or macchiato. It is made with quality beans from 100% sustainable sources and is ideal for stronger drinks for the coffee connoisseur, and particularly suited for producing strong espresso and ristretto drinks, but great with milky drinks too.
What’s on the menu? We sell a range of freshly made sandwiches, baguettes and wraps, hot paninis and bloomer toasties, jacket potatoes, salads, soups and stews, breakfast pastries, cakes and sweet treats and hot and cold deli items. Our current best selling item is our jacket potato option from £1.50. We are also introducing many new products including homemade lemonades, smoothies, a hot carvery option and some new street food inspired options. Do you utilise locally sourced food? All our meat is British, red tractor and farm assured. Our chicken is freedom food certified. Our salad and vegetables are from farms around London and the home counties such as Berkshire, Kent and Surrey. Our tuna is dolphin friendly (pole and line caught) and we only use free range eggs. Our healthy eating policy means we use no or low salt in our dishes, British rapeseed oil in our dressings as it has less cholesterol than olive oil and low fat mayo.