7ºA Helena

Beach fashion

The evolution of bikini and trends for this summer

summer plot

Crochet knitting invade the beach fashion and celebrate theback of the bulge

indice 1 ... Introdução 2 ...1950 3 ...960 4 ...1970 5 ... 1980 6 ...1990 7 ... 200 8 ... O futuro

What is striking is that many of the models that are successful today resemble the bikinis worn from the 60's. Of course, their grace nowadays exists a lot because the look is retro, but it is curious to think that many Sometimes we loved to use something 50 years ago ... You had already thought about it

travel in time and see what the bikinis were like

Brazil, 1950

Believe it or not, beachwear started very slow here in Brazil. In that decade the bikini still had not become popular in our sands and what reigned was the swimsuit - more specifically the one of the Catalina brand, that sponsored the contest of Miss Brazil

.

1960: The discovery of our beaches

It was in this decade that the stars of the whole world discovered the beauties of our beaches and began to frequent our sands. Brigitte Bardot had already done It was in this decade that the stars from all over the world discovered the beauties of our beaches and started to frequent our sands.

Brigitte Bardot had already made a success out there in a bikini in the movie God Created Woman, and came

1970: The change It was in 1972 that a minor modification in one piece caused worldwide euphoria. I explain: in this decade the Brazilians already wore bikinis a bit smaller, avoiding European and American standards and many brands in Rio de Janeiro were already starting, among them Blue Man. When they created a bikini jeans, which was neither the thighs of customers because it was very tight, and without being able to throw away all the production of the piece, a solution was created: cut the sides and tie them to the customer's taste. That's how the little bow bikini was born, ready to dominate the beach of Ipanema and inspire the rest of the world.

1970 dominating the world From 1990 the plan of brands was to dominate the world. Our exports increased, American and European consumers saw how our parts were unique, quality.

And it was from that decade that Brazil consolidated its most famous product, presenting the best modeling, prints and fabrics that the bikini can have.

2000: Solidification The 2000s served to solidify the national brands here and abroad, betting more and more on technology in fabrics, prints and modeling. At the same time, trends began to influence beach wear, and of course, they started from the sands of Rio and their customers. Ah, it was in that decade also that the sungĂŁo was created for the men.

the future Today, we see that technology continues to be what guides our fashion. New fabrics and modeling are emerging, such as the lycra lighter and the seam that lifts the butt.

We also see the quest to strengthen the lifestyle of each brand, and that they are producing products that go beyond the beaches - that accompany their customers on several occasions.

Alunas : Helena de araujo bezerra Talita nunes de faria Eduarda de melo