Alameda Beacon

IN THIS ISSUE: Summer Beats, July 4th, Park Street Art & Wine Faire, Recycling and more!

Volume 3, Issue 2

Summer, 2013

We Got The Beat!

South Shore Center’s popular Summer Beats concert series returns July 4th, 5pm to 7pm with free live music and family fun.

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et out your dancing shoes! The South Shore Center Summer Beats concert series returns this July 4th.

All shows run from 5pm to 7pm and include free live music, family activities, face painting, henna tattoos, R&B wines, Peter’s Kettle Corn, free raffles and much more.

Summer Beats features a range of styles from classic ‘70’s and ‘80’s hits, Sinatra standards and Motown to surf rock, Latin jazz and timeless pop/soul. Can’t wait to see you there!

Be sure to bring new backpacks, crayons, pencils, pens, spiral notebooks, binders and other school supplies to donate to the Equipped 4 Success School Supply Drive, which benefits local low-income families and ensures that all Alameda students will have the supplies they need when school starts up again in the fall.

More information at: facebook.com/southshorecenter.

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• • • • •

Summer Beats 2013 Lineup

Thursday, 07/04 : Mustache Har bor Saturday, 07/20 : Pure Ecstasy Saturday, 08/03: California Beach Boys Saturday, 08/17: Tito Garcia Saturday, 08/31: Pride & Joy

All shows at Sout

h Shore Center,

Center Court, 5p

m to 7pm.

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On Parade Once voted “Best Hometown Celebration,” Alameda’s beloved 4th of July parade is back and better than ever.

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tep aside, New York City. With the longest parade route in the U.S., Alameda’s 4th of July Parade has NYC’s Macy’s Thanksgiving Day parade beat.

Alameda’s parade boasts more than 170 floats and 2,500 participants, and is enjoyed each year by more than 25,000 spectators.

This year’s event celebrates the power of Alameda and features Christopher Seiwald as its grand marshal and Golden State Warriors champion Harrison Barnes as its guest of honor. This year’s parade also features the largest group of student bands ever to be part of the event.

The parade steps off at 10am at the corner of Lincoln and Park. From park, it turns right onto Otis Drive, right onto Grand Avenue, then left on Central and right on Webster, finishing at Lincoln Avenue. Learn more about this year’s parade, including a Children’s Parade Poster coloring contest, at alamedaparade.com.

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Park Street Faire It’s Park Street or bust on July 27th and 28th for the annual Park Street Art & Wine Faire.

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he Park Street Business Association is proud to present the 29th Annual Park Street Art & Wine Faire. The event will be held 10am to 6pm July 27-28 with most activities located on Park, between Encinal and Buena Vista avenues. Weekend activities will include more than 250 art and craft vendors, live music on two stages, a special kids’ area, a variety of festival food vendors and beer & wine sales. This year’s event features the return of The Sun Kings. Lead member Drew Harrison states, “We are more than ready to return to where we started! The Encinal Stage turns into a happy, pulsating throng of generations dancing and singing along with the band. Looking forward to seeing everyone!”

Also on tap for the weekend is Waterballerz, a new and exciting activity where young participants enter an oversized inflatable ball and can run, jump, flip and float on water. “Waterballs are not only fun for the kids, but spectators get a kick out of watching the young ones try to keep their balance or attempt to do somersaults – like giant hamsters balls,” says PSBA Executive Director Robb Ratto.

The Park Street Art & Wine Faire is free to the public.

For more information, visit www.ShopParkStreet. com/events or call (510) 523-1392.

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Trabocco Introducing Trabocco, Alameda’s newest restaurant, coming this fall to South Shore Center.

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rabocco, a new restaurant founded by Alameda residents Giuseppe and Christine Naccarelli, will open this fall at Alameda South Shore Center. Boasting a 4,700-square-foot Center Court space designed by Lev Weisbach of Weisbach architecture|design, Trabocco will have a 90-seat main dining room, 16-seat private wine room, 30-seat bar area and 56-seat outdoor dining patio.

Chef Giuseppe is a native of Palombaro, Italy and, when crafting Trabocco’s menu, he plans to combine traditional Italian recipes with modern versions of classic dishes.

Expect authentic thin crust pizza as well as rustic baked and roasted delicacies from a wood-burning oven, meat and fish on the rotisserie and fresh pastas and breads made in-house daily.

“Trabocco’s owners are passionate about food, and they are committed to creating a restaurant that will be a lively gathering place for locals as well as a destination dining spot for the entire East Bay,” said Michael Phillips of Jamestown. Stay tuned for more information on the restaurant’s opening date, menus and events.

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Street Food Join us for Street Food Thursdays from 11am to 2pm in Neptune’s Court (by Daiso) for food trucks, carts and gourmet eats galore!

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very Saturday from 11am to 3pm, rain or shine, Off the Grid’s mobile gourmet food market pulls up to South Shore Center for a food experience the whole family has grown to love. Delicious flavors abound from food trucks like Pacific Puffs, Mayo & Mustard, My Shrimp Shack, Koja Kitchen, Chairman Truck and more.

To see which trucks will be pulling into Alameda every week, follow Off the Grid at: facebook.com/OffTheGridSF.

Like? Love. follow South Shore Center on social media!

Facebook.com/SouthShoreCenter Instagram: southshorecenter Twitter: @ASouthShoreC Pinterest.com/AlamedaSSC

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Creating Community

This past winter, Alameda approved new facade design guidelines for Sou an array of comfortable, attractive seating in the center’s open-air public

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amestown, owner of South Shore Center, is deeply committed to supporting community. They show their committment in all kinds of ways, from the publication of this newsletter to local-level involvement in community events like Street Food Thursdays and their support of projects like Equipped 4 Success.

Jamestown’s committment to community also shows up in its design processes. From the very beginning, Jamestown saw South Shore Center’s open-air layout and walkable public corridors as an opportunity for creating better community spaces. This past winter, the City of Alameda approved new facade design guidelines that have enabled Jamestown to move forward with some of its most visible community-centered design improvements yet.

Old Navy’s new facade is the first of several planned facade upgrades designed to create an eclectic, dynamic “main street” feel through the heart of South Shore Center. The facade designs are complemented with comfortable, attractive new furniture and seating, which encourages guests to linger and enjoy all that South Shore Center has to offer.

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y

uth Shore Center. Since then, we’ve given Old Navy a facelift and installed spaces.

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Going Green at South Shore Center I

n 2010, Community Action for a Sustainable Alameda (CASA) partnered with Jessica Robinson, Miss Alameda, to develop the “Miss Alameda Says Compost!� program, which encourages Alameda restaurants to set up recycle and compost programs.

Jessica worked closely with Sean Bolin and Steven Daniels of Jamestown (owner of South Shore Center) to design a program that would would meet the needs of all eleven restaurants and the other merchants of the center. Each restaurant received tailored instructions, training for the kitchen staff and internal blue and green containers for separating the recyclable and compostable materials.

Their efforts reduced greenhouse gas emissions by 482 metric tons of carbon dioxide equivalent per year. CASA acknowledged South Shore Center for its leadership at the City of Alameda Climate Protection Forum on April 24th, 2013. As the premiere retail center in Alameda, South Shore will be a model for expanding recycling and composting at all restaurants and retail centers throughout the city.

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Out and About Man-about-town George Krauth dishes on the fashions, flavors, designs and décor he discovers as he travels the globe tracking trends in his capacity as VP of Creative and Marketing for Jamestown.

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s summer settles in and my travel schedule heats up, I’m pleasantly reminded of how a bit of warm weather brings out the best in many American towns.

With recent visits to creative communities such as San Luis Obispo, CA, a place that has quite impressively been deemed the happiest and friendliest city in the country, and Chattanooga, TN, Outside Magazine’s Best Town Ever, and home to where I learned to row, I’ve found energizing recreation at every turn.

Even big cities are going back to nature. Ponce City Market in Atlanta, GA is creating organic rooftop gardens, outdoor amusements and serving as a link to dynamic neighborhoods with the new BeltLine, a network of public parks, multi-use trails and transit.

When I’m not feeling like a rugged, outdoor excursion this summer (which, let’s face it, is often) I can only hope to be found in Charleston, SC, drink in hand, poolside at the new premier swim and social center, Mixson Bath & Racquet Club. What’s my next adventure? I just signed up for sailing lessons to begin this fall on the Hudson River in NYC, near my home office at Jamestown’s Chelsea Market. For more information, visit JamestownLP.com.

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BON VOYAGE LUGGAGE SAVE ON TIMBUK2!

Select colors of classic messanger bags are 25% off while supplies last.

Alameda Art Association (510) 523-4475 alamedaartassociation.com

Check Into Cash (510) 263-0267 checkintocash.com

Alameda Beauty Center (510) 522-6802

The Children’s Place (510) 337-1335 childrensplace.com

Alameda Centre Physicians (510) 769-1118 acphysicians.com Alameda Credit Union (510) 523-1514 alamedacu.org Alameda Pediatric Dentistry (510) 521-KIDS (5437) alamedapediatricdentistry.com ATC Public Safety (510) 864-0779 Anna’s Linens (510) 865-6692 annaslinens.com Antidote Salon (510) 523-4262 antidotesalon.com Applebee’s (510) 522-7071 applebees.com Avenue (510) 521-0330 avenue.com Bank of Alameda (510) 748-8000 bankofalameda.com Bay6 (510) 521-1502 Bed Bath & Beyond (510) 522-0577 bedbathandbeyond.com

China Gourmet (510) 521-6337 alamedachinagourmet.com Chipotle (510) 337-1592 chipotle.com Color Me Mine (510) 521-8893 colormemine.com Daiso Japan (510) 794-0828 daiso-sangyo.co.jp/english Daphne’s Greek Cafe (510) 769-1483 daphnesgreekcafe.com DB Shoes (510) 373-2705 dbshoes.net Dress Barn (510) 521-2783 dressbarn.com European Wax Center (510) 865-4929 waxcenter.com Executive Martinizing (510) 523-6033 Fruits & Chocolate (510) 521-8868 fruitsandchocolate.com GNC Live Well (510) 523-5006 gnc.com

Beverly’s Fabric & Craft (510) 864-4222 beverlys.com/alameda-store

The Gold Spot Jewelers (510) 522-GOLD (4653) thegoldspotjewelers.com

Big 5 Sporting Goods (510) 865-6486 big5sportinggoods.com

Great Clips (510) 522-7587 greatclips.com

Bon Voyage Luggage (510) 522-2500 eluggage.net

Handle with Care Packaging (510) 522-8003 hwcpackagingstore.com

Bright Now! Dental (510) 214-0253 brightnow.com

Happy Nails (510) 522-1305 happynails.com

Chase Bank (510) 864-3325 chase.com

Instant Shoe Care (510) 521-7089

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Jamba Juice (510) 521-1112 jambajuice.com

See’s Candies (510) 523-1611 sees.com

Kohl’s (510) 263-0308 kohls.com

Soccer Post (510) 523-5700 soccerpost.com

Launderland (510) 337-0769

Sophistry Custom Skin Care (510) 748-0491 sophistryskincare.com

LensCrafters (510) 521-2734 lenscrafters.com Loard’s Ice Cream (510) 521-0873 loards.com Massage Envy (510) 865-3689 massageenvy.com Merle Norman Cosmetics (510) 523-8442 merlenorman.com Modern Mouse (510) 814-8830 modernmousegifts.com Office Max (510) 749-7500 officemax.com Old Navy (510) 864-0175 oldnavy.com Pagano’s Hardware Store (510) 522-1345 paganoshardware.com Panera Bread (510) 749-9810 panerabread.com

South Shore Café (510) 523-3663 South Shore Car Wash (510) 523-7866 South Shore Liquors (510) 521-7254 Sprint (510) 863-8139 sprint.com Starbucks (510) 749-9595 starbucks.com Subway (510) 523-5225 subway.com Sushi House (510) 865-0999 e-sushihouse.com TJ Maxx (510) 749-8201 tjmaxx.com Total Woman Gym & Day Spa (510) 521-1149 totalwomanspa.com Towne Cleaners and Alterations (510) 865-6119

Payless ShoeSource (510) 521-1275 payless.com

Trader Joe’s (510) 769-5450 traderjoes.com

Pedal Beach (510) 303-8823 pedalbeach.com

Ulta Beauty (510) 864-4031 ulta.com

Petco (510) 864-1844 petco.com Radio Shack (510) 521-4383 radioshack.com

Walgreens (510) 523-7043 walgreens.com

Ross Dress For Less (510) 865-1478 rossstores.com

Wells Fargo (510) 464-2141 wellsfargo.com.com

Weight Watchers (800) 651-6000 weightwatchers.com

Safeway (510) 863-9000 safeway.com

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WHERE’S SOUTH SHORE CENTER? FROM SAN FRANCISCO: Take I-80 toward Oakland.

Right onto I-880. See below, “from I-880.”

FROM WALNUT CREEK: Take CA-24 toward Oakland.

Take ramp onto I-880 toward San Jose. See below, “from I-880.”

FROM BERKELEY: Take I-80 toward Oakland. Merge onto I-580 (I-80). Right on ramp toward I-980. Take ramp toward I-880. See below, “from I-880.”

FROM I-880: Exit right ramp to 23rd Ave/Alameda. Bear right (southwest) onto 29th Ave. Continue on Park St. to Otis Dr. FROM HAYWARD: Take I-880 toward Oakland. Right ramp toward 98th Ave/Oakland Airport. Left onto 98th Ave. Left onto Airport Access Road. Right onto SR-61 (Doolittle Dr.).

Bear right onto Otis Dr. Continue to Park St. AC TRANSIT BUS ROUTES: Oakland transfers from the BART Civic Center Station take bus #20; BART Fruitvale Station take bus #21. For more detailed trip planning visit actransit.org or transit.511.org.

ALAMEDASOUTHSHORECENTER.COM Come shop at the beach

Published by I Companies for Jamestown Properties. All Rights Reserved. ®