1/25/22, 12:26 PM
What is Sustainable Entrepreneurship? | James Kassouf | Leadership
a
What is Sustainable Entrepreneurship? by James Kassouf | Jan 25, 2022 | Entrepreneurship, James Kassouf, Leadership
What Does Sustainable Entrepreneurship Mean?
Companies have historically operated with the basic goal of making a profit. However, in recent years, it has been growing apparent that more should be expected of entrepreneurs. While working to develop and run a financially successful company is certainly a good goal, many people believe that entrepreneurs should prioritize running a responsible and ethical company rather than a simply profitable one. The thought that businesses should focus on providing products that are genuinely valuable to consumers is also becoming more common. These beliefs led to the idea of sustainable entrepreneurship, or the process of running a business while ensuring a good future for the next generations.
What is the Goal of Sustainable Entrepreneurship?
Generally speaking, sustainable entrepreneurship aims to create responsible companies that focus on the long-term impact of their work more than their own short-term achievements. This requires entrepreneurs to make efforts to improve the social and environmental responsibility of https://jameskassouf.co/what-is-sustainable-entrepreneurship/
1/4