Social Media with Jade Dressler

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“Creating engaging dialogue on social platforms is like being a Party Guru: mastering the landscape of multiple cocktail parties with different dress codes, guests, favorite compelling topics and synching with the algorithms of the host... all in one night!”

social media with welcome to the party!

YOU are a smart entrepreneur, a vibrant startup, a sparking personality, a brand or project seeking more social media power. YOU are invited to the party:

I am Jade. my LOVE is to discover + present the gold treasure + gift in lifestyle brands. let my teams of brand biz healers + vision realizers cheerlead, grow + transform your brand’s social media. you will LOVE the MAGIC we make.

TOGETHER.

SOCIAL MEDIA PARTIES (PLATFORMS!)

INSTAGRAM is still the best party in which to grow an audience. Reels, video and humor reign. Influencer campaigns? A party that grows business.

FACEBOOK and growing a FACEBOOK group is like the New Year’s Eve party for both close friends + the masses.

DISCOVERING THE WHY.

WHAT IS YOUR COMPELLING STORY?

your challenges

The challenges in creating social media are:

• Having the time to create it

• Engaging with potential audiences

• Content optimization

the opportunity + goals

• Establish that you as a personality or brand are a bold, important new voice

• Share positive messages of empowerment

• Invite engaging conversation on real life

why

us? we create and nurture lifestyle personality-based brands. personality: Our creative lifestyle clients have ranged from media moguls and personalities, from famed chef Daniel Boulud to Olympic athletes to Park Avenue socialites to a TV series on VH1. From Olympic athletes to entertainment leaders and to events for Sony Pictures Classics.

lifestyle: Our clients range from design magazines to Design Within Reach’s first book to 5-star resorts and to wellness brands for luxury hotels.

we are vitally connected to opportunity. We make the connects.

30+ years in marketing and pr. From videos filmed at Art Basel to parties at Louis Vuitton to an internationally known graffiti artist to a panel of top corporate luxury and wellness business leaders at the Core Club, New York City’s most exclusive membership club, to the best organic farmers… we know where the tastemakers are and what they are reading, viewing and talking about. We make the connects.

our team conceptualizes and creates desire.

We are a committed team of networked creatives, aware of the changing landscape of business, supporting entrepreneurial enterprise and guiding clients artfully in the direction of their business and lifestyle vision. we

create

fertile

ground

for our clients. From influential consumers to mainstream media to influential blogs to decision-making vip’s at brands, agencies, production companies, directors, celebrities, tv networks, home shopping networks, film producers and investors. We make the connects.

OUR PERSONALITY SOCIAL MEDIA CLIENTS

OUR LIFESTYLE BRAND SOCIAL MEDIA CLIENTS

BRANDED CONTENT CREATED FOR SELECT CLIENTS

We designed and wrote content for a branded brochure for the launch of LUXE CLUB RETREATS, an elite, global travel retreat club for women. OH THANKS! HAPPY CLIENTS RAVE ABOUT THE ART OF OUR BRANDED CONTENT FOR THEM

We are creating branding and videos for Marco Maranghello, celebrity hair stylist for J.Lo, Sonja Morgan and others. This is a brand partnership with Oribe beauty products for a Farrah Fawcett Foundation tribute video on tap to be covered by the New York Post.

RECENT CLIENT SOCIAL CONTENT RAVE REVIEWS

In October 2021, our client, Dr. Pedre, was chosen by his health industry colleagues and friends for the Social Media Creator of The Year award at the Mindshare Collaborative’s Summit led by best-selling wellness author, J.J. Virgin.

We produce creative content and run Dr. Pedre’s Facebook and Twitter and have done this for five years now.

roi. in the first three quarters of 2021 , our team more than doubled engagement, impressions and reach for our client .

CLIENT CASE HISTORIES

profile

We direct and manage the Instagram and Twitter for this author, the 94-years-young, former Sr. US Diplomat, CIA agent, and son of the iconic Diana Vreeland.

@freckvreeland www.freckvreeland.com

platforms

Instagram grown from zero to 4000+ followers organically in just a couple of months, to 19K today

content

A smart mix of quote posts boost the curated content of archival and new images

engagement

We are cultivating Freck’s audience pre-memoir. Connecting with media has led to placements already for the memoir, such as the Avenue magazine feature seen here.

profile

We direct and manage three social media platforms for author and wellness expert, Dr. Vincent Pedre, a functional medicine doctor ( and foodie! ) He is a featured guest on media like Good Morning America and Dr. Oz and he has authored a top selling HarperCollins book on gut health. @drpedre www.happygutlife.com

platforms

Facebook 28.1 followers

Facebook Group page 4400 followers

Twitter 7155 followers content

Content creation, 95% of which comes from our resources

organic growth

We have grown Dr. Pedre’s social media audiences since 2015

by q3 in 2021 we more than doubled engagement, impressions and reach for facebook.

“I’ve trusted the creative aspects of my brand with Jade Dressler for over 10 years now. Her teams have grown my content and social media. We are now on our second site development, with very robust content and e-commerce. A pro.

I trust her wholeheartedly with my brand.”

Dr. Vincent Pedre, integrative physician and author

profile

We directed and managed six social media platforms for this private, not-for-profit college devoted to the design of the interior environment. Founded in 1916, it is a top-rated college that is very prominent in the industry. @NYSID nysid.edu

platforms

Instagram, Facebook, Twitter, Linkedin, Pinterest and Houzz

content

Assigned photographers, wrote all text

organic growth

Facebook

in less than a year we grew the followers from 5000 to 8200 59K average daily impressions

Twitter

In less than a year we grew the followers from 2500 to 4126 11K average per month

profile

Susan Tabak, a personal shopper with a killer address book in Paris, has turned to us for content since 2007. We built her original brand site, which hosted an average of 4,000 visitors a day, with total site visits since inception: 1.5 million. The best day traffic was 26,000 hits due to a tag tied to the news of the day.

We created her popular blog and filmed her first videos in Paris. Recently, we concepted a revamp of her branding calling it “Style Secrets & Best Addresses. Over 60 and loving it.” @whatimlovingnow

platforms + content

Instagram. Original strategy for place-based photography, video and text.

organic growth

New original photo shoot content grew the account by 80%

social media images + content created for the first baijiu bar in nyc. we created stories, media placements + images for instagram.

Sausage-making class in themanual.com

we created seasonal concepts, social media images + content which we also pitched and placed in major media for our paulaner nyc restaurant, brewery + bar client.

Goose for holidays in the Wall St. Journal

Valentines’ aphrodisiacs video for bravo.com

WE CREATE EXCITEMENT FOR LIFESTYLE BRANDS!

we create social media images + content + pr o n events + programming for the legendary cinema + educational center in harlem .

social media images + content created for mood bars, o rganic, sugar-free healthy energy bars to shift a mood. stories, media placements + content for instagram .

WE LOOK FORWARD TO WORKING WITH YOU TOO!

We’ve supported the passions of our clients for over 30 years and welcome a dialogue on how we can help you.

THANK YOU! for your interest in our work together in support of your creative endeavors and success.

917.991.8140

www.jadedressler.com

A Creative Agency
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