My Communication Specialist Portfolio

Jacob Brunette Savard

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COMMUNICATION SPECIALIST

Impactful Writing

Providing the right words to convey your message

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Jacob Brunette Savard

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COPYWRITER-SONGWRITERCREATIVE MARKETING CONSULTANT

If you’re looking for a creative communication specialist who can bring your brand's voice to life, Your search is over!

I'm a dedicated and experienced copywriter with a thoughtfully honed talent for crafting engaging content. As an expert in articulating complicated concepts using the most simple terms, I can take your communication strategy to the next level. I specialize in developing content for various mediums, including websites, social media and email of course, but also streaming services, television and commercial radio. I’m confortable with the microsoft office suite, canva, wordpress, adobe premiere, writing with a pen and a pad or using the latest A.I. tools. With my words to express your ideas, you can rest assured that your message will be well received by your intended audience.

Jacob Brunette Savard

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COPYWRITER

Have a look at the projects I’ve been working on lately

Content Writing

I have extensive experience in creating for various mediums, including social media, video scripts, and website copy, adapting to different platforms and audiences to create effective content.

Copywriting

Producing weekly content for advertising, sales letters and other promotional materials that successfully markets a product or service is my bread and butter.

Songwriting

Creating original works for TV and film that resonates with audiences, crafting hooks and vibes that are memorable and commercially viable.

Jacob Brunette Savard COPYWRITER, CEC PUBLISHING

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CREATING EXCLUSIVE LANDING PAGES FOR THE NEW 2023-2024 SERIES

CEC Publishing is the primary educational material provider in Quebec, supplying millions of schoolbooks to classrooms each year.

Collaborating with a team of co-workers and freelance graphic designers, I developed distinctive and entertaining landing pages to showcase our latest educational series for elementary and middle school levels. Our pages featured animated intros, engaging backgrounds, and explanatory videos, as well as concise, dynamic texts, grids and bullet points. Every essential detail was delivered in an engaging way.

These landing pages were designed with teachers in mind, with the goal of captivating their attention and generating excitement about the educational products we were offering. I made sure that the landing pages were both informative and visually captivating. To achieve this, I worked with our graphic designers to create colorful and eye-catching backgrounds that would convey the playful nature of the series. Additionally, we designed animated intros that would instantly grab the attention of our audience. Making proper use of these visual elements, we ensured that the information was presented in a clear and concise manner. We used grids and bullet points to organize the information and to make it easily digestible for our audience. To further enhance engagement, we included explanatory videos that showcased the key features and benefits of our series.

Overall, we were thrilled with the final result of our landing pages. They served their purpose effectively - showcasing our series and generating excitement and interest among our target audience.

Example : https://secondaire.editionscec.com/missions/

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CONTENT CREATOR, CEC PUBLISHING

PRODUCING AND MANAGING ALL EMAIL, SOCIAL MEDIA AND WEBSITE PUBLICATIONS

As the head of social media and content creation, I ensured that our published content was informative, creative, and engaging, while maintaining a consistent tone and voice across all channels to establish a strong brand identity.

To achieve this, I did research on trending topics and incorporated them into our content strategy to ensure relevance and timeliness. I also collaborated with other departments to ensure that our content aligned with the company's overarching goals.

In addition to managing content, I tracked and analyzed our publications' performance, using metrics to identify areas for improvement and optimizing our strategy accordingly. We trimmed down on the visual components and used a more personal approach in our communications.

This is only a few of the ways we continually improved our compelling content that resonated with our audience, driving engagement and growth for the company.

My organizational skills, attention to detail, and deep understanding of our audience allowed us to produce distinctive content that effectively conveyed our brand's message.

88% increase in email openings during my tenure, rising from 17% to 32%

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CREATIVE STRATEGIST, CEC PUBLISHING

FINDING NEW WAYS TO PROMOTE THE ENTERPRISE AND ITS PRODUCTS As a member of the creative marketing team, my responsibility was to devise exceptional ways to set the CEC publishing brand and products apart. Our team came up with unique promotional events and items.

LE FRANÇAIS EST DANS LE SAC

Our primary goal was to develop fresh and innovative concepts that would capture the attention of our target audience. We understood that in a world full of competing brands, it was vital to create a unique experience that would make CEC publishing stand out. For instance, the CEC Café was an excellent way to promote our brand while creating a relaxed and fun atmosphere.

Teachers could enjoy a cup of coffee while learning more about our products and services.

Our tote-bags and word puzzles were also popular among teachers and students alike. We made sure to include catchy slogans that would grab their attention and make them curious about our brand. We even received feedback from some teachers that they had used our puzzles in their classrooms, which was a great affirmation of the quality of our products.

CE CC AF É

ENSEMBLE EN FRANÇAIS DEPUIS 10 ANS

One of our most successful events was the CEC cocktail party. We hired professional bartenders who created special drinks that were inspired by our brand. The party was a huge success and created a buzz around our company that lasted well after the event was over.

I’m proud of the creative and innovative ways we promoted CEC publishing. Our efforts helped to establish our brand as a leader in the industry.

Jacob Brunette Savard COMMUNICATIONS SPECIALIST, SOLENO

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WRITING ARTICLES HIGLIGHTING SOLENO PROJECTS Soleno is the most important sustainable storm water management system provider in eastern Canada, recycling millions of plastic containers every year into all sorts of pipes and accessories.

As a communications specialist for Soleno, part of my role was to write weekly news articles detailing various construction projects that utilized Soleno products. The articles provide a comprehensive overview of each project, highlighting the context, the solutions provided by Soleno products, and the benefits of using Soleno's plastic pipes for various water retention purposes.

Some examples of these construction projects include large-scale irrigation systems and stormwater management systems. Each project was unique and presented its own set of challenges, but Soleno's products proved to be a reliable and efficient solution for all of them.

I made sure to include quotes from the project managers and engineers involved in each project, as well as any notable achievements or milestones reached during the

Example : https://soleno.com/en/projets

construction process. Overall, my goal was to showcase the innovative and sustainable solutions that Soleno's plastic pipes provided.

Jacob Brunette Savard

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TECHNICAL WRITER, SOLENO

CRAFTING TECHNICAL DOCUMENTS FOR ALL NEW SOLENO PRODUCTS As a technical writer with Soleno, I had to create comprehensive documentation that showcased the unique characteristics of our products. These documents were designed to help users understand how to use our products effectively and efficiently. In order to accomplish this, I had to be attentive to detail and skilled in translating complex technical language into terms that were userfriendly. I worked closely with the engineering team to guarantee that all product features were accurately documented and explained. My responsibilities also included creating technical specifications sheets, training materials, and online help systems. The objective was always to make sure that our users had everything they needed to get the most out of Soleno’s products.

Example : https://soleno.com/en/products/

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PUBLIC RELATIONS & ENVIRONMENTAL POLICY ADVISOR, SOLENO

BEING THE SPOKESPERSON FOR SOLENO’S ENVIRONMENTAL COMMITMENT As the official representative for Soleno's environmental initiatives committee, I had the privilege of attending numerous public assemblies and special meetings. I delivered speeches in front of hundreds of guests, meeting with all sorts of industry and political leaders, including Canada's environmental minister and Quebec's prime minister.

It was an honor to be able to advocate for environmental sustainability and promote Soleno's innovative solutions to the challenges facing our planet.

The public assemblies and special meetings were always constructive and engaging, with attendees eager to learn about Soleno's initiatives and how they could contribute to a more sustainable future. It was inspiring to see the passion and dedication of people from all walks of life, united in their commitment to protecting the environment.

One of the highlights of my time as Soleno's representative was meeting with Canada's environmental minister and Quebec's prime minister. It was a privilege to have the opportunity to discuss Soleno's projects and the importance of environmental sustainability with such influential leaders. Their support and encouragement meant a great deal to me and to the entire Soleno team.

Overall, my experience as Soleno's representative for environmental leadership was incredibly rewarding and fulfilling.

Social involvement : https://soleno.com/en/our-involvement/

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SONGWRITER, INDEPENDANT

CREATING A NO. 1 RADIO HIT AND A JINGLE FOR A TELEVISION SERIE

As an independent artist, I have had the privilege of creating music that has been well-received.

For the last 25 years, my dedication to music has driven me to spend countless hours perfecting my craft. It's been an honor to touch people's hearts with my lyrics.

One of my greatest accomplishments was when my song Roadtrip became a number one hit on commercial radio after spending 17 weeks in the top 20. It was very satisfying to hear my song playing nationwide every day, and I am deeply grateful for the support of my fans and the radio stations that believed in my work. The song is actually still being played regularly to this day.

Another highlight of my career happened a year ago when a song I made was chosen as the jingle for a popular cooking reality show. It was quite an honor, and the show was a resounding success. I am thrilled to be a part of such a beloved project that has recently been renewed for a second season.

Being a songwriter is an important part of my creative output, it inspires me to think outside of the box in all other aspects of my professional writing.

Website : jacobmolotov.com

Jacob Brunette Savard

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COPYWRITER-SONGWRITERCREATIVE MARKETING CONSULTANT

Let me find the words to make your brand shine!

Bilingual, creative, and efficient communication specialist (10 years of experience)

CONTACT 1-438-777-8876 jacobbrunettesavard@gmail.com

Senior level Copywriter with over 100 million dollars worth of products sold in the last 2 years No. 1 hit making singer-songwriter (25 years)