Global Couscousy Market Share, Growth Drivers, Trends and Forecast to 2028

Author: Elena Anderson

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Global Couscous Market Outlook 2023-2028 :

As per the latest report by IMARC Group, titled "Couscous Market by Thickness (Fine Couscous, Medium Couscous, Thick Couscous), Distribution Channel (Supermarkets and Hypermarkets, Independent Retailers, Convenience Stores, Speciality Stores, Online, and Others), and Region 2023-2028," the global couscous market size reached US$ 32.3 Billion in 2022.

Couscous is a traditional ingredient made from semolina, which is a coarse flour made from durum wheat. It is popularly served with a variety of vegetables and meats. Couscous is a good source of protein and complex carbohydrates and is low in fat and glycemic index, making it a perfect food for losing weight or managing blood sugar levels. Some other positive health attributes of couscous include lowering cholesterol levels and reducing the risk of heart disease. Couscous is also a good source of iron, magnesium, and phosphorus, which are essential for muscle and tissue repair, bone strengthening, healthy body weight maintenance, improved digestion, blood sugar level regulation, and reduced inflammation. When compared to other grains, such as rice, it has a much shorter cooking time and a neutral flavor. Currently, there are different types of product variants available, including Moroccan, Israeli, and Lebanese.

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Global Couscous Market Trends:

The global market is experiencing significant growth due to the increasing health consciousness among consumers and the surging demand for versatile and low-fat products, such as couscous. Moreover, the rising prevalence of chronic diseases, such as diabetes, cancer, arthritis, and cardiovascular disease, and the escalating popularity of convenience food products due to busy lifestyles and changing dietary preferences are boosting the market growth. In line with this, key market players are introducing organic and non-genetically modified (non-GMO) couscous to increase their consumer base, which is acting as another factor significantly contributing to the market growth.

Furthermore, the increasing demand for plant-based food products, the widespread product utilization as a side dish, the burgeoning expenditure capacity of consumers, and easy product availability across e-commerce platforms are fueling the market growth. Other factors, such as the growing consumer awareness regarding the health benefits of couscous and rapid technological advancements, are propelling the market growth. Looking forward, the market value is projected to reach US$ 39.2 Billion by 2028, expanding at a CAGR of 3.1% during 2023-2028.

View Report TOC, Figures and Tables: https://www.imarcgroup.com/global-couscous-market

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Key Market Segmentation:

The report has segmented the global Couscous market on the basis of type, component, deployment mode, organization size and vertical.

Thickness Insights:

• Fine Couscous

• Medium Couscous

• Thick Couscous

Distribution Channel Insights:

• Supermarkets and Hypermarkets

• Independent Retailers

• Convenience Stores

• Speciality Stores

• Online

• Others

Regional Insights:

• North America

• United States

• Canada

• Asia Pacific

• China

• Japan

• India

• South Korea

• Australia

• Indonesia

• Others

• Europe

• Germany

• France

• United Kingdom

• Italy

• Spain

• Others

• Latin America

• Brazil

• Mexico

• Others

• Middle East and Africa

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Competitive Landscape With Key Players: The competitive landscape global Couscous market has been studied in the report with the detailed profiles of the key players operating in the market.

• Ainsley Harriott

• Belazu Ingredient Company

• Bia S.p.A.

• Bob's Red Mill Natural Foods

• Dari

• Ebro Foods S.A.

• Forafric

•

Key Questions Answered in the Report

Report Description

Near East (Golden Grain Company)

• Riso Gallo SpA

• Roland Foods, LLC

• San Remo

• US Durum Products Ltd

• What was the size of the global couscous market in 2022?

• What is the expected growth rate of the global couscous market during 2023-2028?

• What are the key factors driving the global couscous market?

• What has been the impact of COVID-19 on the global couscous market?

• What is the breakup of the global couscous market based on the thickness?

• What is the breakup of the global couscous market based on the distribution channel?

• What are the key regions in the global couscous market?

• Who are the key players/companies in the global couscous market?

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