Tycoon
Navigating the business and startup landscape in Goa
COVER FEATURE
Tsokha Lifestyle Store
Tsokha in Goa offers sustainable, handcrafted products empowering women artisans through Sparsha Deshpande Mann’s vision.
Okapi
Okapi by Aarti Sinha redefines vegan food in India with creative, ethical, and sustainable plantbased meals.
Marina’s Fashion World
Marina’s Fashion World crafts custom women’s wear that empowers and celebrates individuality with purpose.
Pink Elephant Home
Pink Elephant Home blends timeless design and sustainability, offering curated home décor with community spirit.
Welcome to this edition of Goa Tycoon, where we celebrate visionaries who are shaping Goa’s landscape with creativity, purpose, and passion.
Our cover story shines a light on Tsokha Lifestyle Store, a soulful space founded by Sparsha Deshpande Mann. Tsokha seamlessly weaves tradition with sustainability, offering handcrafted products made by women artisans. It’s more than a store—it’s a movement toward conscious living and meaningful connection.
This month, we also explore Okapi, a plantbased kitchen led by Aarti Sinha, that’s redefining vegan food across India. With compassion at its core, Okapi proves that sustainability can be deeply flavourful and that ethical eating is for everyone.
In the world of fashion, Marina’s Fashion World stands out for its blend of empowerment and craftsmanship. From humble beginnings with a single sewing machine, Marina has built a thriving brand that champions individuality and handcrafted women’s wear.
Pink Elephant Home, founded by Sandesh Prabhu and Alita Lobo, offers timeless design and sustainable craftsmanship. This community-first venture is a haven for home décor lovers who believe that style and substance can co-exist beautifully.
We also spotlight Barsa MAze, a bridal makeup artist whose empathetic approach and refined artistry have transformed countless brides’ special days. Her work isn’t just about beauty—it’s about creating confidence and unforgettable memories.
Beyond individual stories, this issue highlights how Goa’s business scene is rapidly evolving—from eco-conscious startups to tech-forward ventures. Goa is moving beyond tourism, becoming a fertile ground for innovation and impact.
And finally, don’t miss your chance to register for the Rotary Rain Run Goa 2025, returning on July 27. This much-loved event supports women’s health, education, and the environment, with registrations open until July 20.
As we reflect on these inspiring stories, it becomes evident that Goa is home to a vibrant community of individuals who are pushing boundaries and making a difference across industries. Their dedication to innovation and sustainability.
Well, that's all I have for you from my desk this month. I hope you enjoy reading this month's issue of Goa Tycoon. Do share it with your friends all across the globe.
Until next month, cheers!
Warm regards,
Jessyl Fernandez Editor
01 Tsokha Lifestyle Store
02 Okapi
03 Marina’s Fashion World
04 Pink Elephant Home
05 Barsa MAze
06 The Power Moves That Changed Goa’s Business Landscape
07 Rotary Rain Run Goa 2025: Registrations
Open for Monsoon Marathon
Introduction
Goa, the tiniest state on the western coast of India, boasts golden pristine beaches, palm-fringed avenues, flavourful food, delicious Portuguese-influenced sweets, and warm, hospitable people. Also known as the Ibiza of India for its partying. A tropical paradise of flora and fauna, from the very famous 'almi' (mushrooms) endemic to its forests, that grow only on the red mud anthills, to the solar prawns that are fished immediately after the monsoons, Goa is unique. Tourists are also attracted to Goa for its cultural heritage - from the famous old Portuguese churches like Se Cathedral in Old Goa, the 16th Century Safa Masjid in Ponda and Shree Mangesha Temple in Mardol, the legendary Arvalem or Pandava Caves where the Pandavas of the Mahabharat fame lived, to its two unique festivals - Carnival and Shigmo. Goa plays host to many festivalsthe International Film Festival of India that promotes cinema, the Serendipity Art Festival, Sunburn Music Festival, to name a few. To showcase this varied heritage of culture, art, tradition, food, and people, in 2015 ItsGoa was born. The main aim was to make it the premier portal for all things Goa. We were able to showcase Goa like never before. Soon our blog-based website transcended the virtual space, with the ItsGoa magazine – a sought-after resource for visitors to Goa from countries like Norway, UK, USA, etc.
Chief Editor
Jessyl Fernandez
Sales
Donald Fernandez
Content & Social Media
Saviola Dias
Renata Fernandes
Graphics & Layout
Latisha Govekar Shashank Parab
For advertising queries: +91 7887330620 / 9370502124
ItsGoa Media Group
Nordic Intent HQ - Floor 3, PDA Colony, Porvorim, Goa 403521
Email: mail@itsgoa.com Website: itsgoa.com
Lifestyle Store
Tsokha Lifestyle Store in Goa blends tradition and sustainability through handcrafted products, empowering women artisans and promoting soulful, purposeful living, led by founder Sparsha Deshpande Mann’s creative vision. cover feature
Article by: Team ItsGoa
Images by: Tsokha Lifestyle Store
Nestled in the vibrant heart of Goa, Tsokha Lifestyle Store stands as a beacon of soulful living, blending tradition with contemporary design to create a haven for mindful consumers. Founded by Sparsha Deshpande Mann, a former fashion designer whose entrepreneurial journey was inspired by motherhood, Tsokha is more than a retail space—it is a heartfelt tribute to her daughter and a deeply personal expression of purpose.
From Fashion to Function: A Natural Evolution
Sparsha's transition from fashion to ceramics was not born of business ambition alone, but from a lifechanging personal experience. The birth of her daughter sparked a renewed awareness of sustainability, grounding her in a desire to reconnect with nature.
This shift led her to ceramics and lifestyle design, where creativity and environmental consciousness coalesce. Her time hosting at Anywhere Escapes further deepened this connection, revealing how functional art can imbue daily rituals with beauty and intention.
Craft ng a Consc ous Brand
At the core of Tsokha lies a carefully cultivated ethos —one that honours tradition while celebrating innovation. The store curates an eclectic collection of handcrafted products, including ceramics, candles, clothing, bags, artefacts, and scented sticks. Every item tells a story, stitched together by three fundamental pillars
Make
n
Ind a Craftsmansh
p: Emphasising the country’s rich artisan heritage, Tsokha actively supports local craftsmen and women, preserving time-honoured techniques through modern interpretations
Susta nab l ty: From mindful sourcing to ecoconscious packaging, the brand reflects a commitment to the planet and embraces a slower, more intentional way of living
Women Artisan Empowerment: Tsokha is a platform for women-led creativity. It nurtures a vibrant community of female artisans, offering them visibility, empowerment, and economic opportunity.
Tsokha ceramics - handcrafted, microwave friendly, soulful Tableware
Sparsha Deshpande Mann
Tsokha Flagship Store, Penha Da Franca, North Goa
Overcoming Challenges with Purpose
Building a brand rooted in intangible values like "soulful living" and "conscious craftsmanship" presented unique early challenges. Establishing trust with artisan communities, maintaining product quality amidst the beautiful imperfections of handcraft, and communicating the brand’s deeper ethos to a wider audience demanded patience and clarity.
These hurdles were met with authenticity, continuous dialogue with creators, and an educational approach to customer engagement.
Leading with Intention
Tsokha’s leadership philosophy mirrors its brand values: collaborative, purpose-driven, and community-oriented. Rather than top-down direction, Sparsha fosters an inclusive environment, where every team member and artisan partner feels part of a collective mission.
This ensures the brand remains aligned with its core identity, rooted in ethical creation and shared growth.
Growth Through Authenticity
Scaling Tsokha has been an exercise in thoughtful expansion. The flagship store in Goa offers a tactile experience, while a growing digital presence is making the brand accessible globally. With the upcoming launch of an e-commerce platform, Tsokha aims to connect even more deeply with audiences seeking intentional, beautiful living.’
A key to maintaining integrity during growth lies in rigorous curation, close collaboration with artisans, and a personalised customer experience. Transparency and storytelling continue to be instrumental in building trust and brand loyalty.
Innovation Through Soulful Design
Rather than chase trends, Tsokha reinterprets heritage through a modern lens. Innovation comes from reimagining traditional techniques into pieces that are both timeless and relevant. This approach ensures that the brand stays ahead not through volume or novelty, but by resonating deeply with evolving consumer values of sustainability, quality, and authenticity.
Minimal form. Earthy soul. Timeless elegance by Tsokha Ceramics for mindful tables
Artistry in every stroke- hand-painted blue pottery traditions revived at Tsokha
For mindful mornings and slow-sip rituals — a customade Tsokha breakfast set
Tsokha’s Defining Milestones
Professionally, the store’s evolution into a respected lifestyle brand—where purpose, beauty, and community intersect—is a proud achievement. Personally, for Sparsha, Tsokha is a daily embodiment of the values she wishes to pass on to her daughter: reverence for nature, creative expression, and mindful living.
The Goan Symphony: A New Chapter
Looking ahead, Tsokha is set to unveil The Goan Symphony—its signature collection inspired by the sun-kissed serenity of Goa’s coastline. This debut ceramic line is more than tableware; it is a poetic
Goa's charm served in Tsokha's signature Ramen Bowls- where the sea meets the soul
expression of coastal luxury, a celebration of the rituals that shape our everyday. Subtle, soulful, and hand-crafted, the collection marks a new era for the brand.
In tandem, the digital evolution of Tsokha is in motion, designed to offer seamless access to its collections while staying true to the core values of ethical production and artisan collaboration
A Harmonious Balance
For Sparsha, work and life are not separate but intricately woven. Her connection to ceramics remains therapeutic, and the peaceful rhythm of Goa, time with her daughter, and immersion in natural beauty are all integral to her creative process.
Wisdom for Aspiring n repreneurs
Her advice to others embarking on a similar path is simple yet profound
Root your business in purpose
Trust the journey and be patient
Cultivate genuine relationships
Stay authentic to your values
Listen to your inner voice.
Conclusion
Tsokha is not just a lifestyle store—it is a movement. A quiet but powerful call to slow down, live with purpose, and find beauty in the handmade. As it continues to grow, Tsokha remains steadfast in its mission to honour Indian craftsmanship, uplift women artisans, and promote sustainable, soulful living.
With The Goan Symphony on the horizon, Tsokha’s story is just beginning, echoing a promise of mindful elegance for years to come.
Aarti Sinha’s Okapi is a plant-based kitchen redefining vegan food in India with compassion, creativity, and sustainability —offering ethical, delicious meals that win over even non-vegan customers.
www.itsgoa.com itsgoa_ Itsgoa
Article by: Team ItsGoa
Images by: Okapi
In a world where food trends come and go, Aarti Sinha, Founder and Head Chef of Okapi, has built something timeless—a plant-based kitchen powered by compassion. Since 2019, she’s been redefining the perception of vegan food in India, one thoughtfully crafted dish at a time.
Rooted in Purpose, Driven by Passion
Aarti’s journey into the culinary world wasn’t conventional. With a background in music and psychology, food was never part of her professional plan. But in 2019, led by a calling bigger than herself, she founded Okapi—a venture grounded in the belief that plant-based food can be both ethical and exciting.
Her vision was clear: to offer food that uses no animal products—no meat, no dairy, no eggs—while making the menu so delicious that even non-vegans would come back for more. The result? A vibrant array of meals crafted from fresh vegetables, grains, fruits, nuts, and spices, made available through a subscription-based tiffin service, event catering, and a line of popular desserts.
Compassion at the Core
What truly sets Okapi apart is its commitment to compassion. Aarti has built a workplace that radiates empathy—not just in its treatment of animals, but in the way it engages with team members, vendors, and customers.
She leads by example, encouraging her kitchen heads to mentor new staff and fostering a culture where everyone feels supported and heard. This philosophy doesn’t just create a happy team—it translates directly into consistent quality and warm, authentic service.
Growing Without Advertising: The Word-of-Mouth Win
Like many bootstrapped businesses, Okapi faced the initial hurdle of low visibility. With no marketing budget, the brand relied on the quality of its food and customer service to build a reputation. The gamble paid off. Today, over 95% of Okapi’s customers aren’t vegan, but they choose Okapi because the food is tasty, healthy, and fulfilling. For Aarti, this is her proudest achievement—a clear sign that her mission is resonating.
Aarti at a catering event
The Okapi Kitchen Team
The Business of Scaling Sustainably
As the business matured, Aarti realised the importance of identifying what’s scalable. Not every offering—no matter how personally meaningful—fit into the growth plan. Letting go of certain menu items and streamlining operations gave her space to scale efficiently.
She now focuses on conscious marketing, ensuring her message reaches the right audience without compromising Okapi’s values. Collaborations and networking have also helped amplify the brand’s presence in a thoughtful, organic way.
The Reality of Work-Life Balance
Balancing a growing business with personal wellbeing is no easy task. Aarti admits it took time and conscious effort to manage both. Her strategy? Regular self-check-ins and elimination. She often asks herself: “What can I remove from my plate without compromising the core?”
Time in her garden and with her dogs keeps her grounded, and she encourages fellow entrepreneurs
often sneaks up unnoticed—and passion alone isn't enough to sustain a business long-term.
Advice for Aspiring Entrepreneurs
For those just starting out, Aarti offers this wisdom: “Let passion ignite your journey, but let profitability sustain it.”
While emotional drive is essential in the early stages, turning a business into a profitable, efficient, and scalable venture is key to staying motivated and successful. She also emphasises that there’s no shame in admitting money matters—financial health allows founders to stay resilient and focused.
Looking Ahead: A Vision for Self-Sustainability
Aarti’s next goal is to make Okapi self-sustaining, with a team empowered to manage daily operations independently. This will allow her to focus on scaling the brand, expanding its reach while maintaining the authenticity it’s known for.
Changing the Narrative, One Meal at a Time
With Okapi, Aarti Sinha isn’t just running a food business—she’s building a movement. Through every tiffin box, every catered event, and every slice of cruelty-free dessert, she’s showing that kindness and creativity can go hand in hand. And as more people choose Okapi—not out of obligation, but out of love for the food—it’s clear her message is making a lasting impact.
Multi
Dark Chocolate cake - one of Okapi's famous desserts
Marina’s Fashion World blends custom fashion with empowerment, creating handcrafted women’s wear that celebrates individuality, built from a single sewing machine into a thriving, values-driven brand in Goa.
Article by: Team ItsGoa Images by: Marina’s Fashion World entrepreneur
In the vibrant fashion landscape of Goa, one name stands out for its unique blend of elegance, empowerment, and authenticity—Marina’s Fashion World. At the helm of this inspiring brand is Marina, a self-made designer and entrepreneur whose passion for fashion began in childhood and evolved into a powerful platform for celebrating womanhood through custom-made clothing.
The Woman Behind the Brand
“Hi, beautiful souls! I’m Marina—the heart behind Marina’s Fashion World!” These words are not just a greeting but a warm invitation into Marina’s world of creativity and confidence. Her journey is deeply rooted in her childhood fascination with fabrics, sketching, and styling. As a little girl, she dreamt of designing pieces that would one day help women feel seen, celebrated, and empowered.
However, her passion turned into purpose only when she noticed a gap in the market—a lack of personalised fashion options in her local community. This realisation marked the turning point, and 28 years ago, armed with just a home sewing machine, some sketches, and a resolute spirit, Marina began her entrepreneurial voyage.
F om a Passion P oject to a Beloved B and
What started as a humble project creating outfits for friends and family steadily grew into Marina’s Fashion World—a trusted name for customdesigned, high-quality women’s wear. Through wordof-mouth and pure dedication, Marina built a loyal clientele. Every stitch, design, and detail was a labor of love, reflecting her mission to help women feel beautiful in their own skin.
Despite challenges—ranging from limited resources to long hours and moments of self-doubt—Marina remained steadfast in her vision. For her, entrepreneurship was never just about profits; it was about purpose, impact, and legacy. Today, when she sees women donning her creations with pride, it reaffirms why she began in the first place
The Essence of Ma ina’s Fashion Wo ld
Marina’s Fashion World is more than just a clothing label. t is a reflection of values that drive every design and interaction
Authenticity: Each piece is original, thoughtfully handcra ed to mirror the wearer’s true essence Empowe ment: The brand's designs aim to upli , encouraging women to embrace their individuality with boldness Integ ity & Quality: From material sourcing to final fittings, exceptional standards are maintained with transparency and care.
Marina Magarate Pereira
bridal Gown and bridesmaids gown
designer gown
Whether it’s for a casual brunch, a festive occasion, or a once-in-a-lifetime celebration, Marina’s creations effortlessly blend comfort with timeless charm.
Navigating Challenges with Grace
Every successful brand has its hurdles, and Marina’s Fashion World is no exception. In its early days, the brand grappled with gaining visibility in an oversaturated digital space. While their initial social media traction was slow, Marina focused on creating content that truly resonated—real customer stories, behind-the-scenes moments, and trending yet tasteful designs.
With minimal budget for promotions, she leaned into organic growth strategies: leveraging reels, collaborating with influencers, and relying on wordof-mouth. Every obstacle, from time management to customer trust, was met with creativity and resilience. Setting up auto-replies, maintaining
Motivation in the Face of Adversity
Running a bu ine come with emotional high and low . But what keep Marina going i the deeprooted connection with her client . Each glowing te timonial, every bridal photo hared with gratitude, fuel her pa ion anew. uring tough time , he anchor her elf with
Clear, achievable goal
A circle of upportive loved one
Con tant learning and expo ure to bu ine trend
A vi ion to make Marina’ Fa hion World a nationally recogni ed brand
Thi unwavering belief in her purpo e i what tran form hard day into tepping tone .
Defining Success: Professionally and Personally
For Marina, ucce i twofold. Profe ionally, it’ about tran forming a one-woman operation into a ought-after fa hion brand in Goa. Per onally, it’ about overcoming elf-doubt and choo ing courage over comfort, again and again.
Knowing her creation bring joy, confidence, and celebration into people’ live i the mo t gratifying outcome of her year of hard work.
Innovation at the Core
In a con tantly evolving fa hion indu try, innovation i not optional—it’ e ential. Marina tay ahead by being ob ervant, re pon ive, and dynamic. She track global trend , adapt them to her ae thetic, and deliver per onali ed outfit that re onate locally yet feel global.
What et her apart i her focu on per onali ation in an era of ma production. Every cu tomer i treated a a mu e, and every outfit tell a unique tory. Social media i not ju t a marketing tool but a canva of torytelling. Marina u e it to hare tyling tip , tran formation video , and real-time cu tomer experience , keeping her brand relatable and relevant.
marina doing her fine work
dress designed by marina
Leadership That Inspires
A he hear of Marina’s Fashion World is a leadership s yle ha empowers and uplifts. Marina leads by example—pouring her hear in o every ask, big or small. She communica es he brand's mission clearly and ensures her eam feels included and inspired.
From celebrating small vic ories o encouraging skill developmen , Marina fos ers a positive, grow horien ed workplace. For her, leadership is abou creating a cul ure where everyone feels par of a shared dream.
The Power of Relationships
Ne working and relationship-building have been ins rumen al o Marina’s journey. A single referral urned in o a bulk order; a collaboration led o a signi can visibili y boos . She a ribu es his success o hree key relationship values
Au hentici
Mu ual suppor
Consis en follow-ups
Whe her online or in-person, Marina believes in showing up, offering value, and reating every in eraction wi h sinceri y.
Scaling with Strategy and Soul
Growth is not just about quantit but qualit . Marina’s Fashion World is scaling smartl — streamlining operations, training a trusted team, and using digital tools for efficienc . From automating order tracking to maintaining inventor , technolog helps preserve the personal touch while expanding reach.
Rather than diluting the brand, Marina’s growth plan focuses on strengthening what the do best— custom-made, meaningful fashion that reflects the essence of the individual.
Balancing Work and Life
Fashion is all-consuming, but Marina has mastered the art of balance. She sets work boundaries, delegates where needed, and prioritises self-care. Whether it’s a walk on Goa’s beaches, reading, or quiet meditation, she ensures time to recharge and reconnect
This balanced approach fuels both creativity and consistency, enabling her to show up fully for her business and herself
Advice for Aspiring En repreneurs
Marina’s journey o ers a blueprint for anyone dreaming of launching a brand
Start with Passion, Prepare for Challenges: Love what you do, but stay ready to face and learn from hurdles
Prioritise Value: Let quality and customer experience be your best advertisement
Adapt Quickly: Stay flexible and open to change Build Relationships: Focus on connections, not just transactions
Grow Mindfully: Take steady steps and expand with purpose
Believe in Yourself: Your mindset will define your success.
Final Threads
Marina’s Fashion World isn’t just a fashion brand—it’s a narrative of belief, resilience, and creativity. Every dress is a celebration of individuality. Every design is stitched with intent. And every client becomes a part of something larger—a movement that empowers women to feel confident in their own skin
From a single sewing machine to a thriving label, Marina’s journey proves that with heart, hustle, and honesty, dreams really do wear couture. www.itsgoa.com
bridal gown stitched by marina
Elephant Home, founded by Sandesh Prabhu and Alita Lobo, blends sustainable craftsmanship and timeless design, creating a community-driven haven for home décor lovers in Goa.
Pink
Article by: Abisha Fernandes
Images by: Pink Elephant Home
Sandesh Prabhu is a well-renowned Architect and Interior Designer, known for his work with Sandesh Prabhu Design Studio. With a passion for design and craftsmanship, he brings a wealth of experience to Pink Elephant Home.
Alita Lobo is a seasoned retail expert with over 2 decades of experience in the home furnishings industry. Her expertise in retail and design has been instrumental in shaping Pink Elephant Home's unique approach to curating timeless pieces.
Together, Sandesh and Alita form a dynamic duo, merging their skills and passions to create a haven for design enthusiasts in Goa. Their shared Goan heritage and commitment to sustainability and community-driven practices have made Pink Elephant Home a beloved destination for those seeking unique, handcrafted articles.
In the heart of Assagao, Goa, lies a treasure trove of design delights that is Pink Elephant Home. Founded by Sandesh Prabhu and Alita Lobo, this venture is a labor of love that showcases the duo's passion for curating unique, timeless pieces. With their shared Goan heritage and vision to create a like-minded design-centric community, Pink Elephant Home has become a haven for home décor enthusiasts.
The journey of Pink Elephant Home started with a shared vision of restoring a 150-year-old Portuguese house to its former glory. This exquisite structure, with its traditional pitched roofs and Mediterraneanstyle tiles, presented a unique set of challenges. However, the duo's perseverance and dedication paid off, and the result is a stunning testament to their craftsmanship.
www.itsgoa.com itsgoa_ Itsgoa
Sandesh Prabhu and Alita Lobo
Pink Elephant Home
Pink Elephant Home, Designed to rest, Styled to impress
Curators, Creators, Collectors At Pink Elephant
Home, Sandesh and Alita spend countless days working with local artisans to craft and restore oneof-a-kind pieces. They scour vintage warehouses, use reclaimed wood, and artistically integrate each item to create a space that inspires customers to imagine these pieces in their own homes. Every single piece tells a story, and the duo's attention to detail is evident in every aspect of their business.
Pink Elephant Home is built on the principles of sustainability. The duo works closely with local artisans, reigniting heritage craftsmanship and promoting eco-friendly practices. Their commitment to sustainability is evident in every aspect of their business, from sourcing materials to employing local staff.
Sandesh and Alita believe in creating an atmosphere of kinship for their customers. They lead by example, setting standards for their team to follow. By employing local staff and encouraging them to be patient, polite, and unpressured, Pink Elephant Home has become a haven for customers looking for a unique shopping experience.
The Future Ahead
As Pink Elephant Home celebrates its first year, the duo is excited about the future. With their store in Assagao, Goa, they have established a strong presence in the local market. While they have no immediate plans for expansion, they are committed to continuing their mission of creating a like-minded design-centric community.
In conclusion, Pink Elephant Home is a testament to the power of passion and dedication. Sandesh Prabhu and Alita Lobo's journey is an inspiration to aspiring entrepreneurs, and their commitment to sustainability and community-driven approach sets them apart in the industry. As they continue to grow and evolve, one thing is certain – Pink Elephant Home will remain a haven for design enthusiasts and a reflection of the duo's love for their craft.
The boss lady leads a dedicated team at Pink Elephant Home
Their Shared Dream - Pink Elephant Home
Barsa MAze is a bridal makeup artist blending empathy, artistry, and professionalism to create timeless, confidence-boosting looks—transforming not just faces, but experiences in the Indian wedding scene.
Article by: Team ItsGoa
Images by: Barsa MAze
makeup artist
Barsa MAze
In the world of bridal beauty, where transformation meets emotion, few artists leave a mark as genuine as Barsa MAze. A trained makeup artist with four years of industry experience, Barsa brings more than brushes and palettes to the table—she brings presence, patience, and a deep understanding of what beauty means to each individual.
With six years of professional experience in sales as well, Barsa effortlessly bridges creativity with client understanding. It’s this unique blend that makes her artistry stand out—particularly in high-stakes settings like destination weddings, where grace under pressure is key.
A Childhood Passion Turned Profession
Barsa’s fascination with beauty began early. As a child, she was drawn to colours, textures, and transformation. What started as playful experimentation became a lifelong pursuit. For her, makeup has always been a form of art—one that empowers, uplifts, and reveals a more confident self.
Today, that early passion has evolved into a fulfilling career. Watching someone light up after seeing themselves through Barsa’s lens—more confident, more radiant—is what continues to inspire her.
Specialising in Bridal Elegance
While her skills are versatile, Barsa is best known for her bridal makeup artistry. Her signature look is a soft, romantic glow—glass-like skin, neutral-toned eyes, fluttery lashes, and glossy nude lips. It’s a timeless style that captures the natural light of Goa and enhances a bride’s features without overshadowing them.
Every detail is thoughtfully considered to ensure her clients not only look stunning but feel completely at ease in their own skin—especially on one of the most important days of their lives.
Barsa MAze
Barsa MAze
Barsa MAze
Stepping into the spotlight on her special day
Creating Confidence Through Care
Barsa’s most memorable moments are rooted in client connection. One such experience involved a bride who had never worn makeup before and was visibly nervous. Barsa patiently guided her through each product and step, building trust along the way. The result? Tears of joy and genuine gratitude from a woman seeing herself in a new light. It’s moments like these that define Barsa’s work—not just transforming appearances, but uplifting spirits.
Staying Ahead of the Curve
To stay updated with the fast-evolving beauty industry, Barsa continuously engages with masterclasses, social media trends, and beauty publications. This commitment to learning ensures her techniques remain fresh and relevant, offering clients the best of both timeless elegance and contemporary style. Her must-have tool? A highquality beauty sponge—the unsung hero of a flawless, seamless base.
collabaration with Sonam Chabra
A Thoughtful Approach to Diversity and Sensitivity
Working with diverse skin tones and hair types is part of Barsa’s daily reality. She understands that every client has unique needs, preferences, and concerns. Her biggest challenge isn’t just technical— it’s ensuring that her clients feel heard and understood.
To accommodate those with sensitive skin or allergies, she always performs patch tests and adjusts her product choices accordingly, ensuring comfort and safety without compromise.
Credibility Through Collaboration
Barsa has had the opportunity to work with a variety of models and influencers, allowing her to grow her portfolio and build visibility within the beauty community. These collaborations also provide realtime feedback and expand her reach to new audiences who value authenticity and artistry.
South Indian bride
Barsa MAze
Mastering Time and Hygiene Under Pressure
In fast-paced environments like weddings and photoshoots, Barsa’s attention to detail and time management shines. She plans her schedule meticulously, builds in buffer periods, and communicates clearly with her clients to ensure a smooth experience.
Hygiene remains a top priority—brushes, sponges, and tools are disinfected after every session, and she uses disposable applicators to prevent any crosscontamination. Her professionalism is evident not just in her work but in the systems she follows behind the scenes.
Looking Ahead: Bigger Dreams, Bolder Collaborations
As she looks to the future, Barsa is focused on expanding her reach. She’s excited about the upcoming wedding season and hopes to collaborate with top brands and beauty houses. Her long-term goal is to elevate her artistry further, working alongside some of the best names in the industry and growing her network within the bridal and fashion ecosystems.
Advice for Aspiring Artists
For those looking to follow in her footsteps, Barsa has simple but powerful advice:
“Focus on your passion, be patient, and never stop learning.”
She believes success in beauty comes from a place of humility, hard work, and a genuine love for the craft.
The Final Touch
Barsa MAze isn’t just a makeup artist—she’s a confidence creator, a calm in the chaos, and an artist whose work reflects the individuality of every face she touches.
With her signature style, empathy-led approach, and relentless pursuit of excellence, she continues to redefine what it means to be a modern bridal makeup artist in India.
Soft glam look
The Power Moves That Changed Goa’s Business Landscape
Goa's business landscape is evolving through bold, sustainable, and creative moves—shifting from tourism to tech, hospitality to conscious commerce— making it a rising hub for innovation and impact.
Article by: Renata Fernandes
Images by: Freepik
authored article
Goa may be famed for its beaches and laid-back charm, but beneath the surface lies a dynamic business ecosystem that’s been quietly transforming. From tourism to tech, real estate to retail, a new generation of entrepreneurs and legacy players have made bold moves that are reshaping Goa’s economic story. These power moves—strategic, visionary, and often risky—have not only shifted the landscape but also opened doors for innovation, investment, and inclusive growth.
Here’s a look at the pivotal decisions and turning points that redefined how business is done in Goa.
1. From Tourism to Hospitality Experiences
One of the biggest shifts was moving beyond just beach tourism to offering curated lifestyle experiences. Entrepreneurs like those behind The Route Affair transformed simple Airbnb stays into soulful, design-led retreats rooted in local culture, Vastu principles, and hospitality that feels like home. This pivot elevated Goa’s short-stay market into a premium experience economy, blending comfort, aesthetics, and personalised service.
Power Move: Turning traditional rentals into branded experiences, inspiring a wave of boutique stays and niche hospitality brands.
2. Real Estate Goes Smart and Sustainable
The Goan real estate boom once meant concrete hotels and party resorts. But power players began investing in sustainable, culturally conscious architecture. Companies like Aaradhya Realtors didn’t just sell property—they promoted community housing, affordability, and environmental balance. This changed the perception of real estate in Goa from quick profit to long-term value.
Power Move: Prioritising eco-design, affordability, and local employment in large-scale property projects.
3. Digital Acceleration of Local Brands
Many local businesses—once reliant on seasonal footfall—made a game-changing move by embracing digital platforms. From restaurant owners using Instagram to drive bookings to spice farm tours selling online experiences, the shift to digital made Goan ventures visible and scalable.
Tech-savvy entrepreneurs even launched marketing agencies tailored to Goa’s growing SME base.
Power Move: Harnessing social media, SEO, and ecommerce to build year-round relevance and reach beyond Goa’s borders.
4. The Rise of Creative Commerce
Goa’s artists and designers began turning passion projects into profitable brands. Candle makers, ceramicists, crochet artists like Sakshi Shirvankar, and indie fashion designers moved beyond flea markets into curated boutiques and online storefronts.
The fusion of creativity and entrepreneurship turned Goa into a hotspot for conscious consumerism.
Power Move: Monetising local crafts and niche art by building modern, brand-driven small businesses.
Final Thoughts
The power moves shaping Goa’s business scene are not just about money—they’re about mindset. Entrepreneurs are thinking bigger, more sustainably, and more creatively than ever before.
Goa is no longer just a vacation spot; it’s a thriving testbed for new ideas, artistic ventures, and conscious capitalism.
As these bold decisions continue to ripple through the local economy, one thing is clear: Goa’s business story is just getting started—and it’s one worth watching.
Rotary Rain Run Goa 2025 returns on July 27, inviting participants for fun and timed runs to support women’s health, education, and the environment. Registrations close July 20.
Rotary Rain Run Goa 2025: Registrations Open for Monsoon Marathon
~ Participants can register in two km fun walk, the five km dream run, the ten km and twenty one km timed runs.
~ The deadline for registration is July 20.
Registrations have officially opened for the 11th edition of the Rotary Rain Run Goa, one of the state’s oldest runs, scheduled to take place on July 27 this year.
The run-for-a-cause will take place during Goa’s stunningly rain-drenched monsoon season and is annually organised to raise funds for creating awareness about women’s health, education and environment.
Applications for participation can be submitted across the four categories, namely the two km fun walk, the five km dream run, the ten km and twentyone km timed runs.
Registrations for the event will close on July 20.
“We are excited to announce that registrations have opened for the upcoming Rotary Rain Run Goa 2025. We are overwhelmed by the enthusiasm and interest from participants and can't wait to see everyone there!
We hope first-time marathoners and experienced distance runners will sign up for this incredibly important charitable event,” said Avinash Singh Parmar, chairman and spokesperson of Rotary Rain Run Goa 2025.
The Rotary Rain Run 2025 will commence at the SAG Athletics Stadium, Bambolim, with a turnaround at the Miramar Circle for the 21 km timed run. The scenic course winds through the lush, seafacing roads of Bambolim and Dona Paula, offering runners a view of notable landmarks on their journey to the finish line.
For registration and more details, click here: https:// rotaryrainrun.com/ Watch the announcement video here
To keep up to date with Rotary Rain Run Goa 2025, visit:
Facebook: www.facebook.com/rotaryrainrun/
Instagram: www.instagram.com/rotaryrainrungoa/
Website: rainrun.rcporvorim.org/
X: x.com/RotaryRainRun?
t=7dvu3GKa45JBpjqE5Mawlg&s=09
About Rotary Rain Run Goa
The Rotary Rain Run Goa, launched in 2015, has grown exponentially from a local charity run to one of India’s largest monsoon marathons. Over the past decade, the funds raised through this event have been directed towards health campaigns and educational scholarships. The event holds a membership in the Association of International Marathons and Distance Races (AIMS) and World Athletics, international athletic bodies.
Racing Through the Rain – A runner finishes strong at Rotary Rain Run 2024. The 2025 edition promises more fitness, fun, and community spirit
