Lifespan Activation Toolkit

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HYBRID ALUMINIUM BAMBOO

COMPOSITE BEAM

Lifespan hybrid aluminium composite beams give you the creative freedom to build more memorable outdoor architectural designs. These multipurpose beams have the functionality, resiliency, and beauty to make your project remarkable. Whether you choose to use Lifespan beams for pergolas, entryways, dramatic screening, or your own creative architectural vision, revel in the feeling of building something truly innovative.

PERGOL AS PRIVACY SCREENS

CLADDING & SOFFITS

HIGH PERFORMANCE FOR HIGH EXPECTATIONS

Lifespan beams add style and functionality in a diverse range of applications. Enjoy the shade and privacy of a pergola or screen, or enhance the appeal of your home exterior with beams that give the look of wood without the maintenance hassles. The versatility of Lifespan decorative architectural beams is matched only by their beauty.

TAKE HOME THE BENEFITS

DESIGN VERSATILITY

Architectural beams offer a diverse range of aesthetic applications

LIGHTWEIGHT DESIGN

Specialised aluminium core for easier installation at height

LOW-MAINTENANCE

The look of timber beams without the upkeep

INCREASED SPAN

Reinforced composite beam with built-in aluminium core

DECAY RESISTANT

Resists biodegradation, corrosion, insects, & harsh weather

FADE RESISTANT

Built-in UV protection for beautiful durability

LIFESPAN ARCHITECTURAL BEAMS

Lifespan architectural beams offer design versatility and increased span thanks to their specialised aluminium core that makes for easier installation at height. The outer coating of low-maintenance bamboo composite resists biodegradation, corrosion, insects, and harsh weather, and offers built-in UV protection for beautiful durability. Enjoy the look of timber beams without the upkeep.

TRI-EXTRUDED ALUMINIUM COMPOSITE

Aluminium core

Engineered flexible adhesive

Outer protective composite coating (Eva-tech surface technology)

INCREASED SPAN

Lifespan architectural beams offer the span capability of much heavier, solid beams thanks to their built-in aluminium core. This core significantly enhances the dimensional and flexural stability of the beam, while the Eva-tech composite coating provides a realistic timber aesthetic, as well as resistance to severe climatic and biodeter

Dimensions: 50 x 30 mm

Weight: 0.8 kg/m

LIFESPAN ACCESSORIES

Rusteak

Savanna Xavia

Rusteak

Savanna Xavia

Rusteak

Savanna

Xavia

Dimensions: 150 x 50 mm

Weight: 3.3 kg/m

PROFILE SIZE OPTIONS

Lifespan hybrid aluminium composite beams are available in a range of sizes and shapes to suit your outdoor project design. Lifespan has been designed to meet industrial norms. However, building codes and standards may differ between jurisdictions or countries. Be sure to consult your local building codes before installing Lifespan composite beams.

LIFESPAN COLOUR RANGE

COLOUR RANGE SUPPLIED IN A BRUSHED FINISH TECHNOLOGY:

SAVANNA RUSTEAK
XAVIA

The 50 x 30 mm Lifespan decorative profile enhances your outdoor space with the look of a traditional timber baluster. This compact batten sized profile is a popular choice for creating durable screens, gates, pergolas and other lowmaintenance outdoor architectural features.

The 100 x 30 mm Lifespan decorative profile is a fan favourite in the Lifespan range, ideal for creating striking and durable outdoor pergolas, beams, privacy screens, or other attractive architectural features. Enjoy the look of timber beams without the upkeep and environmental toll.

The 150 x 50 mm Lifespan decorative beam is a larger rectangular profile in the Lifespan range and creates a stately aesthetic for your outdoor space, ideal for use as an oversized pergola beam, privacy screen, or in conjunction with smaller Lifespan beams within the system.

Instore -

What is it? Instore activiation that allows customers to touch and feel the product is important to help ignite interest and generate leads.

PDF Documents

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What is it? Adding documents such as Install guides and product brochures help people learn more about the product and enagage them to make informed decisions.

Touchpoint: Website

Flipbook Documents

Lifespan Brochure

Lifespan Install Guide

Touchpoint: Perfect for sharing as a link in an email

Social Media - Instagram Post

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What is it? Instagram posts are an opportunity to convey a brand’s personality, values, and products while building a stronger connection with your audience. Instagram posts are perfect for promoting VistaClad with engaging, informative and educational content.

Touchpoint: Social Media - Instagram Post

Multiple versions created for you

Important: Use Hashtags to improve your reach #

Important: Tag @iti_aus on all posts so we can share.

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Do you need help? We have a guide that can help you utilise Instagram Posts to promote Lifespan, download a copy here.

Social Media - Instagram Stories

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What is it? Vertical, full-screen photos or videos that allow you to add interactive tools like stickers, polls, and AR filters that vanish after 24 hours. Instagram Stories are perfect for promoting brands like VistaClad with engaging, time-sensitive content to your many followers.

Touchpoint: Social Media - Instagram Stories

Multiple versions created for you

Important: Use a Hashtag to improve your reach #

Important: Mention @iti_aus on all Stories to increase your reach.

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Do you need help? We have a guide that can help you utilise Instagram Stories to promote Eva-Last, download a copy here.

Social Media - Facebook Post

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What is it? Facebook posts are a fundamental element of an effective social media strategy. They offer a platform to share a variety of content, from text and images to videos and links, allowing businesses to connect with their audience, share updates, and engage in meaningful conversations.

Touchpoint: Social Media - Facebook Post

Multiple versions created for you

Important: Use a Hashtag to improve your reach #

Important: Mention @iti _ aus on all posts to increase your reach.

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Do you need help? We have a guide that can help you utilise Facebook Posts to promote VistaClad, download a copy here.

Social Media - LinkedIn Post

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What is it?

LinkedIn is a professional networking platform that goes beyond normal social media. It serves as an invaluable tool for businesses to establish and nurture their professional identity as it operates on a B2B level. LinkedIn should be a part of your Social Media strategy.

Touchpoint:Social Media - LinkedIn Post

Multiple versions created for you

Important: Use a Hashtags to improve your reach #

Important: Mention @iti_aus on all posts to increase your reach.

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Do you need help? We have a guide that can help you utilise Linkedin promote VistaClad, download a copy here.

Product Images

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What is it? Websites are a must and having product images that you can display on your website allow you to attract new customers and service existing customers easier. Along with the image be sure to have a clear and concise product ame that contains the word VistaClad to help with SEO.

Touchpoint: Your Website product pages, online store and google shopping

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To help streamline this process we have created a standard upload template on excel, this template can be easily changed to suit most web platforms. If you require a customised upload template created please reach out to your ITI Representitive.

Online Training

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What is it? Being trained on Lifespan products is crucial for effective sales because it equips you with the necessary knowledge and confidence to address customer inquiries and concerns accurately.

Being well-informed allows you to articulate the benefits, features, and unique selling points of the Lifespan range, thereby building trust with potential buyers.

Furthermore, product training helps you anticipate and overcome objections, leading to higher conversion rates and increased customer satisfaction. Ultimately, thorough training on Lifespan products fosters credibility, enhances communication, and significantly boosts sales performance.

Touchpoint: External and Internal staff, key customers and installers

Span Tables

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What is it? The Eva-Last Lifespan product now features specially developed span tables, eliminating the guesswork when it comes to structural performance. These span tables provide clear guidelines on load-bearing capacities, ensuring confidence in design and installation. With this added clarity, builders and specifiers can make informed decisions, knowing exactly how the product will perform in various applications.

Touchpoint: Perfect for end users in determining what they can do with the product

Image Libary

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What is it? Exclusive access to theEva-Last Flickr account where you can download hi-res images selected by the VistaClad marketing team.

Touchpoint: Website or Social Media

Image Use: Download a copy of the ITI Image use policy here

Contact your ITI Australia Account Manager if you’d like further information or support around activating these digital assets or any marketing intitiaves provided by ITI.

ITI Australia are committed to your success, if you would like or need custom content created to suit your specific business needs please email justinn@iti.net.au

Turn static files into dynamic content formats.

Create a flipbook
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