/04.21.2011

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power house

Taste test

Senior pushes himself to set the bar high as one of the nation’s top powerlifters, page 23

Thursday A pr il 2 1 , 2 0 1 1

dialogue

Our judges rate the top-five cheese pizzas in Ithaca, page 13

Colleges need to create conversation about student suicides, page 10

The Ithacan

Cyber

I t h a c a , N . Y.

Volum e 7 8 , I s s u e 2 6

As job market competition increases, students log on to create their own brand

Self

Facebook Twitter Linkedin

Résumé

Cover LEtter

By Shea O’Meara staff writer

Brand: Me

Junior Jake Tenenbaum, a business administration major, applied for 37 internships this year. Next fall, he will use his self-branding skills that landed him the job to market his employer. Tenenbaum met Steve Gonick, executive vice president and chief marketing officer of The Adirondack Small Cap Fund, at a networking event in Albany, N.Y., and was offered the internship when Gonick added him on LinkedIn and viewed his professional profile. By posting the projects he has done, as well as his work experience, Tenenbaum shows employers he is both professional and fun. “My personal brand — I may never have put words to it, but I know who I am,” he said. “I know I’m very professional and very conservative in voice and articulation, yet I still have fun with it.” In today’s job and internship market, students

eportfolios

NAme: JAke Tenenbaum Major: Business Administration NAme: GabrielLA Napoli Major: Theater arts MAnagement

See branding, page 4

Committee releases final IC20/20 plan BY Nicole Ogrysko staff writer

Impossible to ignore

Junior Teresa Sierzega observes 1,100 backpacks at Active Minds’ “Send Silence Packing” exhibit on the Academic Quad on Friday. See editorial, page 10.

Zac Blitz/The Ithacan

After nearly a year of discussion and collaboration among many departments of the college, the IC20/20 Steering Committee wrote a final draft of the proposal and presented it to faculty, students and staff at Ithaca College this week. The committee collected feedback at an all-faculty meeting Sunday and staff and student meetings Tuesday. There will be a second staff meeting today. The committee will now gather comments to write another version of the document and present it to President Tom Rochon and WOODWARD said President’s Council. After Rochon the time is right for the college to makes edits to the plan, the Steering make changes. Committee will submit the proposal to the Board of Trustees by May 4 for approval. From November through April, the Steering Committee collected and edited nearly 300 pages of research from eight task forces, standing committees and administrative offices into one visionary document. The latest IC20/20 draft consists of seven objectives with several subinitiatives and steps of action to implement the college’s vision for the next nine years. Greg Woodward, interim provost and IC20/20 Steering Committee chair, said the budget for the plan could cost anywhere from $100 to $200 million, but the exact amount is unknown because the document is still unsettled. After speaking with each school and department at the college, Woodward said the Liberal Education task force is drafting a model of the proposal’s first objective to create a core liberal arts and integrative

find more. online. www.theithacan.org

curriculum. He said the group will submit its concept to the Steering Committee by April 25. Woodward said the initiative will reshape the general education core that all schools have at the college to include scheduled advising sessions, mandatory academic writing and first-year seminar courses, and a portfolio requirement. He said students will choose between five and seven “themes” such as sustainability or “great books” by taking different courses from each school. Leslie Lewis, dean of the School of Humanities and Sciences and co-chair of the Liberal Education task force, said the goal of the education core is to get students engaged in general course requirements. “A lot of times our approach to those courses, and we as faculty members are also saying this, ‘Let’s get that gen ed out of the way,’” she said. “That is absolutely the attitude we need to be correcting.” Jennifer Haywood, associate professor of music education, and co-chair of the Steering Committee, said students will be interested in the proposal’s call for more international programs and expanded residential living communities. While she recognizes students and faculty have concerns about specific details, Haywood said IC20/20 is not a specific blueprint. “It’s intended to be a vision of where we hope to become by the year 2020,” she said. Woodward said the college already has bugun to pilot several of the document’s national and international initiatives. Starting this fall, 12 business and integrated marking communications students will study and intern at a center the college rented in New York City.

See IC20/20, page 4


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