Reinventing incredible
Discover how ITA Group creates exceptional brand experiences
Reinvent how you reach your audience with moments that spark deep connections and forge followings.
Discover how we design unforgettable events that energize audiences Table of contents
Incredible stages 3
11
Next-level engagement
19 Awe-inspiring execution
Places REINVENTING
TREASURE ISLAND
Over 40,000 guests experience a once-in-a-lifetime concert in the middle of the San Francisco Bay.
Setting incredible stages for unforgettable events
We set the scene for your story anywhere in the world. Just when your audience thinks they’ve seen it all, we unveil a performance space that is beyond imagination. From vacant lots and deserted islands, to rooftops and aircraft carriers, we redefine what, where and how spectacular a stage can be.
SURPRISE TRANSFORMATION
Guests were in for a surprise when we turned a basketball arena into a headline concert.
ALL ALOHA
A tropical paradise becomes the perfect venue for an exclusive dining experience.
NIGHT LIGHTS
We turned an evening on the beach into a personalized music extravaganza.
HOW TO WOW
World-renowned music acts like John Mayer count on us to create stages for one-of-akind performances.
UP CLOSE & PERSONAL
Angular design and LED technology connects attendees with the action on stage and screen.
ROCKIN’ THANK YOU
At the closing event for international meeting planners, we invited Maroon 5 on stage to deliver a huge thank you to their 5,000 guests.
VIP TREATMENT
From comfortable seating to immersive environments, we know how to accommodate senior-level audiences.
EXECUTIVE EXCHANGE
The environment we built for a meeting of senior leaders perfectly matches the facility’s high-style architecture.
IMMERSIVE ACTION
Audience members saw this event from every angle, including cameras that captured their reactions.
CONTENT FIRST
Because messaging really matters, we constructed a vast screen surface to help each guest feel like they had a front-row seat.
REINVENTING
Participation
Immersing audiences in next-level engagement
If you want people to dance, you have to give them a beat. Put fun on the agenda. Liven up learning and help people move freely with dynamic activations that amp up energy.
ANALOG ACTION
We turned a high-tech mixer into an old-school music appreciation dance party. With a vinyl-spinning DJ and the latest LED lighting effects, we got everyone involved.
PICKLEDOME
We built two full-size pickleball courts for an action-packed break in an expo hall.
SPRING CLEANING
To make product info memorable, we gave the audience a chance to get their hands dirty—literally.
START YOUR ENGINES
Guests put machines through their paces on a full-size lawnmower racetrack that made for a thrilling highperformance demo.
NOSTALGIC DELIGHT
To round out a high-tech experience, we strategically placed analog table games to provide a break from screen time.
INSTAGRAMWORTHY
Guests happened upon themed characters who interact and pose for shareable photos.
DRINKS WITH A TWIST
Even assumed elements like a cocktail hour were transformed by our creative thinking, with acrobatic servers and “living” bar carts decanting delight.
SET THE RHYTHM
We started the day off with a bang with a dancing drum line to welcome employees at an annual event.
A MOMENT WORTH FRAMING
Local sketch artists gave guests portraits that were delivered digitally as a custom souvenir.
CAMPY & CONCENTRIC
We took a client’s brand personality to a new level with photo booths that played tricks on the eye.
BRANDED SNAPS
Our client’s identity is always front and center with plenty of branded photo stations to document attendee participation.
ALL-AROUND FUN
Group photos took on new dimensions when subjects posed on a spinning turntable that resulted in a 360-degree video file sent to their phones.
Production REINVENTING
Designing for awe-inspiring execution
Creating a bond with your audience starts with capturing their attention. Our event design, staging and storytelling happen on an “awe-inspiring” scale. But even the biggest accomplishments connect at the human level.
SHOWING TRUE COLORS
When almost one million fans wanted to celebrate the Golden State Warriors championships, we painted the Bay Area blue and gold.
EPIC IMPRESSION
Multiple high-definition screens, plus the latest video and lighting technology, catapulted this Macklemore performance.
CENTER STAGE
A thrust stage and massive screen array delivered our message to thousands of guests.
BOLD STATEMENTS
A global brand needed to cut through the clutter of a metropolitan location, so we helped them go big by keeping it simple.
DANCING DIGGERS
At the ground-breaking for a new entertainment center, we choreographed a “backhoe ballet” with high-flying acrobats.
MAKING SPACE
When one of our clients had outgrown Moscone Center in San Francisco, we moved the show into the streets.
ON LOCATION
Our crews are ready to go wherever a story takes them.
EVENT BROADCASTING
Many of our live events are captured for post-event programming to reach an expanded audience.
VIRTUALLY ANYWHERE
Using the latest gaming and real-time rendering technology, we place talent anywhere you desire.
GO GLOBAL
We produce live and on-demand streaming programs that reach audiences around the world.
A PERFECT FIT
We have a natural ability for finding harmony between our clients’ needs and existing landscapes. From clear-top tents to statuesque logos, we make it all feel intentional.
ART ABOVE
When shade is required at outdoor events, we design structures that are both beautiful and useful.
Group creates event experiences that reinvent what incredible looks like.
