Buzzy Bee Communications PR Profile

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LATESTiGreatest, PR PROFILE OUT THERE.

… i.e. the stuff that sticks. …IN OUR HUMBLE OPINION, OF COURSE.

COMMUNICATIONS

Communications.

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“Say what you mean, and mean what you say.”

–GEORGE ton

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PATTON

We are storytellers, on a mission to turn your business into a tour de force of persuasion.

After almost a decade in the industry, we firmly believe that PR is essential to businesses, big and small. No ifs or buts, it’s just something you really have to do.

There may be some naysayers out there, but remember, when used effectively, there’s no better tool out there to convince customers and clients to pick you out in a crowd.

Our extensive list of clients, across multiple industries is proof of that.

Our Clients

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sBusiness.

“If I was down to my last dollar, I would spend it on PR”

- BILL GATES

BUSINESS

Danube HOSPITALITY SOLUTIONS

Danube group, Dubai’s leading building material brand launched a new segment called Danube Hospitality Solutions. We were an extension to their team throughout the launch. From distributing media event invites to securing all major interview with Mr. Rizwaan and Adel Sajan, the launch was the talk of the town.

BUSINESS

One 8 Perfume.

Buzzy Bee proudly handled all PR activities for cricket superstar Virat Kholi's new perfume launch.

We were able to secure extensive coverage across key dailies and industry specific publications. Major stories in top publications such as Esquire, Arabian Business, Zawya, etc.

BUSINESS

Belhasa Driving Institute.

Superstar Salman Khan was invited to the inauguration of Belhasa's new driving institute.

Buzzy Bee managed all PR activities around the event, locking in headlines across major publications.

BUSINESS

Evolve Brain Training.

Buzzy Bee established Dr. Upasana Gala as a thought leader in the field of Neuro-feedback through resonant OPED stories, features, and interviews across multiple publications in the region.

BUSINESS

The EO. We were proudly associated with the UAE Chapter of the Entrepreneur's Organization (EO), a global network of more than 10,000 business owners.

Buzzy Bee profiled key members, and secured event and media coverage for well known industry experts such as Ron Kauffman, Dave Crenshaw, and Anand Chulani.

6 Fashion.

"You can have anything you want in life if you dress for it."

- EDITH HEAD

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FASHION

Bride Dubai.

Bride Dubai, the region's largest lifestyle and wedding focused event engaged Buzzy Bee to promote it’s 21st edition. We secured a landmark 45 print stories, 180 online stories, and major coverage on 14 TV stations. Moreover, we brought over 150 media personnel over the duration of the event. Bride Dubai was also covered by major influencers and bloggers across the GCC.

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City Times MONDAY, FEBRUARY 25, 2019

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City Times MONDAY, FEBRUARY 25, 2019

‘My money comes from the people who cannot afford Manish Malhotra’

Photos: Mohammed Mustafa Khan, Instagram

Two years back, Masaba’s mother Neena Gupta who is a National Award winning actress posted a beautiful picture of herself which was captioned, “I live in Mumbai and working as a good actor looking for good parts to play.” Many people lauded her post which eventually resulted in her getting Badhaai Ho which became one of the most successful films of 2018. Masaba is proud of her mother for her post. “Everything happened after that. She got Badhaai Ho after that post along with five more films. If she had not done that Instagram post, she would still be sitting in her house. She used to help me a lot with my account earlier, then I got settled.”

What did Masaba think of Badhaai Ho? “I loved it. I honestly did not know much about her role in the film, and I didn’t realise that the film was mainly about her.

I was happy for her because I used to tell her that you have not used your full potential as an actor and I used to say to her that instead of going on random holidays and putting on weight, she should work more. I asked her to channelise her energy in telling more stories, and she did that. Now, look where we are. She wears my clothes all the time and always asks me to create new designs for her. Imagine at the age of 63 getting your first lead role! It makes me believe that your life can begin anytime and you have to be open to it.”

Sara Ali Khan, Kareena Kapoor Khan, Ranveer Singh and Sonam Kapoor pictured in Masaba’s creations

We catch up with the Queen of modern prints, Masaba Gupta, who was in Dubai to promote her latest collection ARTI DANI

Manish Malhotra says that bridal wear is the most profitable. Since you design quirky clothes, do you have young brides wanting your designs on their wedding day?

one point, right?

arti@khaleejtimes.com

How important is it for you that Bollywood stars wear your clothes?

How did designing happen?

Being a mixed-race young woman in India, did you find it hard to blend in?

You had a very public separation from Madhu Mantena. How did you find strength post that?

Tell us about your summer resort collection?

FASHION

MASABA x Vesimi.

Buzzy Bee acts as an extension of designer Masaba Gupta's team each year to help conceptualize and execute the Spring Summer collection launch event.

We involve key media personnel and influences from the fashion industry. Each year, Buzzy Bee secures coverage and interviews in leading newspapers and magazines, showcasing her collection and brand.

You also wanted to be an actor at

Your mother was a feminist even before the word was famous!

When did you become aware of her strength?

Society has set unrealistic beauty standards for females. Was it challenging for you to accept your curly hair and warm skin tone?

FASHION

Shiffa Curated.

Beauty brand Shiffa, owned by Dr. Lamees Hamdan designed a pop up boutique, Shiffa Curated. Buzzy Bee organized the boutique's launch event and handled PR activities, inviting key regional fashion influencers and securing coverage across Arabic media outlets.

FASHION

The Couture Wedding Affair Buzzy Bee handled PR activities and engaged influencers to create awareness about Harper's Bazaar India's signature event - The Couture Wedding Affair. We engaged 7 prominent Asian bloggers to discuss the event and participate in a photo-shoot wearing their favorite designer.

FASHION

Modista.

Modista is an exhibition brand based in Dubai that happens every six months in the region.

Buzzy Bee was associated with Modista for their PR and marketing in the region. We were able to launch Pernia Qureshi, owner of Pernia’s Pop Up, her own clothing line in Modista. There was also a blogger activation around the time of exhibition which created a lot of buzz around in the town

FASHION

Modista Blogger Activation.

Buzzy Bee conceptualized and organized the Milkshakes with Modista event for influencers in order to create the buzz about Modista on the social media platforms.

The activity started off with Buzzy Bee conceptualizing and create the invites and gifts to the bloggers that included and portable hand blenders along with mixers explaining them about the event and giving them a secret unicorn recipe to hype up the excitement.

Buzzy Bee successfully delivered : • • •

Influencer invites and gift concept was well executed by delivering the beautiful invite package to 40+ influencer and bloggers.

Shortlisted Influencers who received the invites responded with great instagram stories and posts.

The buzz was created across the social media platforms

FASHION

Sabyasachi Mukherjee.

Buzzy Bee communications is honored to have exclusively handled public relations in Middle East for renowned designer Sabyasachi Mukherjee. The Agency has represented the designer for over 4 years and 4 successful trunk shows with a plethora of exposure in leading lifestyle publications, TV channels and radio in ME in both English and Arabic.

n Wellness.

“Happiness is an inside job.”

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- WILLIAM ARTHUR WARD

WELLNESS

Juan Pa & Regan Hillyer.

Buzzy Bee teamed up with Illuminations Dubai to take this opportunity to invite and host JuanPa and Regan Hillyer in Dubai. A 3 days of life changing experience was organized at The Retreat at the Palm with 4 different session naming Quantum Man, Cacao Ceremony, Untapped abundance and Ampliy Abundance.

The event witnessed quite a lot of people with life changing experiences.

WELLNESS

Mindvalley.

Buzzy Bee managed all PR activities for Mindvalley - the largest wellness-based online portal in the world at the Sharjah Entrepreneurship Festival. We secured interviews for key note speaker Vishen Lakhiani as well as feature stories in major business and lifestyle publications.

WELLNESS

Mindvalley.

Vishen Lakhiani was invited at Sharjah Entrepreneurship Festival to open their stage.

Buzzy Bee was involved with Vishen Lakhiani’s PR and circulate his stories within the region and secure some great stories and interviews with him.

ENTERTAINMENT

Nafas Journeys.

Buzzy Bee handled the social media pages for Nafas for 6 months. During this time the team planned, executed and strategized all content and witnessed an increase in followers along with organic likes. The team also organized two events for Nafas held in Association with The Retreat at the palm.

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Good Will. ““We rise by lifting others.”

- ROBERT INGERSOLL

GOOD

WILL

UAE Firefighter Challenge.

911 Challenge Events and The Ministry of Interiors in Abu Dhabi engaged Buzzy Bee communications for a 6 month project to acidly provide media exposure for the World Fire Fighters Challenge that took place in march 2016.

Apart from the actual challenge in Abu Dhabi, the team worked closely with Uae firefighter to profile their fitness stories and the importance of fitness and a healthy lifestyle to help save lives the agency also provided press support for a Public challenge held in conjunction with Fitness First to raise awareness of the challenges of being a fire fighter.

GOOD

WILL

Autism Walk Buzzy Bee was engaged on pro-bono basis to promote and create awareness for Autism during Autism awareness month on behalf of the organisation committee responsible for the Dubai Autism walk. Buzzy Bee was able to successfully create media awareness and encourage walk registrations on the day.

GOOD

WILL

E7 Tehzeeb Ahmed, Buzzy Bee Communications, managing partner, served on the board of the E7 - A non-profit platform, designed to help young, female, entrepreneurs execute community projects. She served in the capacity of communications and PR chair, responsible largely for all comms linked with the summit and the year long, female empowering initiative

GOOD

WILL

Global

Mentoring Walk

Buzzy Bee Communications volunteered their services and handled full PR services for the UAE Vital Voices, Global Mentors Hip Walk, an annual event that sees more than 14,000 woken from around the world participate in 86 walks in more than 55 countries to spark a dynamic conversation about the importance of investing in women.

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Entertainment.

“There’s no business like show business!”

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- IRVING BERLIN

ENTERTAINMENT

A R Rahman.

The Journey : A Celebration of Music, AR Rahman’s magnum opus concert took place in Dubai at the End of January.

Buzzy Bee was brought on board from the event onset to generate pre buzz, promote on ground activations, organize a press conference, manage interviews and international media on the event day. In effect, the concert garnered some incredible coverage, cementing us in the minds of the local audience with Cover stories across all the major dailies and magazines. Moreover, our coverage for the 1000 girl choir activation went viral, hitting almost 16 million views. In total we secured 114 pieces of coverage.

ENTERTAINMENT

A R Rahman.

Moreover, The post event reviews about its success were also found in Major dailies and news websites across 3 countries – The UAE, India and Pakistan.

Buzzy Bee was able to also get “Bollywood Hungama” chief editor Faridoon Shahryar to fly down and cover the concert, making it the twitter trending topic in India.

ENTERTAINMENT

Kaabil.

Buzzy Bee was contracted to be the exclusive GCC PR representative for Bollywood Superstar Hrithik Roshan’s hit file, Kaabil. We helped organize a full press conference for the film as well as interviews with Hrithik and his co star in the film Yami Gautam. Furthermore, we secured several covers in the leading magazines and newspapers, contributing in part to the movie’s landmark success in the region.

ENTERTAINMENT

Sachin -

A Billion Dreams

Sachin: A Billion Dreams is a 2017 Indian docudramabiographical film based on the real life story of Sachin Ramesh Tendulkar, former Indian international cricketer regarded as one of the greatest batsman of all time.

Buzzy Bee was called in last minute to organize a major press Conference with key media in the region as well as one on one interviews with the Cricket legend and the film’s director. We successfully secured several covers in major dailies as well as full page stories in leading magazines

ENTERTAINMENT

Daddy Bollywood’s Superstar Arjun Rampal flew down to Dubai to promote his Gangster biopic, Daddy.

Buzzy Bee was called in to organize a press as well as interviews with star. Key Dailies, Magazines, radio and TV channels were invited.

In turn, we secured several covers across major dailies coupled with chunky stories across the region.

ENTERTAINMENT

IIFA Awards 2016 Buzzy Bee Communications was honored with the prestigious title of Middle East Communications Agency for International Indian Film Awards (IIFA) held in Madrid, 2016. The Agency led and managed a press delegation of Media from the ME along side circulation of press releases for various events during the celebrations, interview opportunities with A list stars such as Hrithik Roshan, Priyanka Chopra, Freida Pinto and many others. Furthermore the agency took on all public relations activities for the exclusive world screening event that proceeded the IIFA weekend. The screening was held in Dubai.

ENTERTAINMENT

Chef Bollywood Superstar Saif Ali Khan visited Dubai to Promote his slice of life movie, CHEF. Buzzy Bee was brought on board to organize a large scale press conference alongside one on one interviews with Key Media. Moreover, we promoted the film’s on ground activations as well, namely his special appearance at Level Shoe District in Dubai Mall as well as a few road show activities in other major malls.

We secured Full page covers in City Times and Tabloid and A4 page cover article in Hello! Middleeast, not to mention going viral on social media through photos captured and circulated by us.

ENTERTAINMENT

Karwaan Tollywood’s Superstar Dulquer Salman, YouTube sensation Mithila Palkar and evergreen Irffan Khan starrer movie Karwaan was heavy promoted in Dubai by Buzzy Bee. Buzzy Bee was called in to organize a press conference as well as interviews with the stars. Along with partnership with Vox Cinemas Key Dailies, Magazines, radio and TV channels were invited. In turn, we secured several covers across major dailies coupled with chunky stories across the region.

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City Times WEDNESDAY, DECEMBER 12, 2018

We talk to the director and star cast of the Pakistani film Pinky Memsaab, releasing this weekend, which delves into South Asian expat lives in Dubai ARTI DANI

Photo: Juidin Bernarrd

arti@khaleejtimes.com

Adnan Jaffar, Hajra Yamin, Sunny Hinduja, Kiran Malik, and director Shazia Ali Khan attend the premiere of Pinky Memsaab at Vox Cinemas

ENTERTAINMENT

Pinky Memsaab Pinky Memsaab - a Dubai story directed by a UAE Expat starred by three Pakistani actors and one Indian actor was diversifying tale about a life of an expat in Dubai.

Buzzy Bee acted as an extension to their team for complete PR Activities. We created buzz around the movie around town and Pakistan as well. A special press conference as well as Movie Screening was held just days before the movie released inviting every key media personnel to review the movie. Covered by every leading newspaper in the town, we secured interviews with all four actors and the director as well.

Parhlo

Muzzaq Raat

The Hindu

Daily Times

Chai, Toast aur Host

Pakistan Today

ENTERTAINMENT

Masala! Awards Buzzy Bee Communications managed the complete PR for the Masala! Awards 2017 – including pre, during and post coverage of the event.

We received some amazing coverage in both English and Arabic across Print and online, across 3 major countries The UAE, India and Pakistan.

Moreover, we had the pictures of celebrities and the ceremony going viral over the Internet.

It broke the Internet by Trending 2nd above #VirushukaWedding during the Event.

F & B

B’dou Café Buzzy Bee in partnership with The Qode handled the PR and social media requirements for B’dou Café.

We helped organize group events with High Net-worth Individuals, to foster a growing, loyal customer base as well as engaged key influencers and editors to experience the restaurant's unique offerings.

F & B

Prime Grill Buzzy Bee was engaged by NDTE group on a retainer basis to provide launch PR services for their newly opened restaurant Prime Grill in Dubai. Services included Monthly PR for the restaurant, guest list management, reviews, influencer activations and launch event promotion and management.

Buzzy bee focused on promotion the restaurant to the surrounding community. With our extensive network of potential clientele, key media and influencers and HnI guests were able to guarentee over 900 visitors to the restaurant for subsidised as well as complimentary meals.