The ultimate ppc services in dubai

The Ultimate PPC Services in Dubai

 Pay-per-click or PPC adverting tool is a powerful and useful marketing tool when used properly, if not it can be a threat in the inexpert marketer’s hand.  This marketing tool is better than the traditional ones for the digital marketing.  You can set a budget for your Ad because when the target audience clicks through your Ad, it helps to put your brand forward to the interested users.  PPC is the effective tool that helps to set the budget for the advertisement.  The PPC services provided by PPC Company in Dubai can be your best bet to maximize its full potential.

 Just like the ever-changing trends in the Search Engine Optimization, there’s constant change in PPC too.  Social media platforms, network, and algorithm requires quick trending approach in marketing. Many PPC services are based on domains, such he as:

Target Platform A. Search engines : Google AdWords, Bing or Yahoo Ad Center B. Social media platforms : Facebook, LinkedIn, Twitter C. Retargeting and Display Ads : Site-Specific, Run-of-Network, Multi-Network D. Online Radio: Pandora and Spotify

Keyword Research The keywords you search should be relevant to the queries, and the ads should pop up in the search result. Match type is extremely important in the keyword, and there are 6-7 keyword match types, which affect the potential search results if the keywords aren’t set properly. Framing the positive keyword alone doesn’t work; negative keywords should be added to the qualified traffic.

Ad Copies When the AD groups are created, and the keywords are chosen, start writing the ads. Make sure you don’t forget to add the targeted keyword, value proposition if required, and CTA (call to action) in the ads. The ad words text ad character and structures are limited, such as: • • • • •

Heading 1 – around 25-30 characters Heading 2 – 25-30 characters Descriptive – 75-80 characters (All these are including spaces) Path 1 & 2 – around 10-15 characters

Ads don’t contain punctuation marks, capitalization, or statements; make sure you keep it short and display the URL that combines path 1 & 2 with the final URL. Note that ads you create should be compatible on both smartphones and desktop, once the target clicks the ad it should redirect to the landing page of your website.

Size of an image for Ads ďƒźDisplay networks have prescribed some dimensions for the images that are good to upload. ďƒźYou can create the ads as per your preferences when upload the image will be resized automatically.

Page Settings Search network is the most target option, and google is here to help you with its search partners, like amazom.Com, or more. The search network is indirectly an advertiser based on the keywords. Display network consists of millions of images, video ads, text ads, and these ads are displayed within the website content, and there’s no traditional keyword targeting. However, it’s based on demographics and audiences.

Ad Schedule The ability to run the ads depends on the advertisers, but it’s not same with an ecommerce AD campaigns because it runs 24/7. However, the visibility is higher around 20-25% during weekends. Various companies are offering PPC Services in Dubai but choosing the right ones can or break the whole game. Looking into some of the critical factors such as the bid management system and tracking their performance by keeping a record of the monthly service, etc when outsourcing your PPC marketing requirements can be of great help.

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