covered by ipcm
ZOOM ON EVENTS
®
Half a Century of Corrosion Protection and Beyond: ITSM Celebrates Fifty Years of Corporate History © Giulia Agnoletto
I
TSM is a long-standing company specialising in anti-corrosion surface treatments. It was established in 1969 in a basement on the
south-eastern outskirts of Milan (Italy) by the Loschi family. On September 20th, it celebrated its fiftieth anniversary, a piece of industrial history in the contracting sandblasting, coating, and corrosion protection field. For the occasion, the Loschi family invited its customers, suppliers, and employees to the Ca’ del Bosco winery in Erbusco, in the Franciacorta territory – a wonderful location combining suggestive views, contemporary art, tradition, and high technology in the art of wine making (Fig. 1). In this exclusive and welcoming setting, after an exciting visit to the winery to learn about its philosophy, methods, and a few little secrets (Fig. 2), the guests were invited to attend a presentation dedicated to the past, present, and future of the company. Its past and present were recalled through the projection of suggestive old photographs recently exhibited in the plant of
Figure 1 – ITSM celebrated its fiftieth anniversary with its customers, suppliers, and employees at the Ca’ del Bosco winery in Erbusco, in the Franciacorta territory.
Mombretto di Mediglia (Milan), ITSM’s headquarters since 1981, capturing fragments of work and everyday life and able to reveal an unpredictable beauty to a sensitive eye (Fig. 3). Luca and Sara,
© Giulia Agnoletto
© Luca Loschi
belonging to the younger generation and recently involved after years
Figure 2 - Visiting the Ca’ del Bosco winery.
60
N.31 - 2019 OCTOBER - ipcm® Protective Coatings
Figure 3 - One of the evocative photographs dedicated to the activity of ITSM and projected during the event.