BOLSTERING BUSINESS DEVELOPMENT EFFORTS The new normal established by life in a pandemic has
Highlights for FY2019-2020 include:
not hindered InvestPR’s efforts. Quite the contrary: FY2019-2020 has been a highly active period for
Over 3,000 leads of companies and investors
our Business Development team, which has been
considering potential relocation to the island
aggressively pursuing opportunities for the island,
A 30% increase in our opportunity pipeline
participating in and hosting virtual conferences, familiarization tours, site visits, online events and tradeshows, speaking engagements and other value-centric activities. Together, these efforts have resulted in new levels of lead generation, furthered negotiations with prospects, and amplified Puerto Rico’s value proposition among key audiences.
during Q4 of FY2019-2020; this amidst a 40% national and global contraction in capital investment due to the pandemic Over 3,500 jobs created $58M in capital investment secured for the island
InvestPR engaged in over 35 conferences and events to elevate Puerto Rico’s standing as an investment hub across key industry sectors, leveraging tech platforms to mitigate the limitations brought on by the pandemic. This is notable because, prior to the health crisis, InvestPR made its mark by sponsoring and participating in major international events, placing memorable booths and experiences onsite. The Business Development team quickly pivoted in the face of the new reality, maximizing participation in high-profile virtual events to garner leads and convert promising opportunities.
Boosting Lead Generation Capacity InvestPR also incorporated a series of robust tools and resources to boost its lead generation capacity, including notable acquisitions such as Gazelle.ai, LinkedIn Sales Navigator, LocationAdvisors.net and BioCentury. We also deployed a fully functional Customer Relationship Management (CRM) system with the acquirement of Salesforce. This allows for better management of the sales pipeline, streamlines communications with customers and partners, and ultimately produces quality reporting. Plans are also in place for integrating InvestPR’s CRM system with the Single Business Portal, the government’s permit and incentive digital platform.
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