Inventiv Rumors

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Note | from remy

At InventIv, we take pride in connecting all the dots, so our customers are empowered to operate as if there are only two: point A to point B. And Rumor has it that we are just getting started providing our customers with innovations. My name is Remington Rea, and it is my pleasure to introduce our latest marketing campaign, Inventiv Rumors, a food-for-thought series curated and crowdsourced in spirit of our design motto.

At its core, we view the Inventiv Rumors campaign as a microcosm of our company’s identity and legacy within the wine and spirits community because each Inventiv Rumor demonstrates our unparalleled ability to invent (pun-intended) the simplest and most elegant solutions for the often complex problems our customers face. We correlate each Rumor to an amusebouche, which previews a novel, unreleased feature demonstrated by its respective use case. Much like an amuse-bouche, each Rumor serves as an acknowledgment of your patronage and a glimpse of the fully fledged feature on the horizon.

Compliments of the chef, Inventiv Rumors is brought to you by your neighborhood favorites and innovation enthusiasts at InventIv Software, collectively renowned as best-in-market. Why are we considered the best? Let us offer you a friendly reminder:

As a fellow multi-generational family-owned and family-operated business, we liken ourselves to a wine and spirits company that specializes in software, rather than a software company

that specializes in wine and spirits distribution. Along each chapter of technological advancement, pre-Palm Pilot to iOS, our bread and butter has been solving problems that our competitors cannot, which instills us with the confidence to view the shared obstacles plaguing industry efficiency as untapped opportunities to improve your bottom line.

Thanks to our devoted and tenured team, we are the longest-standing software providers serving the industry of wholesale beverage alcohol distribution, bestowed with the rare ability to operate as both local and industry experts. As a result of this earned ability, we are equipped to satisfy individual customers across 43 states in an industry chock-full of charm and idiosyncratic compliance procedures, and, at the same time, we can render the opaque transparent to you in order to help you capitalize from industry trends and the successful approaches of your industry peers to challenges you may be currently facing. Whether our customers are regional or national, new-coming or institutional, single or merged, InventIv Software is equipped to satisfy the boutique and corporate needs of our customers, operating as the best of both worlds.

Inventiv Rumors is our latest invitation for you to take a seat at our family table, where we will happily show you behind the curtain and leverage the invaluable industry insights that have coalesced over decades from our vantage point, at the helm and cutting-edge of wine and spirits software. We guarantee you will directly benefit from the prowess that our unique perspective enables us, a promise which ensures you are making the most informed decisions.

We will continue to actively earn your trust in our ability to benefit your company, all we ask in return is that you do your part to meet us in the middle by keeping the conversation going, because it is through the very nature of restoring ongoing collaboration that we remain most aligned and most effective in our respective fields.

At InventIv we are always learning, always hungry, and always willing to listen, and we look forward to our next opportunity to explore solutions locally or virtually with our newly improved team and leadership, namely the addition of Peter Birdsong, our Vice President of Project Management. But what more can I say, Rumor has it that in 2025 InventIv’s determination to reach our highest standard of excellence for our customers will not go unnoticed.

In closing, this campaign brings us back to our roots, and we hope you enjoy Inventiv Rumors as much as we do sharing it with you. And this year, we are committed to doing a better job of closing the gap of feature awareness in order to increase your utilization of the plethora of tools currently at your fingertips. So please, go ahead—take a bite—and do not hesitate to share your thoughts with us because

“every screen tap we save you, adds a second to your life.”

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