Page 1

October 15 - November 15, 2011 ®

ROPIN’ In The Dough Colton Matthews

Covering What’s Growing

The best reason to buy a Kubota M126X may not be the one you think. Yes, the M126X has an impressive list of deluxe features that come standard. And Kubota’s reliability and innovation are world-renown. But the best reason to buy an M126X is because you care about a job well-done. And you know this versatile mid-size tractor will deliver premium performance the first time, and every time. When there’s no substitute for a job well-done, there’s the Kubota M126X. • Powerful 4-cylinder, 108 PTO HP Kubota diesel engine • Fuel-efficient Common Rail System (CRS) • 16F x 16R IntelliShift transmission with 8-speed DualRange powershift

w w w. G u l f C o a s t Tr a c t o r. c o m



October 2011

October 2011


From the Editor

Sarah Holt



VOL. 6 • ISSUE 2


Until next month,

The LORD make his face shine upon you and be gracious to you. Numbers 6:25

Cover Story

Ropin’ in the Dough Colton Matthews

Covering What’s Growing

7 8 10 16 20 24 40 44 50

October 2011


Did you know? Advertisers Index Grub Station Bay Street Bistro

Fishing Hot Spots Captain Woody Gore

Master Gardener Waterfront Protection

Rocking Chair Chatter Al Berry


The Farm American Mission

Fighting Crime

Horsin’ Around at the PCSO

Fruit, Veggie & Herb Florida’s Basil

Editor-In-Chief Al Berry

Sales Al Berry Tina Richmond Danny Crampton Kay Mullis

Office Manager Bob Hughens



Sales Manager Danny Crampton

Editor Patsy Berry


OctOber 2011

Publisher/Owner Karen Berry

Senior Managing Editor/Associate Publisher Sarah Holt

In The Field® Magazine is published monthly and is available through local Polk County businesses, restaurants and other local venues. It is also distributed by U.S. mail to a target market, which includes members of Polk County Farm Bureau, Florida Citrus Mutual and Polk County Cattlemen’s Association. Letters, comments and questions can be sent to P.O. Box 5377, Plant City, Florida 335630042 or you are welcome to email them to: or call 813-759-6909.


ROPIN’ IN THE DOUGH Colton Matthews

We did it! We have been covering what is growing in Polk County for five years! This issue is the second issue of our sixth year and we couldn’t be more excited about the future and what we will be covering over the next five years and onward. We cover your family, friends and neighbors, striving to ensure that each publication has roots deep in Polk County, while including pertinent articles and information from surrounding counties and the state. It is our intent to raise awareness of agriculture in Polk County, introducing you to the farmer and rancher you may or may not know, and informing you of the hard work that goes in to getting your food from the field to your plate. Our writers sit down with farmers, ranchers, FFA students, and more, to hear their stories first hand so we can bring you informative, enjoyable articles. It is our mission to bring the agriculture community closer together, and at the same time keep the public aware of where their food comes from. We hope you enjoy reading In The Field as much as we enjoy bringing it to you. Please let us know if you know someone or something you feel would interest readers. We consider those involved in farming and ranching to be part of an instant family, the agriculture family. Please support our advertisers! They allow us to continue to cover what is growing and we appreciate each and every one of them.


October 15 - November 15, 2011

Creative Director Amey Celoria Designers Juan Carlos Alvarez Mona Jackson

Photography Karen Berry Al Berry Staff Writers Al Berry Sandy Kaster James Frankowiak Sean Green Mark Cook Ginny Mink Cheryl Lewis Contributing Writer Woody Gore

Advertisers warrant & represent the descriptions of their products advertised are true in all respects. In The Field® Magazine assumes no responsibility for claims made by their advertisers. All views expressed in all articles are those of the authors and not necessarily those of Berry Publications, Inc. Any use or duplication of material used in In The Field® magazine is prohibited without written consent from Berry Publications, Inc. Published by Berry Publications, Inc.

October 2011




As fall cattle work picks up we are all busy marketing calves, preparing for winter feed needs and getting the brood cows ready for the next calf crop. While we are busy, set aside the evening of November 3 for the Polk County Cattlemen’s Association Annual Meeting and dinner. This past year has been a good one for growth in membership for our county association and the state organization as well. Membership increased by over 800 members at the state level. The importance of this increase is significant in that it adds to the organizations strength when working to get our positions in front of governmental officials. Numbers count and the more we have, the stronger reception we will get in presenting those positions. Our county did well in recruiting new members. Eighteen of our members recruited at least one new member. Carey Lightsey was the top recruiter in the state. Others of you helped keep our numbers up by contacting members that had dropped their membership. Even though you didn’t receive any recognition for this, it is an important process in maintaining membership numbers. It is easy to forget to renew your membership, but when you add up the benefits received from membership it pays to be a member. Thanks to everyone that helps increase and maintain our membership numbers.

Charles Clark

PO Box 9005 • Drawer HS03 Bartow, FL 33831-9005

Rabbits like licorice.

There are a million ants for every person on Earth.

The penguin is the only bird that can’t fly but can swim.

Most of the Vitamin C found in fruits is in the skin.

80 percent of the burglaries are committed by people aged 13-21.

‘The sixth sick sheik’s sixth sheep’s sick’ is said to be the toughest tongue twister.

55 percent of all movies are rated R.

Secretary/Treasurer - Justin Bunch (863) 425-1121

There are two chicks for every person.

Al Bellotto (863) 581-5515

It took Leonardo Da Vinci ten years to paint the Mona Lisa.

The most common disease is tooth decay.

Ray Clark, (863) 683-8196

Britain was the first country to use postage stamps.

L.B. Flanders, DVM (863) 644-5974

The average person will consume 100 tons of food and 12,000 gallons of water in a lifetime.

Dewey Fussell (863) 984-3782

The side of a hammer is called a cheek.

32 percent of all the land in the U.S. is owned by the government.

Pinocchio is Italian for ‘pine head’.

The longest word that can be typed using only your right hand is ‘lollipop’.

People who work at night tend to weigh more.

You can only see a rainbow if you have your back to the sun.

45,000 thunderstorms occur around the world every day.

Elvis Presley made only one television commercial.

Diet Coke was introduced in 1982.

OFFICERS & BOARD OF DIRECTORS President – Charles Clark (863) 412-8349 Vice President – Dave Tomkow (863) 665-5088

Mike Fussell (863) 698-8314 David McCullers )863) 528-1195 Moby Persing (863) 528-4379 Ned Waters (863) 698-1597 J. B. Wynn (863) 581-3255 Alternate - Howard Yates, 2501 Arbuckle Lane, Frostproof, FL 33843-9647 Standing Committee Chairs: Membership- J.B. Wynn Events- Kevin Fussell (863) 412-5876

Charles Clark Polk County Cattlemen’s Association President

Rodeo- Fred Waters (863) 559-7808 Cattlewomen - President Sherry Kitchen (863) 221-0230 Extension – Bridget Carlisle (863) 519-8677 Sheriff’s Dept. – Sgt. Howard Martin



October 2011

October 2011



Index of

Over 37 Years Specializing in Development and Agricultural Land.

Agro-Culture Liquid Fertilizers ................ 41 Arrington Body Shop, Inc. ....................... 53 Art’s Golf Cars, Inc. ................................ 52 B&L Pool Resurfacing, Inc. ..................... 45 Berry Blue Farm & Nursery, LLC ............ 53 Broke & Poor Surplus Building Supplies .. 19 C&J Equipment Sales, Inc. ...................... 43 Carlton & Carlton, PA ............................ 35 Cattlemen’s Feed & Ranch Supply ........... 43 Crescent Jewelers ..................................... 45 Discount Metal Mart ............................... 19 Dusty’s Camper World ............................ 49 Ellison RBM Inc. ..................................... 52 Farm Credit ............................................. 39 Fields Equipment Co. .............................. 39 Florida Farm & Ranch Supply ................. 52 Florida Golden Honey ............................. 53 Florida Mineral, Salt & Ag Products ........ 21 Fred’s Market .......................................... 49 Grove Equipment Service ......................... 17 Gulf Coast Tractor & Equipment ..............2 Helena Chemical ..................................... 17 High Yield Industries ............................... 52 Hinton Farms Produce, Inc. ..................... 11 Hogan & Hogan Attorneys ..................... 15 Hurricane Sandblasting & Painting ......... 53 International Market World ..................... 21

• PRICE DISCOUNTED AGAIN! $1,350,000 - now only $850,000. 100 a/c ranch, modern home/pool, large barn • Waterfront ranch with Citrus (2,338 a/c) • 30± a/c Albritton Rd., “Chicora” area. 8” well. Looking for offers! • 30± a/c, irrigation well, former citrus grove. Asking $5,000/acre - Lake Wales area • Like to hunt, fish? Modern home with 160’ frontage Lake Arbuckle. Adjoins the 13,500 a/c Arbuckle Wildlife Preserve. Asking $575,000. Will talk! • Several ranch/pasture areas.



Tel: 863.285.7118

Mary L. Adsit, Realtor

“The Landlady” 5757 Trask Rd. • Ft. Meade • 33841 Visit my Web site for complete brochure


KeyPlex .....................................................4 L.I.T. Security Cages ................................ 55 Lake Miriam Pawn ....................................9 Land’s Strawberry Palace ...........................9 Lay’s Western Wear & Feed ..................... 49 Lewis Insulation Technologies ................. 55 Lightsey Cattle Co. .................................. 51 Mary Adsit Realty .....................................8 Mosaic .................................................... 15 Plant City Chamber Pig Jam .................... 23 Polk County Cattlemen’s Association ........7 Polk Equine P.L. ....................................... 53 Precision Pump Service ............................ 53 Precision Safe & Lock .............................. 49 Prestige Home Center .............................. 45 Red Rose Inn & Suites ........................ 28-29 Rhino Linings .......................................... 45 Rhizogen ................................................. 27 Seedway ................................................... 51 Southeastern Septic, LLC ......................... 35 Southwestern Produce Company ............. 56 Spurlow’s Outdoor Outfitters .................. 53 Stephanie Humphrey Photography .......... 47 Stingray Chevrolet .....................................3 The Bug Man .......................................... 51 Wishnatzki Farms .................................... 25




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SUBSCRIBER’S AGREEMENT Which magazine are you ordering? circle one. Hillsborough County Polk County Two Issue Package 12 months/ 12 issues 12 months/ 12 issues 12 months/ 12 issues ea. $25.00 $25.00 $45.00 First issue to begin in: Jan. Feb. March April May June July Aug. Sept. Oct. Nov. Dec. Name: _______________________________________________________________________________________________ Phone: _______________________________________________________________________________________________ Company: ____________________________________________________________________________________________ Shipping Address: ______________________________________________________________________________________ Billing Address (if different than above): _____________________________________________________________________ Payment Information circle one: check enclosed credit card Credit Card Type: MasterCard VISA Credit Card Number:_______________expiration date:________security code:______________________________________ Mail to us at: In The Field Magazine, P.O. Box 5377, Plant City, FL 33563

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HEY READERS, hidden somewhere in the magazine is a No Farmers, No Food logo. Hunt for the logo and once you find the hidden logo you will be eligible for a drawing to win a FREE InTheField® T-Shirt. Send us your business card or an index card with your name and telephone number, the page on which you found the logo and where on that page you located the logo to:


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Open Mon-Fri 8:30am-6:00pm Saturday 9:00am-3:00pm


October 2011

October 2011

N 60



Bay Street Bistro by Cheryl Kuck Bay Street Bistro owners James Rawling and Executive Chef Stephen Blois have kept me informed of the changes that have been taking place since their opening a year ago and piqued my curiosity to such a degree that I thought it was time see what all the new hype is all about. It has to be something pretty special to get my husband to put on something besides jeans and tennis shoes just to go out to eat at a place that has no flat screen TV. He didn’t do it just for me either. He came along because (even after all these years) he occasionally enjoys spending some relaxing quality time with his wife in a place where he can hear himself think above the music while tasting some exceptional culinary creations…what a guy! Simply put, Bay Street is a place for people who have discerning palates and who enjoy an intimate dining experience while listening to good music and surrounded by art. “We don’t plan on turning tables during the course of the evening. We want the evening to be memorable, diners to feel they can stay and relax and that the experience was worthwhile,” says Rawling of his restaurant that only seats approximately 30 people. If there are any other restaurants of this quality in Lakeland, I have yet to find them. The owners have gone to great lengths to make diners sensory preceptors of taste, smell, sound, and sight very happy campers.


October 2011

Visually, an appetizer dish of smoked salmon rosettes wrapped around shrimp and blue crab stuffing with caper garni and Dijon sauce is a treat that sets the bar of expectation extremely high. Never fear, you will not be disappointed… Executive Chef Blois is a true artist. Whether you are served an intricate creation such as lobster tail pulled from the shell, then butterflied and topped with crab and a wild salmon cake finished with lemon-dill sauce or Bistro favorite, Osso Buco (pork shank), you will love the fresh spices and herb infused flavors grown in Blois’ own garden next to the restaurant. The fresh veggies add natural, glorious color to every plate. It is an unexpected pleasure to see that it is noted in the menu where they are locally purchased. Having eaten in some of the finest restaurants all over the world, it’s my belief there is no saucier more adept or creative than Blois. His Bordelaise sauce is so delicious, it should be bottled and marketed. “People will be adventurous and enjoy almost everything if it’s well-prepared,” says Rawling. Of course, ambience adds to the total effect of the meal. As far as I’m concerned, everything goes down better with the mellow jazz sounds coming from guitarist and bassist John Cortese and vocalist Debbie Schuerer, who have performed together for 10 years. That perfect harmony and timing can only come from years of experience. They add new

Specializing in: • Strawberry Sales • Blueberry Packing & Sales • Vegetable Sales • Custom Cooling & Packing SALES: BOB HINTON • CAMMY HINTON • SHANE HINTON • JAKE RABURN flavor to old favorites by Cole Porter (“Night and Day” and “I Get a Kick Out of You”), Rogers and Hart (“Bewitched, Bothered and Bewildered”), Duke Ellington’s “Satin Doll” to name just a few nostalgic pre-Rock- era songs. You don’t have to be a snob to like good wine and the Bistro is ensuring that folks understand all the nuances and pleasures of a great glass of wine by holding Tuesday wine tastings with casual discussions led by an expert. There is also a four page wine menu listing vintages from all over the world. I was treated to a taste of “Amethystos,” a refreshing, slightly fruity, light and dry, aromatic white wine made from Sauvignon Blanc, Semillon and Assyrtiko grapes, a recent arrival from Northern Greece. Although the wine glasses are large and give the wine plenty of room to “breathe,” with such a light wine, it’s too easy to drain your glass. Wine is for savoring, not for gulping. On the weekends, they have an after dinner upscale wine bar with contemporary musical accompaniment designed primarily for the late-night younger crowd, although older folks (like me) are happy with the scene while still feeling on the “cutting-edge.” For this crowd, they have several notable musicians including Derik Thomas, a young music genius who sings, plays piano and acoustic guitar in accompaniment to all his own original compositions. He says, “I can’t remember a time when I didn’t want to be a musician.” His dad, who happens to be Lakeland City Manager Don Thomas, and friends frequently drop in to listen. “The Bistro is for all ages. We are striving to be the most romantic restaurant in town, the most interesting place for business people and friends to meet. We’ve accomplished a lot in our first year and are looking forward to becoming a true Lakeland landmark,” said Rawlings.

Bay Street Bistro Food Art Music Intimate fine dining Contemporary French-American Cuisine

Location: 211 East Bay Street, Lakeland Phone: (863)683-4229 Hours: Lunch: Mon – Sat. 11:00am -3:00pm Dinner: Tues. – Sat. 5 to 9pm Reservations suggested Alcohol: Wine & Beer served Price Range: Daily Lunch & Dinner Entrées from $9 to $40 range. Special Events: A five-course all-inclusive dinner with specialty wines served once-a-month, with next dining event on Oct. 27 Ongoing Art Exhibits - change frequently with a reception introducing the artist Tues. wine tasting events - Discussions with wine experts Entertainment: Live music nightly featuring mellow jazz and vocal entertainment from 6:00pm A variety of jazz musicians for Tues. wine tasting events and weekend wine bar until 12:00am – no cover charge

October 2011


Business UpFront One Man, Three Businesses

We Tell Your Stories

by Ginny Mink The decline of the American economy has affected nearly every aspect of daily life. Certainly businesses have been as detrimentally impacted as Joe Blow Consumer’s pocket. So, what’s a concerned businessman to do when his normal career modus operandi declines? No doubt there are those who recoil and cut back, but then there are the few brave souls among us who strike out into new territory. Thusly, we present to you Brian Lewis of Alan’s Air Conditioning, Lewis Insulation Technologies and LIT Security Cages. Yes, that’s right, this tremendously innovative entrepreneur has three businesses in operation currently. The first, Alan’s Air Conditioning, is a joint venture with his dad, the other two are based on his experiences in the ac industry. Brian said, “When the economy went down we looked for other options. We have a good reputation in Plant City and we kept getting asked about saving money on electricity.” Brian explains that he always told people to add insulation. Of course, the next question he got was, “Do you do that?” At the time he always had to tell them, “No.” Since his ac company services a lot of elderly people without computers he attempted to answer the next question, which was, “Do you know someone who does?” Brian got online trying to locate an insulation company locally. He wanted to be able to research the available businesses and then contact the Better Business Bureau about them to make sure they were reputable before recommending one to his customers. To his amazement, he found none! “That’s when the light bulb went on,” he explained. He approached his dad with the idea. However, Brian’s dad is allergic to insulation so Brian struck out on his own. He says, “The spark that ignited it (the business) was when an elderly lady saw a $100 a month savings on her light bill. She had about 3 ½ inches of insulation and so we installed r30, which is 12 inches, and brought her back up to code. She told her Sunday School class and about 80 percent called back and had us do their insulation.” Brian’s company, Lewis Insulation Technologies, came to fruition in 2008. They do polyurethane spray foam, blown fiberglass insulation and fiberglass batting. He says that he’s been able to utilize the blown fiberglass to assist farmers, from fish farms to blueberry operations. The reason, he expounds is, “The farmers have corrugated metal buildings. They’ve tried gluing up batting and tacking up foam board. They’re good ole boys and have tried every which way to do it themselves.” Unfortunately, most of these DIY attempts aren’t effective. With regards to spray foam, Brian says, “It’s a little more expensive, but it’s permanent. We spray it on the underside of roof decks and it bonds to the framework and insulates and strengthens in case of strong winds or hurricanes and it brings up the value of the structure.” Ultimately it is Brian’s goal to get signed up with TECO’s energy audit program. He believes this will bring in more clientele. “It’s kinda hard to get people to spend money right now, but it’s staying steady for us.” Given the fact we are all attempting to


October 2011

and the stories of your friends, family and neighbors...

September 15 - October

August 15-September 15, 2011

15, 2011

July 15 - August 15, 2011

June 15 - July 15, 2011







Bridget Carlisle

Call Brian Lewis at 813-601-2671 cut back on expenditures it’s really not that surprising that this business is successful. That said, if you are in need of energy cost reduction you should definitely give Brian a call! In 2010, two years after opening his insulation business, he started LIT Security Cages, “’bout the time copper really went through the roof,” he says. Apparently, China had been doing a bunch of industrial work and “they were buying all the metal they could from the U.S. Just when prices began to drop again the tsunami hit Japan and the rebuilding brought the metal prices back up,” he says. The point here is that the deflated economy and the rise in copper scrap value has driven some people to thievery. In fact, Brian related that he had to work on a doctor’s office that had copper coils stolen out of 13 of its 14 units. Therefore, according to Brian, “The cage business came up out of necessity. Cages have been out a while,” he elaborates, “but nobody was making custom cages that allow ac repairmen access. Our cages have a locking mechanism that’s like a puzzle but they come apart easy enough for an ac guy to get into so customers don’t get billed for extra hours spent getting into the cage.” Brian continues, “Churches, businesses and schools are the main targets because they have multiple ac units on one piece of property and they’re usually in the back where it’s dark. The sad thing,” he adds, “is there was a time when people, no matter how bad times were, wouldn’t mess with schools and churches, especially churches. Now they’re stealing anything with copper in it,” regardless of where it’s located. When asked if the thieves are stealing units or just coils he responds, “The smart ones only steal the coil; the one’s who’ve only heard about it steal the whole thing. We’ve gotta try and stay a step ahead of them.” Thusly, you should check out his pressure switch alarm if you’re reluctant to put a metal box around your unit. Whether you’re in need of ac repair/installation, additional insulation, or copper coil theft protection, Brian Lewis is the man to call. You can reach him at: (813) 601- 2671.



CORN MAZES & OLIV E TREES Green Leaf Sod Farm s

East Coast Brokers and Packers

Covering What’s Growing m


Betty & Bill Morrison

Covering What’s Growing

September 2011



August 2011

Covering What’s Growing

www.InT 1 m

June 2011



Feb. 15 - Mar. 15, 2011

2011 May 15 - June 15, ®


Covering What’s Growing m

Mar. 15 - Apr. 15,

June 2011





April 15 - May 15, 2011 ®



Liz Austin, Sem ona Lin Van Amy Carpen essa Hodak, ter and Capg,tain Citrus.


at’s Covering



en’ Florida Cattlem

Polk County Cattlemen’s Association

Not Just Another Beef Cattle Operation


Covering What’

Covering What’s Growing


May 2011


www.InTheFieldMagazine.c 1 om

February 2011


www.InTheField 1

s Growing

Covering What’s Growing

February 2011





April 2011



These past issues and more are available online at 813/759-6909



October 2011



I help create clean, green energy every day.

I am Mosaic. Recipes Courtesy of The Florida Department of Agriculture

Mosaic is about more than providing nutrients to help grow the world’s crops. It’s also about environmental leadership. As an engineer for Mosaic, I help convert the steam from our fertilizer manufacturing process into power — enough to run our Florida plants, and then some. The process, called cogeneration, requires no fossil fuels and releases zero carbon dioxide emissions. Which means it is easy being green.

Savory Tomato Basil Chicken Ingredients 1 whole chicken, cut into 4 pieces 3 large ripe tomatoes 1 large onion 3 cloves fresh garlic 1/2 cup fresh basil 1 tablespoon salt kosher salt to taste fresh ground pepper to taste

And I’m proud to be doing just that. ®

Preparation Put everything except chicken into a food processor and pulse until fairly smooth. Place chicken pieces flat in a baking dish and spread liberally with mixture. Bake covered until chicken is mostly done through to the bone and then just uncover at the end for 10-15 minutes to get a little brown.

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Yield 6 servings

Tomato Basil Soup


Ingredients 3 pounds ripe plum tomatoes, cut in half lengthwise 1/4 cup plus 2 tablespoons olive oil 1 tablespoon kosher salt 1 1/2 teaspoons freshly ground black pepper 2 cups yellow onions, chopped 6 cloves garlic, minced 2 tablespoons unsalted butter 1/4 teaspoon crushed red pepper flakes 28 ounces canned plum tomatoes with their juice 4 cups fresh basil leaves, packed 1 teaspoon fresh thyme leaves 1 quart chicken stock


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Preparation Preheat the oven to 400 degrees F. Toss together the fresh tomatoes, 1/4 cup olive oil, salt and pepper. Spread the tomatoes in one layer in a shallow baking pan and roast for 45 minutes. In an 8-quart stockpot on medium heat, sauté the onions and garlic with 2 tablespoons of olive oil, butter, and red pepper flakes for 10 minutes, until the onions start to brown. Add the canned tomatoes, basil, thyme, and chicken stock. Add the ovenroasted tomatoes, including the liquid on the baking sheet. Bring to a boil and simmer uncovered for 40 minutes. Pass through a blender on coarsest setting. Serve hot or cold.

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Yield 6 servings


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Teaching Beginners to Fish


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by Captain Woody Gore When someone thinks “beginner” most instructors envision a young angler, somewhere between the ages of 6 to 16. But what do you do when your beginner is in their 30s, 40s or older and considering taking up fishing for the first time? Working with youngsters, I’ve found that they are bolder, lack fear and the awareness of the potentials fishing has to offer. Sometimes the challenge with these young anglers is helping them understand how to stay safe while recognizing the fact that fishing does have its dangers. However, it can be a wonderful experience and pastime when done correctly. As is true with most sports many players learn the fundamentals of those respective sports by receiving instruction from teaching professionals. These professionals walk their students through the basics, show them proper form and technique, and help them put what they learn into actual practice. But who do apprentice anglers turn to when they want to learn how to fish? The fact is most beginning anglers do not take fishing lessons from angling professionals. Typically, they are introduced to the sport by their fathers, grandfathers, older siblings or friends, who often have limited fishing experience themselves. While these angling mentors have nothing but good intentions, they may unknowingly pass on ineffective techniques and bad angling habits to their students. The majority of fishing programs are designed more for those already having a basic understanding of fishing, rather than the angling novice. This being the case, most beginners are dependent upon friends or family members to show them the ropes. Since you may be called on to perform this duty in the near future, here are a few helpful tips for teaching novices how to fish. Patience, Patience, Patience - a Must! Before you attempt to impart your “fishing knowledge” upon a beginner, you must make sure your patience level is at an all-time high. This is even more important if the “student” happens to be a young child. Be prepared to field questions that may seem simplistic or downright ridiculous, however you must remember, if they knew


October 2011

Florida’s #1 MASSEY FERGUSON Dealer

the answer they wouldn’t be asking you the question. Get ready to witness plenty of rookie mistakes, including some horrendous tangles and backlashes. Beginners are going to make mistakes and seldom get it right the first time, but at least they’re trying. Some of the principal challenges facing you as the instructor will be delivering the information in a manner that’s easily understood, answering questions clearly, making sure you are teaching proper techniques, and remaining calm, cool and collected at all

times. Fishing Essentials and Tools Prior to getting into actual techniques, be sure to familiarize the novice with the tools of the sport. Remember, while the operation of this equipment may be second nature to you, elementary tasks like clicking a reel into gear, flipping over the bail or adjusting the drag may seem confusing to a beginner. Make sure they start out with a rod and reel combination that’s easy to use. Spinning or spin-cast outfits are easiest to learn and will help minimize potential problems, such as tangles and backlashes, often associated with conventional or bait casting tackle. Having fished and taught others to fish for many years, I consider instruction on how to use and operate an open face spinning reel is the easiest to learn and teach. It’s always a good idea to match the outfit to the style and species being targeted. So make sure the tackle combination is appropriate for both the angler and angling application. Never start with a combination that’s too heavy or difficult to use, especially if the beginner is a child. Finally, spool the reel with quality fishing line that’s right for the job. Following the manufacturer’s recommendations, fill the spool to near capacity. If you overfill, you are more likely to encounter all sorts of line problems. Practice-Practice-Practice! It’s best not to wait until you are on the water to go over the basics with a beginning angler. Discuss and demonstrate things like increasing the drag, casting, setting the hook, cranking on a fish, opening/closing the bail and other common actions. Attempting to teach the basics with the added distractions of wind, waves and cramped conditions will make

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October 2011


your teaching job considerably more difficult. However, if the angler has a fundamental understanding of operation and technique before he or she arrives on the fishing scene, it will be much easier for them to handle a real time fishing situation. Whenever possible and usually prior to your first actual fishing trip, take the beginner to an open park or field to practice casting. Use a casting “dummy plug” or a small sinker, you can also remove the hooks from an old lure. Help them develop the motion and timing by choosing a target and casting towards it. Take time to demonstrate the proper techniques used when fighting a fish. And, depending upon their age, now might also be a good time to teach them how to tie on a hook using a simple Palomar knot. On the Water Instruction Assuming your beginning angler has the appropriate tackle and has covered basic techniques, you should be ready to go fishing. If the angling student is not used to being out on the water, only plan a short half day trip, so you can observe their behavior. I strongly recommend not taking them offshore unless the conditions warrant a smooth ride, anchorage and return, the last thing you want is to have them get seasick. Once you’re on the spot and everyone is ready to start fishing, you can begin providing some field instruction. When using live bait, show them how to select, handle and hook it properly. If lures will be used, show the beginner how long to let it sink, how fast to crank, and how to correctly retrieve the artificial lure for lifelike action. It’s important you pay close attention to your angling student and don’t expect to instruct a beginner and do much fishing yourself. While this seems possible in theory, trust me, it simply does not work. For an example, suppose you get into a really good bite and the action starts heating up, it may be difficult for you to lay down your rod and help the rookie, but be prepared to do it anyway. Keep in mind that teaching a newcomer how to fish requires a certain amount of self-sacrifice and control. Normally the rule of “beginner’s luck” rings true and the angling student will hook up fairly quickly. When this happens, remind them to stay calm and in control, which is often easier said than done, and apply what they’ve learned during practice. Often during on the water instruction and fishing we also need to serve as the angling coach, walking the beginner through the various stages of hooking, fighting and landing the fish. Stay with them, providing instruction throughout the entire process, from the moment the hook is set to landing the fish. Be sure to stay calm yourself, wildly shouting out instructions will only create tension and confusion. This is very important: They’re should be only one designated angling instructor, so make sure all advice is coming from only the designated instructor, and not from multiple persons on the trip. There’s no guarantee the beginner will be successful in landing his or her first fish. If the fish is lost, let them know that this is simply a part of the sport and sometimes the fish wins. Compliment the beginner on their efforts, review any errors and offer solutions for those errors. But most importantly encourage the neophyte to get back out there and hook another one. As the Trip Winds Down After the beginner lands a fish, the instruction is not over. Congratulations are always in order for a job well done. The education must continue to show the beginner how to handle a fish, remove the hook, and release or store it properly. If it’s his or her first fish, you definitely want to preserve the memory, so take plenty of pictures with the angler proudly displaying their catch. If they’re planning on keeping the catch for the dinner table,


October 2011

you may want to also show them how to clean, fillet and perhaps offer a good recipe to cook the fish. After all, many fishermen consider preparing and eating their fresh catch to be an essential part of the overall angling experience.



Tampa Bay Fishing Report

Cooler weather is coming… September’s gone and fall is here. We should start to get some relief from the summer’s heat and see water temperatures begin falling. Fishing charters this time of year offer plenty of actions on all your favorite species. However, if you’re looking for a good fish dinner, we have plenty of edible fish to choose from. Redfish - It’s that time of year for the Tampa Bay redfish. We will see some pre-spawn schools feeding to prepare for the spawn. Spawning season usually runs in the Tampa Bay area from August through November with this month being the peak of the season. It’s not likely that the past winter freeze will have an effect on the timing, but keep that in mind when you check your favorite spot that held fish last year and not this year. They might be late, so keep checking, they’ll most likely show up in a couple of weeks. Live sardines always work but don’t forget cut bait. A cut threadfin, sardine, pinfish or ladyfish is hard for a redfish to turn down. If all else fails, there’s always shrimp, everything eats shrimp Trout - Tampa fishing charters for trout have been one of the best years I have seen in a long time. Last month was another good month and I am looking forward to it continuing through the year. With water temperatures hovering around 90, continue to fish any grass flat in the 3ft - 5ft range, with good tidal movement and a good source of bait. As temperatures fall, move to some of the shallow flats with good potholes and depth changes. Trout aren’t picky eaters. They will take almost anything. Sardines work but remember trout love shrimp. And they’re fun to catch on artificial lures like jerk baits or gulp shrimp. Snook - Snook season is set to open September 1 on the Atlantic Coastal waters, however the current harvest prohibition of snook in all of Florida’s Gulf of Mexico, Everglades National Park and Monroe County state and federal waters will remain in effect until August 31, 2012 to allow the snook population additional time to rebound and provide time to complete a full stock assessment. Catch and release of Gulf Coast snook is still permitted at this time and the bites been good. Incoming or outgoing tides, and whitebait or artificial lures will do the trick. Best of the Rest - The mackerel bite has been respectable all summer. And recently the big blue fish bite has been excellent. Great to catch, blues have a strong fish taste but are quite tasty when fried. The bite has tapered off a little last month but should pick back up as water temperatures cool. Any of our region’s ship channels and range makers will hold fish. The snapper bite is looking good for the rest of the year and grouper opened September 16.


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“Give Me a Call & Let’s Go Fishing” Captain Woody Gore is the area’s top outdoor fishing guide. Guiding and fishing the Tampa, Clearwater, St. Petersburg, Tarpon Springs, Bradenton, and Sarasota areas for over fifty years; he offers world class fishing adventures and a lifetime of memories. Single or Multi-boat Group Charters are all the same. With years of organizational experience and access to the areas most experienced captains, Woody can arrange and coordinate any outing or tournament. Just tell him what you need and it’s done. Visit his website at: WWW.CAPTAINWOODYGORE. COM, send an email to or give him a call at 813-477-3814.

October 2011


Waterfront Protection


“The Ultimate Flea Market”



The Master Gardener


Oct. 29, 2011

RAIN OR SHINE! Under one Roof Free Circus Shows & Alligator Displays


Debra Howell:

Halloween Costume Contest and Trick & Treats

1052 Hwy 92 Just West of Auburndale


FRI • SAT • SUN 8 a.m. - 4 p.m.

more than 300 springs, Florida is the poster-child of water features worldwide. This fact has not escaped our European friends when planning their vacations.

The importance of waterfront protection should be readily apparent to residents of a state surrounded by water on three sides. Even if you don’t live near the coast, pollution to your lakes, streams, springs and aquifer is a very real concern. There are many opportunities for high-nitrogen effluents to enter our coastal waters via streams and rivers. Florida lays claim to over 1,000 miles of coastline. Additionally, we have over 1,700 rivers, many with interesting limestone runs. We are proud to boast 27 first-magnitude springs. A “first-magnitude” spring is one from which there is a daily outflow of at least 64.4 million gallons. Have you ever been to Rock Springs Run in Apopka? It is very cool (cold, actually). Consider Moses striking the rock and the gusher that ensued. That’s


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what Rock Springs aquifer vent reminds me of. Though it’s not a first-magnitude spring, it flows nine miles into the Wekiva River System (Black bear country!) A watershed is an area which drains to a waterway. My watershed example is the Peace River, which flows through my hometown of Fort Meade. The Peace River watershed is 26 times larger than the estuary into which it empties down at Charlotte Harbor. My attitude on waterfront protection and my thoughts towards Peace River changed radically on January 1, 2000. On that life-changing day, through Divine providence, I discovered a prehistoric stone tool quarry in the trickle, which was Peace River at that time. Actually, I re-discovered this site which was very obviously previously discovered and used many times by early Native Americans of the Eastern Woodland variety. Now, I can attest that absolutely no one loves Peace River more than I. The possible exception would be historian Dr. Canter Brown, Jr., my mentor and who, along with Dr. Brent Weisman (USF-Tampa) and Dr. Robert Austin, helped me identify and register this site for protection. The name of this miraculous spot is Peace River Mystery Rocks. I consider this archaeological site hallowed ground, as I do the subsequent sites I’ve protected through the Florida Department of State Master Site file. The Polk County sites are: Peace River Mystery Rocks, Peace River Sandy Shoals, Peace River Fish Weir, Peace River Hornet’s Bend, Bowleg’s Creek Buckra Woman

October 2011


and First Nation Fall’s. Hardee County sites are: Kneeling Palm Aqueduct and Peace River Lovett’s Weir. Please bear in mind that none of these places are attributable to me. They were used by ancient Native Americans as stone tool quarry sites. I was led to these sites and I was in the right place at the right time. Once I found them, I sought out professionals in the their field to assist in the verification. Then I filled out the paperwork and submitted it to the Department of State. This is an example of citizen protection of the waterfront. It is because of these inextricable ties to Peace River that I am so impassioned about waterfront protection. You should become impassioned, as well. So let’s talk about drinking water. An aquifer, such as the Floridan Aquifer, occurs when water gets trapped under layers of permeable rock. Prolonged droughts cause aquifer water levels to drop, whereas flooding will increase the capacity. The Floridan and Biscayne Aquifers are sources of most of Florida’s drinking water. Imagine this: The Yucatan in Mexico has no streams, lakes or rivers, but has water-filled sinkholes called “cenotes”, which provide access to their aquifer. These sinkholes occur in Karst (limestone) terrain. Our own Floridan Aquifer, accessible through Wakulla Springs, has been a study resource for scientists, most notably the recharge region south of Tallahassee known as the Woodville Karst Plain. I have had the pleasure, and terror, of jumping into a cenote-like cave in the Woodville area. It took at least an hour to muster up the courage to take the leap. My temporary insanity was rewarded with a look at the sparkling white interior of a limestone cavern filled with crystal clear water. What a rush! While protecting our aquifer and springs, we’ll also be helping the denizens of such locations such as Blackbanded darter, American Eel, Cave Crayfish, Crevalle Jacks, and Greater Sirens, just to mention a few reclusive creatures. Indeed, an entire freshwater world exists down there beneath the surface. What do we do to protect these fragile environments such as the Peace River, itself a source of water to the Charlotte Harbor area?

The Southwest Florida Water Management District (SWFWMD) is taking steps to turn Lake Hancock near Bartow into a holding reservoir to retain extra water which may be released into the Upper Peace during times of drought. This is great news for Fort Meade, which has just received its Blueway designation. The good news is that Jane and John Q. Citizen and the Citizen family can be vigilant and respectful of our waters, too. Remember that rainwater coming off your driveway, roof and lawn? A 55-gallon rain barrel will fill to the top with a 30 minute rain event. You may use this on your plants and it keeps that much water out of the storm drain. Please be sparing with herbicides and pesticides, and establish at least a ten-foot no-fertilizer, no-pesticide zone if you live on the waterfront. Runoff that goes directly into a water body carries leaves, pesticides, grass clippings, fertilizer and trash. Natural native vegetation near the waterfront stabilizes the bank and enhances habitat. Washing your car on the driveway adds excess nutrients to storm drains. If you wash it on the grass, it adds both water and nutrients to the lawn. Make sure to use bio-degradable detergents with little or no phosphate. And I hope everyone knows this one: Storm drains are only for rainwater. DO NOT pour used motor oil, leaves, lawn clippings or other waste material into storm sewers, as motor oil is toxic to wildlife. Make sure you’re watering your lawn, rather than your driveway or the road. And simply turn off the sprinklers during a rain event. For our state, which relies greatly on tourism, these waters are paramount in sustaining our economy, quality of life, and our essential ecosystems. Even though we’ve never located the “Fountain of Youth,” per se, our many springs are reason enough to attract tourists to our state. And we really do need water to survive. Perhaps these flowing wells do, indeed, keep our state vital. In closing, I have a couple of important bits of information to impart: Never go into the wetland woods by yourself. And, never let your horse know there’s a carrot in your pocket!


1500 South Park Road For More Information Contact the

Plant City Chamber of Commerce LARGE 800-760-2315 or 813-754-3707 BIG GREEN EGG OR YETI COOLER

Bio: Debra Howell


• Master Gardener since 2005 • 1998 graduate - University of South • Master Gardener of the year (Polk Florida - Tampa campus Co.) 2010 • Amateur archaeologist • “Commitment to the Environment” • Chairman, Ft. Meade PRIDE Curb Polk Volunteer winner 2012 Appeal Committee 22 INTHEFIELD MAGAZINE

October 2011


Both items to be Awarded 11/19/11

October 2011


s errie. b f o a etern Florid k r a i r m es emieegetabl r p A v


Come Grow With Us 100 Stearn Ave. Plant City, FL 33563 Tel: 813.752.5111 While pondering on what to write for this column this morning I suddenly recalled an anonymous article I felt was not only timely, but funny as well. Since no one knows who wrote it I will attempt to rewrite the article as best I can remember, with updates to fit the time. In 1995 it was discovered that Noah was living in the United States. The Lord spoke to Noah and said, “In one year I am going to make it rain and cover the whole earth with water until all is destroyed. Noah, I want you to save the righteous people and two of every living animal on earth. Therefore, I am commanding you to build an ark.” In a flash of lightning, God delivers the specifications for an ark. Fearful and trembling, Noah takes the plans and agrees to build the ark. “Remember,” says the Lord, “You must complete the ark and bring everything aboard in one year.” Exactly one year later, a fierce storm cloud covers the earth and all the seas of the earth go into tumult. The Lord sees Noah sitting in on his front porch weeping. “Noah!” he shouts. “Where is the ark?”


October 2011

“Lord, please forgive me!” cries Noah. “I did my best, but there were big problems. First, I had to get a permit for construction and your plans did not comply with city codes. I had to hire an engineer and redraw the plans. Then, I got into a fight with OSHA over whether the ark needed a fire sprinkler system and floatation devices. Next my neighbor claimed I was violating zoning ordinances by building the ark in my front yard, so I had to get a variance from the city.” “I had a problem getting enough wood for the ark because the lumber company said there was a ban on cutting trees to protect the spotted owl. So, no owls on the ark.” “The carpenters formed a union and went out on strike. I had to negotiate a settlement with the National Labor Union. Now I have 22 carpenters on the ark, but still no owls.” “When I started rounding up the other animals, I got sued by an animal rights group. They objected to me taking only two of each kind on board. Just when I got the suit dismissed, the EPA notified

me that I could not complete the ark without an environmental impact statement on your proposed flood. They didn’t take very kindly on the idea that they had no jurisdiction over the conduct of the Creator of the Universe.” “Then the Army Corps of Engineers demanded a map of the proposed new flood plain. I sent them a globe. Right now I am trying to resolve a complaint filed with the EEOC that I am practicing discrimination by not taking godless, unbelieving people aboard the ark.” “The IRS has seized all my assets, claiming that I am building the ark in preparation to flee the country to avoid paying taxes. I just received a notice from the State of Florida stating that I owe some kind of user tax and failed to register the ark as a recreational watercraft.” “Finally, the ACLU got the courts to issue an injunction against construction of the ark, saying that since God is flooding the earth, it is a religious event and therefore unconstitutional. I really don’t think I can finish the ark for another four years!” Noah cries loudly. The sky begins to clear. The sun begins to shine and the Gulf of Mexico and all the seas begin to calm down. A rainbow appears in the sky, and Noah looks up with a smile. Noah speaks to the Lord, “You mean you are not going to destroy the earth?”

“No,” says the Lord sadly. “The government already has.” What next? Did you ever stop to think if “Con” is the opposite of “Pro,” is Congress the opposite of progress? Only in America do we have so many laws. We make things difficult, but we still live in the greatest country in the world. Yes, we are the best, but when you think about it, we do strange things, like making the sick walk all the way to the back in a drugstore to get a prescription, while healthy people buy cigarettes in the front. Banks leave both doors open and then chain the pens to the counters. One last short story. Last July my wife and I were driving back from the mountains in Blairsville, Georgia on I-75 when I noticed a lady driving a Cadillac in the lane next to me, with her face up to the rearview mirror putting on her mascara, while traveling 75 miles per hour. In a few seconds she was halfway in my lane still working on her eyes, and I laid on the horn. It frightened me so bad that I dropped my electric shaver, which knocked the Hershey bar out of my other hand. In all the confusion of keeping my car straight using my knees on the steering wheel, my cell phone fell from my ear into my diet Coke that was wedged between my legs, splashing it all over my pants and ruining my cells phone. Plus, I lost an important call too! There should be a law against women drivers on the Interstate.

October 2011


Get Hog Wild for 4H with Deborah Matthews

Better Soil Health

by Ginny Mink When considering extracurricular activities for children and youth generally “sports” come to mind. No doubt we’re all familiar with the “soccer mom” idea. Then of course there are those who seek the glamorous side of after-school activities thereby supporting the “toddlers in tiaras” phenomenon, but of how much sustainable value are those events? Sure, sports teach the concept of fair play and team work, competition and the ability to accept loss (what overdressed and makeup-ed little girls accomplishes in the grand scheme of things, well, somebody must know). Let’s say for a minute though, that those options aren’t available and parents are seeking out other more beneficial growth opportunities for their children. It seems highly probable then, and totally recommended, that 4H be at the top of the considerations list. No doubt, Deborah Matthews would agree. Deborah says, “I’ve been in 4H and FFA growing up as a kid. I always showed steer and dairy animals since I was eight years old. When I graduated, I had my daughter and when she turned eight she got into 4H so that put me back in it.” Deborah comes from a “rodeo family.” In fact, she’s earned seven or eight buckles, one saddle and a “bunch of money” in the team roping category. In addition, she says, “My daughter did barrels, poles, team roping and goat tying. She has about 25 buckles. I had her showing hogs when she turned eight, then steer and heifers. She did heifers from eleven years old.” Given this love of Ag, Deborah says she and her cousin, Cindy Bailey, “got started talking about starting our own 4H club and we did, about 10 or 11 years ago.” Initially the club was just family members, six or seven actually, and at their first meeting, “we let the members come up with names for the club and then we voted on them. That’s how we came up with Hog Wild. Our first meetings were in my single wide. Then as the club grew we moved to the Providence Fire Station on 98N and when there was standing room only we moved to Faith Temple Assembly of God on County Line Road.” Since Hog Wild’s inception Deborah says, “We do a little bit of everything: cows, hogs, rabbits, chickens, horses, crafts, horticulture, and chili cook-offs. We just started archery, which is new this year.” She chuckles and adds, “We have kids doing everything; we’ve had some showing turkeys! Everything that can be entered in the Fair, they do.” With regards to the chili cook-offs, Deborah explains, “The way we do our chili is pretty neat too, we pick one night to have our own chili cook-off. Every family has to bring their own recipe then we sample them all and the kids vote. The one that gets the most points is the one we use. One year in the chili cook-off we got the People’s Choice. When Cypress Gardens was open we did one there and that was against adults and we won third!” Chili isn’t the only thing the Hog Wild 4H Club is good at according to Deborah, “We’ve had Grand Champions and Reserve Grand Champions in all different categories: hogs, rabbits, chickens; it’s all about the kids.” However, “the kids” have other people in mind as well, “Over the years we’ve called up Valencia Hills Nursing Home and asked what they’re in need of. You’d be surprised how many of them don’t have families. So we go to the nursing home and give gifts. We’ve also done can drives in the past and picked a family at Christmas time and bought gifts, food and clothes for them.” This is a 4H club with a passion for the needy in their community. They utilize the money received from their fundraisers to give back to the elderly and


October 2011

Beneficial microbes are nature’s way of maintaining healthy soil. Without them, the soil’s fertility will deteriorate no matter how much fertilizer is add to it. Rhizogen fertilizers are packed with beneficial microbes, Mycorrhizal fungi, humates and essential nutrients — all of which help build rich, fertile soil. Beneficial microbes make the nutrients in the soil more available to plants. Mycorrhizal fungi create extensions of plants’ roots, multiplying their ability to pull water out of the soil. Humates reduce soil compaction, which means less water is required. U.S. Patents 6,878,179, 7,044,994 & 7,442,224







the impoverished. Some of those fundraisers include: “working in the concession stand at the Fair, feeding out a steer and selling raffle tickets all year so the winner gets half a cow (cut and wrapped); every year Granger and Sons restaurant on 98N supplies a cooked ham and a turkey so we do raffle tickets for about a month and a half before Thanksgiving. That’s a big seller also ‘cause you’re talking a ham or a turkey already cooked and ready to go the day before Thanksgiving.” With 60+ members, Deborah accredits the growth to the fact, “I don’t turn anybody down. When they call I invite ‘em to the next meeting to see if they like it and nine times out of ten they join.” The membership age range of her club is quite vast. She says, “I got some started at clover-level age, four of them, which is 5-7 years old. The other kids are from 8 to 18. One girl graduated last year but she liked it so much she’s still in the club even though she can’t show.” Deborah says that another reason for her club’s success is due to the awesome volunteers she has. “There are three volunteers that help constantly: my mother, Fay Matthews, Catherine Harden – she does all the paperwork and helps me tremendously, and Dusty Keeble – she’s a long time family friend, her granddaughter is in our 4H club. I don’t know how I’d make it without them since the club’s gotten so big!” When asked about her favorite aspect of Hog Wild she says, “Our end of the year parties are always a good time, but watching the kids win or just get out there showing, that’s exciting to me, the accomplishment, ya know? They are our future.” She then adds solemnly, “If we don’t get these younger kids involved in Ag it’s fading out.” Finally Deborah tells those parents without an Ag bone in their bodies, “You don’t know what you’re missing until you get involved in what we do. It will be a whole new outlook on things.” So, if you’re interested in participating in 4H, feel free to email Deborah at troper9@aol. com. After all, she’s admitted she won’t turn you away!

October 2011


The Premier Showplace for Talent in Florida



The trio covers the top hits from yesterday to today! Also, P.J. Leary’s Las Vegas Sounds perform before and after the show.

A dynamite crowd pleaser! P.J. Leary’s Las Vegas Sounds perform before and after the show.


OCTOBER 22 & 29 RALPH ALLOCCO & SECOND WIND Performing in the Red Rose Dining Room


The trio covers the top hits from yesterday to today! Also, P.J. Leary’s Las Vegas Sounds perform before and after the show.



A Red Rose favorite. Great hits from the 50s & 60s. Plus, P.J. Leary’s Las Vegas Sounds.

Performing in the Red Rose Dining Room



Performing in the Red Rose Dining Room and opening and closing for the World Famous Platters on NYE.

A dynamite crowd pleaser! P.J. Leary’s Las Vegas Sounds or Destiny will perform before and after the show.



A dynamite crowd pleaser! P.J. Leary’s Las Vegas Sounds or Destiny will perform before and after the show.



Start with dessert first!... or not. It’s hard to decide just where to begin.Our Thanksgiving Buffet is a big hit and a Red Rose tradition!!! Fresh fruits, warm breads, roasted turkey, traditional dressing, seasoned prime rib, glazed ham, fresh fish, sweet potato casserole, mashed potatoes, pasta, omelet/ waffle station, and an assortment of desserts, including chocolate fountains, are only a few of the many delightful dishes that will make your mouth water! Three seating times available: 12 Noon, 2 p.m. & 4 p.m. Call to reserve your table soon.

Myles Salvage’s act from Las Vegas comes to Plant City to help benefit St. Jude Children’s Hospital. The annual event includes Dinner in a Supper Club atmosphere and great musical talent to dance the night away... for a very good cause. Call about our new Tiered Pricing!



The magic of “the King or Rock-n-roll” in a truly dynamic performance celebrating the life and music of one of the greatest entertainers and pop culture icons of our time. Destiny opens and closes the show!


It’s a “Winter Wonderland Dinner Dance” in the Ballroom as the dynamic group perform their hits: Three Coins in a Fountain, Shangri-La, Tell Me Why, and more!



The Mystics, including, original members of the group, George Galfo and Phil Cracolici, will celebrate the spirit of the season with classical Christmas songs. P.J. Leary’s Las Vegas Sounds perform before and after the show.


Richie Merritt, formally of the Marcels, will be performing in the Red Rose Dining Room. Also, P.J. Leary’s Las Vegas Sounds perform before and after the show.


The holiday isn’t complete without a fabulous array of delicious foods. Roasted turkey, traditional dressing, seasoned prime rib, glazed ham, fresh fish, sweet potato casserole, mashed potatoes, fresh fruits, warm breads, pasta, omelet/ waffle station, and an assortment of desserts, including chocolate fountains, are only a few of the many delightful dishes that will make your mouth water! Santa will stop by for photos. Three seating times available: 12 Noon, 2 p.m. & 4 p.m. Call to reserve your table soon.


WITH THE WORLD FAMOUS PLATTERS AND THE LEGACY OF THE TEMPTATIONS It’s a celebration not to miss! Ballroom and Dining room performances of The Legacy of the Temptations and the World Famous Platters. Join the party and be part of the big COUNTDOWN for 2012... Call for our tiered pricing and details.

TEL: 813.752.3141 • I-4 Exit 21• 2011 N. Wheeler St. • Plant City, FL 33563 WWW.REDROSEINNANDSUITES.COM


October 2011

October 2011


Colton Matthews by Ginny Mink


comes to mind when the word rodeo is presented? For most people, no doubt, imagery of bucking broncos, bull-riding cowboys and ridiculous looking clowns in barrels is conjured up. Indeed, some of those illustrations are quite accurate. Thoughts of rodeos perhaps cause time travel back to old West days when gallon hats and lassos proliferated. However, this not-so-well advertised sport is very much alive and well today, just ask Colton Matthews!

October 2011


Although he admits, “I don’t know how I got into it,” his mother, Lynn, chimes in, “You’ve been doing it since you were teeny weenie.” Like any typical 14-yearold boy, Colton rolls his eyes but allows his mother to continue uninterrupted. “We used to take him to the little tot rodeos when he was little. He just came up one day and said, ‘I want to rope.’” Then Colton’s father, Mike, adds, “My Daddy roped, we’ve always roped; we’ve got our own ropin’ arena out there,” he finishes as he points to the back of the family property which spans 50 acres and houses seven related families. When the focus returns to Colton he volunteers, “Just got back from Nationals in Gallup, New Mexico in July. I won third overall in the ribbon ropin’.” When pressed for explanation he says, “I rope the calf, jump off the horse and a girl grabs the ribbon off the calf’s tail and then runs past a line. A judge stands there with a flag and drops it when she passes, that’s how we get our time.” Mike inserts the missing pieces herein, “The National Junior High Division is the top four kids from every state and every event including people from Australia, Canada and Hawaii. It’s over 800 kids.


It’s kinda like the Final National Rodeos.” When Mike finishes, Colton’s grandmother, Fay, reveals her pride about his accomplishments, “It’s not just everyone who does it; it’s an honor to do it. It’s a series of rodeos throughout the year.” Rodeoing seems to be more complicated than the average person can comprehend. Apparently each state has something called the Cinch Junior High Division, which includes sixth through eighth grade students. The top four scorers of this rodeo get the privilege of attending the national competition, and of course, there are rewards for so doing. Lynn explains them, “They give away saddles, they pay four places: money, scholarships, and saddle pads. The top scorer gets the free saddle. Colton won every event that he was in this year.” Obviously this is a proud family moment, with good reason. He’s not just talented in the rodeo arena, he’s also taking honors classes and attempting to maintain an A/B average. While in the junior high division, Mike says Colton participated in “6” events and then Lynn elaborates, “calf ropin’, team ropin’, goat tyin’, shoot doggin’, ribbon ropin’ and the all around.” Colton, seemingly wishing to move on to his more grown-up status says, “I’m in high school rodeo and I

October 2011

only do three events now, calf ropin’, team ropin’, and bull doggin’.” Continuing, Colton adds, “Bull doggin’ is my favorite because it’s the hardest event. Very few people get into that in high school. There’s probably only six kids out of 150 doing it. I’ve gotten hit in the face by horns, stomped on, and run-over by horses.” When asked what else about it is difficult he says, “Timing and all that, if you don’t get off far enough, if you’re hanging on the horse, it don’t work. If you don’t put your feet in the right place, it don’t work.” Colton says, “Five nights a week I spend practicing, the other two, weekends, I’m at rodeos. I don’t do goat tyin’ anymore, it’s a girls’ sport in high school. I’ve seen girls do shoot doggin’ but not bull doggin’.” Speaking of girls, recall the ribbon roping where the girl has to run the ribbon to the judge? Well, Colton and his competitors get to choose their own girl. “You pick the girl before the rodeo starts,” Colton explains. “The girls are usually barrel racers or ropers, they’re in the rodeo.” At the New Mexico competition Colton chose Baylee Paul from Arcadia. When questioned if he keeps in touch with her, he just shrugs, but Lynn adds, “They text each other and she’s at all the rodeos, we see them all the time.”

She receives another teenage boy eye roll and we move on. The topic changes to finances. Colton proudly shares, “I won $2800 in jackpots. It was a jackpot put on by the rodeo for team ropin’. In team ropin’ I’m a heeler. I’m gonna go to college doin’ it.” Then Mike joins in, “When he gets out of high school and decides to go to college he’ll write back to the junior high division and they’ll send a check (that’s how the junior high scholarship awards are handled). At the high school level they’ll give full scholarships to these kids too if they continue to do good.” Lynn throws in, “They have college rodeo, too!” Discussions about college trigger another response from Colton, “I’m goin’ to the NFR (National Finals Rodeo). It’s the top 15 people in the world who go to it. It’s held in Las Vegas. You can win up to $20,000 a night and it’s ten days long!” He admits that money is a driving force for him, but he also recognizes the importance of an education. “I’m gonna go to college, probably Troy (University in) Alabama because it’s got a rodeo team, too, not very many colleges have rodeo teams.” When asked what he plans to focus on in college he says, “Probably be a doctor, I don’t know

yet, a vet, something like that,” and then he shrugs. Returning once again to the proud parent dialogue, Lynn relays the following, “He’s won 18 saddles, fixin’ to win his 19th saddle next week. He’s won close to almost 100 buckles.” One particular saddle comes to mind and Colton contributes, “I won a saddle in Grants, New Mexico in my sixth grade year. There were over 1200 kids and it was a three day deal. I won the all around.” Mike jumps in then, “That’s what everyone’s after when they’re at rodeos, those saddles.” Drawing to a close, Colton has some words of wisdom for those desiring to get into rodeo. He says, “Practice a lot. That’s it.” Then giving it a little more thought he adds, “Never give up.” Fay and Lynn both have things to say about that. Fay points out, “He don’t get nervous,” and Lynn responds, “He’s good under pressure, it don’t bother him. He told us he was goin’ to win every event in the junior high division and he did. He’s gonna go beat ‘em or try.” Obviously this is a family devoted to rodeoing but often times, people forget just how much ventures like this cost. Fay says, “He needs a sponsor because it’s so expensive,” and Lynn elaborates, “It cost $7000

to go to New Mexico. We were gone for three weeks.” Lynn offers to put any future sponsors’ names on Colton’s horse trailer. So not only would sponsors be supporting a tremendously talented young man, they’d be getting advertisement all over the state and various parts of the country as the family travels from one rodeo to the next. That said, the family wants to thank those that helped make the New Mexico trip possible: Billy Thompson Automotive, Bern Kinnard, Lakeland Livestock, Dusty Keeble, Fay Matthews, Lay’s Western Wear, Lakeland Cash Feed, WW Pallets and Dana Hall Bradley at Century 21 in Celebration, FL. If you want to know more about what Colton does make sure you check out his YouTube videos, and if you’d like to help sponsor him you can call Lynn at (863) 5819654. Turn the page for a list of Colton’s awards.

October 2011


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Career Winnings 2007 Smokehouse Creek All Around Champion*

2010 Wrangler Jr high Division Ribbon Roping Champion*

2007 smokehouse Creek Breakaway Champion 2007 Smokehouse Creek Calf Roping Champion

2010 Wrangler Jr High Division Average winner at finals in Ribbon Roping, Chute Dogging, Team Roping.

2008 Combee Rodeo Assoc. Breakaway Champion*

2010 11th in chute doggin at nationals in gallup

2009 Grants New Mexico All Around Champion*

2011 Cinch Jr High Division Calf Roping Champion*

2009 Grants NM Team Roping Champion

2011 Cinch Jr High Division Ribbon Roping Champion*

2009 Grants NM Calf Roping Champion

2011 Cinch Jr High Division Goat Tying Champion*

2009 Combee Rodeo Assoc. Breakaway Champion*

2011 Cinch Jr High Division Team Roping Heeler Champion*

2009 Combee Rodeo Assoc. Tie Down Champion*

2011 Cinch Jr High Division Chute Dogging Champion*

2009 Combee Rodeo Assoc. Goat Tying Champion*

2011 Cinch Jr High Division All Around Champion*

2009 Combee Rodeo Assoc. All Around Champion*

2011 Cinch Jr High Division Average winner GoatTying, Calf Roping, Ribbon Roping

2010 Central Florida Rodeo Assoc. All Around Champion* 2010 Central Florida Rodeo Assoc. Calf Roping Champion

2011 Arcadia Youth Rodeo Assoc. All Around Champion*

2010 Central Florida Rodeo Assoc. Goat Tying Champ 2010 Central Florida Rodeo Assoc. Chute Dogging Champ

2011 Gallup NM finals 1st round 3rd in ribbon roping overall 2nd round 4th in chute doggin overall Short go 1st in round ribbon roping 3rd overall

2010 Cracker Trail Rodeo Assoc. All Around Champ*

2011 Central Florida Rodeo All Around Champion*

2010 Wrangler Jr High Division Calf Roping Champion*

* Saddle

2010 Central Florida Rodeo Assoc. Team Roping Champ


October 2011

October 2011


photo by Jim Davis Photography

Cutting Horses of Distinction by Sarah Holt photos by Karen Berry and Jim Davis Photography


Justa Merada Nut

photo by Karen Berry

and Linda Brown of Crescent View Ranch have always loved horses, but didn’t always have the opportunity to be involved in the industry. As so often times happen, people are busy building their lives and businesses and put other things on the back burner. The desire never goes away, it just simmers, waiting patiently for its turn.


October 2011

Crescent View Ranch, or the idea of it, simmered in the minds of Jim and Linda Brown for a good many years while they worked in the concrete business. Once that business sold, boredom set in and the idea of horse ownership had simmered long enough. It was time for horses to be pulled from the back burner to front and center. Four years ago Lisa Stokes was working as a successful photographer. Their lives came together last year when Lisa, a cowgirl turned photographer, again turned cowgirl and became the ranch manager. Crescent View Ranch was formed four years ago and has grown to more than 300 acres with an impressive collection of cutting horse stallions. Kit Dual was the first stallion purchased. The next acquisition was Meradas Money Talks, and then Playboy Boonsmal arrived. The final addition to the current line up is Atta Cat. These four stallions have produced offspring with earnings in excess of $6 million. Jim Brown, the owner of Crescent View Ranch, said, “We wanted to make it one of the best breeding facility in Florida.” And that they did. Last year Bucky Smith, the ranch foremen from hometown Arcadia, came to work for Crescent View Ranch. Bucky was raised around cutting, back when a lot of folks will remember Florida’s biggest NCHA Winner Circuit Cutting Shows held right down the road at RD Wells’ place in the 80’s. Bucky’s father, “Runt” Smith, was one of the best when it came to training young horses. Runt was in charge of the RD Wells Cutting Horse Ranch. Bucky has since come back to those roots, only miles down the road, and is now starting the young colts for Crescent View Ranch. He brought along a friend, Lisa Stokes, originally from Okeechobee, ranchraised, involved with ranching, rodeo and now cutting horses. She soon became the ranch manager. “We’ve already done a lot of

things we are really thankful for and Lisa Stokes and Bucky Smith are doing wonders with it right now,” said Jim. With a background in promotions and marketing, Lisa saw new opportunities to increase the reputation of Crescent View Ranch by attending local cutting competitions and becoming an active part of the community, as well as sponsoring a number of these events. Crescent View Ranch is a full service breeding facility, and although it is located in the heart of Florida, semen can be shipped all over the US and Canada. During breeding season the reproductive veterinarian, Dr. Liz Steele, as well as local veterinarian, Dr. Mark Davis, are both a big part of the breeding success of the ranch. “A lot of people have expressed interest in bringing their mares here from all over the country,” said Lisa. “We want people to come in and bring their mares.” While the stallions at Crescent View Ranch won their money in the cutting pen, they come from amazingly athletic lines. If you are looking for a performance stallion to cross with your mare, look no further. They will have a cross that will work for you. Check out their web site at for more information. Crescent View Ranch will be hosting a barbeque on October 8. Come check out the ranch, breeding facility, the stallions, and see the young horses available for sale being worked. Simply reading this article is your invitation to join us. Give us a call 941-2347660 and come join the fun. Gates open at 10 am and lunch will be served at noon. Meet Jim and Linda Brown, owners of the ranch, and the amazing group they now have in place to make sure everything runs like a welloiled machine. Come see everything the Browns have worked for. We welcome in visitors to come by for a visit and see the young horses under saddle.

October 2011


Kit Dual

Farm Credit—Your

photo by Jim

graphy Davis Photo

One Stop Lender

Merada’ Money Talk s s

Rick St Justa Meradeed on a Nut

Playboy Boonsmal

Atta Cat


Here is a brief history of the stallions. Kit Dual (Dual Pep x Pretty Little Kitty) was the first stallion purchased. With this purchase the Browns let the world know that cutting was indeed alive and well in the state of Florida. Kit Dual has lifetime earnings in the cutting pen of $251,791. Even more impressive than that, Kit Dual is the sire of offspring with earnings of more than $2,096,265. The next acquisition was the 1993 stallion, Merada’s Money Talks (Freckles Merada x Money Talks Rio). A winner of $47,894, he also has offspring with in excess of $2 million, including Merada Clone, winner of $414,438. He is a 2007 Equi-Stat top 10 Leading Reined Cow Horse Sire and an All-Time Leading Reined Cow Horse and Cutting Sire. Playboy Boonsmal is another outstanding stallion standing at Crescent View Ranch. This son of the great Peptoboonsmal is out of a daughter of Freckles Playboy and his earnings total $157,500. He was the winner of the Texas Cutting Open Derby Championship, a top 10 at the NCHA Open Finals, 5th in the NCHA Finals $10,000 Novice, Houston NCHA Open Cutting Champion, and Augusta 4-Year-Old Limited Open Futurity Reserve Champion and more. The final addition to the current line up is Atta Cat, sired by Highbrow Cat. He has earnings of $123,434 including the 2006 Idaho Classic/Challenge Open Championship, PCCHA Spring Roundup Open Derby Reserve Champion, 2006 NWCHA Ranch Festival Open Classic/Challenge Reserve Champion and more. And you never know when Atta Cat will make an appearance. Yes, folks, he is right here in Florida – Arcadia to be exact. Great stallions are only a portion of the equation. You need great broodmares to complement the lineup and Crescent View Ranch has been equally impressive with their broodmare band. Mares include Spoonful of Love, by Grays Starlight and out of the Doc O’Lena mare Lovie Lena; Lilly Dual, the dam of Merada Clone, winner of $418,209, is by Dual Pep and out of the Doc O’Lena mare Gays O’Lena; and ARC Holly’s Chicadee, earner of $65,263 and the NRCHA non-Pro Derby Stakes Champion. These are only a few of the amazing mares grazing the fields in the Heartland of Florida at Crescent View Ranch.

October 2011



photo by Jim

tton on Tiffany Stra oney Bar M s a’ ad Mer

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Bucky Smith and Lisa Stokes



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October 2011


The team is trying to stay cool while going through inspections before qualifying runs begin.

Story by Amey Celoria, Creative Director of In The Field Magazine, Photos by Amey Celoria and Blythe Fort Labor Day weekend this year found me and 15 other people somehow connected to agriculture, hanging out with #78’s team at the NASCAR Sprint Cup at the Atlanta Motor Speedway. What does agriculture have to do with Regan Smith and the Furniture Row Racing team? Everything. But first, a little history... Growing up a mid-west farm kid in dairy operation and diversified cash crops, Pat Driscoll has always been passionate about telling the story of American agriculture. Pat was also heavily involved with the FFA in his home

Pat Driscoll


state of Michigan as a Chapter, a Regional and a State Officer. He was a state level winner of the Prepared Public Speaking Contest, runner-up in the Extemporaneous Public Speaking Contest and many leadership contests. Eventually he became a founding member of the Michigan FFA Foundation’s Board of Directors. Pat has always been passionate about agriculture and the FFA organization, even encouraging non-farmers to get involved with the FFA for leadership skills development. After FFA, Pat and his Dad worked together for more than 20 years as owner/operators of Michigan Farm Radio Network. Not surprisingly, with his gift for communicating a message, Pat became very well known for successful festival sponsorship programs and eventually began a company that contracted his services to multiple festivals. Around three and a half years ago, through a meeting with a mutual friend, Pat was introduced to Barney Visser, owner of the Furniture Row Companies. Turns out, the Furniture Row Racing Team wanted to develop a new NASCAR sponsorship model that would smartly use the sport to accomplish a messaging objective, relying less on whether you win or lose a race, and more on how you’re interacting with fans. The meeting with Visser grew into an invitation for Driscoll to join the team.

October 2011

Pat spent four months developing the new model, presenting it to Furniture Row ownership at the Daytona 500 in 2009. That presentation was well received, and left only one question. What story do we want to tell using this incredible new tool? At a personal level, Driscoll finally had the opportunity and mechanism to follow through with the dream he once shared with his father – to share the story of farmers and ranchers across America with a huge audience. Why is that an important story? In their discussions, Mr. Visser came to see the correlation between what had transpired 20 years earlier in the furniture manufacturing industry and what was happening today in agriculture. Our food is being produced offshore more and more frequently and he felt the American public needed to wake up on this issue – to protect a vital American self-sufficiency. The Farm American Program was born. What is Farm American? An effort and desire to bring visibility to the importance of keeping our food supply grown and produced in the United States of America. Many consumers are unaware of the daily impact agricultural products have on their lives. Farm American uses two primary components to reach out with the message: NASCAR and Furniture Row Companies’

retail operations (almost 350 stores in 32 states). By combining those two entities, Farm American can touch 60 percent of the American public – nearly 160 million people. So why do they think NASCAR is the answer? The numbers are staggering. Seventyfive million people follow NASCAR in America. Research has shown that 72 percent of those people will positively change an attitude about a topic or company because of its involvement with the sport. So, if Farm American can make farmers and ranchers sponsors, then there is a likelihood of positively changing the attitude of 56 million people and spreading the message of the importance of keeping the industry alive in America. How does it work? The first component is #78 and its driver, Regan Smith. The car is the lynchpin of the sponsorship model, but the program is developed to be successful whether the car wins or loses. When the program is fully funded, there will be elements of the car that will change with each race. On the hood will be the Farm American logo, but on the front quarter panels you will find a cornucopia that highlights the agricultural products from the region. So, in Day-

tona you may see Learn more about Farm American and its sponsors online: strawberries, citrus Farm American: and cattle, but in Michigan it could Furniture Row Racing: be apples, cherries Agro-Culture Liquid Fertilizers: and dairy products. The message isn’t Furniture Row Inc.: about a crop or Advocates for Agriculture: commodity – it’s AFA Blog: about emphasizing AFA Twitter:!/TroyHadrick the importance of AFA Facebook: the food and fiber system in America and the people instead of race cars. The simulator will behind it. Even Regan’s background is in give people a new appreciation for what a agriculture – his parents both grew up on combine accomplishes and how difficult farms in upstate New York and are still they are to maneuver. They also have plans involved in the industry. for pit competitions in the fan zone – all The second component is the AgExpe- built around agriculture like cow-milking rience Tour. The Tour will come with the contests. Everything they do will be about team to the races but it will stop all along having fun and encouraging people to share the route from race to race at schools, their experiences. malls, festivals and other places where The third component is the retail people gather. At the races you’ll find a element. Soon, when you enter a FurFarmers’ Market right in the middle of niture Row store, a life-size cutout of a all the action. NASCAR fans are looklocal farmer will greet you saying, “Hi, ing for healthier eating choices while I’m Farmer Brown. I’m a fifth generation they’re at the races so Farm American will farmer and my family owns the dairy farm bring local farmers and products to the five miles down the road. Welcome to races. There will be a new kind of racing Furniture Row.” Furniture Row trucks will simulator - people will be racing combines carry the Farm American branding as

October 2011


Rely on Husqvarna To Get The Job Done. Charlie Krauch takes a moment to pose with a friend from the Atlanta Motor Speedway security team.

they travel the country’s highways and 75 million newspaper inserts a year will carry the Farm American messaging directly into American homes. By combining these two things, NASCAR and Furniture Row, Farm American can touch a mass of people in fun, engaging and entertaining ways that will leave them with a positive agriculture experience – not just a message. For now Farm American is working in baby steps as it introduces both of these industries – agriculture and NASCAR – to a new kind of sponsorship program.

Skip Fox brings his considerable NFL marketing experience to the Furniture Row Racing Team and the Farm American Program.

How can you get involved? Obviously, funding is critical. Even though they have nothing to gain from it, Furniture Row Companies funded Farm American by themselves until this year, an expense of nearly $2 million. Because it’s just that important. At the beginning of this year, Agro Culture Liquid Fertilizers joined the effort and helped get it to the next level. But more is needed, and the team continues seeking additional funds to partner with their investment so Farm American can be all it is envisioned to be. Encourage the companies you do business with to invest in this effort. Beyond that, encourage the organizations you are involved in to become Communications Partners with Farm


Amey with Regan Smith, driver of #78, whose parents both grew up farming in upstate New York

Charlie Krauch hosted our tour of Pit Road, the garages, the car inspection process and the Farm American hauler.

American and tell your personal story to the Farm American team. The Communications Partnership is available to ag groups and membership organizations, allowing them to get involved with Farm American without having to write a check. Communications Partners are the ones on the firing lines with consumers and, even though they don’t have the cash it takes to make a national impact, they do have memberships and constituents who can help communicate the Farm American story to the industry. Organizations agree to communicate the progress of the Farm American program to their members as regularly as they can in exchange for a seat at the table. Currently there are over three dozen groups from national to local levels who have become Communications Partners. The groups range from local growers groups like the Southern Maine Maple Sugar Growers to the North American Equipment Dealers Association, which represents five thousand agriculture equipment dealers in the US and Canada. The Farm American team is growing. Troy and Stacy Hadrick, founders of Advocates of Agriculture, are now on board and are spearheading the Communication Partnership initiative. After meeting Driscoll and seeing the support from the Furniture Row Racing Team, they thought it was a “no-brainer” to get involved. Stacy was especially impressed by Barney Visser – a businessman completely outside of the agriculture industry – and his desire to help promote the Farm American message on such a large national scale. “The program is so unique. It’s not the same way we (the ag community) have been trying to reach out to consumers in the past.” The Hadricks farm and ranch on a multi-generational operation in North Central South Dakota – a town called Faulkton. Personally, they were both heavily involved in speaking competitions in the Farm Bureau’s Young Farmers and Ranch-

ers program, winning awards on both state and national levels. Now, their organization, Advocates of Agriculture, seeks to empower other farmers and ranchers to tell their stories and connect with consumers by teaching them how to use the mass media tools we now have available to us. Some of the speech topics they offer include The Real Enemy of Agriculture, What I Meant to Say Was…, and Discovering Your Influential Power. According to Stacy, farmers and ranchers are so good at what they do to produce food for the families of America that they are often taken for granted. Once you get to know this private group of people. The stories and commitment level of agriculture families is tremendous. Who do you know who’s already involved? As of March of this year, AgroCulture Liquid Fertilizers is sponsoring the Farm American initiative, too. In fact, it was Jason Garcia of Agro-Culture who asked In The Field to attend the race in Atlanta. They are fully committed to help take Farm American to a new level of awareness – not just with consumers but also with the agri-business industry. Personally, the more I talked with Pat, Skip Fox and Charlie Krauch (the other Furniture Row Team hosts), the more excited I became. Consumers need to understand the connection between food and the local farmers and families who provide it. Keeping the industry within our country is vitally important to our future.

October 2011

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and MSART team coordinator), Deputy Sheriff Sarah Taylor, Deputy Sheriff Kelly Wombles, and Deputy Sheriff Randy Rolling, have a combined experience of 20 years handling and training with their horses. Additionally, they train the 12-member allvolunteer Mounted Search And Recovery Team, or MSART, which is comprised of civilian volunteers who may or may not be PCSO members. These volunteers are also a valuable asset to the agency – they make public appearances and do demonstrations at special events, and can assist in searches for missing people who pose no threat to


the community. The MSART generally covers any of the equine duties that are not law-enforcement related.

You will also see these horses at law enforcement and military funerals, performing the “riderless horse” ceremony. This tradition dates back to the earliest wars in civilization and features a horse being led by a uniformed person, with boots in the stirrups facing backwards, symbolizing that the horse’s rider, or the “fallen hero,” will no longer ride into battle again. Another interpretation of the backwards boots is that the fallen hero is looking back at his or her family one last time. If you have never had the privilege of seeing this honor, it is a beautiful sight to behold. Our MEU deputies perform this at the annual Polk County Law Enforcement Memorial ceremony each May, and at every law enforcement funeral in the county, or where otherwise requested. In February 2009 the Super Bowl was held in Tampa, Florida. Throughout 2008, the PCSO MEU met several times with other MEU’s in the Tampa Bay area to train for special crowd control at the national event. They were all four on-hand on Super Bowl Sunday, and no major incidents were reported. Having a sworn deputy sheriff in the saddle is a tremendous asset for security issues such as these. In February 2011, the PCSO MEU and MSART competed in the Florida State Fair Police horse competition and received multiple awards by members from both

October 2011

teams. This year they are also training with other Tampa Bay law enforcement agencies in preparation for the Republican National Convention, slated to take place in Tampa in August 2012. Some law enforcement agencies utilize mounted enforcement, but not all have deputies in the saddles. For example, the Key West Police Department has requested that PCSO send them our sworn MEU members and horses to assist with crowd control and law enforcement during one of their annual large crowd events. Horses can maneuver in places where deputies on foot cannot, however, the best advantage to being a cop on a horse is the ability to see a large area from up above – and to quickly respond to a situation as soon as it begins to turn volatile. Parades, concerts, and any other situation where a large crowd is amassed is a perfect situation to insert a mounted unit. Sometimes even the presence of a cop on horse is enough deter people from acting up. And yes, it is a felony to assault a law enforcement equine – not many people realize this, until it’s too late and they are arrested for it. As you can see, these horses are not just honorary PCSO members -- they are beautiful animals who enhance the lives of the deputies who care for them, and they help keep the people of Polk County, and any other county who requests their help, safe.

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Treading a Path to Success with Jenna Barefoot

by Ginny Mink

When does one become a seasoned teacher? Is it safe to go by tenure directives? How long does it take to establish a vibrant and wholly successful Ag program at a new school? Well, according to Jenna Barefoot of Tenoroc High School, three years fits the bill. “I started in FFA in middle school and was involved all through high school. I showed cows and pigs. I knew from middle school that I wanted to be an Ag teacher,” Jenna says. So, she attended UF’s Plant City campus and got her degree in agricultural education and communications. She became a permanent sub at Kathleen in 2006. Then in 2007 she got hired as a “para” in the Ag department there. However, when she graduated in 2008 there were no openings at Kathleen. Jenna is smart though, she had her foot in the door and thereby landed the Ag teacher position at the new high school that same year. Elaborating she says, “I chartered the FFA and FFA Alumni the first year we opened, but it’s taken about three years to build the program. It was hard to build because students came from all different Ag departments, Lakeland, Lake Gibson, and Auburndale. So getting them to come up with an idea for the FFA Chapter was difficult.” She further explains, “They came from so many different places and since each chapter does its own thing, they all had different ideas and experiences. I had to get them to agree on something to make Tenoroc unique.” No doubt this was a challenge, but Jenna is an ambitious and devoted woman so, “The first year we had around 60 members, we just jumped in head first and wanted to do everything. We did a lot of conferences and competitions but we didn’t do well at any of them. Team structure was hard. Then we started Farm Fair.” Farm Fair is an idea created at Auburndale, but when Auburndale decided not to continue doing it, Tenoroc picked it up. Basically the concept is to invite pre-K and kindergarten age students to the high school during FFA week in February. “They come to visit the school’s land-lab, booths get set up.” These include: SWFWMD, the Cattlemen, the Cattlewomen, Publix Dairy Processing Plant, Carey Dairy, the Forestry Department, county recycling people and a vet. “The students set up a petting zoo with their show animals, there’s arts and crafts, candy hidden in hay, about 20 different activities for students to take part in. The first year we had 600 kids, the second year we had 1000.” Obviously this concept is quite successful. According to Jenna, her passions are “Livestock, showing animals, raising animals, teaching animal science and teaching livestock judging.” While Tenoroc has 12-13 acres of fenced in pasture, currently there are no animals located on campus. “But,” Jenna says, “We’re getting a barn, it’s actually under construction right now. All my students have to keep their animals at home because we don’t have a barn. I’m hoping that the barn will offer


October 2011

a place for students to keep their animals and that will increase the number of projects students are able to do.” While livestock type animals fall into Jenna’s “passionateabout” category, she says, “I’m really excited because we’re supposed to be getting fish in the next couple of weeks. I get a lot of kids from Crystal Lake Middle School and they have a big aquaculture set-up so they’re excited about getting one here.” In addition to the new aquaculture set-up, Jenna got a $3000+ grant from SWFWMD for hydroponics. The grant allowed her to purchase a 15 stack system. Then, lucky for her, there was some sort of over-ordering issue and they received 150 more! “It’s a vertical hydroponics system and the students are excited because it’s not your ordinary garden, there are 20 plants in each stack. We’re planting now, just vegetables, it’s a fall garden.” Jenna credits her overall success to having had “really good Ag teachers through high school ‘cause they’re still Ag teachers and they still mentor me and I still go to them whenever I need anything.” Obviously these educators have made a lasting impression and can perhaps take a little credit for some of last year’s rather impressive accomplishments. “It was a year of firsts,” Jenna explains, “I had my first top 5 CDE winner, then at State Convention I had a state winner for creed speaking. We got Florida’s finest FFA Chapter and our application was sent to Nationals so in October we’ll compete. My creed speaker will speak and we’ll get our 3 Star National Chapter Award. Eight students earned their state degree and I had a proficiency finalist at the state level.” With this list of credits under her belt, Jenna reiterates, “It really took us three years to get it going but last year it came together the way it was supposed to.” Given the number of students in her program these days, she’d really love to have a second teacher, but with the current budgeting constraints, she’s not holding her breath. Thusly, she’d happily settle for “some cows for when we get a barn.” Feel free to assist her in this endeavor if you have the means. She can be reached at:

For The Future! As contest and conference season heats up members are studying and working hard to become better leaders and more knowledgeable about the agricultural industry. In September members survived Chapter Presidents Conference by learning all about influence, teamwork, communication, and planning and goals. Myself, as well as the other state officers, had an awesome time planning and facilitating the conference. During CPC the other state officers and myself decided we needed daily reminders to always strive for greatness and to always grow. Appreciation is my daily reminder. In the mist of CPC we also began our Chapter Officer Leadership Training conference. COLT is a conference designed to teach chapter officers the importance of their position and job as leaders. With the most attendance in Florida FFA history, our team feels truly blessed to be a part of a record breaking year. While facilitating the COLT conference the officers have the opportunity to attend the agriculture hall of fame dinner hosted at the Leadership Training Center in Haines City. Last month I briefly mentioned the International Leadership Seminar for State Officers, which is scheduled to be held in China this coming January. At this point our whole team is registered and fundraising is underway. A couple of weeks ago Bartow Sr. and Mulberry Sr. FFA chapters hosted a Jambalaya fundraiser to help raise a portion of the $4,400 it takes to attend the seminar. I will be holding several fundraisers to help me gain the full amount. I am really excited to experience agriculture in a different country with different commodities, not to mention the completely different culture we will have the chance to take in. This year’s team will be the first in a very long time to have all eight members attend the seminar. China will truly be an unforgettable experience. “In matters of style, swim with the current; in matters of principle, stand like a rock,” Thomas Jefferson spoke these words in reference to leadership and standing for what you believe in most. We must always remember to be authentic or real. We are expected to set an example by being responsible, trustworthy, and most importantly by being ourselves, this is leadership.

Shelby Oesterreicher Area IV Vice President Florida FFA Association

October 2011


A Closer Look: Leaf-Rolling Weevils

A Closer Look: Leaf-Rolling Weevils (Homoeolabus analis)

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“Nature will bear the closest inspection. She invites us to lay our eye level with her smallest leaf, and take an insect view of its plain.” —Henry David Thoreau Have you ever noticed small capsules of neatly rolled up leaves scattered under your oak trees and wondered who had the time and ambition to complete such a task? You may be surprised to learn that the culprit is a small insect and yet another example of the amazing feats of engineering that can be witnessed in our natural world. Without any formal training, the leaf-rolling weevil has created this tiny package to protect and incubate her eggs. Leaf-Rolling Weevils are only one of 2,000 species that comprise the Attelabidae family of weevils. The leaf rolling behavior that characterizes this family of weevils is known as nidification, from the Latin word nidus, which means nest. The Leaf-Rolling Weevil (Homoeolabus analis) is abundant throughout Florida and its range extends as far as Northeast Louisiana. This species is reported to utilize only live oak as a host, but is known to nidify at least 16 species of oak and two species of chestnut. Sand Oak (Quercus geminate) seems to be its favored species in Florida. Biological and chemical control of this species is unnecessary. They cause no significant damage to the host tree. Finding an adult is not as easy as finding the sleeping bag like capsules they have rolled up for their young. Adults are red with black legs and head and clubbed antennae. The weevil is small, only about 6 mm. Nidification (leaf rolling) begins with new spring leaves and continues through summer as waves of new thrush emerge with the rain. This month will likely be the last month you will find fresh leaf roles under your oak trees. The female will typically lay only one egg in a role but are known to lay more than one egg in each role if tender leaves become less abundant. The c-shaped larvae that hatch from the egg are legless and develop inside the leaf roll, feeding on it as they develop into the pupal stage. Late summer eggs will overwinter as prepupa and continue pupation in the following spring. After a four week pupal stage, legs have developed and the insect emerges as an adult to begin nidification for the next generation. Examination of one of these rolled up leaves may seem


October 2011

trivial to anyone who has not tried to duplicate the craftwork of one of these marvels. Sure it’s easy enough for us to tear off a leaf and roll it up between our fingers, but our best efforts would fail to match the structural integrity of the capsule made by the weevil. Our roll would come apart easily and would offer very little in the way of protection if we tried to store something inside. In a film essay, “Instincts of an Insect,” produced by Fleetwood Films, Inc., the process of leaf rolling by Homoeolabus analis is documented. A closer look at this process and most will agree that we underestimate the latent genius that guides even the smallest of our natural world’s beings. The leaf is measured by stepping it off, beginning from the edge of the leaf and continuing across the midrib. The midrib is lanced to cut off the water supply. The weevil mirrors the work on the other side, cutting to the other edge of which the nidus will be dropped to the ground. If the nidus will be left hanging on the tree, only one side of the leaf is cut. The leaf is allowed to go limp, then the lower midrib is notched for easy rolling. Notch intervals are proportionate to the circumference of each new turn. Perforations cut in the branch veins (close to the midrib) enable the leaf to be folded in half. Upon reaching the tip of the leaf, pleats are chewed out of the leaf as it is rolled, effectively locking its potential to unroll. A single egg laid in a groove chewed into the center of the second turn is protected by subsequent layers and finished with flaps that are neatly tucked in to prevent the unrolling of this tiny sleeping bag. The entire process takes about two hours. Each female may lay approximately 30 eggs during her lifetime. Homoeolabus analis is not only a good mother, but also a formidable engineer considering the effort it would take us to accomplish the same task. Should you find one of these small marvels under your oaks, examine its engineering genius and admire its resourseful design. Its perfect balance of utility and conservation is admirable. We would do well to master rather than dominate our environment. Nature is our original study guide.



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October 2011


by Sandy Kaster, M.S. Clinical Medicine, B.S. Nutrition Science Many herbs grow happily in Florida, with its temperate climate and sunny days. Both commercial and residential herb operations are enjoyed throughout the state. Herbs grow year-round in greenhouses, while field production occurs between late September and May. Popular herbs to look for during this time of year are basil, parsley, anise, lavender, rosemary, and coriander. Basil is a popular, robust spice used in many recipes, particularly in Italian cuisine, tomato dishes, and salads. A member of the mint family, basil has been called the “royal herb” by ancient Greeks. It has a spicy, pungent flavor that is best known in pesto sauce, and is sometimes described as having notes of licorice and cloves. In Florida, basil grows year-round once established.

Nutritional Profile

Basil is an excellent source of vitamins A, C, and K. It is also a good source of folate and iron. This herb is high in beneficial flavonoids, which has been shown to have anti-bacterial and antiinflammatory properties. According to the United States Department of Agriculture (USDA) National Nutrient Database for Standard Reference, one half cup (21.2 g) of fresh chopped basil contains 5 calories, 0.67 g protein, 0.14g fat, 0.56 g carbohydrate, and 0.3 g of dietary fiber. It also provides 66% of the Daily Recommended Value (%DV) for vitamin K, 20% for vitamin A, 6% for vitamin C, 5% for calcium, and plentiful amounts of other valuable nutrients including iron, folate, magnesium, and dietary fiber. In other words, a one-half cup portion of basil provides more than half of your entire day’s vitamin K requirements and loads of other nutrients for almost no calories.

Vitamin K: Blood Clotting

Vitamin K is required for proper blood clotting. Without this vitamin, several clotting factors cannot function properly and effectively stop bleeding. Vitamin K also plays a role in maintaining bone density. Basil and other herbs and leafy green veggies are very rich in Vitamin K.

Calcium: Strong Bones

Basil is a good source of calcium, the most common mineral in the body. Calcium is a key component of strong bones and teeth and plays other important roles as well. It functions in constriction and relaxation of blood vessels, secretion of hormones, and nerve impulse conduction. Calcium is also important in muscle contraction, particularly in cardiac muscle.

Vitamin C: Good Immune Function

Basil is an excellent source of vitamin C, a water-soluble antioxidant that helps support the immune system. This vitamin is important for a healthy immune system, cancer prevention, healthy blood circulation and wound healing. Herbs and other foods high in vitamin C may help reduce the severity and duration of cold symptoms. This vitamin also acts as a potent antioxidant in the body, neutralizing harmful free radicals and preventing its damaging


October 2011



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effects in cells. As a result, vitamin C has been associated with reduced severity of inflammatory conditions, such as asthma, osteoarthritis, and rheumatoid arthritis. Several large scientific studies have shown that a high consumption of vegetables and fruits rich in vitamin C is associated with a reduced risk of death from all causes including heart disease, stroke and cancer.

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How to Select and Store

Choose fresh basil that is a deep green, uniform color. It should look perky, not wilted. It should smell fresh and pungent --- take a leaf, break it to release the oil, and sniff. Freshly cut stems of basil can be wrapped in damp paper towels or stored stems down in a glass of water, covered with a plastic bag and refrigerated for up to a week. To freeze basil for later use, wash leaves, then puree with a little water or oil. Portion the basil into an ice cube tray and freeze. Once frozen, pop out of the ice cube tray, place in an air-tight bag and store in the freezer until ready to use. Another option is to air-dry the basil. Rinse and dry leaves, tie stems into a bundle. Place bundle in a paper bag and hang the bag in a dry place for a few weeks. Once completely dried, basil can be stored in an airtight container at room temperature.

How to enjoy

Basil is enjoyed fresh or dried in many tomato, egg, and Italian dishes. Here are some serving suggestions: • Make pesto with basil, pine nuts, olive oil, and parmesan cheese. Mix it up by replacing pine nuts with walnuts or pecans • Layer fresh basil leaves with mozzarella cheese and tomatoes for a class Italian salad • Use fresh basil leaves to flavor vinegars and oils • Puree fresh basil and add to soups and stews • Chop fresh basil and toss with lettuces and other herbs for a salad • Use chopped basil in tomato sauce and tomato-based dishes • Add cut basil to scrambled eggs or poached eggs or egg salad • Use a small bunch as a garnish on top of pizza, lasagna, or other dish • Steep fresh basil leaves in hot water to make a warm drink • Combine chopped basil with olive oil, garlic, and lemon juice for a quick marinade for meat. Enjoy fresh Florida basil today. With its vibrant, fresh flavor and exceptionally low calories, basil makes a nutritious and delicious addition to any dish!

Selected References

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Report Fox Squirrel Sightings The fox squirrel, named for its fox-like tail, is a charismatic mammal approximately twice the size of the common gray squirrel. The coloration of the fox squirrel is highly variable, ranging from a creamy tan to all black. In Florida, the fox squirrel can be found in almost every county, but the distribution is patchy and not well understood. To better understand fox squirrel distribution, A new research project conducted by the University of Florida Department of Wildlife Ecology and Conservation and the Florida Fish and Wildlife Conservation Commission is asking members of the public across the state to report their fox squirrel sightings at the following website

Questions? Please Contact Courtney Hooker

October 2011


Polk’s Growing Businesses SALES • SERVICE

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Atomic Grow = Adjuvant You can spray fertilizer and micronutrients all day long and only a small percentage of it really gets into the tree. This picture illustrates how much more effective sprays are when mixed with Atomic Grow because a much larger percentage gets into the tree. Atomic Grow is a super carrier that takes fertilizer into the vascular system and roots quickly for complete and thorough feeding and less waste running off the leaves with each spray. Benefits are: • Increased fertility • Cleaner grove • Complete feeding • Increased immunity • Less wasted fertilizer

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2011 Florida Ranch Rodeo Finals 4th Annual Florida Ranch Rodeo State Finals Results

Sixteen teams competed at the 4th annual Ranch Rodeo state finals in Kissimmee September 30 and October 1. Doyle Connor, the State of Florida’s longest serving former Commissioner of Agriculture, was in attendance, as well as thousands more from around the state to watch the Orange County Cattlemen team become the overall champion of this years event. The Florida Cattlemen’s Association and Foundation would like to thank Mosaic Florida, Lazy Days RV and Central Beef Industries, LLC for their generous sponsorships.

Overall Champion Orange County Cattlemen

Colt Riding BelFlower Cattle

Bronc Riding Diamond S. Cattle

Ranch Rodeo Brisket Cook Off Peoples Choice 1st - Manatee County

Sorting M&N Cattle Branding Diamond S. Wild Cow Milking Grace Ag Relay Race KL Bar Ranch Team Doctoring Rocking U Cattle

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Contestant Area 1st - Smokin Pink

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To join the lineup of Polk’s Growing Businesses, contact Danny Crampton. Email danny@inthefieldmagazine. com or call 813-759-6909.

Please patronize these fine businesses in your area. 52 INTHEFIELD MAGAZINE

October 2011

October 2011


Double Insulated Thermo Pane Starting at $55. Call Ted 813-752-3378. Surplus Windows Double Insulated Starting at $55. Call Ted 813-752-3378. Mobile Home-sized Window Screens We make window screens of all sizes available in different frame colors. Call Ted 813-752-3378. Till 4 x 8 Sheet B-grade $14.95. Call Ted 813-752-3378. New Doors Closeout Special!!! $75 to $295. Call Ted today 813-752-3378.

Equine Services

Farm Equipment HEAVY DUTY TRAILER 14’ Shop built, heavy duty trailer, 2 axel with ramps. $750.00 Call Alvie 813-759-8722. NEW MAHINDRA 6530 2wd, 65hp. Dual remotes, 5 year warranty. $16,919.00 Call Alvie 813-759-8722. DOUBLE-ROW BEDPRESS For strawberries/vegetables Good Condition. Call 813-967-2820 $3,500. Massey Ferguson 255 Grove Tractor with 6’ mower $7,500. Call Alvie 813-759-8722. Kubota L275 With shuttle shift. Ready to work! $3,500. Call 813-759-8722. 2003 Massey Ferguson 4355 2wd, 85 pto hp, shuttle shift $11,500. Call Alvie 813-759-8722.


Fertilized Bahia Hay for Sale 4x5 rolls $25 ea., 800 rolls available. Call for pick up 863-287-3091 or 863-294-1650.

Jobs Contributing Writer Write about events in your community. Immediate openings in Hillsborough and Polk Counties. Paid per article. Responsibilites include covering community events and taking pictures. Email your resume to SALESMAN WANTED Established company in the Tampa Bay area wanted. Seeking a seasoned sales professional for a commission based job opportunity. We offer an account retention program. Must have experience and reliable transportation. 216-632-5000. Account Manager Sales, account management. Immediate openings in Hillsborough and Polk Counties. Email your resume to

2.66 Acre Nursery for sale or lease N. Lakeland with 1,000 sq ft frame house, 2 sheds, irrigation throughout. Call Bruce 863-698-0019. Estate Sale Large double-wide mobile home, partially furnished, 2 BR/2 ba, large kitchen, huge living room, laundry room, front screenin porch, covered double carport, utility room, Located in Country Meadows Adult Park in Plant City. Asking $23,000. Call Al at 813-763-2220.

Miscellaneous 2002 Fish Hawk Bombardier Boat

Lawn Equipment/Supplies Dixie Chopper X2002 Quad Loop zero turn mower. 50” cut, good working condition $3,500. Rubber Mulch All colors, buy 10 bags, get 1 FREE! $8.99 a bag. Call Ted 813-752-3378.

Real Estate BLAIRSVILLE GEORGIA MLS# 213989 Imaculate, shows like new, open, bright, airy, lots of glass. Split plan, one bedroom & bath on each side of great room. Fireplace, back porch for grilling out. A must see. 2 car garage with separate doors for each car, work area in garage, basement finished except for garage. Priced to sell!!! $149,900. Call Jane Baer w/ Jane Baer Realty. 1-800-820-7829.

October 2011

16’7” Fiberglass boat with 2007 trailer, 90 hp Johnson Outboard. Center console, Bimini, live well, two-step ladder. $5,500. Call 813-758-3864.

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We are your hometown energy efficiency experts! 40% of your home’s energy efficiency loss comes from your attic. We offer a full line of energy efficiency products to help reduce your home’s monthly energy costs. Including Green Guard approved products such as Owens Corning Pro Pink Complete Insulation that comes with a lifetime warranty against natural settling. We also offer whole house ventilation systems, insulation removal, Radiant Barrier, open and closed cell spray foam insulation, concrete block foam fill and batted insulation.

With energy costs on the rise, you can’t afford not to call us!

Brian 813-601-2671




Horse Boarding Stalls and individual turnout, lighted arena and round pen. Owners on property. $300 full care. Call 813-610-4416.


Blairsville, Georgia MLS #191458 Prepare to love this well-kept 2BR cabin with a seasonal mountain view. This enticing 1 1/2 story provides gas fireplace, loft, wood flooring, main-level laundry, central air, ceiling fans, Nottley River priveleges, covered porch and a simple, no-fuss landscape. Fishing. Call Jane Baer w/Jane Baer Realty 1-800-820-7829.


Decking Brds. & Till Siding Call Ted 813-752-3378.

Bolens G154 Diesel Tractor 15 hp, 4x4, 3 pt. lift, $2,500. Call Alvie 813-759-8722.


Building Supplies

Kubota L2600 27 hp, 2 wd, 2334 hours, $2,750. Call Alvie 813-759-8722.

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Animal & Bird Cages Add living microbes to improve your soil, Equipment serving the fur-bearing and exotic bird industry. Cages built to order. Wire by roll or foot. 813-752-2230 Swap Nov. 27, 2011, July 15, 2012 and Nov. 25, 2012.

New Holland TC29 Tractor/Loader 29 pto hp, 268 hrs, $13,000 (UT6406). Ask for David 813-623-3673

APARTMENT COMPLEX FOR SALE Why would you accept 1% on your savings when you can receive 8% payable monthly, secured by a first mortgage on a $500,000 Plant City 16 unit apartment complex 130,000.00 required - 26% loan to value - 3 yr. minimum term - act now or the opportunity will be gone. For more information call 813-759-1136.


RANCH RAISED CORN FED STEERS Finished whole or half. Will haul to packing house. Wholesale $1.10 per pound (live weight). Evans Ranch 863-859-6646 or 863-944-2050.

Massey Ferguson 2300L 4x4 w/loader, 277 hours, 22.5 hp, $7,000. Call Robby 863-537-1345.







Now offering duct cleaning services for your home or office. Full line of duct cleaning, sealing, and sanitizing services available. 7yr mold and mildew guarantee on encapsulated duct systems. Ask us about our mold preventative systems. Call today and breathe easy tomorrow! Ask for Brian.

October 2011


Perfectly Fresh. Perfectly Priced. VEGETABLE SALE

Fri. & Sat. October 21st & 22nd • 8 am - 5 pm Fri. & Sat. November 18th & 19th • 8 am - 5 pm

Call in your order today or just drop by and see us during the sale!

Pecans Coming in November! Southwestern Produce Company 1510 Sydney Rd. • Plant City, FL

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Our new web site is now live! Order online and we’ll have it ready for you to pick up. Give us a call or visit to be placed on our mailing list for monthly notification.


Fresh from the Farm to your Freezer! ***All items are 8 pounds unless otherwise noted.***

Beans & Peas Fordhooks .............................. $22 Baby Butter Bean ................... $13 Green Beans .......................... $13 Pole Beans ............................. $13 Speckled Butter Beans ............ $13 Blackeye Peas ........................ $13 Butter Peas ............................. $13 Conk Peas .............................. $22 Crowder Peas......................... $13 Green Peas ............................ $13 Mixed Peas ........................... $13 Sugar Snap Peas .................... $15 Zipper Peas ............................ $13 Corn & Greens White Corn ............................. $13 Yellow Corn ........................... $13 Cream White Corn 4# ............. $ 6 Cream Yellow Corn 4# ........... $ 6 Collard Greens....................... $12 Mustard Greens ..................... $12 Turnip Greens ........................ $12 Spinach .................................. $12

Other Vegetables Cut Okra ................................ $12 Breaded Okra ........................ $12 Whole Okra............................ $12 Sliced Yellow Squash ............. $12 Sliced Zucchini ....................... $12 Brussel Sprouts ...................... $12 Chopped Broccoli 5# .............. $ 5 Baby Carrots .......................... $12 Cauliflower ............................ $13 Mixed Vegetables .................. $13 Soup Blend............................. $13 Fruit & Peanuts Blueberries 5# ....................... $15 Blackberries 5#...................... $15 Raspberries 5# ...................... $15 Cranberries 5# ...................... $15 Mango Chunks 5# ................. $15 Dark Sweet Cherries 5#......... $15 Peaches .................................. $15 Green Jumbo Peanuts............ $15

In The Field Magazine - Polk October 2011  

Polk County's In The Field Magazine for October 2011

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