Page 1

IDC PRODUCT BROCHURE


IDC PRODUCTS SUBSCRIPTION SERVICES

4

5

pg

IDC SUBSCRIPTION SERVICES

8-9

CUSTOM RESEARCH 2

7

pg

IT EXECUTIVE PROGRAM

CUSTOM SERVICES

pg

6

pg

pg

IT BUYER RESOURCES

TRACKER

OTHER

pg

10

GO-TO-MARKET SERVICES

pg

11

EVENTS

pg

12

IDC WORLDWIDE

pg

13

IDC FAST FACTS


ABOUT IDC IDC IS THE PREMIER GLOBAL PROVIDER OF TECHNOLOGY MARKET INTELLIGENCE AND ADVISORY SERVICES Whether you are a vendor or a technology professional and influencer, IDC’s offerings help you make fact-based technology decisions. More than 1,100 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries worldwide.

Take advantage of the full spectrum of value that IDC can deliver across your organization:

LEARN MORE

THE IT INDUSTRY’S 3RD PLATFORM FOR INNOVATION AND GROWTH STRATEGIC ADVICE MARKET & CUSTOMER ANALYSIS

CHANNEL & PARTNERING

TECHNOLOGY SELECTION & PURCHASE

DATA TRACKING GO TO MARKET © IDC Visit us at IDC.com and follow us on Twitter: @IDC

3


SUBSCRIPTION SERVICES IDC HAS 1,100 ANALYSTS PROVIDING GLOBAL, REGIONAL, AND LOCAL EXPERTISE ON TECHNOLOGY AND INDUSTRY OPPORTUNITIES AND TRENDS IN OVER 110 COUNTRIES WORLDWIDE. LEARN MORE Energy Insights

2014 WORLDWIDE SUBSCRIPTION SERVICES

THESE SERVICES MAY BE SEGMENTED BY: Energy Insights

IDC delivers dependable, high-impact

Energy Insights

Financial Insights

Financial Insights

Government Insights

intelligence and advice on the future of technology, and industry adoption of technology, to help our clients make better business decisions.

Big Data

TECHNOLOGY

Energy Insights

VERTICAL Financial Insights GEOGRAPHY Government Insights (Including emerging markets) INDUSTRY

Energy Insights

Financial Insights

Government Insights

Health Insights

Manufacturing Insights

Energy Insights

Financial Insights

Government Insights

Health Insights

Manufacturing Insights

Retail Insights

Financial Insights

Government Insights

Health Insights

Manufacturing Insights

Retail Insights

Government Insights

Health Insights

Manufacturing Insights

Retail Insights

Health Insights

Manufacturing Insights

Retail Insights

Manufacturing Insights

Retail Insights

Cloud

Security

Mobility

Trillions of Things

Social Business

4

Health Insights

JOB FUNCTION

Retail Insights


IDC IT EXECUTIVE PROGRAMS CONSISTS OF A FAMILY OF RESEARCH PROGRAMS INTENDED TO HELP TODAY’S TIME-CONSTRAINED TECHNOLOGY PROFESSIONALS AND INFLUENCERS MAKE MORE EFFECTIVE TECHNOLOGY DECISIONS. The program offers actionable and timely fact-based research that will assist technology professionals and influencers in mitigating technology risks, maximizing the effectiveness of IT investments, identifying, and capitalizing on new opportunities and creating solutions that are aligned with your organization’s business objectives. Our comprehensive portfolio is skillfully curated and prompty delivered to meet each individual client’s customized needs. We provide the data and due diligence to ensure that it is always relevant.

LEARN MORE

IDC’S IT EXECUTIVE PROGRAMS OFFER YOU:

Technical expertise matched to line of business challenges 5

A dedicated CIO advisor

Open access to all IT professional events & web conferences

Personalized analyst access

Peer access

Personal

through the CIO

dedicated analyst

Executive Council

account manager


IT BUYER RESOURCES IDC HELPS TECHNOLOGY PROFESSIONALS AND INFLUENCERS MAKE INFORMED BUSINESS DECISIONS Strategic IT Planning

Price Benchmarking

CIO Agenda

SmartAnalysis

CIO Executive Council

SmartIndex

IT Executive Program

SmartBuy

companies using IDC’s research,

IT Executive Advisor

Smart Fair Market Value

IDC assists IT Professionals and

IT Service SmartAnalysis

Influencers make more effective

With 50% of Fortune 500

IT in the context of Industry

Product Evaluation Service (PES)

Energy Insights

Qualified Performance Indicator (QPI)

technology decisions!

Financial Insights Government Insights

Financial Strategies

Health Insights

Leasing Evaluation Service

Manufacturing Insights

Technology Financial Strategies

Retail Insights

Technology Valuation Services

Vendor Assessment & Selection IDC MarketScape BuyerPulse Analysis BuyerPulse Deals Database

2012

IT Cloud Decision Framework Tool IT Cloud Decision Economics

2006

2001

6

$2B

$20B

IT purchases benchmarked 3.5% Fortune 1000

IT purchases benchmarked 18% Fortune 1000

$100B IT purchases benchmarked 36% Fortune 1000 Over 50% Fortune 500


IDC TRACKER PRODUCTS PROVIDING ACCURATE AND TIMELY MARKET SIZE, VENDOR SHARE AND FORECASTS For hundreds of technology markets (including Emerging Markets and even by city, state, and province) around the globe. Using proprietary tools and research processes, IDC’s trackers are updated on a semiannual, quarterly and monthly basis. With the largest global analyst team in the industry, IDC delivers tracker data on over 110 countries across the globe.

LEARN MORE

EXPLORE OUR COVERAGE AREAS • • • • • • • • • • • • • • 7

Imaging Insights Mobile & Wireless Monitors Personal Computers Security Appliances Server Virtualization Servers Services Software Storage Telecom & Networking Workstations Other


IDC CUSTOM RESEARCH WOULD YOU LIKE TO HARNESS THE POWER OF GLOBAL RESEARCH AND REACH, THOUGHT LEADERSHIP, AND INNOVATIVE BEST PRACTICES TO DRIVE YOUR BUSINESS FORWARD? LEARN MORE

PLANNING AND BUDGETING

MANAGING AND MEASURING

Strategic decisions based on insights,

Improve demand generation, achieve

3rd party competitive analysis, market

data, and expert advice. Aligning your

faster conversion rates, increase revenue,

benchmarking, strategy validation,

assets for success in target markets.

and develop long-term customer and

opportunity identification.

• Strategy Development • Budgeting and Resourcing • Organizing and Planning 8

DRIVING REVENUE

partner relationship with effective go-to-market initiatives.

• Assessment • Control • Compensation


IDC CUSTOM RESEARCH WITH PROVEN APPROACHES AND RESEARCH-BACKED METHODOLOGIES, IDC HELPS YOU • Build successful business strategies

• Create campaigns to engage your audience

• Make informed decisions for planning and budgeting

• Support sales throughout the customer buying cycle

• Develop relevant, impactful marketing messages

• Measure all aspects of your business

LEARN MORE

9

BUSINESS VALUE

BUYER BEHAVIOR

PARTNERING

CUSTOM ANALYTICS

INTEGRATED MARKETING

THOUGHT LEADERSHIP


IDC GO-TO-MARKET SERVICES DEVELOP COMPELLING CONTENT, MESSAGING, AND CAMPAIGNS That engage your target audience and compel actions that move your prospects and customers along the buying cycle.

LEARN MORE

IDC Custom Solutions

PLAY VIDEO

EXPLORE OUR GO-TOMARKET SERVICES • • • • • • • • •

10

IDC Market Spotlight IDC Vendor Spotlight IDC Technology Spotlight IDC Workbook Infographics Translation and Localization IDC Video IDC iView Custom Multimedia


IDC EVENTS IDC PRODUCES MORE EVENTS AROUND THE WORLD THAN ANY OTHER MARKET INTELLIGENCE PROVIDER! FOR MORE INFORMATION IDC events bring together technology sellers with technology professionals and influencers that are looking for the latest best practices. Our events focus on opportunities for new solutions and how decision makers can use technology to gain competitive advantage and improve business value.

LEARN MORE

11


IDC WORLDWIDE IDC’S 1,100 ANALYSTS ARE LOCATED IN MORE THAN 50 COUNTRIES LEARN MORE

IDC ANALYSTS LOCATED IN EMERGING MARKETS

12

United States • Argentina • Brazil • Canada • Chile • Columbia • Mexico • Peru • Venezuela • Austria • Bulgaria • Croatia • Czech Republic • Denmark • France • Germany • Greece • Hungry • Ireland • Italy • Netherlands • Poland • Portugal • Romania • Russia • Serbia • Slovenia • Spain • Sweden • Ukraine • United Kingdom • Israel • Kenya • Morocco • Nigeria • South Africa • Turkey • UAE • Australia • China • Hong Kong • India • Indonesia • Japan • Korea • Malaysia • New Zealand • Philippines • Singapore • Taiwan • Thailand • Vietnam


IDC FAST FACTS CORPORATE FACTS 1,100 ANALYSTS COVERING TRENDS IN MORE THAN 110 COUNTRIES

SOCIAL MEDIA

5,000 PUBLISHED REPORTS ANNUALLY

WALL STREET INFLUENCE APPROX. 150,000 TIMES PER YEAR

>117,000 FOLLOWERS 190+ IDC ANALYSTS

5,200 MEMBERS IDC INSIGHT ON-LINE COMMUNITY

OVER 36,000 CLIENT INTERACTIONS IN 2012

8,600 Wall Street mentions

24,734 WW MEDIA MENTIONS

Our financial & end-user customers access our documents (or 700,000 for all clients)

4,600 IDC ANALYSTS Calls with Wall Street annually

UP 47% FROM LAST YEAR

BUYER INFLUENCE MORE THAN 47,000 BUYERS ANNUALLY

137 MARKETSCAPES

IDC Events Influence IT Buyer delegates annually

Published to aid IT buyers in vendor selection decisions

INFLUENCING MORE THAN 10,000 CIOS $100 BILLION IT Investment benchmarked by IDC Procurement Tools per year

13

IDC Events

INSIGHTS NEWSLETTERS >50,000 IT buyer recipients

MORE THAN 2,000,000 END USER IMPRESSIONS Per Year (US) through GMS and White Papers


GET IN TOUCH DIRECTLY WITH THE PERSON THAT CAN ANSWER YOUR QUESTIONS! WORLDWIDE HEADQUARTERS IDC Corporate USA 5 Speen Street Framingham, MA 01701 +1.508.872.8200

CONNECT WITH US

TALK TO US IDC SUBSCRIPTION SERVICES - Sales sales@idc.com (508) 988-7988 TRACKER - Kathy Nagamine knagamine@idc.com (650) 350-6423 IDC INSIGHTS - Shannon Roche sroche@idc.com (508) 935-4277 GO-TO-MARKET SERVICES - Laura Nurzynski lnurzynski@idc.com (508) 935-2387 CUSTOM RESEARCH - Scott McLarnon smclarnon@idc.com (508) 935-4392 IT BUYER RESOURCES - Shannon Roche sroche@idc.com (508) 935-4277 ALL OTHER INQUIRIES - Main Office sales@idc.com (508) 872-8200

IDC Digital Brochure  
Read more
Read more
Similar to
Popular now
Just for you