Interiors Monthly June 2025

Page 1


Design

New stars Carpet

Elegant times

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CF closure: an end of an era

After more than 25 years, the Carpet Foundation will soon be no more – and with it its code of practice

Alas, poor Yorick! I knew him, Horatio was unlikely to have been the reaction of many retailers to the news of the Carpet Foundation’s impending demise, but it is fitting. Many retailers did, and do, know the organisation, but not enough took the step of joining to keep its finances healthy. It’ll be missed after 1 August.

As John Duncan, CF chairman told members, good management is knowing when to turn the page, and if it is to close (barring a last-minute rush of members) now does seem the time – before it gets to the point where it cannot do what it is meant to. Among its many achievements, the Chartered Trading Standards Institute approved code of practice is probably its greatest. This set out what consumers and retailers should do and, if anything went wrong, how it would be resolved. I suspect many a retailer will hang on to it and continue to use it, if they can solve the dispute resolution part. And the Furniture & Home Improvement Ombudsman is likely to make a further move into the flooring sector.

One consumer complaint that has been sorted is my dishwasher: it worked but didn’t clean properly. The retailer said contact the manufacturer, which did virtually nothing despite numerous photos and descriptions of how it was used. The problem was passed to another company, which subcontracted it further. Eventually I gave up and spoke with the retailer. The ‘missing’ parts were never going to turn up so a replacement was offered in a few minutes. It would have been better if the retailer had a system in place to note the initial issue and contact the consumer to see if it had been sorted.

This is the final time (in print anyway) that I’ll urge you to vote in this year’s Interiors Monthly Awards, as the polls close in a few weeks. www.interiorsmonthly.co.uk/voting-form is the village hall to visit, but unlike council or parlimentary elections you DO have to provide your details. No details means no vote, no support for your favourite supplier and no prize draw entry.

Silken Serenity by Cormar Carpet Company. Visit: portal.cormar.co.uk

INTERIORS MONTHLY JUNE 2025

2025 sales leap

Carpet Foundation to

Playful, vital spark, destinations

and bedroom

Searching for the best, perfect platform, par tnerships, endorsement

Proposte, Long Point, INDX NFS, Fuorisalone

Editor: Andrew Kidd

T: 07814 780 273 E: akidd@interiorsmonthly.co.uk

Furniture advertising (South): Tim Boden M: 07976 122 150 E: tboden@interiorsmonthly.co.uk

Furniture advertising (North): Jarrod Bird T: 01565 631 397 E: jbird@interiorsmonthly.co.uk

Carpet, flooring advertising: Joanne Paull M: 07817 624 922 E: jpaull@interiorsmonthly.co.uk

Representative in India: Amarjeet Singh Gianni T: 0091 98390 35458 E: as_gianni@yahoo.co.in

Published by Interiors Media Limited

167 Hadlow Road, Tonbridge, Kent TN10 4LP T: 01732 441 134 E: enquiries@interiorsmonthly.co.uk Registered in England no. 6397722 Print: Knockout Print Design by Truprint Media

Silken Serenity by

Year on year sales leap despite April plunge

Year on year sales for furniture and flooring leapt in the first four months of 2025, despite both sectors suffering major month-on-month declines.

The value of retail furniture and lighting sales in England, Scotland and Wales totalled £5.347bn, according to Office for National Statistics data: a rise of 10.7% on 2024.

The increase came despite a monthly drop of 20% compared with March 2025. However, sales were 7.44% higher than in April 2024.

Compared with the four-month period in 2023, sales were 0.9% lower.

The value of flooring sales jumped by 28.8% to £1.158bn in the longer period.

This was in contrast to a monthly drop of 23.8%, compared with March 2025. However, sales were 23.4% higher than in April 2024.

Compared with the four-month period in 2023, sales were 28.38% higher.

The ONS data is not seasonally adjusted, does not take inflation into account and is subject to revision.

Second international move for Swyft

Upholstery retailer and manufacturer Swyft has made its second European expansion as it looks to double its product offer.

Following its expansion into Germany earlier this year, the company has launched in Ireland, where it will sell direct and look to create a network of stockists.

Ikea first for superfan Vicky

Competition winner Vicky Dawson, from Wrexham, was the first person to visit Ikea’s new Oxford Street, London store. ‘Having now visited every Ikea store in the UK, and many around the world, I love that each store takes a bit of the local community

‘We kept getting asked by people in Ireland when we were launching – and it’s finally happened,’ says Keiran Hewkin, Swyft founder and ceo.

Delivery times will initially be longer than in the UK thanks to shipping, but the company is looking to create stockholding in Ireland.

Take-back extended

Headlam has extended its take-back scheme for waste carpet in York after a trial in Northampton.

As of the end of April, the group sold 35,207tonnes of carpet, and disposed of 23,940tonnes, achieving a 67.99% success rate, up from 58.7% in 2024.

Underlay rates were similar.

Debut for Shackletons

Furniture retailer Shackletons has debuted its latest store format. The company has opened a 14,726sqft space at the former Sandersons department store in Stocksbridge, South Yorkshire.

Shackletons Fox Valley is joined at the site by a florist and a health spa.

The family-owned company also has a branch at Redbrick which launched in 2023, and its original store and garden centre near Clitheroe, Lancashire, which it opened in 1999.

and represents it in its roomsets and design inspiration. I’m really excited about the opening of Oxford Street – I organised a whole holiday to London to make sure I got to experience Ikea’s Hus of Frakta pop-up recently,’ she says.

Swyft wants to double its offer

Pocket Sprung Seating

Sprung Backs

High End Fabrics

Electric or Manual Recliners

Carpet Foundation to close

The Carpet Foundation is to close after 27 years in the face of stagnant membership levels and will mean the end of the Chartered Trading Standards Institute approved code of practice.

John Duncan, CF chairman says now is right time to close the organisation as it faces higher costs and no sign of increased income from more retailer members.

‘In recent years, in spite of restructuring and our concerted efforts, we haven’t managed to grow retail membership. Our income is steady, but certainly not increasing. The economic headwinds are uncertain and the next couple of years are set to be challenging with expenditure at all levels under the microscope.

‘In terms of looking to “pass the baton on”, we are a complicated organisation that requires a diverse skill set including carpet industry knowledge, marketing, technical and management expertise. Such individuals are hard to find – we were so fortunate to have the management

Cotswold breaks £100m sales barrier

The Cotswold Company has seen annual sales break the £100m sales barrier as turnover jumped by 19% to £100.2m in the year to 28 February.

Growth was helped by selling partnerships with Next and John Lewis and store expansion, something it continued into the current

financial year. Underlying earnings jumped 156% to £9.2m.

‘More and more customers are moving from “throwaway” furniture to high-quality, made-to-last products that can be passed down for generations,’ says Ralph Tucker, Cotswold Company chief executive.

Kitchen boost lifts B&Q

Increased kitchen sales helped B&Q boost like-for-like sales by 7.9% in the past quarter. The chain says it saw ‘positive

Quarterly sales exceeded £1bn

performance in big-ticket categories’ such as kitchens, bathrooms and storage products in the quarter to 30 April, with sales 3.9% higher. Sales rose by 7.4% to £1.056bn.

Its conversion of the eight former Homebase stores it acquired following the rival’s collapse was due to be completed by the end of May with the re-opening of the final two stores.

team that we have had,’ he says.

‘We have explored several options and agonised long and hard. We don’t want to carry on not adding value to our valued supporters. I genuinely believe we can look back with pride at what we have achieved and that we leave our independent retail members in a far better position in the trade than they were 25 years ago.

‘Let’s not forget what we achieved together: we put carpet back on TV; we undertook regular national consumer advertising; through PR we changed the perception and exposure of carpet in the media – carpet has never had more editorial coverage than in the last 20 years; we fought back and won the argument against unfounded health scares; we introduced a consumer code of practice exclusive to our retailers; we embraced the move to digital, batted for the industry on technical issues globally and navigated our way through a financial meltdown in the economy and Covid.’

The CF office and website will close on 1 August.

Cotswold Company: ‘Customers are moving to high-quality products’

A wider Range

The roll-out of The Range’s updated stores with the Garden Centre by Homebase concept and Kitchens by Homebase showrooms will be joined by Bathstore spaces. Since buying 70 former Homebase stores last November, it has converted 55 to the superstore format.

It is developing the second phase of the transformation and has also expanded its partnership with Iceland to

more than 150 stores: almost two-thirds of its estate.

‘This project has not only saved jobs but has enhanced our offering to customers. Our partnership with Iceland and the integration of Wilko own-brand items further demonstrate our commitment to convenience and quality,’ says Alex Simpkin, ceo of The Range, Homebase and Wilko parent CDS Superstores.

RECRUITMENT

If you are looking to recruit staff for your furniture or flooring stores, looking for sales staff or reps for your manufacturing outlet, then INTERIORS MONTHLY offers a great package!

Our online package is just £175. Your advert will appear in our jobs section on the website until the position is filled or you ask us to remove. Our weekly newsletter, which is mailed every Thursday to 8000 industry professionals, also includes a list of these latest jobs.

If you have both online and quarter page recruitment advert in our magazine, the cost will only be £250!

Costs for larger recruitment adverts are available upon request.

Please contact Jarrod on

T: 01565 631 397

5 ESSENTIAL WAYS TO MAXIMISE YOUR SALES AND PROFIT

● ADVERTISING – Most advertising does not work very well. If yours isn’t, stop wasting your money now. Don’t blame the media, blame the message. Re-design your advertising in a benefits-orientated-style. Call Greenwood for effective copywriting and marketing know-how.

● PRODUCTS – Be ruthless with your precious floor space. If a product or collection isn’t performing after being given a fair trial, then clear it and replace it with a faster selling line. Test and measure the selling potential (or not) of your products in an accelerated Greenwood Sale.

● SELLING SKILLS – Get good at selling. Most retailers don’t employ a proper retail sales process for big ticket goods. The most successful ones do. Invest time and money in quality sales know-how. Call Greenwood to arrange an effective sales training course for your team.

● COMPETITION – Check your competition to find out what they are offering. Avoid all-out price wars. Outperform your competition on the most relevant beneficial points including choice, quality, value and service. Call Greenwood to mystery shop your competitors.

● PROMOTION – Promote your business effectively. Every good retailer from Aldi to Harrod’s does. Consider using a Greenwood Sales Promotion to increase sales, turn stock into cash and win future market share, while protecting your profit at the same time. Call Greenwood!

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Greenwood Sales work. To find out more, call me now on 07771 700247 or send me an email and I’ll explain the exciting options and possibilities for your Greenwood Sale without obligation.

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MFI name set to return but with £6m initial hit

Bathroom chain Victorian Plumbing is to relaunch the MFI name as an online homewares brand, but expects it to lose £6m by the end of its first year of trading.

The retailer took ownership of the brand in May 2024 as part of its £22.2m deal to buy rival Victoria Plum. It now plans to relaunch MFI between October this year and March 2026.

It says it fits with the group’s existing customer base and will use its existing ecommerce and logistics platforms –operating from warehouses in Lancashire – but estimates the relaunch will cost it £6m by the end of the 2026 financial year.

‘Forecasting MFI at this stage, without any history, is challenging. As an entrepreneurial business we will react and adapt over time. Notwithstanding this, our current expectation is for MFI to incur the same overall loss in FY26 as expected in FY25. Additional guidance will be provided following the MFI consumer launch in H1 FY26,’ says Mark Radcliffe, Victorian Plumbing ceo.

‘I am very excited about the upcoming re-invention of

people

Julian Cox has become coo at Minerva Furniture Group, which is celebrating its 35th anniversary.

Adam Thompson has been named as chairman of the All Party Parliamentary Furniture Industry Group. Other officers are Baroness Taylor (Ann) of Bolton, Greg Smith and Sarah Smith. Other members are James Wild, Lee Anderson, Alex McIntyre, Lauren Sullivan, Alistair Strathern, Andy MacNae, Anneliese Midgley, Jeevun Sandher, Sean Woodcock, Amanda Hack, Antonia Bance, Sadik Al-Hassan, James Naish, Maya Ellis, Joe Morris and Laurence Turner.

Upholstery producer Tamarisk Designs has recruited Suzanne O’Flynn (below left with Jen Barker, Hill Cross Group ceo) as design director.

MFI, allowing us to tap in to more of the £20bn UK homewares market. Our dedicated and ambitious team, decades of ecommerce knowledge and best-in-class proprietary software, together with the recognisable MFI brand, will help to deliver our strategic ambition over the medium term.’

Founded in 1964, MFI came to dominate the flatpack bedroom and kitchen market – by 1988 it owned the Hygena and Schreiber brands – later buying Sofa Workshop in a deal that turned sour for shareholders.

However, it failed to shake a reputation for perpetual sales, missing parts and the quality of its products. By 2006 MFI’s retail operations had been sold to Merchant Equity Partners for £1 with Howdens as a separate business. Two years later MEP sold out to MFI’s management and on 26 November 2008 it fell into administration, with stores closed on 19 December. In 2016 Victoria Plumb revealed plans to use the brand to sell flatpack furniture online.

Lifetime award for Keen

Peter Keen, Hypnos chairman has been awarded a Lifetime Achievement award by The Furniture Makers’ Company, presented by Lord Mayor, Alastair King.

The award is in recognition of his extraordinary contribution to the British bed and furniture industry. The award is presented annually to a leader who has devoted their life to the furtherment of the furnishing industry and left an indelible mark on the trade.

‘I’m incredibly honoured to receive this award from The Furniture Makers’ Company. I’ve had the privilege of working with so many wonderful people in an industry I love. I’m proud of the legacy we’ve built at Hypnos and know the future is in safe hands,’ says Keen.

master

Debbie Johnson has been installed as the 63rd master of The Furniture Makers’ Company, the City of London livery company and charity for the furnishing industry, succeeding Brian Ahern. Jessica Alexander and Alistair Gough are the new senior and junior wardens.

Recofloor beats target

Vinyl recycling scheme Recofloor has broken its annual target, collecting 533tonnes of flooring in 2024. This beat its target by 6% and reached the equivalent of 2.55million sqm of vinyl flooring recycled throughout the lifetime of the scheme.

More than 7,650tonnes has been collected and recycled since the scheme was founded by Altro and Polyflor in 2009, saving 8,974tonnes of carbon.

‘A highlight this year was seeing a greater number of scheme participants, with 531 requests for Recofloor collections – this is up 19% on 2023,’ says Carla Eslava, Recofloor scheme manager.

New
Peter Keen receives his award from Lord Mayor, Alastair King

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Recognise the best

Vote today for your industry winners

Once again in the Interiors Monthly Awards, tell us which retailers, manufacturers and suppliers are the best in the industry.

As ever, the criteria are entirely up to you. To vote, visit www.interiors monthly.co.uk/voting-form and fill in the form: it only takes a few minutes.

As a thank you, one of you will

receive a Fortnum & Mason hamper, so include your details: without them your vote will not count.

Votes for your own company will be disregarded. Only those directly employed in the interiors industry may vote: this excludes but is not limited to, marketing, PR and advertising companies. The editor’s decision is final.

Visit: www.interiorsmonthly.co.uk/ voting-form

Here are some of the 2024 winners. Who deserves the 2025 accolades?

BALL & YOUNG
MAZE METRO
GREENDALE

1 ClassiCon has expanded the Bell Table range by Sebastian Herkner, debuted in 2020, with the Bell Dining Table, which is available in two versions with a marble base.

Visit: www.classicon.com

2 Abingdon Flooring has strengthened its Simply Smooth cushion vinyl ranges with the addition of five on-trend collections, including Endurance (pictured) with eight timeless wood and stone designs and Comfort with a compact foam backing. Urban features eight wood and stone designs in plank, tiles and herringbone, while Infinity brings the premium natural look of LVT in a compact sheet format.

Visit: www.abingdonflooring.co.uk

3 Louis De Poortere has added four designs to Antiquarian, a collection of Ecorugs designs inspired by the rich and long heritage of rug and textile craftsmanship. With styles rooted in cultural significance and the artistry and regionality of traditional weaving, it is an eclectic array of designs that’s now welcoming Suzani (pictured), Tabriz, Antalia and Kasak.

Visit: www.louisdepoortere.com

2

3

4

5 1

4 Moduleo Flex Pro Pure is a self-adhesive underlay that saves time, effort and headaches. With no glue, no mess and no waiting around, installing with Flex Pro Pure also means customers get to enjoy their brand-new Moduleo floor sooner, helping to deliver even better service levels.

Visit: www.moduleo.co.uk

5 Fabbian’s Intimate Strangers, designed by 2050+, is a lamp made of ‘ambiguous, unclassifiable elements: industrial fragments transformed into light’. Nomadic and universal, it fits any setting –from a bedside table to a rock, indoors or outdoors.

Visit: www.fabbian.com

SPC

Prepare for the introduction of the All-New ALVA SPC!

Why ALVA SPC?

Our SPC flooring takes luxury to the next level, offering all the durability of our existing LVT range—but with enhanced features. Thanks to the innovative embossed G5i click system, installation is a breeze, while delivering a seamless and stylish finish that will elevate any room.

Speak to your Sales Manager to find out more.

Visit: www.kristiinalassus.com 9 10

6 Comfytex Deluxe Max and Technique are the latest cushion vinyl ranges from LeoLine to tempt homeowners with their sublime styles and fabulous all-round performance. Joining favourites such as Woodline, Aspire, Novus and Studio Casa, these new ranges celebrate the rich diversity of today’s homes with a great range of natural wood, concrete and terrazzo looks in two tempting qualities.

Visit: www.leoline.co.uk

7 Thanks to the development of its HydroSeal water-repellent coating, Quick-Step is able to guarantee selected wood and laminate ranges and its entire Alpha Vinyl collection as waterproof. The landmark

technology means that homeowners are free to choose the floor they want, safe in the knowledge that it will be durable and worry-free, even in bathrooms.

Visit: www.quick-step.co.uk

8 With its modular headboard, Luiz’s Maison offers a stylish response to the highest demands for individualisation in bedroom design. The headboard consists of various panels available in 25cm, 30cm, 45cm or 60cm widths that can be combined as desired.

Visit: www.luiz.com

9 Setting a new standard in moisturetolerant smoothing and levelling, Pro-Screed Ultra from Floorwise is

rapid setting and can be walked in just 8 0 minutes. It is capable of receiving resilient floors in three hours and ceramic tiles can be laid in two hours. Pro-Screed Ultra can be poured over old adhesive residue and DPMs, and on most subfloors no priming is required.

VisitL www.floorwise.co.uk

10 Kristiina Lassus’s Kiviya, Aboya and Utami rugs have received the Green GOOD DESIGN Sustainability Award 2025. The award recognises those who, through their products, services and programmes, have made significant contributions toward a healthier and more sustainable future for both people and the planet.

Point of Sale available to order now.

Building on the success of our luxury vinyl tile range, we’re proud to introduce Victorious, our brand-new collection of engineered wood flooring. Crafted for character and built for performance, Victorious brings the natural beauty of real wood into a format that’s as practical as it is premium. It’s the next step in our commitment to delivering stylish, hardwearing floors — with something for every space and every customer.

Careful with claims Richard Renouf

Ignoring instructions, and knives that can slice anything

I’d sent the email before I really thought about it. Maybe it wouldn’t be a waste of time: the advertisement had broken so many rules, and a recent inspection was fresh on my mind, so I had penned a query to the knife supplier who had emailed me overnight.

‘Will your knives really cut through a bamboo chopping board?’ I asked. The email had shown a courgette perfectly sliced, but the chopping board it was resting on was also perfectly sliced. ‘What kind of chopping board should I be using, then?’ I asked.

The headline claimed ‘Our knives can cut through anything’. This is an example of what is called ‘puff’ – assertions that no-one is expected to take seriously. But as the company’s knives were very expensive, this had the potential to embroil them in claims for broken knives from people who otherwise would have accepted it was their own fault.

Two weeks earlier I had been asked to go and look at a kitchen. The complaint was that the worktops were discolouring. The customer added, when I called, that there was also a problem with the sink. Although this was not made by the worktop manufacturer, I nevertheless said I would take a look while I was there.

The worktops were high gloss black laminate. It was freshly wiped and the smears of the cloth could be seen.

An area by the sink was apparently discolouring, and there were definitely some marks in the surface. The sink was black matt (aka rough) resin, but in the drainer grooves and in many other places where water collected the black was being replaced by white.

The customer lived not far from me, just the other side of Cambridge, my home city. We have two claims to fame when it comes to water: one of the lowest rainfall figures and extremely hard water. A couple of drops of white vinegar dissolved the white scale from the sink, albeit with a none-too-pleasant smell unless you were a serious devotee of fish and chips. The worktop? Close-up pictures showed scoring and scratching which took away the gloss and so, in angled light, looked like discolouration.

I submitted my report, worded as tactfully as I could. Certainly more tactfully than my email to the knife advertiser. The worktop manufacturer must have sent it on very quickly because within an hour the customer had sent me a text message: ‘Please can you call me about your report? I am

not happy with what you wrote.’

I aler ted the manufacturer before responding and asking the consumer to put his questions in writing so that the retailer and manufacturer were fully aware of our conversation. His issue turned out to be a line in my report which said the worktops were almost four years old. Yet the form he had submitted confirmed they had been purchased in 2021, less than two months short of a full four years.

When his angry comments reached the manufacturer they were dismissed with evidence of the date of purchase and a request for him to look at the whole report, which stood even if the worktops were much newer. They also pointed out the care instructions, which had not been fully complied with.

Of course, I’m still waiting to hear back from the knife advertiser. We need to be aware that there are limits to claims we can make in our advertising. How many times do you see upholstery advertised with dogs on the unprotected fabric? Or denim clothing on light colours?

Visit: www.richard-renouf.com

Richard Renouf is an independent furnishings consultant
The kitchen worktops had not aged well…
The knives ‘could cut through anything’

Outstanding

The best in British furniture, interiors and lighting have been recognised

Jodie Padgett, with Jane Marks-Yewdall, won this year’s Design Guild Mark Jonathan Hindle Prize for outstanding design while Jones + Partners received three DGMs.

Now in its 19th year, DGM was established by The Furniture Makers’ Company to recognise the excellence and raise the profile of British industrial design. Sponsored by Crofts & Assinder and Agua, it has grown from furniture to include interior design elements and lighting. This year’s winners increase the number of DGM designs to 344.

Criteria include: innovation – does the design demonstrate new and original thinking and problem solving/is it different/does it do something better; function – is the design fit for purpose/ does it work well and intuitively/does it benefit the user and how; form – is the design aesthetically appealing and its appearance appropriate/is it made well/does it incorporate innovative manufacturing materials and processes; brand – does the design develop

ReSKU 2.0 fabric by Jodie Padgett (lead designer) and Jane Marks-Yewdall won the Jonathan Hindle Prize
Oleander sideboard by Leonhard Pfeifer

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a brand’s position/does it provide a competitive advantage or edge in any way; and environment – does the design demonstrate a responsibility to progressing sustainable and circular practices/is the product designed and made for longevity of appeal and use?

ReSKU 2.0 by Jodie Padgett (lead designer) and Jane Marks-Yewdall, manufactured by Camira, was awarded the Jonathan Hindle Prize for outstanding design, winning the solid Corian trophy and £1,000.

Winning furniture designs were: Roxi chair by David Colwell for David Colwell

Design; Mindflow chair by Charlie Fowler for TFH; Ringstead chair and footstool by Charlie Fowler for Another Country; Barricane chair by Magnus Long for Morgan; Highmoor large extending dining table by Benjamin Stanton for Ercol; Cosi laptop table by Pearson Lloyd for Teknion; Ten-pin side table by Louis Barrett for The Conran Shop; Ox stool/side table by Matthew Coules for Trouble Studio; Climb by Jones + Partners for Modus Furniture; Folding Surfaces by Jones + Partners for Howe; Mura sideboard by Tom Rawlings for William Hands; and Oleander sideboard by Leonhard Pfeifer for Heal’s.

DGMs for interior design elements were awarded to ReSKU 2.0 (as above) and Disorder of Stasis by Charlotte Raffo and Joel Weaver for The Monkey Puzzle Tree.

In lighting, DGMs went to Current by Jones + Partners for Bachmann Group and Light Mass^ by Yael Mar and Shay Alkalay for Raw-Edges Studio.

‘A broad range of entries are demonstrative of this unique accolade, where designers of all levels of experience are united in the quality of work to achieve the gold standard for British design. Each recipient of a Design Guild Mark has the unique opportunity

Roxi chair by David Colwell Disorder of Stasis wallpaper by Charlotte Raffo and Joel Weaver
Ringstead chair and footstool by Charlie Fowler
Ten-pin side table by Louis Barrett
Ox stool/side table by Matthew Coules
Cosi laptop table by Pearson Lloyd
Barricane chair by Magnus Long
Mura sideboard by Tom Rawlings

to have their creativity and craftsmanship celebrated on a national stage,’ says Alex Crofts, DGM chairman.

‘The wonderful thing about the Design Guild Mark is having British designers and designs appraised and approved by such diverse and eminent judging panels. When these judges choose to elevate one exceptional design with the Jonathan Hindle Prize, this should be seen as an enormous honour and a source of immense pride to the winner,’ says Crofts.

Applicants are required to present their piece in person to the panel, to allow for a dialogue to take place. The panel of independent judges are leaders in their field and bring a wealth of knowledge and experience to the evaluation process. This year’s judges were: Lucy Kurrein, Terence Woodgate, Tom Pearce and Joanna Biggs (Furniture); Emma Sewell, Daniel Hopwood, Natasha Marshall and Professor Clare Johnston (2D Design); Simon Alderson, Simon Terry, John Tree and Tim Rundle (Lighting Design). Visit: www.designguildmark.org.uk

Light Mass^ by Yael Mar and Shay Alkalay
Highmoor large extending dining table by Benjamin Stanton
Folding Surfaces by Jones + Partners
Current by Jones + Partners
Climb by Jones + Partners
Mindflow chair by Charlie Fowler

Be playful

Inspired by playfulism, Aura is Crucial Trading’s latest carpet collection

Flooring choices anchor interior schemes, from the colour and pattern to the texture and material. Flooring also has practical demands, requiring strength, stability, durability and safety. Crucial Trading’s new Aura marries form and function, with a balance of modern designs and practical performance.

Made from 100% wool, the collection uses a three-ply yarn and features two designs in eight distinctive colourways: Essence, Beam, Mirage, Stellar, Canopy, Flow, Vibe and Glow.

Essence, Beam, Mirage and Stellar focus on linear designs, using a combination of singular line colours to help elongate rooms, making them ideal for smaller or narrow spaces such as stairways and hallways.

In contrast, Canopy, Flow, Vibe and Glow are broader in design, using a tonal variation of block and singular line colours, that can lend themselves to larger spaces such as living rooms and open-plan areas.

‘We always try to remain forwardlooking at Crucial Trading, ensuring we are challenging ourselves with the design and performance of our carpets. With this criteria in mind, we are excited to be launching Aura,’ says Jon Flannigan, Crucial Trading category director.

‘Playfulism in interior design is all about injecting spaces with personality,

colour, playful elements and textures, moving away from rigid rules towards interiors that spark joy and provide a maximalist aesthetic. With Aura, we wanted to produce a collection that used bright, bold and unexpected colour combinations to create an energetic, yet inviting space while ensuring longlasting style and practically.

‘Currently, our Mississippi, Audrey and Fabulous products offer a very stylised look in terms of pattern and colour and the Aura collection is

an extension of our imaginative approach to colour.’

Aura comes with an action backing as a standard and is tested for residential and luxury use. It is covered by the Wool Owners Warranty for spillages, stains and other everyday wear and tear. The collection will be nationally available through exclusive retailers, and was debuted at INDX National Flooring Show. It will also be showcased at Decorex in October.

Visit: www.crucial-trading.com

Mirage

Creating the spark

Elements London is approaching two decades of sophistication

For almost two decades Elements London has brought a sense of quiet sophistication to the most refined interiors. It understands that every step is an experience and every space tells a story: it has been leading the way, evaluating how luxury feels, with its curated collections and bespoke rugs crafted to endure whilst elevating any space.

‘At the heart of its philosophy is the belief that design should spark both imagination and memory and for those realms to be brought back into the interior space. With this core idea as a premise, its hope is the design technology and textures of its carpets and rugs transcend space and time,’ says Melissa Budasz, Elements London creative and financial director.

‘Since 2006, we’ve redefined the feel of home with sustainable and durable carpet collections that have both a unique and sophisticated design and lasting charm. Each of our collections of luxury wool, elegant wool blends and silk-effect yarns has an inspired narrative; drawing influence from art, architecture, historical cities, culture and interior design. The world has seen

many changes over the past 20 years and our brand has stood the test of time.

‘Next year marks a significant milestone for Elements London: 20 years of timeless design, innovation and connection. It’s a moment that merits reflection not only on our own story, but the homes, spaces and lives we’ve had the privilege to be part of. From the beginning, our mission has been to redefine the feel of home through thoughtfully crafted carpets and rugs that elevate interiors and enrich everyday living.

‘As we celebrate two decades of design excellence, we reflect with pride on the

journey so far, and look forward with excitement to what lies ahead. To mark the occasion, we’ll be sharing memorable moments from our archives, highlighting key collections, offering exclusive promotions, and unveiling new events and projects throughout the year.

‘Spaces hold stories – of evolution, intention and identity. As we look around at the rooms and spaces we’ve shaped, we’re reminded that transformation is never truly finished. Here’s to the spaces we’ve transformed and to those still waiting to be imagined.’

Visit: www.elements.london

DAVID
BUTLER
At the heart of Elements London’s philosophy is the belief that design should spark both imagination and memory

Destinations

Artisan Luxury Flooring knows where it is heading

Eternity and Infinity may sound like hard to reach goals for some, but for Artisan Luxury Flooring they are the centrepiece of its latest offer.

Eternity is Artisan’s first wool cut-pile velvet – a hand-woven collection crafted in a timeless traditional style.

‘Made from 100% New Zealand wool,

Eternity is soft underfoot and inherently luxurious, offered in a refined palette of muted, on-trend tones. It is a sustainable choice that doesn’t compromise on elegance,’ says Raymond Van Dijk, Artisan Luxury Flooring sales director.

‘Infinity is a tip-sheared wool counterpart to Eternity, offering the

same sophisticated colour bank in a textured finish that adds subtle dimension. Hand-woven from 100% New Zealand wool, Infinity delivers artisanal craftsmanship and natural warmth in a contemporary and sustainable form.’

Artisan was among the exhibitors at INDX National Flooring Show and also used the event to highlighted a comprehensive range of roll-only flooring for larger projects, housing and contract markets.

The company also showcased its latest POS. A 10-bay stand can hold the full collection while hosting a full set of samples, pattern books and 18in x 18in samples, all designed to present a larger and more detailed representation of the overall appearance of the flooring.

‘We were please to introduce our A4 sample folders: a premium presentation tool showcasing all our flooring ranges and colour options. Each high-quality folder includes beautiful imagery, physical samples and full specification details for every collection,’ says Van Dijk. Visit: www.artisanluxuryflooring.co.uk

Lusso
Positano
Eleganza

Driving sales

Karndean Designflooring is investing in customer experience with adaptable new in-store

Karndean Designflooring is upgrading its in-store displays, backed by consumer research that shows how independent retailers can boost sales.

The units have been designed to maximise brand recognition and make it easier than ever for customers to choose a floor they’ll love.

Karndean’s new eye-catching modular bay units will display each product range in an easy-to-view format with large sample boards and in-situ roomset images. Featuring integrated LED lighting, convenient sample drawers and range brochure holders, each range unit highlights key product information to help customers find their floor.

The in-store displays are designed with flexibility in mind, ensuring they can fit seamlessly into any retail space. The compact modular units can be configured individually or combined in sets of two or three, allowing retailers

displays

to customise their display based on the available space and the Karndean ranges they wish to showcase. This adaptable approach ensures that all retailers, regardless of showroom size, can present Karndean’s collections in a visually striking and accessible way, enhancing the customer experience and driving sales.

‘Our reputation as a go-to brand for high-quality LVT in authentic natural designs is based on a deep and thorough understanding of the customer journey and what it takes to secure high levels of customer satisfaction,’ says Richard Allen, Karndean Designflooring sales director.

‘We regularly undertake in-depth consumer research to help us understand how the decision making process is evolving and how we can best support consumers as they select the ideal floor for their home. Our latest research included speaking with people at different stages of buying a new

floor to understand their expectations, lived experiences and how we and our independent retailers can help them navigate this process.

‘In-store POS displays are an essential

The in-store display units are modular
Consumers have more interaction with independent retail staff than at multiples

step in the customer journey, providing clear product information that can instil confidence and guide decision making. With products available to handle, customers can assess quality and durability in a way that is not possible when shopping online.’

Trusted experts in LVT and its installation, Karndean’s independent retail partners are ideally placed to provide customers with key product information and valuable advice on achieving their preferred look. Karndean’s research showed that 49% of customers

who visited an independent retailer sought advice from staff compared to just 27%-29% who browsed the UK’s largest retail chains.

These interactions were shown to lead to increased levels of trust and ongoing customer loyalty. Of the customers interviewed who had recently completed a project, 39% reported that they only looked to brands they already knew and trusted.

‘This evaluation of the current market has informed our longer-term retail strategy to extend our brand awareness

within the luxury flooring market and ensure we continue to meet, and indeed exceed, customer expectations. As part of our long-term investment, the new Xplore POS display will enhance retail partner stores, making it easier for customers to explore, compare and choose their perfect Karndean floor,’ says Allen.

The new POS displays will be installed in partner retail stores between now and July, then across Karndean’s independent retail network by Spring 2026.

Visit: www.karndean.com

Bianco Breccia Marble VGT3021
Rose Onyx LM36
Lime Washed Oak KP99, KP99-7, SCB-KP99, SCB-KP99-6

Celebrating excellence

Join the industry’s best at the NBF Awards – the countdown is on

The NBF Bed Industry Awards are back, honouring the best retailers, manufacturers and suppliers.

There are four awards recognising the best in physical and online bed retail, alongside a quartet of trophies for manufacturers and suppliers.

The retail categories have been tweaked for 2025: Small NBF Retail Champion of the Year is now for retailers with one or two stores, while Medium NBF Retail Champion of the Year (previously Large) is now open to those with three to 20 stores.

The National Bed Retailer of the Year

Award is for companies with 20-plus stores, and the Online Bed Retailer of the Year Award recognises those where at least 80% of sales are online.

Entrants for all retailer categories must demonstrate support for NBF-approved brands, and efforts in raising awareness of the NBF’s role over the past year.

For last year’s Small Retail Champion winner, Dreamland Bedding Centre, the win was particularly meaningful, with Matthew Randle, general manager citing the accolade as ‘the most prestigious in our industry’. He added: ‘I am elated and deeply moved by the overwhelming

There are eight awards up for grabs

support from our supplier partners and fellow retailers.’

The NBF will reveal the shortlisted retail finalists prior to the awards ceremony. Businesses are encouraged to start gathering evidence and testimonials to strengthen their entries, which should be submitted via the Bed Show website. Organisers recommend that potential entrants carefully review the criteria and top tips to enhance their chances of being shortlisted.

The Bed Manufacturer of the Year and Supplier of the Year awards reward companies that have excelled in their financial performance, along

Dreamland Beds won Small Retail Champion in 2024, when the awards were hosted by Anton Du Beke

Bed

Component

Bed

Supplier

BEDS AND BEDROOM

with corporate social responsibility, sustainability and staff investment among the other criteria.

The Bed Product of the Year and Component Product of the Year awards recognise innovative designs that integrate sustainability – essential criteria in line with the NBF’s Green agenda. These categories affirm the commitment to excellence and environmental considerations in today’s market.

A celebrity host will crown this year’s winners at the NBF Bed Industry Awards Ceremony and Gala Dinner on 23 September at Telford International Centre, an event that continues to be a highlight on the industry calendar. Oasish, the UK’s official number one Oasis tribute band, will keep the atmosphere electric as the celebrations flow into the evening.

The Bed Show offers the opportunity to elevate your business and explore new opportunities in the bed industry. From 23-24 September at Telford International

Centre, it is an unmissable event for industry professionals.

Organised by the National Bed Federation, the Bed Show is the only exhibition where you can interact with a diverse selection of UK and Irish bed manufacturers and their suppliers

under one roof. But it isn’t just an exhibition; it’s an opportunity for you to forge valuable relationships with industry innovators and suppliers while uncovering the latest trends, products and cutting-edge technologies that could set your business apart.

This year the show will feature some of the industry’s most prominent names in bed manufacturing, including Breasley, Enchanted House, Harrison Spinks, GNG Group, Highgrove Beds, Hypnos, Millbrook Beds, Sealy UK, Silentnight and Sweet Dreams plus many niche brands.

For purchasing managers of bed manufacturers and operators of mattress production units, the Supplier Zone is an essential stop-off. This hub will showcase a carefully curated selection of key component suppliers, including Apropa, Boyteks, Enkev, Handy, John Cotton Nonwovens, Leggett & Platt, Maes Tickings and Nestor Springs, providing the perfect opportunity to source materials, explore innovative solutions and compare suppliers all in one convenient location.

Visit: www.bedshow.co.uk

The Bed Show visitor registration opens later this month

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~ Peter Blell, Christies Furniture & Devon Beds

Perfect platform

Sleepeezee debuted exclusive and temperature-regulating collections

Spring was a busy time for Sleepeezee, exhibiting at two successful trade shows: INDX Beds and the Spring Furniture and Bed Show, with both providing a platform for the brand to showcase its latest products and innovations alongside bestselling models.

At INDX, Sleepeezee debuted the Royal Ortho collection, exclusively for AIS members. Each model in the collection is expertly crafted and filled with natural comfort fillings including British wool and cashmere. All Royal Ortho mattresses are turnable, with a soft damask on each side. Starting from £699 (based on a king size), the range is designed to be competitively priced, ensuring customers receive value without compromising on quality.

Sleepeezee also launched gel and cooler collections. The temperatureregulating materials have been enhanced to help keep sleepers’ body temperature more evenly regulated during the night. Designed for luxurious comfort, the ComfortGel collection offers both a soft yet supportive comfort that adapts to each individual’s unique shape and sleeping pattern. The updated AirCool collection features Sleepeezee’s Cool-Touch technology within the mattress ticking. AirCool is designed to help reduce and regulate

the sleeper’s body temperature for a more comfortable night’s sleep.

‘Each year, both the INDX Beds Show and the Spring Furniture Show provide an ideal opportunity to reconnect with our valued retail partners and highlight and unveil our latest innovations. We always receive fantastic feedback at these shows, with customers eagerly anticipating our new collections,’ says Amy Curtis, Sleepeezee marketing director.

‘Next up for us is the Bed Show in September, where we will be unveiling several exciting collections. The show is another highlight of the year for us and allows us to speak directly and welcome retailers to our stand. With all our new collections, we’re committed to continue to shape the future of sleep technology whilst honouring the craftsmanship and quality that has defined Sleepeezee for more than 100 years.’

Visit: www.sleepeezee.com

Cool Refresh 3200 with Rose headboard

Timeless quality, luxurious comfort

Deep partnerships

The brand wants to strengthen ties to prosper

Deeper ties with stockists, licensees and the hospitality sector are key to Silentnight’s prosperity, and the bed company will remain a mass market brand: these were the messages at its Sleep Great, Britain live event.

Tracey Bamber, Silentnight ceo told delegates at the National Football Museum in Manchester that it was eager to have ‘deep and meaningful partnerships’, as ‘only by making you more successful can we be more successful’. She also stressed the value of Silentnight to consumers, given how ‘important’ and ‘well-trusted’ the brand is.

Ian Lambert, Silentnight chief marketing officer highlighted the company’s mission to promote improved sleep as a driver for better mental health, saying he was ‘proud to be able to offer solutions for every sleeper across lots of different comfort types’ covering almost 80% of price points.

‘Silentnight is and will remain unashamedly mass market,’ he told the audience, emphasising that ‘salt of the earth UK shoppers’ are key to the business, as they are look for ‘familiar brands at affordable price and reliable quality time and time again’.

The brand’s TV advertising campaign will resume in the summer.

Silentnight will celebrate its 80th anniversary next year – the company was established by Tom and Joan Clarke in 1946 using his demob money, before adopting the Silentnight name five years later – but the event saw Bamber focus on today, including its latest UltraGel and Memory Cool collections.

These are part of its efforts to make buying a bed as simple as possible for consumers with a simplified product offer, which will continue at the Bed Show in September. The aim is to make

the process ‘less confusing’ and increase trust among shoppers, which is ‘crucial for consumers’, says Jason McIlvenny, Silentnight senior marketing manager. Visit: www.silentnight.co.uk

sleep great, Britain

More comfort for sleepers. And for you.

At Silentnight we’re always looking for new ways to make sleep better. Our new UltraGel™ collection provides freedom, support and instant cooling. While our new look Memory range includes new, graphite-infused memory cool™ for a cooler night’s sleep. And, with POS support packages and continued brand investment, you can sleep easier too.

To make Britain’s most trusted sleep brand your most reliable partner, contact your Silentnight representative or call 0333 123 0892.

Endorsement

Purecare has been praised by the Good Housekeeping Institute

Purecare’s OmniGuard Advance mattress protector is recommended by the Good Housekeeping Institute in its latest reviews. OmniGuard achieved the third highest score (95/100) among the 19 protectors highlighted and was named Best for Range of Sizes. ‘Fitting your mattress like a sheet, it performed well on test, scoring full marks for its waterproof properties, and it stayed securely in place, even when we moved around. It didn’t shrink during our wash tests, either. And with its smooth finish, this is a reliable buy,’ says the review.

The endorsement highlights the brand’s commitment to innovation, performance and quality, giving retailers even more confidence when recommending Purecare in-store.

The recommedation comes as Purecare saw strong performances at the INDX Beds show in April and the

Spring Furniture and Bed Show in May. Both events delivered highly positive results, with retailers responding enthusiastically to the brand’s latest product innovations and clear focus on driving in-store sales.

On display were its most in-demand accessories, including cooling and natural mattress protectors, pillows and Bamboo Silk sheets. These products continue to offer high-margin add-on opportunities and help elevate the full sleep solution for every customer.

Purecare supports retailers with more than products: offering advanced sales training and the Wellness Rewards Club, which motivates sales teams with rewards and recognition. Thanks to this approach, many retail partners are now achieving 70%plus attachment rates in protection and pillow categories, according to the company.

Among products featured at the shows were: Cooling and natural mattress protectors that are temperature-regulating, breathable and moisture-wicking and a reliable upsell for comfort and mattress longevity; the Nano memory foam pillow, featuring memory foam crumb fill and PureCool fabric, designed for adaptive support and cooling comfort; the Groove contouring pillow, designed for front sleepers, with zoned support, airflow technology and soft, cool-touch surface, and the Wave pillow, with dual-layer gel and memory foam construction offering pressure relief for side and back sleepers.

Purecare is the official mattress protector supplier to AIS (Beds Category) and an approved supplier to Minerva, with retailers praising Purecare for its combination of award-winning products and hands-on commercial support.

Email: sales@purecarehome.co.uk

Debut

Gallery Direct will be taking part at Solex for the first time

Gallery Direct will make its debut at Solex, the biggest three-day event in the UK outdoor living trade calendar, next month from 8-10 July in Hall 5 at the NEC.

‘Exhibiting at Solex, organised by the Leisure and Outdoor Furniture Association, offers a valuable platform for us to establish new relationships and develop existing ones, by showcasing our award-winning outdoor collection to a focused, relevant audience. This marks an important and exciting step in further strengthening our presence in the outdoor category,’ says Peter Delaney, Gallery Direct product and sales director.

‘Our outdoor collection combines style, durability, and comfort –conveying the elegance of indoor living outside. Alongside the outdoor furniture ranges, we also offer elegant parasols, shade solutions, atmospheric fire pits and decorative lighting, textiles and accessories, designed to seamlessly create complete and cohesive outdoor living spaces.’

Gallery Direct will be on Stand 612 and its complete collection is also available online, along with the support of dedicated key account managers who can provide tailored advice.

Visit: www.gallerydirect.co.uk

Gallery Direct recently joined LOFA and will make its Solex debut next month

Enhance any outdoor setting with this stylish seating set, featuring two armchairs, a sofa, and a matching coffee table, all constructed from durable wicker and finished with comfortable, weather-resistant cushions. The neutral colour scheme complements a wide range of outdoor styles, making it a versatile choice for patios, gardens, or terraces. Also available as a corner set, with armchairs sold separately to suit different layouts and spaces.

Our 2025 Outdoor Collection boasts over 10 new ranges, thoughtfully designed to elevate your garden while withstanding the ever-changing British weather. Each collection combines durability with impeccable style, ensuring there is no compromise on design or functionality.

View our full collection online at www.gallerydirect.co.uk

SINCE 1973

Inside and out

Vico Magistretti’s Fiandra has been recreated for 2025

50 years after Vico Magistretti developed the Fiandra sofa for Cassina, the iconic design has been updated for today’s users.

The original design saw a slanted wooden frame enveloped in a canvas cover, limiting the use of polyurethane in the model’s outer part. The 2025 version looks to further minimise the use of unnecessary materials: it is defined by the absence of a moulded structure, with the padded parts, designed with varying density

levels, simply placed on what is now a metal frame, and firmly wrapped in a recycled polyester fibre interior lining, ensuring maximum stability.

This approach extends to its materials: the internal cushions are made of two types of polyurethane, one containing a percentage of polyols derived from biological sources; the other includes a percentage of recycled polyols.

At the end of its life cycle, the metal structure can be separated from its padded elements to facilitate the recycling of its materials.

As well as the inside, the look of Fiandra has been revamped for today’s physiques. In collaboration with the Fondazione Vico Magistretti, Cassina

has expanded the proportions of Fiandra and reduced those of the base to offer a ‘more relaxed and generous seating experience that better responds to today’s necessities’. A chaise-longue and square pouf have also been added to the original sofa and armchair elements. Visit: www.cassina.com

Proportions have been expanded
The new Fiandra can be recycled at the end of its life
Vico Magistretti at a Cassina event in the ’70s
Fiandra remains modular

Embrace efficiency

Outdated manual processes impact on profitability

Furniture retailers can no longer afford to rely on outdated manual processes. From tracking sales commissions to scheduling deliveries and managing stock levels, the time spent on administration and the risk of human error can drain resources and directly impact profitability.

‘We are seeing more and more furniture and bedding retailers turning to automation, and Ordorite is fast becoming the system of choice for businesses seeking to cut costs and improve performance,’ says Stephen Connolly, Ordorite ceo.

‘Sales commissions remain a powerful motivator, but calculating them manually can be a monthly headache. With different structures across stores, teams and individuals, traditional spreadsheets leave too much room for error. Delays, inconsistencies or inaccuracies in reporting can lead to confusion, mistrust, time-consuming reconciliation and losing key staff. Ordorite automates the

entire process. Once rules are configured, the system calculates payouts in real time, based on live sales data. Reports are instantly available to teams and managers, ensuring transparency and saving finance departments hours, if not days, every month.’

Getting furniture from warehouse to customer is another complex challenge. ‘Poor delivery planning not only damages brand reputation, it increases operational costs. Missed appointments, inefficient routes and overloaded vans all stem from avoidable scheduling inefficiencies. Ordorite’s integrated delivery scheduling tool takes the guesswork out of logistics. Orders are automatically routed based on region, capacity and availability. The system can even generate optimised delivery routes, helping businesses reduce fuel costs, increase delivery success rates and improve customer satisfaction.’

Finding the right balance of stock is a daily struggle for many retailers,

especially when managing multi-site operations: too much stock wastes money, too little risks losing sales. ‘Ordorite’s automated replenishment reporting provides the insight needed to make smarter inventory decisions. Using real-time sales data, the system forecasts what needs reordering and when, based on bestsellers, seasonal trends and minimum stock levels. This helps retailers avoid overstocking slow-moving items while ensuring high-demand products are never out of reach,’ says Connolly.

Unlike generic retail systems, Ordorite is built specifically for the furniture and bed sector. From handling made-to-order sales to managing complex product variations and large-item logistics, each feature is designed for the needs of the sector. ‘By automating key processes, Ordorite helps retailers spend less time fixing errors – and more time growing their business. Efficiency is no longer optional. With Ordorite, it’s built in.’ Visit: www.ordorite.com

Ordorite is built specifically for the furniture and bed sector

Return to M2

Lebus will be at MFS again next month

Lebus had great success at JFS, with several models popular with buyers. This, combined with the response to its MFS appearance in 2024, will see it return to Manchester Central next month.

The upholstery manufacturer has been inspired by the latest fashion trends from the UK and overseas, with a pull towards earthy tones alongside warmer neutrals such as caramel and biscuit. It has also identified ‘clever construction’, with increased use of modular units to offer greater flexibility of layout options. These trends will be integrated into

Canterbury

its new designs at Manchester Furniture Show from 6-7 July, building on the success of Ashford, Canterbury, Finley, Glamour and Midsummer at the start of the year.

All the sofas are handcrafted in the UK by its highly skilled and dedicated design and development team. Lebus excels at manufacturing commercial quality furniture, as attested to by the number of awards it has received.

The company is totally integrated, with the full manufacturing process being carried out from its purpose-

built factory, which combined with its large and dedicated workforce creates its successful formula. The company has grown to become one of the largest and most respected upholstery manufacturers in the UK, supplying to multiples and independent retailers.

With a commitment to British manufacturing, investment in people and continuous improvement, Lebus remains a trusted name in the furniture industry, built on decades of experience, passion and quality. Visit: www.lebus.co.uk

Ashford
Midsummer

VIFA ASEAN

First-mover advantage

VIFA ASEAN 2025 is more than a product showcase

Vietnam ASEAN International Furniture & Home Accessories Fair – VIFA ASEAN 2025 – is set to return this summer, boasting an expansive scale and business networking opportunities for buyers and manufacturers from Vietnam and across the globe.

The show takes place on 26-29 August at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City.

Vietnam has firmly established its position as the sixth largest furniture producer globally and second largest exporter, according to CSIL, with VIFA ASEAN 2025 an unmissable destination for international buyers seeking highquality and reliable furniture from Vietnam and the south-east Asian region.

This year has seen a significant rebound in Vietnam’s property market, driving a surge in demand for furniture across thousands of construction

projects. Buoyed by this demand, local manufacturers will use the show to connect with international importers and buyers seeking furniture that meets export standards along with property developers and contractors, architects, and owners and managers of hotels,

restaurants and resorts responsible for interior decoration and space design, and business owners sourcing new products, expanding product portfolios and establishing strategic partnerships.

VIFA ASEAN 2025 is not just a product showcase: it is a strategic networking platform and a hub for direct, effective trade between the south-east Asian furniture manufacturing community and buyers from all over the world. The exhibition serves as the opening event in the Autumn 2025 furniture exhibition series in Asia, providing international buyers with a first-mover advantage.

The show is followed by KOFURN (Korea, 28-31 August), MFFM (Malaysia, 4-6 September), Maison Shanghai and CIFF Shanghai (9-12 September), Furniture China (10-13 September) and IFFINA (Indonesia, 17-20 September).

About 350 companies from Vietnam and ASEAN countries are expected to exhibit, with the show made up of residential and commercial furniture (50%); home decoration, household items and handicrafts (20%); design, architecture, construction and trends (20%); ASEAN House (5%), showcasing distinctive products from Vietnamese provinces and ASEAN nations; and machinery, equipment and materials (5%).

VIFA ASEAN serves as an effective bridge for buyers to find stable, highquality, competitively priced supply sources, as well as a platform for design professionals to explore the latest trends and innovations.

Visit: www.vifaasean.com

Some 350 companies are expected to take part

Still home

Proposte is to stay at Villa Erba

Fabric exhibition Proposte has confirmed it will remain at Villa Erba on Lake Como, its home for the past 32 editions, for the next three years.

The event has renewed its agreement with Villa Erba for the 2026–2028 editions. The 2026 show will take place from 5-6 May.

‘It is always a great pleasure and source of pride to support Proposte, our most prestigious fair, which for 32 years has brought the excellence of research and innovation in furnishing textiles and home living to Villa Erba,’ says Claudio Taiana, Villa Erba president.

‘Welcoming such a strong participation makes us extremely happy and we take this opportunity to congratulate the organisers for their professionalism and experience. Proposte is an international showcase and a very precious asset for our region, with a tangible positive impact on the local economy.’

The 32nd edition of the show ended on 8 May, with a positive reaction from the show’s 78 exhibitors.

‘The final outcome is undoubtedly positive,’ says Massimo Mosiello, Proposte director.

‘Participation has been in line with previous editions and exhibitors have enthusiastically stressed the premium quality of the buyers visiting the show. The fair’s international character has still dominated, featuring approximately 75% of participants, lots of them coming from the United States and the United Kingdom, followed by France, Germany, Belgium, and Spain. Notably,

this year has marked the first significant participation of trade operators from Saudi Arabia.

‘A special thank you goes to the Italian Ministry of Foreign Affairs and International Cooperation. Once again this year, through our collaboration with ICE – the Italian Trade Agency for the promotion and internationalisation of Italian companies – we were able to organise the participation of 27 selected buyers coming from France, the US, New Zealand, Romania, Poland, the UK, Slovenia, Saudi Arabia, Lebanon, Spain and Belgium, along with the participation of 10 international journalists.’

Marco Parravicini, ceo of Parà, has become the show’s new president,

succeeding Alessandro Tessuto. He says: ‘Proposte is the international benchmark for excellence in the furnishing textiles sector – a flagship that must continue to attract top companies and visitors from around the world. I will work to consolidate and further strengthen this positioning. I really thank Alessandro, an entrepreneur who wrote an important chapter in the history of Italian textiles.’

Matteo Cavelli, Mario Cavelli owner and Alberto Paccanelli, Martinelli Ginetto Group ceo have joined the board.

‘Proposte is a niche trade fair with a strategic positioning that makes it essential for enhancing the entire furnishing textiles sector,’ says Paccanelli. Visit: www.propostefair.it

Visitors will return to the Lake Como location
Reaction to Proposte 2025 was overwhelmingly positive

Celebrations

Long Point saw product debuts and an anniversary

Steed Upholstery used May’s Long Point show as a precursor of its 60th anniversary, which it celebrates this month. Founded in 1965 by brothers Michael and Frank Steed, the company has remained dedicated to producing handcrafted upholstery, maintaining the values and expertise that have long defined Long Eaton’s furniture-making heritage and its status as the UK’s Centre of Manufacturing Excellence.

The second generation of the family of Caroline and Roderick Steed continues to uphold the values on which Steed was founded. ‘A decade ago, during our 50th anniversary, we pledged to uphold the standards of craftsmanship, quality and customer care that set Steed apart,’ says Caroline, Steed director. ‘Thanks to the dedication of our wonderful team, we have stayed true to that promise. As the company celebrates 60 years, we remain committed to preserving the time-honoured skills and traditions that make our upholstery special, while looking ahead to an exciting future.’

The company has been a member of the Long Eaton Guild of Furniture Manufacturers since its inception.

‘Steed Upholstery’s 60-year journey is a remarkable achievement and a reflection of the craftsmanship and dedication that define Long Eaton’s furniture-making industry. Its commitment to excellence has played a key role in upholding the region’s proud heritage, and it has been a pleasure to witness its continued success over the years,’ says Andrew Mitchell, Long Eaton Guild chairman. Visit: www.longeatonguild.co.uk

Tamarisk’s Bloxham sofa and ladies chair feature a classic, timeless design, with elegantly sloped arms and piping detail, making them a suitable for contemporary and traditional living room spaces. The sofa, pictured in Warwick Fabrics’ Keylargo Ivory fabric and a dark oak stain, is available in four sizes, along with a corner sofa, love seat, gents chair and footstool.
Caroline Steed, Steed director greets visitors at its Bonsall Street showroom
Hartmann’s Audra collection is manufactured from solid beech and solid birch, which is lacquered

Turning up the sheet

Abingdon Flooring showcased its expanded multi-category offer with new vinyl collections

Best known for its carpets, Abingdon Flooring highlighted its wider product offer at INDX National Flooring Show. It launched five sheet vinyl flooring ranges under its rapidly growing Simply Smooth family of vinyl and laminate floors, along with a concept display.

‘We received a great response to our new sheet vinyl ranges at INDX and we are convinced in the potential these new ranges hold for retailers. Easy to fit, easy to look after, affordable and great to look at – what more could a customer want? We also showed a new display for these ranges alongside our existing LVT stand. The combination went down really well as the perfect home to make the most of these new ranges in store,’ says Charlotte Coop, Abingdon Flooring head of marketing.

‘With the launch of Urban, Endurance, Comfort, Eternity and Infinity, Simply Smooth now has a sheet vinyl floor for every home and every budget.’

Urban features eight wood and stone designs in plank, tiles and herringbone, designed to be the perfect entry into cushion vinyl flooring.

‘For homes wanting a lasting floor that’s still exceptional value, Endurance’s eight timeless wood and stone designs are ideal, with impressive scratch and

stain-resistance in a practical floor, great for kitchens and bathrooms,’ says Coop.

Comfort has a compact foam backing for a quieter and more comfortable home. Its improved underfoot feel is matched to 11 wood and tile styles with a matt textured finish, with matching plank and herringbone decors.

Eternity provides a premium specification with durability for use in the busiest of family homes. A tough and hardwearing wear layer makes it a

lasting choice, while a PU lacquer makes it more resistant to staining and much easier to clean. With a felt backing, and in nine modern wood and concrete finishes, it can be loose laid on top of old floors.

Infinity has the premium natural look of LVT in a compact sheet format, for a floor that elevates interior style while still delivering value and practicality. It has a dozen plank and herringbone styles.

Abingdon Flooring also showed an update to its carpets, with the production version of Royal Sterling on display. The 100% wool carpet is part of the Wilton Royal family including the Royal Windsor and Royal Sovereign collections. Its herringbone loop-pile pattern is available in the same 12 colours as the Windsor and Sovereign ranges, allowing homeowners to add texture to different rooms while still creating a balanced look.

‘INDX is always a great couple of days catching up with retailers and buying groups, but this year was particularly special because of the Simply Smooth sheet vinyl ranges. We’re excited to start seeing these new collections on their new display, selling well in stores all over the country,’ says Coop. Visit: www.abingdonflooring.co.uk

Simply Smooth Eternity
Simply Smooth Endurance

WHO ARE WE?

We further the interests of our members by promoting excellence in the fields of Carpet, Laminate, LVT, Naturals, Sheet Vinyl and Timber fitting and an understanding and awareness of British Standards Codes of Practice. NICF, along with the CFA, co-founded FITA*.

Membership gives clients assurance of quality workmanship

Use of NICF logo — promote yourself as a quality installer

FREE NICF website listing — helps to gain work opportunities

FREE Technical Advice and Business Support Help Lines

15% OFF all FITA* Standard Training Courses and Workshops: Improve your existing skills, learn to fit new flooring types, learn new fitting techniques and reduce the number of complaints

Discounts on tools and workwear

FREE use of the NICF Guide to Domestic Flooring

FREE annual magazine subscription to The Stocklists, Interiors Monthly and Contract Flooring Journal

Onwards

The show saw three main launches from Associated Weavers and an LVT preview

The 47oz Aries and 62oz Taurus 1/10th gauge polypropylene twists will be introduced by Associated Weavers this month after being first seen at Harrogate. They have 12 modern colours, with more natural and neutral tones within the colour bank to cater for the changing colour requirements of today’s consumer.

The company’s new heathered designs will be in stores this summer within the Stainaway collection, offering a polypropylene twist with 12 modern colours. The 34oz Coniston and 50oz Harrogate are 1/8th gauge ranges that can be fitted anywhere in the home using problem-free FusionBac and are designed to offer exceptional value.

Following the launch of Sarno in 2024,

two extra designs have been added: Brenta and Tiber, comprising six colours using delustered polyester yarn to give a soft touch yet robust performance. The linear rib, basket weave and boucle designs feature Eco FusionBac.

The recoloured Sirius and Orion – the original and still one of the bestselling Invictus collections – have four added neutral tones within the 12 options, while Tribecca and Soho will see colour updates later in the year. As a staple product in the Associated Weavers collection since 2021, these high-volume ranges will have four colours added into the collection and will be showcased heavily at The Flooring Show.

The company’s branding and in-store

presence has long stood out from the crowd and the latest modern lecterns continue that performance. The units have a classic black contemporary finish, sleek uniform height and a flat back allowing back-to-back display, with attractive branding and visuals.

The show saw Invictus Ultimus previewed before the LVT’s official launch at Harrogate.

‘The commitment to expand the brand with a new quality now makes Invictus the preferred partner for many retailers in the UK, providing industryleading margins and an expanding collection of 160 options,’ says Gavin Pugh, Associated Weavers md. Visit: www.associated-weavers.co.uk

The ultimate underlay collection

With solutions for carpet, wood & laminate, the floorwise underlay collection delivers comfort, longevity, quality and value with every step.

PU foam, crumb rubber, sponge rubber, felt & combination carpet underlays

Acoustic wood & laminate underlays in rubber, PE foam & fibreboard

Underlays for underfloor heating

Commercial rated underlays for double-stick and stretch-fit

Plywood, hardboard & paper felt underlayments

• Fantastic floors start with floorwise

Solutions for every floorcovering installation

In demand

Floorify responded to market wants while bolstering its Click offer

Floorify showcased a high-end rigid vinyl floor Gluedown collection in response to demand. It matches the original Click offer, featuring the same sizes, colours and embossing. With a 2.5mm thickness and a 0.55mm wear layer, it is designed to deliver exceptional durability and style and is 100% sustainable.

The Gluedown range includes Long Planks (1,524mm x 225mm), Herringbone and, uniquely, Large Tiles (900mm x 600mm). This gives fitters more creative freedom to play with layouts and create patterns that go beyond the possibilities of Click flooring.

The new collection fits within existing sample boards, allowing retailers to highlight a new range without requiring additional space.

The Click offer saw the new Chevron collection combine timeless beauty with effortless installation. Chevron flooring traditionally requires precise measuring, but thanks to a pre-assembled rigid core and Floorify’s Click system, installation is faster and flawlessly aligned. The result is perfect patterned floors in a fraction of the time, with 100% alignment guaranteed. It is styled with the same matt finish, fine textures and subtle bevels as the Herringbone range.

The Twist collection sees creative craftsmanship shine. With a characterful oak design featuring diagonal lines, brushed textures and natural colour variations, it adds an authentic twist to any space. The long, narrow planks ensure quick and easy installation. Twist is available in two variants: the light, untreated wood-look Gizeh and the natural wood tone Toblerone.

The collections are supported by Floorify’s Smart Display, already installed in 25 stores. When a customer takes a sample from the rack, the central digital screen instantly shows that floor in various room settings. At the same time, the display provides key product benefits and technical details to support the salesperson. It is connected to Floorify’s logistics hub, providing realtime visibility of UK stock levels, helping to close the sale.

Visit: www.floorify.com

Twist Toblerone
Gluedown long planks in Whitsundays
Smart Display

FLOORING INSTALLATION PRODUCTS

LOOKING AFTER FLOORS AND REPUTATIONS FROM THE

F. Ball’s System LVT range is a comprehensive subfloor preparation system that helps you achieve the best results when installing LVT floorcoverings. The range includes the full system of products that flooring installers need to ensure a perfect installation every time. Use the right products from the System LVT range and follow our installation guidance for a lifetime guarantee.

Full on

INDX was just one of May’s highlights for Greendale

‘It has been a fantastic month for Greendale Carpets. As well as exhibiting at the INDX show, our members event has sold out, and Sky News broadcast about our charitable work and donations. It’s been full on, but I wouldn’t change it,’ says Eamonn Prescott, Greendale chief executive.

Greendale designed its INDX stand around the iD – Interior Design Collection. ‘The positive feedback we received shows we are moving in the right direction with this initiative. iD 2.0 is now available and includes new ranges from suppliers looking to get involved. We now have eight highend manufacturers invested in the project,’ says Latona Potter, Greendale marketing manager.

The iD sample box – with some ranges and colours exclusive to Greendale – was prominently on display and contains 100 samples including sisal, faux sisal, wool loop and twist and luxury Saxonies. ‘It’s fantastic to be able to offer this to our members,’ says Potter.

The Greendale Event will be held on 29 June at New Hall Hotel, Sutton Coldfield, where members will be able to take part in a host of activities, with the emphasis on enjoyment and

networking. ‘It sold out immediately,’ says Potter. ‘We encourage a networking environment with activities such as laser clay and cocktail making. A live band and BBQ will complete the day.’ Prescott was interviewed on Sky News’ The UK Tonight as part of a report on the lack of flooring in social housing.

‘We have been working with No Floor No More to donate flooring to those most in need, so it was great when Sky News heard about what we were doing and asked to speak to us. The reaction

has been amazing and I’m pleased to highlight Greendale to the public and show them what a compassionate group of independent retailers we represent,’ says Prescott.

Visit: www.greendalecarpets.co.uk

Driving on: the 2024 Greendale Event
iD 2.0 was the centrepiece of the INDX stand

Five into one

The package of benefits from Headlam Brands’ structure was centre stage

For Headlam Brands the show was an opportunity to ensure retailers understood its structure and the benefits the reorganisation brings.

A year and a half ago Fells Carpets, Kersaint Cobb, Kingsmead, Manx Tomkinson and Telenzo had separate sales teams. This presented retailers with multiple ordering methods, visits from representatives, delivery times and POS. And it allowed for cross-selling, where XYZ product from one brand could be sold as ABC from another.

The creation of Headlam Brands was designed to eliminate this, replacing it with a structure where service, delivery times, product focus and availability are

improved. Instead of five representatives each representing one brand over a large area, one covers all brands in a more focused area. Ordering across the five is done through one point of contact; retailers have access to all the brands and next day delivery utilising the group’s national logistics network.

The company has also given each brand a unique selling proposition that differentiates it from the rest, so eliminating cross-selling. This makes marketing, product management and customer communication easier.

As with all change, some retailers have immediately grasped the advantages while others have wondered why they

can’t use a system they were accustomed to. Headlam Brands’ presence at INDX was to bringing this consolidation to life, demonstrating its functionality to retailers and benefits for consumers.

POS for the united brands is due to be introduced this summer, accommodating multiple brands and ensuring a broad appeal and variety of product.

‘The new structure provides improved service and access to brands for retailers, one sales team and each brand focused on a market segment. We have new POS and nine new ranges available this month,’ says Keith Morgan, Headlam Brands head of sales.

Visit: www.headlambrands.com

Each brand has a specific product focus Retailers got to know the new structure

Hat-trick

Kellars debuted carpets, POS and a wider colour offer

Kellars used its presence at the INDX National Flooring Show to showcase six carpet ranges, its Alva SPC offer and updated POS.

Adding to its man-made fibre offer, the company introduced Attraction, Infatuation and Grandeur.

Attraction is a soft polyester, 1/10th gauge, bleach-cleanable collection available in 14 colours. Grandeur is a

polyester twist in 16 shades, and was joined by the 1/10th gauge polyamide Infatuation in 16 colourways.

Sheringham, Kensington and Westminster are 100% wool loops in a choice of linear, square and diamond designs.

Developed on the success of Alva’s increased colour bank, the company introduced Alva SPC to give customers

freedom and flexibility, offering all colour choices in both a dryback stickdown LVT and the known and trusted SPC click system of Allora.

Planks, tiles and herringbone designs are available.

The show also saw updated display stands, with the ability to show three products to increase cross-selling.

Visit: www.kellars.co.uk

Man-made fibre and wool carpets were showcased

Triple score

Likewise returned with a vast array of new products, displays and POS

Likewise was excited to return to the INDX National Flooring Show with a vast array of new products, displays and POS to offer retailers, from brands including Likewise Floors, Likewise Rugs & Matting, Floors by Lewis Abbott and A&A.

Star product launches from Likewise Floors included Palio Essenza by Karndean, a new LVT range featuring 10 ash and oak wood designs, available in both plank and herringbone, and four standout stone designs including tumbled limestone, honed concrete and marble finishes, displayed on an eye-catching unit.

The Cotswold Wood Collection was another undoubted star of the show: a premium engineered wood flooring range, created to deliver timeless elegance with superior durability. Featuring six colours in a 14/3 build for enhanced stability and longevity, it blends traditional craftsmanship and modern performance for both residential and commercial spaces and is available in plank and herringbone options.

The Lakes laminate collection was showcased, with its realistic embossed finish and bevelled edges bringing the beauty of real wood with the practicalities of a care-free floor. Available in 8mm, 10mm and 12mm thicknesses, it uses the Uniclic click system for easy installation.

Likewise Floors’ exclusive premium brand, Floors by Lewis Abbott,

highlighted The Classics, its collection of premium carpet ranges. Displayed on bespoke POS units, the ranges include pure new wool, loop piles, nylon luxury velvets and flatwoven contrast loops.

A&A featured a range of carpet and vinyl flooring on new branded bespoke displays: a compact tower holding 12 carpet ranges; a space-saving dual lectern with pull-out shelving and additional space for carpet swatches; and a vinyl stand displaying four to six ranges, with additional shelf storage for three further ranges.

Likewise Rugs & Matting’s new Classics

Rug Collection is made up of nine vintage classical designs with a densepile finish. Available in 120cm x 160cm and 160cm x 230cm sizes it has a 60cm x 180cm matching runner and offers a high-end feel with plush soft pile while being extremely low maintenance.

The new Knightsbridge collection of machine-washable indoor mats and runners was also showcased, along with a selection of printed summer coir doormats. Both are made from sustainable, renewable or recycled materials.

Visit: www.likewiseplc.com

Eco demand

Louis De Poortere added eight designs to Ecorugs

Showing the latest designs to be welcomed into the Ecorugs collection for the first time in the UK, Louis De Poortere used the INDX National Flooring Show to promote its recyclable rug collection.

Just two years since its launch, the Ecorugs collection is a multiple awardwinner and stands out in the industry for its thoughtful approach to circular rug production. With everything, even the label, made from 100% polyester, Ecorugs can be recycled into a new Ecorug through the free-to-consumer Take Care programme. And with all new Ecorugs now made from 40% recycled materials – up from 20% in 2024 – the

manufacturer is well on its way to more sustainable circular production.

The Suzani, Tabriz, Kasak and Antalia designs in the Antiquarian collection were joined by Sol and Virgin Land in Mad Men; Berber in Structures, and Ribbon in Craft.

‘Ecorugs has established itself very quickly and we’re seeing traction in the market,’ says Alan Russell, Louis De Poortere sales director. ‘With PwC reporting that 46% of consumers are already buying more sustainable products, we’re only expecting the collection’s popularity to grow. But of course, when it comes to decorating the home, the design also has to be right,

so we’re delighted that these new styles went down well with retailers.’

Louis De Poortere also debuted its new Wilton collection Les Blancs Structurés. The minimalist design comes in geometric textures in the purity of white to enhance even the most prestigious of interiors.

Visiting retailers also had the chance to see highlights from the Monochromes collection, as well as the Richelieu family including the wool-rich Richelieu Classic bespoke runner programme. This offers more than 20,000 possible design combinations in five widths from lengths of just 10 metres.

Visit: www.louisdepoortere.com

Medallion in Milk Curry from Fading World
Virgin Land in Mercury from Mad Men
Berber Ksar from Structures

The Wilsons walk

Underlay bestseller was tested by visitors’ feet

Visitors to Wilsons Underlays could walk all over its award-winning underlays with its interactive display featuring the bestselling Plushwalk.

The offer meets today’s requirements for comfort underfoot, minimised noise reduction with high dB ratings and includes collections with memory foam technology for improved compression results for wear and comfort performance. The carpet underlays also have A+ air quality certification, helping to keep homes fresh.

An all-rounder for luxury installations, Plushwalk Incorporates memory foam, with BS EN 14499 tests revealing it excels in improved compression recovery, making it better for long-term performance and comfort underfoot. It also features a DPM membrane that acts as a spillage barrier between the carpet and subfloor. A choice of 8mm, 10mm and 12mm gives customers choice and flexibility. 10mm is recommended for ease of installation on stairs, but all thicknesses are suitable.

For underfloor heating applications, ThermalStream incorporates flameretardant foam for improved safety and features punched holes, allowing quicker heat transfer between the underfloor heating pad and the carpet. While most underlays for underfloor heating are usually 8mm thick, ThermalStream has a 10mm thickness for underfoot comfort without sacrificing on heat loss.

Sustainability is an important aspect in all of Wilsons’ operations and it has revamped its GrandeWaltz underlay so it has a non-bleached recycled paper backing, integrated with a polypropylene spun bonded fabric which can make it easier to staple to the subfloor, particularly on stair risers. Its 9mm and 11mm thicknesses are designed for thicker carpets and eco-conscious customers.

For double-stick applications, ToughStep has been developed to offer a higher level of performance in specialist heavy-use contract areas. A prolonged pressurised method of manufacturing binds and reinforces the foam, making it stronger and much denser than normal PU foam. Visit: www.wilsons-underlays.co.uk

Plushwalk
Wilsons will return to The Flooring Show in September
Ruth Hardaker, Wilsons Underlay UK sales manager receives the Flooring Innovation Gold Award from Bridgette Kelly, FIA organiser

Grand national

Everyone was a winner at INDX National Flooring Show

If it was new flooring products and bestsellers you wanted to see in May, Solihull was the place to visit as the INDX National Flooring Show returned to Cranmore Park.

Virtually all product sectors were on display, with the advantage of being able to compare like-for-like products almost side by side, and spot innovations designed to boost

retailers’ bottom lines. Retailers also had the chance to find out if buying group membership was for them and talk business with their peers.

Visit: www.indxshows.co.uk

ABINGDON FLOORING

Abingdon Flooring launched five sheet vinyl flooring ranges – Urban, Endurance, Comfort, Eternity and Infinity – under its rapidly growing Simply Smooth family of vinyl and laminate floors, along with the Royal Sterling 100% wool carpet, part of the Wilton Royal family that already includes the Royal Windsor and Royal Sovereign collections.

Visit: www.abingdonflooring.co.uk

ARTISAN LUXURY FLOORING

Eternity and Infinity were the centrepiece of Artisan Luxury Flooring’s display. Eternity is Artisan’s first wool cut-pile velvet, while Infinity is its tipsheared wool counterpart. The company also showcased its latest POS. A 10-bay stand can hold Artisan’s full collection plus a full set of samples and pattern books, designed to provide a more detailed representation of the flooring.

Visit: www.artisanluxuryflooring.co.uk

ASSOCIATED WEAVERS

The show saw three main launches from Associated Weavers and an LVT preview. Its new heathered collection will be instore this summer within the Stainaway collection, offering a polypropylene twist with 12 modern heather colours. The 34oz Coniston and 50oz Harrogate are versatile 1/8th gauge ranges using problem-free FusionBac, designed to offer exceptional value for money.

Visit: www.associated-weavers.co.uk

AXMINSTER CARPETS

Axminster Carpets highlighted the official grant of its Royal Warrant from the King. The company has been supplying wool carpets to the royal household since the time of King George III – who visited its factory –and held a Royal Warrant from the late Queen. Myth & Moor and Modern Classics saw the introduction of three new shades.

Visit: www.axminster-carpets.co.uk

BALL & YOUNG

Ball & Young’s Eco Cushion is now available in 5mm, 20mm and 25mm depths, along with the original 10mm and 15mm. It can also be combined where other sizes are required, for example 50mm by doubling up on 25mm. Made from recycled materials, it works over hard surfaces like concrete, releases moisture and is breathable.

Visit: www.ballandyoung.com

BALTA

The show was the first for Graeme Simpson since his promotion to Balta Floor Coverings sales director, after seven years at Abingdon Flooring. The Magical Feeling Saxony cut-loop collection debuted in 14 shades, from off-whites and camel to greys and pale blue in 4m and 5m widths.

Visit: www.baltafloorcoverings.co.uk

CAUSEWAY CARPETS

For Causeway Carpets INDX was an opportunity to talk to its target customer base: buying group members and independent retailers, as it moves from being seen as a producer of distributor products to a premium, high-quality brand. Causeway is part of the vertically integrated Lusotufo Group, giving it control of all aspects of manufacturing along with UK stockholding.

Visit: www.causewaycarpets.com

CAVALIER CARPETS

Cavalier Carpets added colour to Cosmopolitan, Pennine Heathers and Country Collection as part of a recolouring that saw a reduction in greys – which it says are much more popular in the south of the UK than the north. Altitude is a new 82oz polyester range. The company is investing in a presence at exhibitions, including in Saudia Arabia, as it looks to develop new markets.

Visit: www.www.cavaliercarpets.co.uk

CORETEC

Coretec told retailers of its 500-pallet stockholding at its new West Bromwich warehouse, enabling it to meet demand with a simplified supply chain and improved service levels. It showcased new sample boards to provide premium in-store presentation as part of a POS upgrade. It has plans for a showroom and possible a training academy.

Visit: www.coretecfloors.com/en-gb

CORMAR CARPET COMPANY

Cormar Carpets unveiled its new Silken Serenity range, a heavyweight, deep pile carpet produced using new and exclusive 100% Luxura polypropylene. Available in 16 stylish shades, it offers exceptional softness, durability and stain resistance, making it perfect for high-end homes seeking both comfort and performance. www.cormarcarpets.co.uk

ELEMENTS LONDON

For almost two decades, Elements London has brought a sense of quiet sophistication to the most refined interiors. It understands that every step is an experience and every space tells a story: it has been leading the way, evaluating how luxury feels, with its curated collections and bespoke rugs, crafted to endure whilst elevating any space.

Visit: www.elements.london

FLOORIFY

Floorify showcased a high-end rigid vinyl floor Gluedown collection in response to demand. It matches the original Click offer, which was expanded with the Chevron collection. Retailers also learned about the Smart Display: when a customer takes a sample from the rack, the central digital screen shows that floor in various room settings, with technical information and real-time stock levels.

Visit: www.floorify.com

GREENDALE CARPETS

The INDX National Flooring Show was just one of May’s highlights for Greendale, with its members’ day selling out and being featured on Sky News for its work with No Floor No More. Its INDX stand was designed around the iD – Interior Design Collection, now in its second edition.

Visit: www.greendalecarpets.co.uk

HEADLAM BRANDS

Headlam Brands used the show to explain its structure – Fells, Kersaint Cobb, Kingsmead and Telenzo – with one point of contact and next-day delivery. ‘The new structure provides improved service and access, one sales team and each brand focused on a market segment. We have new POS and nine new ranges available this month,’ says Keith Morgan, Headlam Brands head of sales.

Visit: www.headlambrands.com

INTERFLOOR

The Tredaire-nauts celebrated their first birthday in style at INDX, marking a year in orbit with an out-of-this-world stand party, complete with birthday cake, party hats, cocktails, exclusive ‘One year in orbit’ merchandise and their exciting plans for the rest of 2025.

Visit: www.interfloor.com

KELLARS

Kellars used its presence at the show to showcase six carpet ranges, the Alva SPC offer and updated POS. Three man-made fibre ranges: Attraction, Infatuation and Grandeur were joined by Sheringham, Kensington and Westminster 100% wool loops. Alva’s expanded colour bank has seen SPC added for the flexibility of a dry-back, stick-down LVT and the known and trusted SPC click system of Allora.

Visit: www.kellars.co.uk

LANO CARPETS

Lano Carpets is refreshing its bestselling premium twist Soft Distinction and bestin-class luxury Saxony Sweet Elegance. These classics boast high-definition appearance, luxury touch, stain resistance and unrivalled performance. Lano also demonstrated its full diversity and capabilities with its Luxury X High-end residential collection, Smartstrand Living Colours III and Pilotis 2 contract collection.

Visit: www.lano.com

LIKEWISE

Likewise returned to the show with a vast array of new products, displays and POS to offer retailers, from brands including Likewise Floors, Likewise Rugs & Matting, Floors by Lewis Abbott and A&A. Star product launches from Likewise Floors included Palio Essenza by Karndean and the Cotswold Wood Collection, while The Classics was showcased.

Visit: www.likewiseplc.com

LOUIS DE POORTERE

Louis De Poortere expanded its Ecorugs collection with the Suzani, Tabriz, Kasak and Antalia designs in the Antiquarian collection, joined by Sol and Virgin Land in Mad Men; Berber in Structures and Ribbon in Craft. It also debuted its new Wilton collection Les Blancs Structurés. The minimalist design comes in geometric textures in pure white to enhance the most prestigious interiors.

Visit: www.louisdepoortere.com

MASTERPIECE

For Masterpiece Systems the exhibition was an opportunity to update retailers on the latest additions and refinements to its award-winning MasterPiece software, which include a remnants section and event updates in the scheduling diary. The software does so much more than handle estimates.

Visit: www.masterpiece-system.com

PENTHOUSE CARPETS

Penthouse Carpets showcased its latest POS system including a new pattern book stand that holds 12 ranges. It highlighted Life in Colour’s up-to-date trends; luxury vibrancy and the impact of adding colour to showrooms.

Visit: www.penthousecarpets.co.uk

SMG

As well as promoting the extensive benefits of SMG membership to the independent retailers, SMG highlighted new products and suppliers, including own-label Pure Rugs and traditional designs in 20 colours from Axminster Carpets. All of its initiatives are designed to give members even more tools to maximise their product offer, increase link selling and increase their profit.

Visit: www.smg-group.co.uk

TARKETT

Inspiration was front and centre for Tarkett as it highlighted its rigid click offer. Fully recyclable, it features built-in foam underlay; 30% recycled content; a waterproof seal thanks to its locking system; and in-line grout technology on tile designs; and is suitable for installation over ceramic tiles. Tarkett is the only flooring manufacturer listed in the FT/ Statista Europe’s Climate Leaders index.

Visit: www.tarkett.co.uk

ULSTER CARPETS

Following a transitional year of investment in new manufacturing facilities and computer systems, the focus for Ulster Carpets is on improved customer service. Incoming are 10 warmer neutrals for the luxurious Grange Wilton range followed by 10 new colours to the tufted loops in Open Spaces Auckland and Queenstown.

Visit: www.ulstercarpets.com

WESTEX

Westex moved into the wood flooring market with the 14mm Origins engineered wood collection. Fishtail, herringbone and plank designs are available in five finishes with supporting POS. The Elysian luxury velvet carpet range using SilkTex to deliver unparalleled sheen and softness while offering superior resistance to pilling and stains, now has a third heavier weight: Empyrean.

Visit: www.westexflooring.com

WILSONS UNDERLAYS

Wilsons Underlays kicked off its debut at the INDX National Flooring Show with a hop, skip and a jump, showcasing its bestselling Plushwalk on an interactive display. Plushwalk provides the ultimate comfort underfoot with the incorporation of memory foam and a dampproof embrane: the perfect choice for complete luxury.

Visit: www.wilsons-underlays.co.uk

WOOLSAFE

WoolSafe returned to the INDX National Flooring Show, using its participation in the exhibition to assist carpet retailers, manufacturers and suppliers to promote correct carpet maintenance while meeting members. Visitors were able to hear about WoolSafe Academy training courses and its product licensing programme.

Visit www.woolsafe.org

Sink Into Luxury The Aruba Recliner

Experience unparalleled comfort with the Aruba Recliner –a beautifully engineered swivel recliner and footstool. Crafted in supple, top-quality fabric and finished with a warm wood base, it’s the perfect fusion of form and function.

Generously cushioned head and arm rests - available in rich Copperblush, sleek Muscari, and classic Frost fabric covers.

Finding surprises

While Salone, at times verging on the first day of the Oxford Street sales of yore, has the structure of aisles and halls, Fuorisalone breaks free, with

showrooms and hired spaces across Milan converted for a new purpose for just a few days. An astonishing 1,066 events were officially scheduled, with

many more taking place. There are still plenty of installations here that are more ‘art’ than design but lots to discover.

Every curve, fold and variation in texture is discovered through touch, smell and the temperature of materials.

Poltrona Frau collaborated with Leica for a new version of Fidelio, with a drawer for the Leica Cine 1 smart laser TV and a new top that integrates a motorised projection screen
Gervasoni’s via Durini showroom became an outdoor space, including René Barba’s Ripple floor and pendant lamps made from Tyvek
The soft design, light structure and sumptuous headboard of Natuzzi’s Flow bed was matched with the Terrace rug collection
Adrenalina’s Aedo was created in conjunction with the Francesco Cavazza Institute for the Blind in Bologna.
B&B Italia’s The Collection Amplified saw new designs and classics, such as Charles, updated
Porro gave its upholstery a new direction – more informal and comfortable – including Cargo by Christophe Pillet
8mm extra light glass slats are fused together and joined with stainless steel tops for Gallotti & Radice’s Mirage coffee table
Molteni&C’s Pénélope console table has two PU bases finished with high-gloss lacquer or polished steel
Matthew Hilton’s Pompey is part of SCP’s Truly Natural Always upholstery collection
Sahara Milano’s Denim on Denim capsule collection is made from 100% recycled denim clothing
Euromobil’s Levitas wall units with champagne lacquered aluminium frames and Margo units with Sbiancato sanded-effect oak and Taj Mahal quartzite stone tops represent the encounter between material and lightness

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Interiors Monthly June 2025 by Interiors Monthly - Issuu