Building Green 2025 - Branding & Media Guide

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BUILDING | GREEN 2025

PROMOTIONAL GUIDE

BUILDING | GREEN PROMOTIONAL GUIDE

Building Green is a community within sustainable construction, where networking and knowledge are exchanged year-round to accelerate the green transition in the industry.

With its online platform, Building Green connects the entire value chain of the construction industry and provides content that keeps our many readers updated on the latest trends and insights in sustainable construction. As part of its universe, Building Green also hosts industry-specific events on sustainability in construction, along with the annual Building Green conferences in Copenhagen and Aarhus — and most recently in Hamburg.

We offer several attractive solutions to help you get your message across — not just during our events, but all year round.

Target audience

Building Green reaches thousands of people every month who are involved in or interested in sustainability in construction and architecture.

Our target audience is divided into the following professional groups:

PERFORMANCE WHAT DO THE STATISTICS SAY?

BANNER ADVERTISING ON BUILDINGGREEN.EU:

Annual impressions: 300,000

Click-through rate (CTR): 4.6%

Annual clicks: 19,000

NEWSLETTER

Recipients: 38,000+

Average open rate: 32.2%

Average click-through rate (CTR): 11.6%

SOME + 20.000 followers across our channels

Architects, urban planners, and designers

Private and public developers

Partners, CEOs, board members

Contractors, project managers, craftsmen

Engineers, consultants

PhDs, professors, lecturers, students

Other

Advertorial BUILDING |

Present your message in an in-depth article format. Your article, case study, or news item will be featured alongside other articles on the site. If you don’t have the time to write the message yourself, we can offer to do it for you. The content can then be used on your own platforms.

NEWS PACKAGE

Online news on the website, newsletter & social media (LinkedIn & Facebook)

2,400 characters and 1-2 images

15,000

SMALL NEWS PACKAGE

Online news on the website & newsletter

2,400 characters and 1-2 images

ONLINE

NEWS ON THE WEBSITE

2,400 characters and 1-2 images

7,000

Social Media

Through our social media, you as a supplier of sustainable products and solutions can connect with decision-makers across the industry. Our social media reach includes more than 20,000 followers on Facebook and LinkedIn.

SOME-PACKAGE

1 post on LinkedIn & Facebook

VIDEO ON SOME

Self-produced video, max. 1 minute

1 post on LinkedIn and Facebook

ADD-ON

The video will be shared on our website, Building Green Play.

DKK 4,500

DKK 5,000

If you prefer to use other channels, special terms apply. The content will be quality-assured by Building Green.

DKK 1,000

Banner on website

With a banner, you will be featured on buildinggreen.eu, which has a large reach.

Annual impressions: 300,000

Click-through rate (CTR): 4.6%

Annual clicks: 19,000

BUILDING | GREEN

If you want to expose your company in connection with our other conferences, Building Green Copenhagen or Aarhus, you can purchase banners on the pages.

BUILDING | GREEN

Newsletter banner Top 560x150 px

Newsletter banner Mid 560x150 px

Newsletter banner Bottom 560x150 px

Banner in newsletter

Denmark’s largest newsletter for decision-makers in the construction industry

Do you want to reach over 38,000 professionals in the industry? Building Green’s newsletter is the strongest in the field, delivering relevant and new insights on sustainability in architecture and construction.

Recipients: 38,000+

Average open rate: 32.2%

Average click-through rate (CTR): 11.6%

In weeks 12, 13, and 14, as well as weeks 41, 42, and 43 leading up to Building Green Copenhagen and Building Green Aarhus, the prices are:

Promotion BUILDING GREEN København & Aarhus

VIDEO AT BUILDING GREEN

SEMINAR “SPECIALIST TALKS”

Expand your message to a relevant audience with a 30-minute seminar. You become part of the professional program.

DKK 15,000

BROCHURE DISTRIBUTION

You have the opportunity to distribute your targeted brochure material on the audience seats at the Main Stage.

DKK 6,000

ON-SCREEN PROMOTION

You can showcase your company or selected products with on-screen promotion during breaks at the stages. Using images, you can tell exactly the story you want. The duration of the exposure can be tailored to match what and how much you wish to communicate.

5 seconds DKK 2,000

10 seconds DKK 4,000

15 seconds DKK 6,000

20 seconds DKK 8,000

Would you like your video to be shown during Building Green Copenhagen or Aarhus? The video will be displayed during stage breaks and on Building Green Play. All content is quality-assured by Building Green.

Self-produced video, max. 1 minute

DKK 10,000

Need help producing your video?

We can assist you!

DKK 15,000

See examples of corporate videos here

GRAPHIC DESIGN HOURS

We are happy to assist you with creating the graphic layout and setup for your screen exposure when you purchase services for Building Green.

DKK 750 per started hour

BUILDING | GREEN

BUILDING GREEN events

Building Green hosts events for anyone interested in sustainability in construction and architecture. As a supplier to the sustainable building industry, you can align your message with the specific topics that the target audience is particularly focused on.

KØBENHAVN

AARHUS
KØBENHAVN
HAMBURG
AARHUS
AARHUS

Price List

Produkt:

Advertorial

News Package

Small News Package

Online News

Banner on Website

Web Banner - Small

Web Banner - Large

Add-on: Banners on other conference pages, Building Green Copenhagen or Aarhus

Banners in Newsletter

Top Banner

Middle Banner

Bottom Banner

Weeks 12, 13, 14, 41, 42, 43:

Top Banner

Middle Banner

Bottom Banner

Social Media: SoMe Package

Video on SoMe

Add-on: Video shared on Together Play

Video at Building Green Copenhagen/ Aarhus Assistance with Video Production

On-Screen Promotion

5 seconds 10 seconds 15 seconds 20 seconds

Brochure Distribution

Specialists Talks

Graphic Design Assistance

Pris:

DKK 15,000

DKK 11,000

DKK 7,000

DKK 2,000

DKK 4,000

DKK 500 per page

DKK 5,000 per send-out

DKK 3,000 per send-out

DKK 2,000 per send-out

DKK 8,000 per send-out

DKK 7,000 per send-out

DKK 6,000 per send-out

DKK 4,500

DKK 5,000

DKK 1,000

DKK 10,000

DKK 15,000

DKK 2,000

DKK 4,000

DKK 6,000

DKK 8,000

DKK 6,000

DKK 15,000

DKK 750 per started hour

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Building Green 2025 - Branding & Media Guide by Insight Events ApS - Issuu