The Jaguar I-Pace: fast, nimble, desirable… and electric A s motorists slowly make the switch to electric cars, the multi-award winning Jaguar I-Pace proves that the future of motoring is different, but equally thrilling.
Few people would guess that Jaguar’s I-Pace is electric. We still think of EVs as being clumsy, boat-like affairs. But this Jag is a different beast. It’s fast, nimble, desirable, high-performing and electric.
Motoring
Alongside the likes of the bestselling Nissan Leaf and Kia Niro, high-end manufacturers realise there is also a swelling demand for premium cars that are as clean as they are sumptuous. This niche has been dominated by Tesla, which has had a halo effect on other carmakers as they realise what is achievable when you put your mind to petrol-free transportation - or as Jaguar’s CEO Dr Ralf Speth calls it: “Destination Zero!”
Jaguar’s premium EV has swept all before it this year. It scored a historic hat trick by winning the 2019 World Car of the Year, the World Car Design of the Year and the World Green Car of the Year, becoming the first vehicle ever to win all three categories at once. So far more than 11,000 I-Paces have been delivered in more than 60 countries, with 1,800 sold in Britain alone. The UK is slowly but surely switching to electric vehicles. Last year we bought more plug-in hybrid cars than ever before and the next few years will see a surge in demand as we ditch fossil fuels in favour of electricity.
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