Why Financial Institutions should bank on Business Intelligence

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Why Financial Institutions should bank on Business Intelligence  inoday

 July 25, 2019

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In this highly competitive space, organizations are leveraging data analytics to deliver personalized experiences to the customers. FinTech companies are no more exception to this. In this new generation of disrupting banks and regulations where customers seek consistent and personalized experience across multiple touch points, finance industry needs to target customers based on their individual buying habits. Financial institutes need to figure out customers’ needs through sentiment analysis to deliver accurate and highly personalized service experience. Microsoft Power BI is a cloud-based business analytics solution suite that converts big data into useful actionable insights. As a robust tool, Power BI presents data in new, easy-to-understand ways so that it can be used to drive personalization, security and supports crucial business decisions.


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