Ipswich Kart Club Sponsorship Framework

SPONSORSHIP PROSPECTUS

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OUR RICH KARTING HISTORY Ipswich Kart Club Inc. is one of the largest Kart clubs in Australia.

We have been in operation since 1958 and are one of the most progressive Kart Clubs delivering exceptional competitions in a friendly and safe environment.

The facility is located in the heart of the Ipswich Motorsport Precinct on Champions Way at Willowbank.

Karting has played a big part in realising the dreams of many of today’s superstar drivers such as Mostert, Courtney, Whincup, Lowndes, Winterbottom, Briscoe and Webber. All these drivers started their motorsport journey through Sprint Karting. Some of the drivers mentioned above race often at Ipswich, and even call Ipswich home.

IKC is the premier karting club in South East Queensland & the largest member only karting facility in Queensland. A place where the whole family can be involved in a safe, friendly, and most importantly fun environment.

Today a new generation of young drivers are calling Ipswich home and they will go on to be tomorrows motorsport industry future champions.

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OUR EXCITING VISION AND MISSION

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SPONSORSHIP IS A KEY ENABLER TO OUR FUTURE SUCCESS Ipswich Kart Club offers a full range of sponsorship opportunities allowing our members, the karting industry, and the wider community the ability to reach out to a very large member base and showcase their product, business or service on a national scale through premier events.

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Club Naming Rights Sponsor Club Championship Sponsorship All Class Sponsorship Single Class Sponsorship Track Signage Sponsorship

Ingrid / Outgrid Signage Sponsorship Pit Area & Entry Gate Signage Sponsorship Trade Stand Sponsorships

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CLUB NAMING RIGHTS SPONSOR Ipswich Kart Club are offering a business the ability to be the Overall Club Naming Rights Sponsor for the entire year.

This sponsorship allows a company the ability to entrench themselves into the karting community in not only SEQ but Nationally as well. This sponsorship comes with premium naming rights benefits to be negotiated individually with our partner.

Benefits will include online media & marketing for the entire year, 4 places at the end of year club championship presentation day, commentary and program advertising spots during all events, premium position on the Ipswich Kart Club web page with links to your business, along with on track signage for the entire year.

IKC CLUB NAMING RIGHTS SPONSORSHIP 1 Year

3 Years

$25,000

$60,000

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CLUB CHAMPIONSHIP SPONSORSHIP The Full Club Championship Sponsorship allows an individual or business the ability to maximise its exposure to club members.

This sponsorship level includes naming rights sponsorship of the entire club championship, logos on all championship trophies, online media & marketing for the entire year, 4 places at the end of year club championship presentation day, commentary & program advertising spots during all club championship rounds, premium position on the Ipswich Kart Club web page with links to your business, along with on track signage for the entire year.

IKC CLUB CHAMPIONSHIP SPONSORSHIP All Classes $8,000

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ALL CLASS SPONSORSHIP The ability to sponsor All Classes by a Single Club Event is available and gives business or individuals an opportunity to gain naming rights of an entire club day event.

As part of this sponsorship level our partners will receive a full media & marketing campaign leading up to the club day event along with commentary and program advertising spots during the club day event.

IKC ALL CLASS SPONSORSHIP All Classes - Single Event $3,000

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SINGLE CLASS SPONSORSHIP Single Class Sponsorships are available by round or by championship subject to availability.

Single class sponsorships receive naming rights to their class at club days, commentary acknowledgement, marketing / media opportunities and your Business Name on the trophies awarded on the day.

All class sponsorships and championship sponsorships will take preference over single class sponsorships with regards to naming rights on overall event, online marketing and media opportunities.

IKC SINGLE CLASS SPONSORSHIP Single Event

Championship

$300

$1,500

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TRACK SIGNAGE SPONSORSHIP Track Signage Sponsorships allow a company to own a piece of the Ipswich Kart Club circuit.

Naming rights of a corner, straight or building are available for your company to maximise it’s branding on a premier circuit at all events. Track signage sponsorships include the development of artwork (using your artwork files) and production of the sign along with 12 months of guaranteed exposure during the financial year. Additional cost may be applicable if posts and signage supports are required for new locations.

IKC TRACK SIGNAGE SPONSORSHIP 1 Year $2,200

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INGRID OUTGRID SIGNAGE SPONSORSHIP The club has multiple opportunities for Signage to be applied to the Outgrid area on the fencing down both sides.

The size of these signs will be 2400mm x 1200mm as per the image below.

This package includes the development of artwork (using your branding files) and production of the sign along with 12 months of guaranteed exposure during the financial year.

IKC INGRID OUTGRID SIGNAGE SPONSORSHIP 1 Year $1,300

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PIT AREA & ENTRY GATE SIGNAGE SPONSORSHIP Ipswich Kart Club have many other signage opportunities throughout the facility that can be offered including:

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Grandstand

◀ Entry Gate and Side Fencing

◀ Bar Area

◀ Pit Area

◀ Canteen

These signs can be different sizes to suit the location and can be negotiated on price.

IKC PIT AREA & ENTRY GATE SIGNAGE SPONSORSHIP 1 Year $600 to $1,500

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TRADE STAND SPONSORSHIPS Ipswich Kart Club are committed to driving the karting industry forward and partnering with the Local & National Karting industry to deliver mutually beneficial marketing opportunities.

There are 2 Levels of Trade Sponsorship available to our industry partners and both come with media and marketing opportunities at 1 Ipswich Kart Club Title Event: Level 1 - Trade Stand: The ability to secure a dedicated trade stand area of your choice for the entire year where you can have a trade display set up.

Level 2 - Team Area: The ability to secure a dedicated trade stand area of your choice for the entire year where you can have a trade display set up along with an allocated pit area alongside your trade stand area for up to 4 karts for the entire year.

All Trade Areas & Team Areas will be sectioned off from the general karting area before every event to ensure these areas are free and ready for your set up when you arrive.

Team Area Sponsorships can be incorporated within all Bronze and above to maximise return on investment for the trade. i.e. Should a Trade Partner choose to undertake a Bronze Level Sponsorship or above, they will automatically receive the benefits afforded to a Level 2 Team Area Trade Sponsorship as well.

sponsorship

levels

IKC TRADE STAND SPONSORSHIPS Level 1 - Trade Stand

Level 2 - Team Area

$500

$2,000

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SPONSORSHIP FUNDS WILL BE UTILISED IN THE FOLLOWING KEY INITIATIVES ENHANCED VIEWING EXPERIENCE

Covered Grandstands at more than one location

IMPROVEMENT IN SAFETY

Enhanced Lighting on Track and around Pitbays / Pitlanes

RACE RUNNING EFFICIENCY

New Starters' Tower and Technology

BETTER UTILISATION OF SPACE FOR PITS

House Removal and Modernization of other buildings

UPGRADING FACILITIES TOOLS

Mowing, Transport and General Housekeeping Equipment

SIMPLIFICATION OF PROCESSES

Improving processes from Entry to Exit

ENABLING A BETTER ONLINE EXPERIENCE Improvement in Website and Social Media

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YOUR INVESTMENT IN OUR CLUB WILL ACHIEVE GREAT BRAND AWARENESS GREATER THAN

10,000 750 250 SOCIAL MEDIA

FOLLOWE RS

AVERAGE NUMBER OF EVENT

R A C E R S

GREATER THAN

GREATER THAN

MEMBERS

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Scott Cleveland

President

Mobile: 0434 028 449 E-mail: president@ipswichkartclub.org.au