INTERACTIVE CONTENT Dynamic content for impressive marketing & lead generation results
Quizzes
Calculators
Infographics
Engage users & prequalify leads with interactive quizzes & in-take forms
Gather user data and learn how to serve customers better with dynamic calculators
Inform, educate, & provide value to customers with engaging and genuinely helpful content
DOUBLE THE CONVERSIONS A recent study by Demand Metric showed that interactive content marketing—lead generation quizzes, calculators, & other dynamic engagement methods—generates 2X the conversions of passive content.
INFORMS YOUR AUDIENCE When customers engage with interactive content, they consume the information more actively, leading marketers to peg its effectiveness at educating consumers at 93% (compared to only 70% for passive content)
BUILDS BRAND EQUITY In a sea of competitors, interactive content helps businesses stand out—with 88% of marketers claiming interactive content separates their brand from industry rivals.
Prepared by Ink, Inc. Creative Group © 2019. All rights reserved