Key Markets
FLAG
USA
#AllAboutMarathon
Europe
AWMM AGE GROUP WORLD CHAMPIONSHIPS
THE PINNACLE EVENT FOR AMATEUR RUNNERS
KEY FACTS •
•
•
A tier 1 opportunity for a Title Partner to connect with the global running community at the very pinnacle of the sport. The most ambitious age group marathon runners from all over the world would qualify via the Age Group Rankings, culminating in a designated pinnacle event, The Age Group World Championships with the ambition to make this a standalone event. Unique opportunity to communicate with the global running community via the World Championships, Rankings, the six marathon majors, expansion candidate cities and over 350 associated Age Group Qualifier events in 91 countries.
WHEN & WHERE Embbedded in the Chicago Marathon
8 October 2023 Embedded in the 2024 Sydney Marathon and standalone on a yearly reoccurrence 2025 moving forwad
PARTICIPANTS 3,000
participants out of 1 million trying to qualify
10,000
invited athletes as a goal moving forward
35-54 years old 66% of participants
60% male
DIGITAL 400k
Contacts to dedicated and engaged runners through the Rankings platform
193k
Follower
126k
Follower
40% female
50% earn 100k or more May 2023
PACKAGES $2.5m
Title Sponsor