product development team here in Piteå looking at ways to further increase customer satisfaction, anticipating their future needs. At the moment, we are looking at digital printing, i.e. how we can develop our products to fit digital printing requirements which will soon be a widespread operation.” In line with this development, Smurfit Kappa recently installed a revolutionary new industrial-grade digital printing machine, the HP PageWide C500, in its Austrian plant – the first commercial HP Single Pass printing press in Europe. “We have always striven to provide market-leading solutions to our customers and will continue to do so,” confirms Mr Sward. “Faced with increasing competition, this, together with further enhancing our n brand image, is something that will carry us into the future.”
142 Industry Europe
