Touch based human machine interface market analysis (2015-2020) - IndustryARC

TOUCH BASED HUMAN MACHINE INTERFACE (HMI) MARKET

By Touch Screen Type (Resistive, Capacitive) by Components (MCU, PMIC, Sensors) by Product Type (PLC, Controllers) by Applications (Industrial Automation, Others) by Geography: (2016 - 2021)

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TABLE OF CONTENTS 1. Touch Based Human Machine Interface – Market Overview 2. Executive Summary 3. Touch Based Human Machine Interface – Market Landscape 3.1. Market Share Analysis 3.2. Comparative Analysis 3.2.1. Product Benchmarking 3.2.2. End user profiling 3.2.3. Patent Analysis 3.2.4. Top 5 Financials Analysis 4. Touch Based Human Machine Interface – Market Forces 4.1. Market Drivers 4.1.1. The surge in demand of Multi-touch screen technology for advanced applications in automotive, manufacturing and Oil & Gas industry.

4.1.2. The concept of integrating HMIs with mobile and wireless devices for better connectivity to fuel the global HMI market demand.

4.1.3. The continual developments in the HMI software laying platform for multi touch functions.

4.1.4. The demanding applications subjected to automotive safety and solace to boost the touch based HMI device market.

4.2. Market Challenges 4.2.1. Industrial Automation posing threat to global labour market 4.2.2. Rise in Psychosocial and Musculoskeletal disorders among the operators 4.2.3. Lack of required Skill and High Cost of putting in automation equipment to slow down the HMI market 4.3. Attractiveness of the Touch Based Human Machine Interface Industry 4.3.1. Bargaining Power of Suppliers 4.3.2. Bargaining Power of Buyers 4.3.3. Threat of New entrants

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4.3.4. Threat of Substitution 4.3.5. Rivalry among the Competitors 5. Touch Based Human Machine Interface Market – Strategic Analysis 5.1. Value Chain Analysis 5.2. Pricing Analysis 5.3. Opportunities Analysis 5.4. Product/Market Life Cycle Analysis 5.5. Supplier and Distributor Analysis 6. Touch Based Human Machine Interface Market by Touch Screen Type 6.1. Introduction 6.2. Resistive 6.3. Capacitive 6.3.1. Projective Capacitive 6.3.2. Surface Capacitive 6.4. Surface Acoustic Wave 6.5. Infrared 7. Touch Based Human Machine Interface Market by Components 7.1. Introduction 7.2. Microprocessors 7.3. Power Management Integrated Chips (PMIC) 7.4. Microcontroller 7.5. Display interface 7.6. PLC 7.7. Push Buttons 7.8. Others 8. Touch Based Human Machine Interface Market by Function Modules 8.1. Introduction 8.2. Control and Monitoring System 8.3. Display Monitors

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8.4. Industrial PCs 9. Touch Based Human Machine Interface Market by End-user Application 9.1. Introduction 9.2. Factory Automation 9.3. Automotive 9.4. Building Automation 9.5. Digital Signage 9.6. Retail 9.7. Oil & Gas 9.8. Aerospace and Defence 9.9. Home Automation 10. Touch Based Human Machine Interface Market – By Geography 10.1. Americas 10.1.1. U.S.A 10.1.2. Canada 10.1.3. Brazil 10.1.4. Mexico 10.1.5. Others 10.2. Europe 10.2.1. UK 10.2.2. France 10.2.3. Germany 10.2.4. Others 10.3. Asia Pacific 10.3.1. China 10.3.2. Japan 10.3.3. India 10.3.4. Others 10.4. Row

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10.4.1. Russia 10.4.2. Middle East 11. Market Entropy 11.1. Preferred Strategy 11.2. New Product Launches 11.3. Mergers & Acquisitions 11.4. Product Developments 11.5. Ventures & Partnerships 11.6. R&D and Business Expansions 12. Company Profiles 12.1. Siemens AG 12.2. Schneider Electric SE 12.3. General Electric 12.4. ABB Ltd 12.5. Fuji Electronics Co., Ltd. 12.6. Mitsubishi Electric Corporation 12.7. Omron Corporation 12.8. Advantech Corporation 12.9. American Industrial Systems Inc. 12.10. L&T Electronics and Automation FZE 12.11. Beijer Electronics Inc. 12.12. Mikroprojekt d.o.o 12.13. Iconics Inc. 12.14. Tecnologic UK 12.15. Unitronics Inc. 12.16. B&R Industrial Automation Corp.

12.17. Elo Touch Solutions, Inc. 12.18. Maple Systems, Inc. 12.19. ESA Automation S.p.A

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12.20. EAO AG 13. Appendix 13.1. Abbreviations 13.2. Sources 13.3. Research Methodology 13.4. Disclaimer

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LIST OF TABLES Table 1

Global Human Machine Interface Market, Total Revenue, By Application, 2014 – 2020 ($Billion).

Table 2

Global Touch Based Human Machine Interface (HMI) Manufacturers Ranking.

Table 3

Touch Based Control Panel Product Benchmarking.

Table 4

Global Touch Screen Human Machine Interface Market, Total Revenue, By Touch Screen Technology, 2014 – 2020 ($Billion).

Table 5

Global Touch Screen Human Machine Interface Market, Total Shipments, By Touch Screen Technology, 2014 – 2020 (Million Units).

Table 6

Resistive Touch Screen HMIS Market, Total Revenue, By Region, 2014 – 2020 ($Billion).

Table 7

Capacitive Touch Screen HMIS Market, Total Revenue, By Region, 2014 – 2020 ($Billion).

Table 8

Global Surface Acoustic Wave Touch Screen Based HMIS Market, Total Revenue, 2014 – 2020 ($Billion).

Table 9

Global Infrared Touch Screen Based HMIS Market, Total Revenue, 2014 – 2020 ($Billion).

Table 10

Global Touch Based Human Machine Interface, Total Revenue, By Components, 2014 – 2020 ($Billion).

Table 11

Global Touch Based Human Machine Interface Market, Total Revenue, By Function Modules, 2014 – 2020 ($Billion).

Table 12

Touch Based Control and Monitoring Panels Market, Total Revenue, By Touch Screen Technology, 2014 – 2020 ($Billion).

Table 13

Touch Based Control and Monitoring Panels Market, Total Shipments, By Touch Screen Technology, 2014 – 2020 (Million Units).

Table 14

Touch Based Display Interfaces Market, Total Revenue, By Touch Screen Technology, 2014 – 2020 ($Billion).

Table 15

Touch Based Industrial Pcs Market, Total Revenue, By Touch Screen Technology, 2014 – 2020 ($Billion).

Table 16

Global Touch Based Human Machine Interface Market, Total Revenue, By Applications, 2014 – 2020 ($Billion).

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Table 17

Global Touch Based Human Machine Interface Market, Total Shipments, By Applications, 2014 – 2020 (Million Units).

Table 18

Touch Based Human Machine Interface Market, Total Revenue, Factory Automation, 2014 – 2020 ($Billion).

Table 19

Touch Based Human Machine Interface Market, Total Shipments, Building Automation, 2014 – 2020 (Million Units).

Table 20

Touch Based Human Machine Interface Market, Total Revenue, Building Automation, 2014 – 2020 ($Billion).

Table 21

Touch Based Human Machine Interface Market, Total Revenue, Digital Signage, 2014 – 2020 ($Billion).

Table 22

Touch Based Human Machine Interface Market, Total Revenue, Automotive, 2014 – 2020 ($Billion).

Table 23

Touch Based Human Machine Interface Market, Total Revenue, Healthcare, 2014 – 2020 ($Billion).

Table 24

Touch Based Human Machine Interface Market, Total Revenue, Oil & Gas, 2014 – 2020 ($Billion).

Table 25

Touch Based Human Machine Interface Market, Total Revenue, Home Automation, 2014 – 2020 ($Million).

Table 26

Touch Based Human Machine Interface Market, Total Revenue, Aerospace & Defense, 2014 – 2020 ($Billion).

Table 27

Touch Based Human Machine Interface Market, Total Shipments, Home Automation, 2014 – 2020 (Million Units).

Table 28

Touch Based Human Machine Interface Market, Total Revenue, Retail, 2014 – 2020 ($Billion).

Table 29

Global Touch Based Human Machine Market, Total Revenue, By Region, 2014 – 2020 ($Billion).

Table 30

Americas Touch Based Human Machine Market, Total Shipments, By Screen Size, 2014 – 2020 (Million Units).

Table 31

Americas Touch Based Human Machine Market, Total Revenue, By Function Module, 2014 – 2020 ($Billion).

Table 32

Europe Touch Based Human Machine Market, Total Shipments, By Screen Size, 2014 – 2020 (Million Units).

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Table 33

Europe Touch Based Human Machine Market, Total Revenue, By Function Module, 2014 – 2020 ($Billion).

Table 34

Asia Pacific Touch Based Human Machine Market, Total Shipments, By Screen Size, 2014 – 2020 (Million Units).

Table 35

Asia Pacific Touch Based Human Machine Market, Total Revenue, By Function Module, 2014 – 2020 ($Billion).

Table 36

Rest of World Touch Based Human Machine Market, Total Shipments, By Screen Size, 2014 – 2020 (Million Units).

Table 37

Rest of World Touch Based Human Machine Market, Total Revenue, By Function Module, 2014 – 2020 ($Billion).

Table 38

Middle East & Others Touch Based Human Machine Market, Total Revenue, 2014 – 2020 ($Billion).

Table 39

Omron Corp: Annual Revenue in Automobile Electric Component Segment, 2011 – 2014 ($Billion).

Table 40

Omron Corp: Annual Revenue, By Region, 2011 – 2014 ($Billion).

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LIST OF FIGURES Figure1

HMI Functions in the Global End User Market.

Figure2

Touch Based HMI Market Segmentation.

Figure3

Types of Touch Screen Technology for HMIS.

Figure4

Touch Screen HMIS Components Break Up.

Figure5

HMI Function Modules.

Figure6

The End User Industry Using HMI Modules.

Figure7

Global Human Machine Interface Market, Total Shipments, By Geography, 2014 – 2020 (Million Units).

Figure8

Global Touch Based HMIS Top Manufacturers, Market Share Analysis.

Figure9

Touch Based HMI Market, Total Revenue, By End User Industry, 2014 ($Billion).

Figure10

Touch Based HMIS Market - Patent Analysis, By Domains, 2014 (%).

Figure11

Touch Based HMIS Market - Patent Analysis, By Company, 2014 (%).

Figure12

Touch Based HMIS Market - Patent Analysis, By Country, 2014.

Figure13

Touch Based HMIS Market - Patent Analysis, 2011 – 2015.

Figure14

Bargaining Power of Suppliers.

Figure15

Bargaining Power of Suppliers -Trend Analysis.

Figure16

Bargaining Power of Buyers -Trend Analysis.

Figure17

Threat of New Entrants -Trend Analysis.

Figure18

Threat of Substitution -Trend Analysis.

Figure19

Touch Based Human Machine Interface Market Value Chain Analysis.

Figure20

Touch Based HMI Pricing Analysis, By Touch Screen Technology, 2014 – 2020 ($).

Figure21

Touch Based HMI Pricing Analysis, By End User Industry, 2014 & 2020 ($).

Figure22

Touch Based HMI Pricing Analysis, By Geography, 2014 – 2020 ($).

Figure23

Industrial Automation Demand, 2014 (%).

Figure24

Emerging Markets for the Touch Based HMIS.

Figure25

Touch Based Human Machine Interface Product Life Cycle.

Figure26

Working of the Touch Screen Technology.

Figure27

Types of Touch Screen Technology.

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Figure28

Advantages of Resistive Touch Screen Technology.

Figure29

Resistive Touch Screen HMIS Market, Total Shipments, By Region, 2014 – 2020 (Million Units).

Figure30

Types of Capacitive Touch Screens.

Figure31

Advantages of Projective Capacitive Touch Screen Technology.

Figure32

Capacitive Touch Screen HMIS Market, Total Shipments, By Region, 2014 – 2020 (Million Units).

Figure33

Capacitive Touch Screen HMIS Market, Total Shipments, By Region, 2014 – 2020 (Million Units).

Figure34

Saw Screen Technology Applications.

Figure35

Advantages of Infrared Touch Screen Technology.

Figure36

Infrared Touch Screen HMIS Market, Total Shipments, By Region, 2014 – 2020 (Million Units).

Figure37

Touch Based Human Machine Interface Components.

Figure38

Microprocessors Functions in A HMI Module.

Figure39

Microcontrollers Types Used in Industrial Automation.

Figure40

Plc-HMI Technology Functions.

Figure41

Push Buttons Application in HMI Modules.

Figure42

HMI Push Buttons Application, By Industry.

Figure43

Display Driver Applications in HMI Modules.

Figure44

Types of HMI Platforms or HMI Functions in Industrial Applications.

Figure45

Global touch Based Human Machine Interface Market, Total Shipments, By Function Modules, 2014 – 2020 (Million Units).

Figure46

Figure 46. HMI Control Panels Functions.

Figure47

Touch Based Display Interface Market, Total Shipments, By Touch Screen Technology, 2014 – 2020 (Million Units).

Figure48

HMI Based Industrial Pcs Industrial Applications.

Figure49

HMI Based Industrial Pcs End User Industries.

Figure50

Touch Based Display Interface Market, Total Shipments, By Touch Screen Technology, 2014 – 2020 (Million Units).

Figure51

Touch Based Human Machine Interface (HMI) Application Industries.

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Figure52

Touch Based Human Machine Interface Market, Total Shipments, Factory Automation, 2014 – 2020 (Million Units).

Figure53

HMI Evaluation Parameters.

Figure54

Various Functions Performed By the HMI in Building Automation.

Figure55

Touch Based Human Machine Interface Market, Total Shipments, Digital Signage, 2014 – 2020 (Million Units).

Figure56

Touch Based Human Machine Interface Market, Total Shipments, Automotive, 2014 – 2020 (Million Units).

Figure57

HMI Applications in the Automotive Electronics.

Figure58

Touch Based Human Machine Interface Market, Total Shipments, Healthcare, 2014 – 2020 (Million Units).

Figure59

Touch Based Human Machine Interface Market, Total Shipments, Oil & Gas, 2014 – 2020 (Million Units).

Figure60

HMI Applications in Oil & Gas Industry.

Figure61

Areas Requiring HMI Applications in Oil and Gas Industry.

Figure62

Touch Based Human Machine Interface Market, Total Shipments, Home Automation, 2014 – 2020 (Million Units).

Figure63

HMI Applications in Aerospace and Defense.

Figure64

Touch Based Human Machine Interface Market, Total Shipments, Retail, 2014 – 2020 (Million Units).

Figure65

Global Touch Screen Human Machine Interface Market, Total Shipments, By Region, 2014 – 2020 (Million Units).

Figure66

Americas Touch Based Human Machine Market, Total Shipments, By Function Module, 2014 – 2020 (Million Units).

Figure67

U.S.A. Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure68

Canada Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure69

Brazil Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure70

Mexico Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

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Figure71

Others Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure72

Europe Touch Screen Human Machine Interface Market, Total Shipments, By Function Module, 2014 – 2020 (Million Units).

Figure73

U.K. Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure74

France Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure75

Germany Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure76

Rest of Europe Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure77

Asia Pacific Touch Based Human Machine Market, Total Shipments, By Function Module, 2014 – 2020 (Million Units).

Figure78

China Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure79

Japan Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure80

India Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure81

Others Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure82

Rest of World Touch Screen Human Machine Interface Market, Total Shipments, By Function Module, 2014 – 2020 (Million Units).

Figure83

Russia Touch Based Human Machine Market, Total Revenue & Shipments, 2014 – 2020 ($Billion & Million Units).

Figure84

Middle East & Others Touch Based Human Machine Market, Total Shipments, 2014 – 2020 (Million Units).

Figure85

Global Touch Based Human Machine Interface, Strategy Analysis, 2011-2015 (%).

Figure86

Global Touch Based Human Machine Interface, Key Developments, 20112015.

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Figure87

Global Touch Based Human Machine Interface Key Developments, By Companies 2011-2015.

Figure88

Siemens Ag, Annual Revenue, 2011 – 2014 ($Billion).

Figure89

Siemens Ag, Total Revenue, By Business Sector, 2014 (%).

Figure90

Siemens Ag, Total Revenue, By Geography, 2014 ($Billion).

Figure91

Schneider Electric Se, Total Revenue, By Geography, 2014(%).

Figure92

Schneider Electric Se, Total Revenue, By Business Segments, 2014 (%).

Figure93

Schneider Electric Se, Annual Revenue, 2011 – 2014 ($Billion).

Figure94

GE Intelligent Platform, Inc., Application Industries.

Figure95

General Electric Corporation Total Revenue, By Segment, 2014 ($Billion).

Figure96

General Electric Corporation Total Revenue, By Geography, 2014 (%).

Figure97

ABB Group Business Segments.

Figure98

ABB Group Discrete Automation and Motion Key Offerings

Figure99

ABB Group Process Automation Key Offerings.

Figure100

ABB Group, Total Revenue, 2010 – 2014 ($Billion).

Figure101

ABB Group, Total Revenue, By Segments, 2014 (%).

Figure102

ABB Group, Total Revenue, By Region, 2014 ($Billion).

Figure103

Fuji Electric Co., Ltd Business Segments

Figure104

Fuji Electronics Co., Ltd Total Revenue, 2010 – 2014 ($Billion)

Figure105

Fuji Electronics Co., Ltd Total Revenue, By Business Segment, 2014 (%).

Figure106

Fuji Electric Co., Ltd., Total Revenue, By Region, 2014 (%).

Figure107

EAO Ag Core Markets.

Figure108

Maple Systems Product Portfolio.

Figure109

ELO Touch Solutions Product Portfolio.

Figure110

ELO Touch Solutions Business Segments.

Figure111

B & R Industrial Automation Product Portfolio.

Figure112

B & R Industrial Automation Industry Coverage.

Figure113

Industries Served By BECKHOFF Automation GMBH.

Figure114

BECKHOFF Automation, Total Revenue, By Year, 2012 – 2014 ($Billion).

Figure115

MIKROPROJEKT Product Portfolio.

Figure116

Mitsubishi Electric Business Segment.

Figure117

Mitsubishi Electric, Total Revenue 2012-2014($Billion).

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Figure118

Mitsubishi Electric: Total Revenue By Segments 2014(%).

Figure119

Omron Corporation Business Segments.

Figure120

Omron Corporation: Total Revenue, By Business Segment, 2014 (%).

Figure121

Omron Corp: Total Revenue in Industrial Automation Segment, By Product Line, 2014 (%).

Figure122

Advantech Corporation Business Segments.

Figure123

Advantech Corporation End User Industry.

Figure124

Advantech Corporation, Total Revenue, 2011 – 2014 ($Billion).

Figure125

Advantech Corporation, Total Revenue, By Business Segment, 2014 (%).

Figure126

Advantech Corporation, Total Revenue, By Region, 2014 (%).

Figure127

BEIJER Electronics, Inc. Business Segments.

Figure128

BEIJER Electronics, Inc. Product Portfolio.

Figure129

BEIJER Electronics, Total Revenue, 2012-2014 ($Million).

Figure130

BEIJER Electronics, Inc., Total Revenue, By Region, 2014 (%).

Figure131

ICONICS, Inc. Business Segments.

Figure132

ICONICS, Inc. End User Industry.

Figure133

American Industrial System, Inc. Product Portfolio.

Figure134

American Industrial Systems, Inc., Major Markets.

Figure135

Eaton Corporation Business Segments.

Figure136

Eaton Corporation Featured Markets.

Figure137

Eaton Corporation, Total Revenue, 2014 ($Billion).

Figure138

Eaton Corporation, Total Revenue, By Business Segment, 2014 ($Billion).

Figure139

Eaton Corporation, Total Revenue, By Region, 2014 ($Billion).

Figure140

DENSITRON Technology Business Segments.

Figure141

DENSITRON Technology, Total Revenue, 2012 – 2014 ($Million).

Figure142

DENSITRON Technology, Total Revenue, By Region, 2014 ($Million).

Figure143

Markets Covered By ESA Automation.

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TOUCH BASED HUMAN MACHINE INTERFACE (HMI) MARKET SIZE, SHARE, FORECAST, ANALYSIS & TRENDS ARE DISCUSSED IN THIS REPORT.

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KEY INSIGHTS  The growth in the Touch Based Human Interface Market can be attributed to the increase in demand for the connected products and the high standards set by the industries to meet the production target.  According to the latest market research report by IndustryARC, the Touch Based Human Interface Market shall most probably touch and cross the $32 Billion Mark during the forecast period 2015-2020.  The experts also estimate that the market will grow at a 26.7% CAGR during the same years. The major source in terms of application, to which the success of the market will owe to, is the demand from Factory and Building Automation Applications.

Japan being one of the technology advanced nations is a big market for touch screen HMIs and is currently using these devices across all sorts of industry verticals at a higher scale. Australia and New Zealand are the mature markets but the touch based HMIs shipments are projected to surge as the countries are shifting towards more automated and advanced military equipment.

Key Players:

This market has been lucky to enjoy growing number of investors day by day. The industry is going to be propelled by the curiosity and need for improvised living styles. Few notable competitors studied, analyzed and involved in this market report are: 

Siemens AG



Schneider Electric SE



General Electric



ABB Ltd



Fuji Electronics Co., Ltd.



Mitsubishi Electric Corporation



Omron Corporation

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RESEARCH METHODOLOGY The quantitative and qualitative data collected for the Global Touch Based Human Machine Interface Market report is from a combination of secondary and primary sources. Research interviews were conducted with senior executives and/or managers of leading manufacturers & assembly companies. These Key Opinion Leaders (KOLs) were then provided a questionnaire to gather quantitative and qualitative inputs on their operations, performance, strategies and views on the overall market, including key developments and technology trends. Data from interviews is consolidated, checked for consistency and accuracy, and the final market numbers are again validated by experts. The global market was split by products, services and geography based on different factors like primary and secondary sources, understanding of the number of companies operating in each segment and also KOL insights.

We have used various secondary sources such as directories, articles, white papers, newsletters, annual reports and paid databases such as OneSource, Hoovers and Factiva to identify and collect information for extensive technical and commercial study of the Touch Based Human Machine Interface market.

The key players in the market and its value chain were identified through secondary research and their market opinions were also gathered in a similar way through telephonic interviews and questionnaires. We have also studied the annual reports of these top market players. Interviews with key opinion leaders such as directors, managers, marketing personnel were used extensively in understanding the need and emergence of Touch Based Human Machine Interface market.

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THE ARC ADVANTAGE An analytical model lies at the core of our process, ensuring logical consistency throughout our research. We complement the model with secondary data and interviews with industry experts to reflect the latest trends. With our final expert validation, we provide you with only the most accurate and actionable intelligence.

THE ARC PROCESS Analytical Method 1. Granular breakdown of drivers into factors 2. Validate all factors in terms of their present impact on the market 3. Assign weights to these factors in terms of their relevance and impact on the market 4. Build the Analytical Model ANALYTICAL MODEL

Base Method

1. Get a topdown estimate of the market 2. Follow it up with a bottom-up estimate of the market 3. Check forconsistency and new growth factors that are relevant over the next 10 Years

4. Build the Base model BASE MODEL

Consolidation Method 1. Granular breakdown of drivers into factors 2. Validate all factors in terms of their present impact on the market.

3. Assign weights to these factors in terms of their relevance and impact on the market.

4. Build the Consolidated Model

Delphi Verification 1. Verify the findings of the model with experts from across the value chain 2. Verify the findings with players across small and large enterprises 3. Tweak the model and add new factors 4. Finalize the ARC Model

CONSOLIDATED MODEL

ARC MODEL

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