What Metrics Should Businesses Monitor in Digital Marketing Campaigns? What Metrics Should Businesses Monitor in Digital Marketing Campaigns? In the digital marketing world knowing how your efforts are performing is similar to having a plan. Let's take a look at the key metrics that businesses need to be paying attention to in order to succeed in digital marketing. With a Digital Marketing Agency in Greater Noida, you will become unbeatable with the best marketing strategies.
Introduction In the fast-paced industry of digital marketing, it's vital to determine whether your efforts are yielding results. Imagine you're traveling and you'd want to look over the map to ensure you're towards the correct direction. In digital marketing, too metrics serve as that map, helping businesses achieve success.
Key Performance Indicators (KPIs) Consider KPIs as the digital marketing's GPS. They are quantifiable values that demonstrate how your company is meeting its goals. Understanding and setting KPIs is like deciding your destination prior to taking an excursion - it keeps your business on the right path.
Website Traffic Metrics Your website functions as an online storefront. Tracking page visits, unique visitors and bounce rate helps you know how many visitors are visiting your "store" and if they are impressed by the things they see.
Conversion Rates