India Licensing Expo 2019

08-09 JULY, 2019

THE THIRD EDITION OF

BOMBAY EXHIBITION & CONVENTION CENTRE, GOREGAON EAST, MUMBAI, 08-09 JULY, 2019

08-09’JULY

2019

By far, this is the only business-to-business licensing show in the country, with serious licensees walking in, to shop for brands, to diversify their product/brand portfolio and of course the only platform for licensors to establish their licensing opportunity as a business proposition for the Indian business world. A great exposition to meet retailers face to face and explore licensing opportunities for their existing/new range in the upcoming seasons.

Full Page Ad: INR 65,000/$ 1,200 Half Page Ad: INR 35,000/ $ 700 Get featured in the show catalogue by placing an Ad. Additional premium of INR 10,000/ $200 for special available positioning(except covers). 18% GST would be applicable

Get innovative participation in the show! Explore various sponsorship branding options to mark your presence well and to reach out to the maximum audience, with an impact. Opportunities are available in various packages to suit your needs.

Cheque/Demand Draft, drawn in favor of License India Pvt. Ltd. payable at New Delhi Wire Transfer or Online Payment, for account details please contact us.

at ILE’18, Bombay Convention & Exhibition Centre

PANELIST

FEW OF OUR

FROM PAST

NS ING INDU

ST R Y

CHING A E R T TH U O E

CE

E BRA H T N I ND T S LI E B

AWARDS LICENSEE OF THE YEAR APPAREL

TOYS & GAMES

FASHION ACCESSORIES

FMCG PUBLISHING

BACK TO SCHOOL

ELECTRONICS

MOBILE & ACCESSORIES

GIFTING PRODUCTS

FURNITURES

RETAIL INNOVATION & CONCEPT BUSINESS

GIFTS & NOVELTIES HOME DECOR

CONCEPT BUSINESS

NEW MEDIA & PUBLISHING

NIGHTWEAR & INTIMATE APPAREL

MOVIE INSPIRED MERCHANDISE RETAIL INNOVATION & CONCEPT BUSINESS

HEALTH & BEAUTY PRODUCTS

FOOD & BEVERAGES

LICENSOR OF THE YEAR

ENTRY FEE @ INR 10,000+ 18% GST per award entry Entry stands confirmed, only after receipt of the payment PAYMENT DETAILS Cheque / Demand Draft, drawn in favor of License India Pvt. Ltd. payable at New Delhi.

Wire Transfer or Online Payment, for account details please contact us.

To access the nomination form, please visit: www.licenseindia.com/expo/awards

AWARDS SPECIAL CATEGORY AWARDS INSPIRED INNOVATION BRAND LICENSED PRODUCT OR SERVICE AWARD IP FIRM OF THE YEAR

BEST MARKETING INITIATIVE

BRAND LICENSING LEADER 2018: FASHION | BEAUTY & WELLNESS | BACK TO SCHOOL | HOME DECOR DEBUTANT RETAILER IN LICENSING 2018

BEST PROPERTY (IP) AWARDS LEADERSHIP IN FILM LICENSING

BEST SPORTS LICENSED PROPERTY

BEST ENTERTAINMENT LICENSED PROPERTY MOST INNOVATIVE/CUTTING EDGE LICENSING PROPERTY BEST PRESCHOOL LICENSED PROPERTY (IP) (AGE GROUP 0-5)

ENTRY FEE @ INR 10,000+ 18% GST per award entry Entry stands confirmed, only after receipt of the payment PAYMENT DETAILS Cheque / Demand Draft, drawn in favor of License India Pvt. Ltd. payable at New Delhi.

Wire Transfer or Online Payment, for account details please contact us.

To access the nomination form, please visit: www.licenseindia.com/expo/awards

RAISING A TOAST

TO THE INDUSTRY!

Jamil Abu-Wardeh, Vice President - Brand Licensing, Partnerships & Innovation at Eastman Kodak Company said, "I cannot begin to stress how important the Indian market is for international brands. The country is growing economically and technologically at a phenomenal rate according to projections by the World Bank and IMF. Licensing can play a key part in partnering with companies and making profits in India. This is what makes the India Licensing Expo such a great idea that is run by a very passionate team. We, at Kodak, have India as a focus for our Brand Licensing efforts and the India License Expo gives us the advantage."

Dhimant Bakshi, Jt.CEO, Adlabs Imagica said, “Given it was our first time as exhibitors, the show provided us a great platform to communicate with the right visitors about our brand and products. Essentially, not only did it help us reach out to new, potential businesses for alliances but also gave us the chance to see what the other exhibitors have to offer and to interact with them.

Conferences organised in tandem with the show were quite interesting and informative; imparting important insights, facts and figures of the existing licensing market in India. Particular mention also for the concept of India Licensing Awards that honoured the efforts of licensees and licensors alike in all fields. And the added bonus - another key networking opportunity for the participating brands to interact and forge newer relations. So kudos to the India Licensing team for putting together a good show!”

Nitesh Khatter, CEO, NX Beverages said, “The Indian Licensing Expo was a great success for MTV Up! The reach of the expo was higher than we expected, talking about the brands that took part in the expo along with the media coverage and other components which you expect from a licensing show was definitely worth the sweat. The whole team was a great support to us ,we have no problems in claiming that we have not yet encountered such an amazing team, each and every member of the team was found to be extremely hard-working and supportive throughout the show with a bright smile on their faces which has to be given credit for being one of the main reasons for enabling the MTV Up! launch at the expo and also the Expo itself to be an astronomical success. It was found to be a great platform for licensors and licensees to collaborate for great business opportunities and put in their best resources and efforts for a combined successful outcome. We wish The Team All the best and would love to be a part of the show again in the upcoming editions!”

M I T

Maura J. Regan, President, LIMA said, “Licensing in India is coming off ages and the difference between this year and last year is demonstrating that. India is amongst top 25 markets for licensing and is pegged at $ 1476 million. India really matches the global markets in terms of the ongoing trends with fashion as their marquee category. Walk around the expo and you will see the strength of Indian licensing industry.”

S E T

Shivram Saran, AVP & Head, Consumer Products JCB India acknowledging the efforts said, “Thanks for all the arrangement. As usual, a very valiant attempt by License India family in a space that is at still a nascent stage. Appreciate every one of you for the role you played in show-casing JCB in the licensing world. Let's look forward on how we could associate in future expo.”

Smita Maroo, Sr. VP – Licensing & Merchandising, Shemaroo Entertainment Ltd, “The licensing and merchandising industry in India is poised to grow at a fast pace. There is a sudden increase in the market for young adults who are interested in possessing official branded merchandise. Shemaroo Entertainment’s brand Yedaz – Bollywood Madness is the official Bollywood licensing and merchandising platform and has a wide range of interesting products under the banner. We are glad to be associated with the India Licensing Expo 2018, through which we can reach out to licensees and partners and expand the official Bollywood merchandise segment.”

S L A

Leveraging strong brand equity & reach, Reliance Animation launched ‘Little Singham’ in consumer space through it’s licensing & merchandising program. Making the announcement at India Licensing Expo 2018, Tejonidhi Bhandare, COO, Reliance Animation asserted, “Going beyond the mythological characters, we thought of coming up with a character that could relate with kids and finally zeroed upon Singham which is an inspiration from live action Bollywood movie by Rohit Shetty. As of now we are doing 156 episodes and five features for this content and are building this in a bigger way. We are looking to unfold the brand into consumer product space and roll out an extensive merchandise range for the same.”

I N

Archana Keskar, Senior Director, Consumer Products Licensing & Retail, India, WWE says “India is an important market for WWE with a massive fan base that we believe deserves localized product solutions. Earlier this year, we launched WWE's first local e-commerce experience in the country - WEShop.in. To ensure we continue expanding on the branded merchandise presence, it is important that we work with appropriate licensees, manufacturers, distributors & retailers and the global licensing body, LIMA (Licensing Industry Merchandiser's Association) has always been the best platform to bring the industry together. This year, we were pleased to participate in India’s first licensing show backed by LIMA, organized by License India. The License India team provided all needed support starting with booth design, logistics to even coordinating meetings. It was a very well put-together event including the masterclass, seminars and penel discussions that are key to continue education of global licensing standards and facilitate relevant conversations in the market. We wish the team well and look forward to working together in the future.”

O

Jason Sutton, Vice President - Licensing, Polaroid expresses, “Polaroid is a great example of what licensing can do for brands.

Celebrating its 80th anniversary this year, the brand has close to 97 licensees across the world in various categories. We have almost 100 per cent brand awareness. We are generating close to a billion dollars in licensed product sales on annual basis. Jason traveled from US to attend ILE and was one of the veteran speakers in the forum.”

Dan Frugtniet, VP – Licensing & Business Development, Nickelodeon Viacom Consumer Products said, “The show has grown significantly as compared to its first edition. It is a testimony that this show is something the market in here needs. I have been visiting India since 90s and have seen the market evolving. India has always been a fascination territory to me both personally and professionally. Over the last few years, we can see a sudden energy in market with ecommerce, increased penetration of physical stores like Hamleys, thus making this territory dynamic for businesses.” It’s been fantastic two days at the 2nd India Licensing Expo (ILE) in Mumbai, from little acorns great oak trees grow and I know this show is going from strength to strength and mirrors the dynamism of India as a territory all Licensors should be active in! Many thanks to ILE team who have worked tirelessly on this show and as always the essential and fantastic support from LIMA and of course the Viacom18 team whose support is always appreciated and recognized. It was awesome to see MTV UP! officially launch in India this week and win an award for innovation and brand extension last night!

John Erlandson, EVP Business Development and Co-Chief Business Officer, ABG expressed, “We started 7 years ago from nothing.

Today, we have 600global partners beyond 28 premium brands generating $ 5.5 billion across the world and 30 million comes from India. I think of Indian market as full of opportunities. If you are willing to work and understand how fragmented this market is; you get in there and you will find person after person - the right partners, entrepreneurs who allow you to grow your business. We are super excited about it, the show has been eye opening.”

Nuno Fonseca, Managing Director, Maui and Sons quotes, “India Licensing Expo was a great effort put together by a really good team. It had a really high quality of exhibitors mixing international players with local assets, and it was complemented by really good program that ranged from workshops to debates with a series of market knowledgeable intervenient. It was a pleasure to participate.”

FLOOR PLAN

www.licenseindia.com/expo

INDIA LICENSING EXPO 2019

EXHIBITION | CONFERENCE | AWARDS

09-10 JULY 2019 | BOMBAY CONVENTION & EXHIBITION CENTRE | MUMBAI

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