7 Reasons to Start a Restaurant in Pakistan Now

6 Reasons to Start a Restaurant in Pakistan Now Pakistanis are self proclaimed foodies. Almost every week, a new restaurant opens up in one city or the other and crowds flood in to avail the perks of opening night. You might think the country’s economy is not in a good state so people don’t eat out much. That assumption would be wrong. The great thing about Pakistan is that there’s an eatery for everyone in town. From the humble thriving tea stall to an elite café in a posh area, Pakistanis make it work for your budget.

If you look among the businesses for sale in Pakistan, you will be able to pick out a restaurant that fits your preferences.

Launching a restaurant in Pakistan is actually not that difficult. There is plenty of cheap labor and leading interior designers available to spruce up the space you picked out. It is not that hard to find amazing professional cooks who are talented at preparing international and local cuisines. There is no lack of HR and business management experts either. Once you have got all the legal paperwork sorted out, the rest is relatively easy to accomplish.

1. Constant demand People need to eat so it’s highly unlikely that you will ever go out of business unless you make a major mistake. You’d be surprised to know how open Pakistanis are to different cuisines particularly Western ones. Of course, it’s best to keep a largely Halal menu because it is a Muslim majority country. Students and the younger crowd are partial towards fast food so those do very well. That’s why there is a fast food restaurant in every urban neighborhood. Families often dine out on the weekends. Barbeque is another favorite.

2. Cashing in on trends The smart marketer knows that the incorporating the latest trends to your business are sure to bring in a larger number of customers. Traditional bread bakeries (Tandoors) are putting modern twists on plain old bread and attracting a larger clientele these days. Tea and shops that also offer sweet treats have become quite popular in recent years. Special offers on occasions like Eid, Ramzan, New Years’, birthdays, etc. are a good way to lure in customers.

3. Full ownership You could, of course, choose a partner or buy a franchise business but eateries in Pakistan are usually the property of a single owner. This gives you more control over the administration and management. Having the final vote, you are able to ensure that all decisions pass through your scrutiny and are according to your wishes.

4. High cash flow If you are offering delicious food, pleasant ambiance, good customer care, reasonable rates then there is no reason why your business should not do well. Be careful about the location though as you need to think about your target audience’s preferences and nature. It’s not surprising that

small biryani restaurants do exceedingly well around educational institutes because they offer a hearty meal within a student’s budget.

5. Freedom of creativity Most businesses are conventional which leaves little flexibility for making changes. However, from concept to service, a restaurant business is completely open to creativity. In fact, a lot of people love a themed restaurant. Recently, a Harry Potter themed cafĂŠ opened up in Islamabad, which has attracted the attention of Potterheads in the country.

6. Convenient setup Raw materials are not that expensive in Pakistan when bought in bulk and skilled labor is available too. The food industry in the country is huge so you are able to establish and maintain your restaurant without becoming broke. You get plenty of profits so you are able to make bigger investments.

Make sure that you develop a unique concept for your eatery and think long and hard about who your target audience includes. Pick the perfect place and create an irresistible flexible menu that people will love. An inviting restaurant that serves yummy food will certainly do well in Pakistan.