At-Home Activation™ Look Book

at-home ACTIVATIONâ„¢

Mom & Dad

Sara & David

brought to you by

at-home ACTIVATION™ ACTIVATION™ Thisat-home is your all-in-one solution.

A gifting solution for the at-home shopper.

• A comprehensive solution.

Our unique solutions bring diversity to your gift card portfolio: • Drive gift card brand impressions and new gift card consumers • Send as direct mail around key events • Include with shipments with other merchandise or to–go orders • Save on Third Party distribution costs

And when you choose GCI, you are choosing a partner who can manage the entire process from start to finish: • Mailer/Collateral • Patented Incentive Solutions to improve conversion • Mailing/Fulfillment • Reporting/Analytics • Fully Indemnified Activation Portal

• There are solutions for every budget.

No matter your budget, incorporating our key findings into the development of your product will have a significant impact on the perceived value of not only the packaging itself (if included), but your brand, as well.

• Year-round solutions are key.

Birthday is the second largest gifting occasion behind holiday. Graduation, Thank You and Congratulations round out the top five most popular gifting occasions. Maybe you have a special occasion. Let’s work together to craft a solution that keeps your gift card top of mind all year round.

• Innovation matters.

We have received 91 patents and have 37 pending for unique solutions created for our customers.

How It Works: Activation Walk-through

1. Landing Page - Highlighted fields to be populated by brand for integration into log-in page.

2A- C. Checkout - 2A: Payment Info - 2B: Billing Address - 2C: Order Complete

3. Activation Email - Highlighted fields to be populated by brand for integration into activation email.

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How It Works (cont’d): Integrating Incentives

• Double your conversion rate when you offer a free gift token®

with activation of a gift card.

• Activate your gift card & receive a free gift token®.

• Receive email confirmation and redemption link.

5 Large Tri-fold Mailer Key Features: - 25K, 50K, 100K, 200K 500K units - Folded Dimensions: 8” W. x 6.125” H. - Open Dimensions: 8” W. x 15.6” H. - Insert inactive gift card into designated area inside of gift card - Apply wafer seals - Ship completed envelopes - Perfect for direct mailings - Also available in a medium size: Folded Dimensions: 6” W. x 4” H. Open Dimensions: 6” W. x 11.18” H.

spot uv coating on stitching detail gift card fugitive glued to bottom/inside panel clear wafer seal placed over “wax seal”

Small Bi-fold Card Key Features: - 25K, 50K, 100K, 250K, 500K units - Recommended dimensions: 3.75” W. x 2.5” H. - Gift card fugitive glued in place - Perfect for statement inserts

gift card fugitive glued to bottom/inside panel

Bi-fold Envelope Key Features: - 25K, 50K, 100K, 200K 500K units - Dimensions: 8” W. x 4.25” H. - Optional: gift token® punch-out gift card insert inside bifold envelope - Glue dots for closure - Ship completed envelopes

gold foil edge detail 3 clear wafer seals on edges

- Perfect for direct mailings

3 clear wafer seals on edges

Envelope with Insert

spot uv detail on stitching

Key Features: - 25K, 50K, 100K, 250K, 500K units - Closed Dimensions: 9.5” W. x 6.125” H. (Bigger Size) 6.375” W. x 4.375” H. (Smaller Size) - Open Dimensions: 9” W. x 5.75” H. (Bigger Size) - Gift card to be fugitive glued on sheet and placed in envelope during fulfillment - Apply adhesive to seal envelope - Perfect for direct mailings

denim texture on paper *gift card adhered to insert via fugitive glue

In-store Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Dimensions: 4.5” W. x 6.75” H. - Gift card and GWP envelope fugitive glued in place - Perfect for in-store merchandising

sombrero for in-store merchandising

4.5” wide x 6.75” tall

gift card adhered to tab

TAKE-N-GO GIFT ACTIVATE AT HOME & GIVE. ENVELOPE INCLUDED.

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Visit GAP.com/activate Enter the number on the back of the gift card

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Load the card with any amount and check out

Gift the gift card!

No value until activated.

Visit GAP.com/activate to get started.

gift-with-purchase envelope adhered to backer with fugitive glue

7 Bag Drop / Merchandise Add-on

sombrero for in-store merchandising

Key Features: - 25K, 50K, 100K, 250K, 500K units - Dimensions: 4.5” W. x 6.25” H. - Gift card fugitive glued in place - Optional sombrero hole

4.5” wide x 6.25” tall

4.5” wide x 6.25” tall

GIVING THE PERFECT GIFT GIVING THE PERFECT GIFT

JUST GOT EASIER

JUST GOT EASIER A DSW GIFT CARD IS THE PERFECT GIFT. JUST ACTIVATE AND GIVE.

A DSW GIFT CARD IS THE PERFECT GIFT. JUST ACTIVATE AND GIVE.

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Visit DSW.com/activate

Enter the number on the back of the gift card

Load the card with any amount and check out

Gift the gift card!

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3

4

Visit DSW.com/activate

Enter the number on the back of the gift card

Load the card with any amount and check out

Gift the gift card!

- Perfect for bag stuffers or merchandise drop-ins No value until activated.

Visit DSW.com/activate to get started.

No value until activated.

Visit DSW.com/activate to get started.

gift card adhered to backer with fugitive glue

Door Knob Leave-Behind Key Features: - 25K, 50K, 100K, 250K, 500K units - Dimensions: 4.25” W. x 8” H. - Pocket on backside for gift card - Attach to To-Go Bags

slit for easy hanging

- Perfect for restaurant to-go orders

large marketing area

pocket for gift card

Bi-fold Drop-in Card Key Features: - 25K, 50K, 100K, 250K, 500K units - Dimensions: 5” W. x 8” H. - Inside/right panel detaches and folds over to create gift card carrier - Perfect for bag stuffers or merchandise drop-ins

left panel perfs off and folds over to create carrier

Tri-fold Envelope with Gift-with-Purchase

(gift-with-purchase)

Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 6.2” W. x 8” H. - Open Dimensions: 18.375” W. x 8” H. - Insert inactive gift card into designated area inside of gift card - Includes wafer seals - Perfect for direct mailings

(inside)

clear wafer seal placed over edges

front of carrier

free holder cuts from tri-panel card and notches closed * optional sticker allows free holder to be adhered to additional gift

Tri-fold Envelope (No Gift-with-Purchase) Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 6.2” W. x 8” H. - Open Dimensions: 18.375” W. x 8” H. - Insert inactive gift card into designated area inside of gift card - Includes wafer seals - Perfect for direct mailings

(inside) gift card adhered to panel with fugitive glue clear wafer seal placed over edges

spot uv coating detail on design elements

9 4-flap Notch Envelope Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 3.5” W. x 2.5” H. - Open Dimensions: 5.875” W. x 5.875” H. - Fugitive glue inactive gift card into designated area inside of holder - Messaging panel perforates off before giving

top messaging perforates off before giving (open position)

- Notches on holder secure gift card for giving - Perfect for bag stuffers or merchandise drop-ins

version with messaging insert (no perforation)

(closed position)

Large Envelope Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 4” W. x 3.5” H. - Open Dimensions: 4” W. x 6.5” H. - Inactive gift card fugitive glued onto front of holder - Messaging panel adhered to holder with removable glue to be removed by gifter - Perfect for bag stuffers or merchandise drop-ins

(open position)

removable messaging

(closed position)

Mini Reveal Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 4” W. x 4.25” H. - Open Dimensions: 4” W. x 6.5” H. - Inactive gift card fugitive glued onto front of holder - Messaging panel adhered to holder with removable glue to be removed

(open position)

removable messaging

by gifter - Perfect for bag stuffers or merchandise drop-ins

(closed position)

Mini Gift Bag Reveal Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 4” W. x 4.25” H. - Open Dimensions: 4” W. x 6.5” H. - Inactive gift card fugitive glued onto front of holder - Messaging panel adhered to holder with removable glue to be removed by gifter

removable messaging

- Perfect for bag stuffers or merchandise drop-ins

(closed position)

Velcro closure

11 Mini Stocking Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 3.75” W. x 4.75” H. - Open Dimensions: n/a - Inactive gift card fugitive glued inside of holder - Messaging panel perforates from tri-panel card prior to gifting

tri-fold card fits into stocking optional Velcro closure

- Perfect for bag stuffers or merchandise drop-ins

messaging card perforates off before giving version where gift card is already inside the stocking, held closed with Velcro instructions for activation are attached to the stocking with a plastic do-it fastener

Small Lidded Box Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 4” W. x 4” H. - Open Dimensions: n/a - Inactive gift card fugitive glued onto front of holder - Messaging panel adhered to holder with removable glue to be removed by gifter

box lids can ship separately for easy kitting gift card can be fugitive glued or slide in via patented back panel

- Perfect for bag stuffers, merchandise drop-ins or direct mailing

messaging insert great for activation steps, targeted rewards messaging, promotional pushes

Envelope Multi-Pack

(packaged view)

(Available in 3-Pack or 5-Pack) Key Features: - 25K, 50K, 100K, 250K, 500K units - Packaged Dimensions: 4.75” W. x3.5” H. - 3 (or 5) inactive gift cards & 3 (or 5) envelopes packaged inside a polybag with an instructions insert - Lightweight and compact, which makes it great for mailing - Perfect to send along with online orders

polybag

3 or 5 complete gifts all packaged in a small polybag

front of instruction insert back of instruction insert

© 2018 Gift Card Impressions LLC. All Rights Reserved. Kansas City, MO 64105. gcipatents.com. Made in China. © 2018 Gift Card Impressions LLC. All Rights Reserved. Kansas City, MO 64105. gcipatents.com. Made in China.

back of envelope front of envelope © 2018 Gift Card Impressions LLC. All Rights Reserved. Kansas City, MO 64105. gcipatents.com. Made in China.

Pop-Up Envelope Multi-Pack

(Available in 3-Pack or 5-Pack) Key Features: - 25K, 50K, 100K, 250K, 500K units - Packaged Dimensions: 4.25” W. x 3.25” H. - 3 (or 5) inactive gift cards & 3 (or 5) pop-up envelopes packaged inside a polybag with an instructions insert - Lightweight and compact, which makes it great for mailing - Perfect to send along with online orders

3 or 5 complete gifts all packaged in a small polybag

polybag

need some needminute need somesome LAST gifts?

LASTLAST minute minute gifts? gifts?

BRAND GIFT CARDS MAKE A GREAT GIFT!

BRANDBRAND GIFT CARDS GIFT CARDS MAKE AMAKE GREAT A GIFT! GREAT GIFT!

3 GIFT CARDS & 3 ENVELOPES INCLUDED SEE BACK FOR DETAILS

3 GIFT3CARDS GIFT CARDS & 3 ENVELOPES & 3 ENVELOPES INCLUDED INCLUDED SEE BACK SEEFOR BACK DETAILS FOR DETAILS

(packaged view) pop up scene inside

need some need need somesome LAST minute gifts?

LASTLAST minute minute gifts? gifts?

Visit brand.com/activate

BRAND GIFT CARDS MAKE A GREAT GIFT!

BRANDBRAND GIFT CARDS GIFT CARDS MAKE AMAKE GREAT A GIFT! GREAT GIFT!

3 GIFT CARDS & 3 ENVELOPES INCLUDED SEE BACK FOR DETAILS

3 GIFT3CARDS GIFT CARDS & 3 ENVELOPES & 3 ENVELOPES INCLUDED INCLUDED SEE BACK SEEFOR BACK DETAILS FOR DETAILS

front of insert

Visit brand.com/activate Visit brand.com/activate Enter the number on the back of the card Enter the Enter number the number on on the back theofback the card of the card Load the card with any amount and check out Load the Load card thewith card with any amount any amount and check and out check out Give the gift card!

Give the Give giftthe card! gift card!

back of insert

gift card fits inside

Happy Holidays Happy Happy Holidays Holidays (closed position)

Gif GiftGitftCard CarCar d d

13 3-Pack Direct Mail Fold-Up Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 6" W. x 8" H. - Open Dimensions: 30" W. x 8" H. - 3 inactive gift cards fugitive glued to the inside of fold up direct mail piece with 3 envelopes to be perforated out

clear wafer seal placed over edges

front cover

- Perfect for mailing out around multigifting holidays like Christmas, Easter, Valentine's Day, or spring gifting holidays.

each panel that folds out contains a free envelope that perforates out

(inside) (gift-with-purchase)

3-Pack Direct Mail Piece w/ FoldOut Insert Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 9.5 W. x 6.125� H. - Open Dimensions: 18.5" W. x 9" H. - 3 Inactive gift cards fugitive glued to the insert with 3 envelopes to be perforated out

back of envelope front of envelope

information insert

each panel that folds out contains a free envelope that perforates out

- Perfect for mailing out around multigifting holidays like Christmas, Easter, Valentine's Day, or spring gifting holidays.

tri-fold insert (gift-with-purchase)

(gift-with-purchase)

(gift-with-purchase)

Load online. Details on back.

To: From:

3-Pack Mini Reveal Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 4” W. x 5.25” H. - 3 inactive gift card fugitive glued inside 3 mini reveal gift card holders - To/From areas on back

built-in header holds 3 mini reveals together & contains instructions for easy removal

Visit brand.com/ activate

gift card fugitive glued to inside

Enter the number on the back of the card

Load the card with any amount and check out

Give the gift card!

GIFT CARDS TO-GO 3 GIFT CARDS

3 GIFT CARD HOLDERS

Load online. Details on back.

Gift Card To: From:

- Perfect for mailing with online purchases or to display in-store

inside

back front

sombrero hole for hanging in-store

3-Pack Envelope Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Folded Dimensions: 4” W. x 5.25” H. - 3 inactive gift cards inside a clamshell with 3 envelopes

Gift Card

GIFT CARDS TO-GO

clamshell

Visit brand.com/activate Enter the number on the back of the card Load the card with any amount and check out

- Perfect for mailing with online purchases or to display in-store

Gift Card Gift Card Just for you

Give the gift card!

Gift Card

Just for you Just for you 3 GIFT CARDS

3 ENVELOPES

Load online. Details on back.

3-Pack Small Lidded Box Gift-with-Purchase Key Features: - 25K, 50K, 100K, 250K, 500K units - Dimensions: 4.25” W. x 4.25” H. x 3.25" D. - 3 inactive gift cards inside 3 gift boxes all packaged together in a box with an open front - Perfect for mailing with online purchases or to display in-store

Visit brand.com/activate Enter the number on the back of the card Load the card with any amount and check out Give the gift card!

back of outer box

Let’s set up a meeting! jaime yeager

jyeager@incomm.com 404.933.4348

nicole glass

niglass@incomm.com 913.901.7577

Didn't see exactly what you want?

Work with us on a custom solution.

This document contains unpublished, private and confidential information and is for the exclusive use and benefit of Gift Card Impressions, LLC. Written authorization is required prior to disclosure to any third party. All Concepts shown are the exclusive property of Gift Card Impressions, LLC. Concepts are patent issued or pending where applicable.

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