Inside Northside May-June 2025

THE LARGEST SELECTION OF IMPORTED OUTDOOR POTTERY ON THE NORTHSHORE

EACH PIECE IS HAND-SELECTED, LIMITED IN QUANTITY, AND ONLY AVAILABLE IN PERSON.

Happy Anniversary!

Every year, our Women in Business issue feels like an anniversary celebration. And this year, it’s one I’ve looked forward to more than most.

May always recalls the leap of faith I took to purchase Inside Northside, a move that has shaped so much of my life in the best possible ways. To publish a magazine so rooted in the people and places of St. Tammany & Tangipahoa Parishes, and to help tell the stories of the women driving our communities forward, continues to be an absolute joy and privilege. And it’s exactly why this issue is so special to me.

The women you’ll meet in these pages are diverse in their fields but united in one thing: they’re building, leading, and investing—deeply—in our community. They’re running companies, starting movements, growing teams, and showing up for each other in boardrooms, classrooms, and everywhere in between. It’s an honor to spotlight their work and to give you a glimpse into the kind of leadership that doesn’t always make headlines, but absolutely moves the needle.

This year, Women in Business comes with a little extra reason to celebrate.

I’m thrilled to announce that our company is growing. We’ve officially acquired the Northshore Parent brand, a trusted digital resource that has long served parents across the Northshore—and well beyond—with smart, relatable, and locally grounded content for families. From school guides and weekend plans to heartfelt parenting essays and community events, Northshore Parent has become a daily touchpoint for thousands of families navigating life with kids.

Bringing Northshore Parent into our family of media brands allows us to deepen our connection with local readers and expand the kinds of conversations

we’re having—from raising children and managing households to running businesses and investing in our communities. It’s a natural fit, and we couldn’t be more excited to carry its mission forward.

With this acquisition, our team (and our vision) gets a little bigger. We’re not just growing for the sake of it. We’re growing because we believe that strong, local storytelling matters. That it builds stronger communities. And that when we invest in platforms that bring people together - whether through a magazine, a website, or a community event - we’re doing more than publishing. We’re creating space for connection.

And speaking of connection…I’d love for you to join us as we celebrate these women, this magazine, and this moment of growth for our company at our annual Women in Business Luncheon on May 21st at The Greystone in Mandeville. It’s one of my favorite events of the year. It’s meaningful, yes - but also really fun. Bring your team. Bring a colleague. Bring the woman who inspires you most. Let’s take a minute to gather and cheer each other on.

Thank you for continuing to read and support Inside Northside. Whether you’ve been here since the beginning or picked this issue up for the first time, I’m so glad you’re here. And I can’t wait to see what we build together next.

INSIDE NORTHSIDE

MAY-JUNE | VOL. 41, NO. 3

PUBLISHER

DESIREE FORSYTH desiree@insidepub.com

ACCOUNT EXECUTIVES

SALES DIRECTOR

PEMMIE SHEASBY pemmie@insidepub.com

BARBARA ROSCOE barbara@insidepub.com

POKI HAMPTON poki@insidepub.com

STEPHANIE ROBERTSON stephanie@insidepub.com

EDITORIAL

MANAGING EDITOR

MARGARET RIVERA margaret@insidepub.com

BUSINESS MANAGER

JANE QUILLIN jane@insidepub.com

GRAPHIC DESIGNERS

JULIE NAQUIN

MEGHAN LABORDE

RACHEL KINCHEN

SOCIAL MEDIA

MAL NICHOLSON

MACIE HEBERT

CONTRIBUTORS

Our contributors give Inside Northside its voice, its personality and its feel. We are proud to highlight a few of them so that you can put a face with a name and get to know them.

ERIN COWSER

Erin M. Cowser is a triple threat on the Northshore, having lived and worked in St. Tammany, Tangipahoa and Washington parishes with forays across the Causeway and to the State Capitol, too. With a professional career spanning from strategic communications and governmental affairs to public policy and media relations, Erin is at her best when curating relationships and forging collaborations. She and her daughter Eliza Kate share their downtown Hammond home with Priscilla Louise aka “Silly,” the sweetest and most exhaustingly energetic hybrid breed pup ever.

CAYMAN CLEVENGER

Cayman Clevenger is a New Orleans-based art broker, certified fine art appraiser, attorney and realtor. Born in Shreveport, Cayman grew up in the small town of Many, Louisiana, outside of Natchitoches. He earned a bachelor’s in history from Tulane University and a juris doctorate from Southern Methodist University’s Dedman School of Law in Dallas. His website is LouisianaArt.com.

EDITORAL CONTRIBUTORS

Sebastien Bonnot, Ronda Gabb, Maci Hebert, Mimi Greenwood Knight, Raegan Moller, Mal Nicholson, Northshore Community Foundation, Cassidy Pennison, Abby Sands, Terri Schlichenmeyer, Visit The Northshore, and Josh Wilson

The Stuff Morgan Paints:

Timeless Beauty in the Palate of Modern Luxury

Written by Cayman Clevenger

Photos by Sebastien Bonnot

In the quiet, sunlit confines of Morgan Gray’s greater-New Orleans home and studio, she greets me at the door, wearing an accidental masterpiece—splattered and swiped with layers of vibrant, dried paint. It’s the same paint that defines the brilliant artwork that has earned her critical acclaim and more than 120,000 followers on social media. Gray’s home is like your coolest friend’s Pinterest page writ large, with gallery walls filled with Gray’s work, works by artists who inspire her, and thrifted pieces that create a stunning visual tapestry—a feast for the eyes. Philodendrons and pothos cascade from carefully placed planters, bringing the lush flora often depicted in her paintings into the world in which she creates. Gray, like her art, is spontaneous, colorful, and honest.

Gray’s work is intuitive, feminine, and richly textured. It defies simple categorization, although, when pressed, she settles on “expressionism with portraiture and abstraction.” Her palette is instantly recognizable, dominated by peaches, burnt sienna, olive greens, and periwinkle blues, colors that convey both warmth and complexity. “I paint what I like and what I would put up in my own home,” Gray says; a statement modestly understating the sophistication of her visual language. Her art

resonates deeply, not merely through its aesthetics but through its layered subtleties and inviting charm.

Recurrent motifs in Morgan Gray’s work—suns, moons, swans, checkerboards, and classical busts—reflect a deep affinity for timeless beauty and the divine. These symbols serve as intuitive anchors, blending celestial wonder, vintage nostalgia, and a reverence for art history into each layered composition.

“If something looks off, I just keep layering until it feels right. A mistake usually ends up being what makes the piece interesting,” Gray shares. Much of the texture in Gray’s work emerges from instinctive revisions—moments where corrections evolve into defining features. The end result is polished and intentional, but never overworked—not effortless, but resolved, with every correction buried beneath a finish that feels inevitable.

COVER ARTIST

Her canvases—often set within ornate, thrifted frames—bridge the old and the new, inviting nostalgia while subverting it. Gray’s incorporation of vintage frames, sourced from estate sales and hidden gems like Red, White & Blue thrift store, is central to her identity as an artist. It began out of necessity and resourcefulness but has become emblematic of her approach: reclaiming the discarded, re-envisioning the forgotten. “There’s this frame someone was donating, and I’m turning that into an entire art piece,” Gray explains. “The way the painting comes out of the frame, and the way the paint plays with the texture of the frame. It’s drama. It’s interest. It makes the art more one-of-a-kind.”

Gray’s artwork extends beyond the canvas itself, with each carefully selected thrifted frame becoming an integral part of the piece. She intentionally incorporates the ornate textures and vintage character of the frames into her compositions, painting directly onto them so that the boundary between frame and artwork dissolves, creating a unified, immersive aesthetic experience.

Gray’s fascination with Greek and Roman sculpture aligns seamlessly with her broader ethos of renewal and timelessness. Her depictions of classical busts and goddesses, figures borrowed from her adventures in Italy, are rendered in fluid, expressive strokes that breathe contemporary life into historical icons. The result is a body of work that is simultaneously classical and refreshingly modern, as though fragments of antiquity have collided with modern luxury.

Gray’s artistic journey was far from traditional. She did not have her first art class until college. Born and raised in Berwick, Louisiana—a small town offering little artistic exposure—Gray had not formally painted

until her junior year of high school. Even then, painting was a hobby rather than an envisioned career. It was not until a revelatory conversation at LSU, where she initially enrolled as a Mass Communication major, that she realized painting could be more than just a pastime. “I met a girl who was a painting and drawing major,” she recalls, “and I thought, wait, you can do that?”

The ensuing switch to a BFA program was transformative. Classes in still life, abstract painting, and figure drawing under demanding professors shaped her distinct technique of layering and texture-building. Inspired by Willem de Kooning, Picasso, and Cezanne, Gray’s education gave her the rigorous discipline and foundational skill set that now underpin her intuitive style.

Yet it was her own experimentation, rather than formal education alone, that defined her breakthrough moment. During the pandemic’s isolation, Gray began sharing short, captivating videos of her process on social media. Almost overnight, her distinctive “face abstracts” caught the public imagination, gathering millions of views and rapidly building a following of over 100,000. The visibility provided by these platforms catapulted her career, enabling her to move beyond commissions dictated by client requests to freely pursuing her artistic visions.

Despite her incredible success, Gray remains refreshingly grounded, humorously self-deprecating, and deeply committed to the authenticity that made her viral to begin with. Her Instagram handle, “MorganPaintsStuff,” originally chosen as a lighthearted deflection from the vulnerability of sharing art publicly, has stuck precisely because it encapsulates her approachable yet profound creativity.

Gray has ambitious plans for future compositions. Inspired by vintage Vogue prints and thrifted textiles, she envisions projects incorporating repurposed fabrics, moving deeper into mixed media. This multimedia approach would complement her ongoing exploration of revitalizing discarded or forgotten works of art with her stylized abstraction—balancing her signature intuitive brushwork with deliberate compositional structure.

In person, Gray speaks modestly of her talent, quick to credit luck or timing for her early viral success. Yet the undeniable brilliance of her work speaks louder than humble deflections. Her compositions possess a dreamlike quality, their vibrant colors and layered brushstrokes resonating with viewers who invariably find something new with each glance.

Ultimately, Gray’s art captures a deeply human truth: beauty does not require justification or exhaustive explanation to profoundly resonate. Her intuitive approach allows the viewer room to explore their own meanings, guided subtly by the emotional honesty she imbues in each stroke and swirl of color. Morgan Gray’s work, then, is less about definitive statements and more about intuitive dialogues between artist and audience, past and present, nostalgia and modern luxury. It is a dialogue that is just beginning, and one that promises to evolve beautifully and timelessly, for years to come.

Morgan Gray’s work is on view at the Orleans Gallery located at 603 Julia Street in the heart of New Orleans’ arts district. The Orleans Gallery Grand Opening Celebration is May 3 from 6-9, and is open to all!

Gray’s solo exhibition will debut during White Linen Night 2025 as part of the gallery’s mission to celebrate the vibrant art of the modern South.

Mandeville Live! Free Friday Concerts

Fridays, May 2, 9 & 23, 6:30-8:30 p.m.

Grab your blankets and chairs and come to the Mandeville Trailhead for the spring 2025 free outdoor concert series, Mandeville Live! Free Friday Concerts. The May 2nd concert features Typically Booked, May 9th features Chase Tyler Bank and May 23rd features Chubby Carrier and The Bayou Swamp Band . Food trucks will provide food and drinks for purchase. Attendees are asked to assist the City of Mandeville in keeping the concerts free by supporting its vendor partners. Outside food, drinks, and coolers are not permitted.

675 Lafitte St., Mandeville, (985) 624-3147, experiencemandeville.org

A Taste of Covington Food, Wine, Music & Art Festival May 1-31

A Taste of Covington Food, Wine, Music & Art Festival, presented by Gulf Coast Bank, returns for its 14th annual celebration of Covington’s stellar restaurants and arts-loving culture. The month-long event features wine dinners with special events on weekends. Each participating restaurant provides an all-inclusive four to five-course gourmet meal with wine pairing at varied prices. Vintner’s Dinners are by reservation only, made directly with each restaurant. Most seatings are at 7 p.m. with drinks at 6:30 p.m. Reservations are required and seating is limited at each location. Events have sold out each year, so be sure to reserve early. Tickets and information are available at aTasteofCovington.com. No tickets to events will be sold at the door.

Louisiana Food Truck Festival

Saturday, May 3, 11 a.m.

Get ready to eat, dance, and celebrate Louisiana flavor! This free, family-friendly event promises a full day of delicious food, live music, and local flair. Presented by Silver Slipper Casino, and held in partnership with Explore Louisiana and Lake 94.7, the festival will feature over 20 food trucks offering a mouthwatering mix of cuisines—from street tacos and BBQ to local favorites like crab cakes and more.

100 Harbor Center Blvd., Slidell, (985) 781-3650, facebook.com/ LouisianaFoodTruckFest

Playmakers Theater presents “Corpse!”

May 3-18, Fridays and Saturdays, 7:30 p.m., Sundays, 2 p.m.

Playmakers Theater of Covington presents “Corpse!” The theater typically presents five plays and musicals each year, September to July, as well as summer

atasteofcovington.com presented by

Covington, (504) 439-2543

camps for kids 6-16, and Readers Theatre, a series of play readings presented away from the theater, bringing theatrical experiences to under-served communities. Tickets are $30 for adults, $15 for students

19106 Playmakers Rd., Covington, (985) 263-0055, bontempstix.com/ organizations/playmakers-theater-ofcovington

Bayou Jam Concerts Sundays, May 4, June 1, and June 8 5-7p.m.

Bring your blankets and lawn chairs, picnic baskets and ice chests to Heritage Park and join the City of Slidell’s Bayou Jam concert with Big Al &The Heavyweights,Sunday, May 4, Bayou Stampede, Sunday, June 1 and Tease Me Band, Sunday, June 8, 2025. In the event of inclement weather, please check the city’s website or Facebook page for the latest information. Free to the public.

1701 Bayou Lane, Slidell, (985) 646-4375, myslidell.com

American Heart Walk

Saturday, May 10, 8 a.m.

The American Heart Walk is a great way to get moving while socializing with friends, family and co-workers leading up to and on the day of the event. But it’s so much more than a walk. Walking in the Heart Walk boosts your heart health AND mental health while helping millions of others at the same time.There is no fee to join the walk, although participants are encouraged to raise funds. Register in advance to take advantage of fundraising tools and tips.The walk is approximately three miles, though families with children, survivors and others who want to walk are welcome to walk a shorter route if unable to complete the longer route. Free to the public.

419 N. New Hampshire St, Covington, (504) 872-3440, northshoreheartwalk.org

Dew Drop Jazz Hall Concerts

Saturdays, May 10 & 17, 6:30-9:30 p.m.

The historic Dew Drop Jazz Hall’s Spring 2025 Season in Old Mandeville presents Sam Warren as Ray - A Tribute to the Legendary Ray Charles on May 10 and Marc Stone & Friends on May 17. A limited amount of seating is available inside for those who prefer a listening room experience (arrive early to secure a spot), and ample space outside the hall for those who prefer to socialize while they listen. Soft drinks, water, beer and wine will also be available for purchase. $10 General Admission at the door (no advance tickets), free for students and children.

430 Lamarque St., Mandeville, dewdropjazzhall.com

Jazz’n the Vines Concerts

Saturdays, May 10, 24, & June 7, 6:30-9 p.m.

Wild Bush Farm & Vineyard invites you to another evening under the stars and among the grapevines with a Jazz’n the Vines outdoor concert, Saturday, May 10 featuring Dave Jordan, Saturday, May 24 featuring Flow Tribe and Saturday, June 7 featuring Alex McMurray Band. Wild Bush Farm & Vineyard wines are available for tasting and purchase, and local food trucks will be serving up some good eats. Picnic baskets are welcome, though no outside

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alcohol permitted. Bring your fest chairs, blankets and battery powered candles, but no bonfires, pets, sky lanterns or canopies. Gates open at 5 p.m. Tickets are $12 per person, free for kids 11 and under.

81250 Old Military Rd., Bush (985) 892-9742 wildbushfarmandvineyard.com

Maritime Music & Art Festival

Saturday, May 10, 12-10 p.m.

Maritime Museum Louisiana presents the 4th annual Maritime Music & Art Festival, a benefit to save the historic Tchefuncte River Lighthouse at Madisonville’s Pine Street Park. The festival features live music and includes food trucks and vendor booths by artists from across the region. Supercharger headlines a full day of music with performances starting at 1 p.m. Lawn chairs and blankets welcome, but please, no ice chests, outside food or glass containers. Admission is $20 for ages 13 and up, free for ages 12 and under. Tickets will be sold at the gate and in advance.

1007 Pine St., Madisonville, (985) 845-9200, maritimemuseumlouisiana.org

Old Mandeville Historic Association Mother’s Day Home Tour

Sunday, May 11

The Old Mandeville Historic Association presents its popular annual event, the Mother’s Day Home Tour, with the theme, “From Creole to Contemporary”. In addition to the historic Jean Baptiste Lang House located at 605 Carroll Street, seven additional private Old Mandeville homes will open their doors to the public. Admission for adults is $25 in advance, $30 on the day of the event and student tickets are $15.

605 Carroll St., Mandeville, (504) 884-7488, oldmandevillehistoricassociation.org

LPO Northshore Classics: Music for Shakespeare Thursday, May 15, 7:30 p.m.

The drama and romance of theater abound in this program that includes an enchanting Shakespearean overture written by Felix Mendelssohn when he was only seventeen years old. We follow with music from modern American composer David Diamond and Russian composer Dmitri Shostakovich, and the program closes with Erich Korngold’s cinematic music for Max Reinhardt’s 1920 production of Much Ado About Nothing. Tickets are $13 child/student and $35-67 adult.

317 N Jefferson Ave., Covington, (504) 523-6530, lpomusic.com/events/music-forshakespeare-may15-2025-fuhrmann

Fools of Misrule’s Fools Fest

Saturday, May 17, 11 a.m.-9 p.m.

Join the St. John Fools of Misrule for Fools Fest at the Covington Trailhead. Admission is free, although VIP tickets are available for $100. VIP admission includes early entry (11 a.m.), all-inclusive food, wine, beer and specialty drinks; connoisseur spirits tasting experience presented by 73 Distillery; exclusive Fools-lounge seating area and exclusive after-party concert in VIP area.

419 N. New Hampshire St., Covington, (985) 869-2409, facebook.com/ FoolsOfMisrule

Some Enchanted Evening with Northshore Community Orchestra

Sunday, May 18, 5:00 p.m.

The City of Slidell presents the 23rd annual “Some Enchanted Evening” with the Northshore Community Orchestra. Bring your lawn chairs, food, and refreshments and enjoy a relaxing evening of music along the bayou. Park regulations prohibit glass bottles and barbecue grills, as well as pets and the use of skateboards and scooters. Admission is free.

1701 Bayou Lane, Slidell, (985) 646-4375, myslidell.com

Third Sunday Concert: Tim Laughlin

Sunday, May 18, 5 p.m.

New Orleans clarinetist Tim Laughlin closes the 2024-2025 Third Sunday Concert Series at Christ Episcopal Church. Joining Laughlin will be David Boeddinghaus on piano and Hal Smith on drums at Christ Episcopal Church. The Third Sunday series are one-hour concerts followed by a reception with refreshments in the Parish Hall for the performers and audience. Admission is free.

20 N. New Hampshire St., Covington, (985) 892-3177, christchurchcovington.com/concert_ series

“Pearls of the Past - A 30th Anniversary Celebration”

May 23 & 25, Friday, 7:30 p.m.; Sunday 3 p.m.

Audience members take a trip down memory lane as the Northlake Performing Arts Society (NPAS) celebrates its 30th season by performing fan- and member-favorite songs since it began in 1995. Admission is $15 ages 13+, free for 12 and under.

22161 Level St., Abita Springs, (985) 276-9335, npassingers.org

Mandeville Family Reunion

Sunday, May 5, 10 a.m.- 7 p.m.

You are invited to join and share in the spirit of the unique beauty of Mandeville for the 12th annual Mandeville Family Reunion at the lakefront. There will be an opening ceremony, a flag presentation and patriotic music performances followed by live music all day, and a closing ceremony. Picnics are welcome, or you can enjoy great food trucks on site. Enjoy kids’ activities, field games, musical games and activities, performances and more. There will also be contests with prizes for the largest group/family gathered, most patriotic decorated tent or table, and most patriotic dressed person. Free to the public.

Lakeshore Drive near Coffee & Carroll Sts., Mandeville, (985) 966-0851, mandevillefamilyreunion.com

The Lobby Lounge Listening Room Concerts

Tuesday, May 27, Friday, June 20, 7-9:30 p.m.

Join your friends at The Harbor Center in Slidell for the next “Up Close and Musical” concert at The Lobby Lounge featuring Joy Clark, Tuesday, May 27, and Ellisa Sun, Friday, June 20. The concert series features nationally touring acts throughout the year, focusing on artists from the worlds of indie rock, folk, country, jazz, blues and more. Performances are acoustic or lightly amplified, in a Bohemian-style, smoke-free, 124-seat venue. Tickets are $22 general admission, $54 for a table for 2, and $108 for a table for 4.

100 Harbor Center Blvd., Slidell, (985) 781-3650, harborcenter.org/ eventcalendar

OnSTAGE at the Fuhrmann: “Britain’s Finest - The Complete Beatles Experience” Thursday, May 29, 7 p.m.

OnSTAGE at the Fuhrmann presents “Britain’s FinestThe Complete Beatles Experience”. Tickets are $20 ($25 at the door, if available).

317 N. Jefferson Ave.,Covington, (985) 892-1873, covla.com/city-departments/ cultural-arts-and-events/ covington-onstage

Washington Parish Balloon Festival

May 30-June 1, Friday, 5-10 p.m., Saturday, 12-10 p.m. and Sunday, 12-8 p.m.

Hot air balloon shows, tethered rides, carnival fun, food, craft vendors and live performances. It’s all

happening over three big days at the Washington Parish Balloon Festival, held at the Washington Parish Fairgrounds. Festivities will be held along E. Fairgrounds Road. The fun weekend event is open to all. Admission is $5.

100 Main St., Franklinton, wpballoonfest.com

Bogue Chitto Youth Fishing Rodeo

Saturday, June 7 7:30-11:30 a.m.

Join your friends at the Southeast Louisiana National Wildlife Refuges Complex and the Friends of Louisiana Wildlife Refuges, Inc. for the 31st annual Bogue Chitto National Wildlife Refuge’s Youth Fishing Rodeo. This family event is for both experienced and new anglers. This annual event is open to the first 120 youth between the ages of 4 -15 who register. Families are welcome, however only registered youth are allowed to fish during rodeo time. After fishing for prizes is over, the pond is open to all anglers, and it is Louisiana Free Fishing Weekend so you won’t need a license to fish that day. Registration is $10 per child; however, financial aid is available.

70242 Atlas Rd., Pearl River, (985) 882-2025, flwr.org

Northshore Pride Parade

Saturday, June 7, 4 p.m.

Pride Northshore is Southeast Louisiana’s family-friendly celebration of LGBTQ+PRIDE Month, produced by St. Tammany-based nonprofit, Queer Northshore returns

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for its second annual parade. The parade is open to members of the LGBTQ+ community and anyone who stands in support of inclusivity and diversity in Louisiana. Pay-What-You-Can sliding scale for participants. Free for those watching the parade

Lakeshore Dr., Mandeville, (504) 258-2882, queernorthshore.org

30 by Ninety presents “Lucky Stiff”

June 14-29, Fridays and Saturdays, 8 p.m., Sundays 2:30 p.m.

Based on the novel, The Man Who Broke the Bank at Monte Carlo by Michael Butterworth, “Lucky Stiff” is an offbeat, hilarious murder mystery farce, complete with mistaken identities, six million bucks in diamonds and a corpse in a wheelchair. Tickets: Adult $32; Senior (65+); Military $30; Student (13+) $28, and $25 for age 12 and under (+online fees, all).

880 Lafayette St., Mandeville, 844-843-3090, 30byninety. com

Q50 Races

Run to the Hills

Saturday, June 14, 8 a.m.

Run to the Hills is a 5 or 10 mile race on a scenic, dirt course with small hills. Refreshments will be provided by the New Orleans Mission shelter to race participants. Proceeds of the event benefit the New Orleans Mission shelter and the children housed through the Mission. The start of the race is at Day Use Pavilion 2. Registration/packet pick-up is 6:30 a.m. to 7:40 a.m.,

followed by a race meeting at 7:45. Fees for race participants. Admission for spectators is free, plus the $3 park entrance fee.

17049 State Park Blvd., Franklinton, (504) 390-8807, q50races.com/2018/06/21/ q50-run-to-the-hills

Larry Brew Fest & Homebrew Competition

Saturday, June 21, 4 p.m.

Come to Pelican Park’s Castine Center for the 12th Annual Larry Beer Fest and Homebrew Competition! The fest will feature over 200 beer samplings from homebrew and commercial breweries around the state. Attendees can also enjoy delicious food, music, vendors and a people’s choice competition among the homemade beers. Dogs are welcome and if you’re in the market for a new family member, Northshore Humane Society will have plenty of adoptable pups looking for forever homes on-site during the fundraiser! General admission, which includes all beer samplings, is $50 in advance or $55 at the door. Early entry (3 p.m.) tickets available for $65. Designated driver tickets are $10 in advance or $15 for early entry (3 p.m.). Admission for age 21 and up only; must present ID to enter.

63350 Pelican Dr., Mandeville, (985) 892-7387, eventbrite. com/o/northshore-humanesociety-the-mystic-krewe-ofbrew-19880208098

Northshore Roller Derby Bouts

Saturday, June 28 5 and 7 p.m.

The Northshore Roller Derby’s family friendly bouts (games) are action packed with tactical maneuvering and quick thinking by jammers and blockers on quad skates on a flat track dressed in thematic uniforms. The bouts are complete with live music, halftime entertainment and an inclusive environment that celebrates diversity. Admission is $15 at the door for ages 13 and older, $6 for children ages 8-12 are $6, and free for kids 7 and under.

100 Harbor Center Blvd., Slidell, (985) 781-3650, northshorerollerderby.com

Pearl River Independence Day Celebration

Saturday, June 28, 5 p.m.

Bring your chairs, lawn blankets and the whole family to Pearl River for small town fun at the 7th annual Independence Day Celebration.The fun summer evening includes fun family activities, like lawn games, a pie eating contest, inflatables, a petting zoo, and free food and drinks for all. Fireworks begin at 9 p.m. Admission is free.

39460 Willis Alley, Pearl River, (985) 863-5800, facebook.com/ townofpearlriverla

Sparks in the Park

Saturday, June 28, 5:30 p.m.

Get a jump on 4th of July celebrations and bring your lawn chairs and blankets to Covington’s Bogue Falaya Park for their annual “Sparks in the Park”, a free festival celebrating America’s Independence Day with loads of food, music and fun for all ages. Picnics and beverages are welcome or you can purchase food and drinks from the local food trucks as well as wine from the Covington Business Association. Admission is free.

213 Park Drive, Covington, (985) 892-1873, covla.com

POLICING WITH HUMOR

Written by Mimi Greenwood Knight

“I Sheriff’s Office Goes Viral for a Good Cause

f you’re not following the St. Tammany Parish Sheriff’s Office Facebook page, what are you even doing with your life?”

I thought my niece was crazy when she asked me that question a year ago. Now, I start each morning with a cup of coffee in one hand and my cell phone in the other, eager to see what this hilarious page is offering up. I’ve even got family members in the Midwest following them. If you’re not yet, you’re missing some much-needed levity in your day. I’m talking about posts like:

“Good morning to everyone… except to those who treat a roundabout like a four-way stop. Yield does not mean panic and slam on the brakes, Karen. #RoundaboutRejects”

Why can’t admonishment be funny? On this page, it absolutely can. Recently, we sat down for a chat—and a laugh or two—with the personalities behind the page and—surprise—they’re girls!

“Everyone assumes we’re guys,” said Lieutenant Suzanne Carboni, who, together with Lieutenant Carli Messina, creates all this tongue-in-cheek content. “I guess it’s because most officers they know are men, but we get lots of messages like, ‘This page is great. Thank you, sir.’”

“We’re just a couple of tired moms,” Messina said. “And we’re talking to other tired moms around St. Tammany. I’m responsible for the funny stuff, and Suzanne is here to put me back in the box when I need it.”

So, Carboni is basically Tina Fey to Messina’s Amy Poehler. But mostly, they’re public information officers with a passion for their jobs.

“We’re not so much good cop/bad cop as funny cop/less-funny cop,” Carboni said. But meeting them in person, I found them equally funny. And their 157,000 followers seem to agree. TikTokers have taken to reading their posts aloud. Old posts recirculate years after they were originally written. Carboni even had a surreal experience recently when her parish priest read one of her posts during his homily—unaware that the content creator was sitting in the pews.

“We always say we’re one Facebook post away from getting fired and one Facebook post away from getting a promotion,” Messina said. Since they took over the page, they’ve each gotten two promotions, so the latter seems to be the case. And the careful scrutiny they began with has basically transitioned into carte blanche to say what they want, the way they want to say it.

A fan favorite is Who Dat Wednesday, where they feature footage of an actual crime and criminal caught on security cameras, interspersed with clips from a movie or TV show—and a healthy serving of sarcasm. They end with, “Slide up in our DMs and snitch to us.” And here’s the thing— people do!

When I asked Carboni how often they actually catch the criminal as a result of a Who Dat Wednesday post, she said, “Almost always. We’ll post something on a Wednesday, then come in to work Thursday morning to dozens of messages all identifying the same person. We say, dang, this girl ain’t got no friends.”

“If they’re local, we can almost guarantee they’ll be ID’d,” Messina said. “The ones we don’t get good tips on, we feel like it’s a national group just hitting places right off the interstate, then moving on.”

It’s not just criminals they’re featuring, though. In addition to notifications about school closings and weather alerts—like “It’s colder than your ex’s heart out there” (in which they always refer followers to Zach Fradella, whom they call “the Taylor Swift of meteorologists”)— the page is a clever way to humanize deputies at a time when law enforcement is struggling with public perception. It says, “Hey, we’re one of you, and the things that matter to you matter to us. We have good days and bad days. We have families we love, and we love St. Tammany Parish.”

Their posts are filled with tributes to the men and women in blue, reminding us of their sacrifice. There are introductions to “officers on the rise,” shout-outs to “the heroes behind the headsets” (AKA dispatchers), atta-boys to neighboring parish and state departments for a job well done, and celebrations of large drug busts.

Their Facebook posts allow followers to see the human side of the men and women who keep us safe every day—with pictures of them holding baby animals at a livestock show, appearing in costume at a school or fundraiser, or volunteering at a retirement home. They offer heartfelt

“We always say we’re one Facebook post away from getting fired and one Facebook post away from getting a promotion,”

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tributes to fallen officers, no matter where they served, and work to point out the good in every situation. A fan favorite is videos of retired K-9 officers living their best retired-doggie lives.

It’s often surprising what they can convince the sheriff’s deputies to do for a bit—wear costumes, dance, perform an original rap, or compose a complex light show using the light bars atop patrol cars and fire trucks.

“It’s like a junior high dance when we try to convince them to do something,” Messina said. “They’ll all stand around, but once one guy starts doing it, nine times out of ten, the rest will join in.”

“We know our fun shifts and our fun people,” Carboni added. “The traffic guys on the motorcycles are always good for content. They love being on socials. Special Ops will do absolutely anything we ask them to do. Patrol is 50/50. The sheriff is a big Facebooker and is usually the first one to like anything we post.”

The pair come from different backgrounds. While Messina is actually a sheriff’s deputy with a background in juvenile sex crimes, probation, and

parole, Carboni came from the newspaper industry, having served as managing editor of the St. Tammany News. Or as Carboni put it, “She’s actually a po-po. I can’t arrest you, but I have a lot of friends who can.” It was when these two came together that the magic happened.

Of course, they don’t hit it out of the park every time.

“Babe Ruth didn’t hit a home run every time he came up to bat,” Messina said. “Sometimes something cracks us up but nobody likes it. Other times, something goes over huge and we have no idea why.”

One running gag is their supposed animosity toward the fire department.

“We love to razz them, but I’m married to a firefighter and many of our friends are firefighters,” Carboni said. “It’s all in fun. We’re friends with their public information officers, and believe me, they give it back as good as they get it.”

Recently, when a local sign company offered to donate some signage to the sheriff’s office, they used it to sneak a sign onto the lawn of the fire department that read, “WE LOVE STPSO.”

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All this flippancy is about more than just putting a smile on the faces of thousands of St. Tammanians—although that’s certainly welcome. The purpose is to amass followers who are in the habit of reading their posts, so when there’s a message that needs to get out, they’ve got lots of eyes on it.

“We do all the funny stuff to get followers, but we want the followers so when we need to tell you something, we have your attention,” Carboni said.

“They’re checking our page to see if we’re making fun of somebody for not using their turn signal, and we can show them a missing or endangered person or alert them to dangerous traffic conditions,” Messina said. “If it’s funny, you’ll read it. If it’s really funny, you’ll share it. If your friend thinks it’s funny too, they’ll follow us. And the more times that happens, the better our chances of getting important messages out when we need to.”

Meanwhile, their posts educate, entertain, inform, and connect with the community— and they do it all with one overriding message: “We’re proud to serve a community like St. Tammany Parish, where y’all make our job worth it every day.”

And don’t forget their trademark message: “Don’t crime, St. Tammany!”

“It all started because the turkeys were missing.”

Written by Erin M. Cowser

That’s how Destin Sims begins when asked how Yellow Van Farms (YVF) came to be. Not quite what one might expect when asking about the origins of a flower farm. Neither is the idea of the corporate general counsel of Jani-King Gulf Coast—and now mother of four (Billy, the latest addition arrived in February)—getting into the flower business. And one would be remiss not to mention her husband, William, a senior vice president with global labor market analysis firm Lightcast, whose uncle gifted the couple the land, located off a back road in the unincorporated community of Loranger, Louisiana.

They sound like the perfect couple to embark on an agricultural endeavor in their spare time on 650 acres in rural Tangipahoa Parish, right? While it may seem a bit incongruous at first, listening to the story of how YVF came to be ends up making perfect sense.

First, it’s important to note that Destin, an accomplished attorney with a degree from the Benjamin Cardozo School of Law in New York City, didn’t start out intent on a law degree.

“My bachelor’s degree is actually in biology,” she says, smiling. “The night before my last undergraduate final, it hit me that I don’t like science. So I shifted gears and decided to study law—not the kind in the courtroom, but the kind that works in the boardroom instead.”

So that helps explain a bit of the quasi botany-biology connection. Then there’s the gift from William’s uncle. A very generous one. While it included quite a lot of acreage, the only structure remaining on the property was in desperate need of repair.

“There was no roof left on the building at all, and it was so overgrown that from the road you couldn’t even tell there was a building here,” Destin says. “Originally it was a milking parlor, which is why there are different levels to the flooring for the cows. But the really fun part of the building’s history is that it was later used to host political gatherings and hunting trips. They’d hunt doves or turkeys and come back afterward to politick and party.”

Quite a few of those gatherings were fundraisers for none other than Earl K. Long. William’s grandfather, Joseph A. Sims, was the governor’s legal advisor—described by historians as a faithful friend.

An interesting side note: the very first chapter of A.J. Liebling’s The Earl of Louisiana is titled “Joe Sims, Where the Hell You Been?” It references the time when Long was a “guest” of the Southeast Louisiana State Hospital in Mandeville. It was Sims

who secured Long’s discharge from the hospital by pointing out that, as governor, Long could simply fire the hospital director and appoint one who would let him go.

But back to the story of how the Sims family became flower farmers.

As William and Destin began to reconstruct the building and tend to the land, they noticed that the wild turkeys—once so abundant they had been the focus of hunting trips—were no longer in the Loranger woods.

A few reforestation consultants and a wild turkey expert later (yes, they do exist), it was determined that the turkeys had left because the native grasses and plants they fed on were no longer growing on the property. Over time, non-native loblolly pines had overtaken the land, crowding out the longleaf pines and native vegetation.

That’s when the idea to plant native wildflowers and grasses first took root. After some research, they also wondered whether flowers typically imported could grow in the southeastern climate.

“It’s funny that this all got started because William noticed the wild turkeys were gone,” Destin says, smiling. “That, and when we attended a wedding in Wyoming during COVID. They had gorgeous native cut flowers at the rehearsal dinner, which got us thinking. The rest, as they say, is history.”

Since planting her first 1,000 bulbs in the fall of 2020, Destin has steadily increased output— yet still can’t keep up with demand. This year, she planted 43,000 tulips alone. That doesn’t include the dozens of other species. She continues to try growing an assortment of flowers, both native and not, to see what will flourish in the Tangipahoa soil.

One surprising thing she’s learned? Flower farming doesn’t require as much space as one might think.

“Flowers don’t have to be spaced in rows like traditional farm crops,” she says. “You can plant 1,000 bulbs practically on top of each other in a 4-by-10-foot bed. When you see the fields in Holland, you’re looking at millions of bulbs. I’m a baby farmer in comparison.”

With three fields, several raised beds, and two hoop house greenhouses, she’s able to grow a diverse variety thanks to the compact spacing and short growing cycles of most flowers. Flowers are harvested before fully blooming to ensure they reach peak beauty in the hands of the customer.

Yellow Van Farms’ gardens grow: Roses, dahlias, ranunculus, anemones, daffodils, lilies, snapdragons, foxglove, delphinium, larkspur, yarrow, sea holly, bachelor’s button, eucalyptus, sunflowers, zinnias, celosia, amaranth, gomphrena, dianthus, strawflower, scabiosa, nigella, smilax, echinacea, rudbeckia, heirloom chrysanthemums, marigolds, winged everlasting, salvia, red leaf hibiscus, rosemary, lisianthus, ageratum, basil, stock, Queen Anne’s lace, allium, poppies, plume grass, liatris, rattlesnake master, goldenrod, craspedia, asters, beautyberry, anthurium and ammi.

Although she doesn’t cultivate it, the surrounding woods offer an abundance of wild asparagus, as well.

“I wrap Billy in his sling, and we head into the woods with a garbage bag,” she says. “It’s crazy that florists pay

good money for wild asparagus—and it’s just growing right here.”

It’s not uncommon to see the Sims’ other children— Macayla, 11; Joseph Arthur |(named for his grandfather), 9; and Charley, 5—“helping” with flower duties or entertaining their baby brother.

When she’s not tending the farm, managing legal affairs, or parenting, Destin hosts field trips, Girl Scout troops and U-Pick events at the farm. YVF even held its first kids’ day camp over Thanksgiving break.

Destin is now also a licensed florist, designing arrangements for weddings, showers, garden parties, and more. The farm offers monthly flower subscriptions, hosts “Fleur Bars” at events, and sells Grab-and-Go bouquets at local restaurants and shops. The flower cart—where it all began—still makes Saturday appearances at the Hammond Farmers and Artisans Market.

In 2024, the Sims family launched the Louisiana Tulip Festival, an offshoot of the Louisiana Flower Festival.

The second annual event, held in February (yes, the same month Billy was born), featured more than 43,000 tulips and nearly 1,000 attendees. The festival donates 100% of proceeds to St. Jude Children’s Research Hospital.

Destin’s long-term goal is to introduce more native flowers into the floral industry. So far, it’s working.

“I had no idea that over 80% of florists’ materials are imported,” she says. “It’s tricky with brides, though. You can’t choose flowers that aren’t in season. You have to trust us to work with your colors and create something beautiful using what’s blooming locally.”

That trust has paid off—with weddings everywhere from the Windsor Court Hotel to Rosie’s Jazz Hall, and even a full downtown Hammond street closure for a wedding reception with three 50-person banquet tables.

Next up? Destin intends to organize an association of flower farms to help promote the availability of native flowers to florists. A website is already in the works that

will include a comprehensive list of flowers available locally, as well as a calendar of events where the farms will be hosting or participating.

If you plan to visit any events at YVF, you won’t have any trouble finding it. There is an actual old yellow van that will greet you when you come down the road to the farm.

“We uncovered it while clearing brush,” she laughs. “It was completely overgrown in the back. We have no idea how it got there.”

And, for those still wondering: yes, the turkeys have returned. A hen hatched two chicks the first year they planted native botanicals, and they’ve flourished ever since.

Fitting, then, that a group of young turkeys is called a “crop.” They’ve found the perfect home among the flower crops of Yellow Van Farms.

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Luncheon Keynote Speaker: Kati LeBreton

Written by Erin M. Cowser

Ferris Bueller would agree with Kati LeBreton that “life moves pretty fast.” But he would also share a word or two of caution: “If you don’t stop and look around every once in a while, you could miss it.”

For Kati, life balance is much better described as perpetual motion. Perhaps best measured with those “weigh-in-motion” scales you see by truck stops on the interstate since she reports her normal cruising speed as about 1,000 miles per hour.

As for those stops to look around every once in a while, she credits her husband Michael with being the perfect ying to her yang who helps her downshift from time to time.

“I don’t do well sitting still,” says the red-headed thirty-something former Division I student-athlete and self-proclaimed professional yapper and purveyor of girl power. “For me, life doesn’t balance unless I’m moving at a fairly fast clip.”

When asked what exactly it is that she does for a living, Kati says her new favorite way to describe herself is as a portfolio professional. She explains that when she encountered the term, she found it a great way to describe how all the parts and pieces of her career, side hustles and passion projects overlap, fit alongside each other and align at times.

As vice president and director of the women-owned business development program P.O.W.E.R. with Fidelity Bank, Kati’s day job allows her to help women achieve their business goals and dreams. A viral post about Harambe the gorilla’s death turned her into a social media sensation. This led to her first foray into the world of digital education and consulting through establishment of The Redhead Method. Her latest endeavor puts her personality and passion for history and true crime in the spotlight. Kati and her little brother Caleb have launched “The Big Bad Boot” podcast to rave reviews and crazy impressive download numbers.

Such pursuits are a far cry from what she declared as her future profession back in kindergarten.

“My parents love to tell the story of how I announced that I wanted to be a taxi driver when I grew up,” she says laughing. “The fact that I’m a terrible driver and that I tend to get carsick makes it even funnier.”

Fast forward a few years and the results of her careeraptitude test results in high school suggested a role as tour guide at a museum or historical site.

“That actually makes much more sense. I would get to make people excited about things that I’m excited about. That’s what I do now in terms of business success, smart digital habits or quirky Louisiana history.”

If the whole banking/consulting/public speaking/ podcasting thing doesn’t work out, Kati has a few other career options in mind for down the road.

“If I could clone myself, I’d like to be a yoga instructor, and I’ve always wanted to work at Disney World. I’d love to be a professional sports team mascot, too” she says with a grin. “After all, I’m tall enough to fit in the costume.”

In the meantime, she’ll have to settle for helping business women achieve their goals, helping steer people toward the positive utility of social media and helping put smiles on peoples’ faces with Caleb as the sibling duo continue to grow their podcast purview. That last point comes with a bit of local celebrity, too.

“We’re far from famous,” she says laughing. “Pretty sure it doesn’t count when you’re spotted at restaurants in your own hometown or your favorite local watering hole.”

However, she added that it is gratifying to feel that all their hard work is paying off when someone approaches them to chat about an episode or tell them that they’re “fans” of theirs.

“I honestly can’t believe people think of us that way,” she says.

From an external viewpoint it’s easy to see exactly why people would feel that way about Kati. Most impressively, she’s just getting started. There’s no telling what pages she’ll add to her portfolio next.

As she continues to assist others in achieving their professional and personal goals, she’ll no doubt knock a few of her own out of the park, too. It’s second nature for the former Southeastern Louisiana University student-athlete who honed her leadership skills on the softball pitching mound for the Lady Lions.

Since then, she’s earned a master’s degree in organizational communication from her alma mater and worked at Tulane University’s Athletics Department, the Hammond Downtown Development District and Southeastern Alumni Association before landing at what she calls her perfect fit of a dream job with Fidelity Bank.

She serves as a Girl Scouts Louisiana East board member and enjoys performing in musical theater with recent roles as Miss Lynch in “Grease,” a magical singing cypress tree in “The Wizard of Oz” and Carla Phillips in Columbia Theatre for the Performing Arts’ production of “The War of the Worlds” by Orson Welles.

Kati was named one of Northshore Media Group’s “40 Under 40” in 2022. She is also an alumnus of Leadership Tangipahoa, graduating in 2022.

In between the speaking engagements and podcast recording sessions, the couple who managed to pull off a mid-Covid marriage are enjoying the home they recently bought and every once in a while, Kati gives herself time to read, listen to podcasts and watch some true crime shows.

“I do not do non-fiction or self-help books. I want all the fairy tales and stories that provide a brief escape,” says the collector of Steven King novels with a goal to one day own everything King has ever written in print. “I’d say I’m about 1/3 of the way there. I own all the classics – ‘Misery,’ ‘It,’ ‘Salem’s Lot’ and ‘Pet Sematary’ – but there are a whole lot more out there that most people don’t know about like ‘Bazaar of Bad Dreams’ and ‘You Like It Darker.’”

What advice might she give younger Kati?

“I’d tell her to chill out!” she says without hesitation. “Just like the lyrics in Billy Joel’s new song Vienna: ‘Slow down. You’re doing fine.’ I’d tell myself over and over again that even if it looks like it’s not working out; it most definitely is.”

The words of the man who made playing hooky an artform resonate once again in relation to Kati and her approach to life: As Ferris Bueller put it so succinctly, “The question isn’t ‘what are we going to do’, the question is ‘what aren’t we going to do?’”

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WOMEN IN BUSINESS LUNCHEON SPONSORS

WOMEN IN BUSINESS

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PRESENTING SPONSOR

The St. Tammany Parish Tourist and Convention Commission dba Visit The Northshore is a public, quasi-governmental agency created on Nov. 18, 1976. We are creating an easy and accessible escape for leisure travelers, business travelers, and local residents alike. Visit The Northshore delivers

world-class culinary flavors, thriving downtowns, aspirational adventures, and plenty of outdoor recreation for one or many to enjoy. With a network of unified communities to explore and water always within reach, Visit The Northshore is committed to cultivating the vacation mindset.

Founded in 1938, Doerr Furniture is a fourth-generation family business proudly serving Southeast Louisiana and the Gulf South. Their curated selection blends timeless craftsmanship with personal style to create pieces built to last.

Fidelity Bank’s P.O.W.E.R. (Potential Of Women Entrepreneurs Realized) program supports women-owned businesses with tailored financial solutions, resources, and networking opportunities.

Palette Northshore is an entrepreneurial hub set to be more than just a coworking space; it offers private offices, event venues, a podcast studio, and a café. Members gain access to educational programs, networking events, and mentorship opportunities.

Visit The Northshore

MAKING WAVES IN TOURISM AND COMMUNITY IMPACT

In 2024, Visit The Northshore reimagined how both locals and visitors experience St. Tammany Parish. With bold storytelling, strategic campaigns, and communityforward projects, the team turned a vision into measurable momentum. From eye-catching murals and co-branded retail to a podcast that spotlights local voices and a fully reimagined website, every initiative underscored one thing: this isn’t just tourism. Tourism is transformative.

At the heart of it all was a simple mission: make The Northshore Louisiana’s most inviting and inclusive destination. The payoff? A $1.3 billion visitor spending milestone, deeper community pride, and national recognition for their innovation.

$1.3 Billion Reasons to Celebrate

According to 2023 data received in 2024, St. Tammany Parish welcomed 2.8 million visitors whose spending reached an impressive $1.3 billion - ranking third among Louisiana’s 64 parishes in tourism spending. These dollars aren’t just numbers on a page. They support 13,907 local jobs and $426 million in wages while contributing $127 million in state and local tax revenue.

That tax impact translates directly into household savings - about $1,345 per household. That’s nearly 70% of the

average property tax bill in the parish and nearly a third of the average homeowners insurance premium. It’s a clear reminder: tourism isn’t just about hotels and festivals. It’s about real dollars flowing back into local families’ pockets.

Sales That Drive the Economy

Visit The Northshore’s sales team plays a key role in fueling this economic engine. Each year, they send more than 150 qualified leads to local partners, host 40+ familiarization tours, and make over 200 in-person calls to promote the area.

This groundwork brings in events like the Women’s All Pro Tour Northshore Championship, Greater New Orleans Militaria Show, and Northshore Half Marathon. These events not only fill hotel rooms but also generate praise from organizers who often note the team’s unmatched warmth and support.

The 2025 Biddy World Basketball Tournament recently brought 80-90 youth teams from across the globe, including Finland, to compete in St. Tammany. With games at Coquille Parks, Hannan High, and Pelican Park, the tournament was expected to draw up to 5,000 visitors and deliver a major economic boost.

Campaigns that Captivate

Visit The Northshore’s flagship campaign, “Shore To Be,” continued to grow in 2024, helping drive a 10% spike in accommodations spending and a 5% increase in attraction-related dollars. Food remains the biggest draw - accounting for 42% of visitor spending - with over $207 million spent on sit-down restaurants alone.

The Longwoods International Brand Health Assessment showed a 4% increase in ad awareness in key markets and a 7% bump in repeat visitation - outperforming nearby competitors like Baton Rouge and Lafayette. The campaign also generated strong social engagement: Facebook reach jumped 55%, Instagram soared 144%, and Giphy stickers racked up 1.1 million views.

In October, the team launched “Shore To Be the Best Era”, a timely spin on Taylor Swift’s Eras Tour. The campaign included themed events, Swiftie-inspired local happenings, wrapped rideshare vehicles, Spotify ads, and even friendship bracelets. It paid off in major ways: data showed total visitor spending rose by 69%, restaurant spending spiked by 196%, and hotel occupancy rose 17%.

In 2024, the team took their message to the national stage with the “It’s a Shore Thing” brand campaign, unveiled at Washington Mardi Gras. In collaboration with local economic partners, the campaign boosted visibility for St. Tammany Parish as a united front—an attractive place to visit, live, and invest.

Rooted in Community

Visit The Northshore deepened its local connections through co-branded retail partnerships with beloved local businesses. Swamp Girl Glass Blowing created a oneof-a-kind ornament, Abita Roasting Company released

an “Easy Escape” coffee, and Abita Brewing has crafted a Northshore-inspired beer. These products were promoted with playful social media treasure hunts and grassroots buzz.

They also brought art to the streets, commissioning murals in five towns. In Slidell, vibrant umbrellas set the stage for Instagram moments. Covington’s Art House features an underwater theme, while Abita Springs’ mural adds flair to the Tammany Trace. A new mural has recently been completed in Mandeville, with the Madisonville mural expected to be completed in the near future.

To build even more momentum, the team launched Easy Escape Insiders, a network of volunteer content creators who promote local gems through blogs, reels, and social storytelling. These authentic voices expand reach and build pride from the inside out.

A standout initiative in 2024 was the debut of All The Waves, Visit The Northshore’s original podcast. Produced in partnership with Northshore Media Group, the podcast brings local stories to life - featuring musicians, chefs, business owners, and more.

With nearly 2,000 downloads across the U.S., Canada, and Australia, the podcast offers listeners a front-row seat to what makes the Northshore tick. Segments like “Wave Reviews” add a playful, practical edge. In 2025, All The Waves won a a Louisiana Travel Association Louey Award for best tourism campaign in the state.

A Digital Home Redesigned

VisitTheNorthshore.com got a major facelift in 2024, with a new mobile-first layout, rich photography, streamlined navigation, and increased interconnectivity between pages.

The redesign reflects the parish’s identity as “Louisiana’s Easy Escape” and enhances the trip-planning experience for locals and tourists alike.

Engagement metrics are strong, with session times exceeding industry benchmarks. The site now plays a critical role in converting interest into visitation and provides a foundation for digital growth.

Empowering the Hospitality Industry

To uplift frontline tourism professionals, the team developed Shore & Tell University - a new training program focused on service excellence, cultural awareness, and visitor experience. This initiative equips hotel staff, restaurateurs, and event hosts with the tools to deliver exceptional hospitality.

Alongside this effort, Visit The Northshore also launched “Every Wave Welcome,” a visible allyship program aimed at creating inclusive spaces. Businesses that participate display vibrant window decals signaling their commitment to welcoming all. Backed by practical resources and best practices, this initiative is helping weave inclusivity into the fabric of the parish.

Looking Ahead

Visit The Northshore’s momentum isn’t slowing down. In 2025, the team will launch a comprehensive tourism master plan that charts a course for sustainable growth, improved visitor experiences, stronger community alignment, and even greater economic return.

With a track record of creative campaigns, strategic partnerships, and measurable results, Visit The Northshore is more than a destination marketing organization - it’s a catalyst for economic vitality, community pride, and cultural connection.

Betsy Hood

DEALER OPERATOR – HOOD AUTOMOTIVE GROUP

Betsy Hood is the Dealer Operator of Hood Automotive Group, a family-owned business that dates back to 1929, when it was founded by A.E. Hood Sr. As the fourth-generation leader, Betsy continues to uphold the company’s core values of integrity, exceptional customer service, and community involvement— principles that have been the foundation of the business for nearly a century.

For Betsy, success means having happy employees and customers who trust the company to consistently go above and beyond to meet their needs. Her handson leadership style fosters a workplace built on teamwork and mutual respect. She leads by example, never asking anyone to do something she wouldn’t do herself, inspiring her team to follow suit. Betsy is passionate about connecting with people and delivering a customer experience that not only exceeds expectations but also makes buying or servicing a vehicle feel like a genuinely enjoyable experience.

In addition to her father, Bill Hood, Betsy credits much of her professional growth to her mentor, Debra Santora, who joined the company in 1970 at the age of 17. Over the years, Debra held numerous key roles within Hood Auto Group and eventually became a partner. Her leadership has been instrumental in the company’s continued success and in shaping Betsy’s own approach to business. Today, Debra remains actively involved with the organization, offering ongoing support and guidance to Betsy and the rest of the Hood team.

Outside of her work, Betsy has a strong personal connection to Destin, Florida, where her family has owned a home since she was a child. She enjoys spending time there whenever possible, along with traveling to new destinations as often as she can. These personal getaways help her recharge and bring renewed energy and perspective to her role.

Looking ahead, Betsy remains committed to guiding Hood Automotive Group toward continued growth and success—always staying true to the values that have made the company a trusted part of the community for generations.

69020 Hwy. 190 Service Road • Covington, LA 70433 (985) 892-4663 • hoodnorthlake.com

318 N Morrison Blvd • Hammond, LA 70401 (985) 345-0321 • hoodauto.com

Q/A Dr. Jaime Edwards

Dr. Jaime M. Edwards is an OB/GYN with Magnolia Obstetrics & Gynecology, a clinic of North Oaks Medical Center. She provides care for women at every stage of life — from annual well-woman exams and prenatal care to family planning and gynecologic services.

She is specially trained in minimally invasive and robotic gynecologic surgery. In her leadership role with the North Oaks Medical Center Medical Executive Committee, Dr. Edwards is now in her fourth consecutive year as chair of the Department of Obstetrics/Gynecology and Pediatrics.

Dr. Edwards earned her medical degree from the LSU School of Medicine in Shreveport, and completed her internship and residency at the University of Texas Southwestern Medical Center in Austin. She is board-certified by the American Board of Obstetrics and Gynecology, and is a fellow of the American Congress of Obstetricians and Gynecologists.

WHAT INSPIRED YOU TO BECOME AN OB/GYN?

I always knew I wanted to go into medicine. When I was younger, I thought I might become a pediatrician. But once I started medical school, I realized pediatrics wasn’t the best fit for me!

OB/GYN turned out to be the perfect balance of everything I loved. There’s the joy of delivering babies, but also the challenge and variety of surgery. It brought together all the areas I was interested in, and that’s why I chose it.

WHAT’S YOUR FAVORITE PART OF BEING AN OB/GYN?

I love the variety. Each day brings something new, and there are always opportunities to learn and grow. I also enjoy the time I spend in the operating room, where I can put my surgical skills to work and really improve someone’s quality of life.

FINDING THE RIGHT OB/GYN CAN BE CHALLENGING. WHAT ADVICE WOULD YOU GIVE?

It’s important to find someone you’re comfortable talking to. Some concerns can be very personal, and you don’t need to address every issue in the first visit - it’s perfectly fine to build trust over time. Even in our own clinic, each physician has a distinct personality and practice style, so you might naturally connect better with one of us.

It also depends on your stage of life. You may be a patient who hasn’t started having babies yet, while another could be navigating through menopause. We all generally do a bit of everything, but physicians do tend to have a particular niche. It’s helpful to choose someone whose strengths match your individual needs.

WHAT ARE YOUR HOBBIES OUTSIDE OF THE OFFICE?

I’m a member of a local CrossFit gym — working out is my goto for stress relief. I also love reading, traveling, and going to Saints games.

WHAT WOULD YOU WANT SOMEONE NEW TO MAGNOLIA OBSTETRICS & GYNECOLOGY TO KNOW?

You will be treated with respect at every step, from the front desk to the exam room. Our team includes physicians with a range of interests, but we share the same goal: to ensure our patients are healthy and happy!

Meet Jessica Bosch & Alison Thornhill

WELLNESS THAT FEELS REAL

In the heart of Old Mandeville, two nurse practitioners are redefining what modern wellness looks likethoughtful, personal, and deeply human. Meet Jessica Bosch and Alison Thornhill: business partners, best friends, and the co-founders of a thriving wellness practice that’s helped over 1,500 patients feel their absolute best.

Jessica and Alison didn’t start with a detailed business plan or big investors. Their journey began with a simple Sunday night phone call. “Want to start a wellness clinic?” Jessica asked. Alison replied without hesitation: “Yeah, sure.” What followed was a year of weekend planning, late-night research, online classes, and watching countless webinars and YouTube videos. They launched their practice with five friends as test patients—and now, their clinic offers both telemedicine and in-person care, with services ranging from medical weight loss to hormone replacement therapy.

Their approach is what truly sets them apart. “We’re real people with real struggles,” Jessica says. “We want our patients to feel seen, supported, and understood. We’re not preaching from a pedestal - we’re walking alongside them.” Both women have faced personal wellness challenges and are open about their journeys, which creates a deeper level of trust and connection with their patients.

For Alison, the passion continues to grow, especially in the field of hormone therapy. “Turning 50 gave me a front-row seat to how impactful hormone shifts can be. I’ve spent the last year diving deeper into education around hormone replacement therapy, because I want to help women navigate this stage of life with confidence - and help men feel their best, too.”

Jessica agrees that their work is incredibly rewarding.

“Of all the areas of nursing I’ve worked in, this is by far the most fun and fulfilling. When a patient shares their success - whether it’s weight loss, better energy, or improved confidence - it reminds me why we do this.”

Their success is fueled by a shared mindset: stay curious, stay humble, and keep learning. The two constantly take online courses, join peer discussions, listen to industry podcasts, and study the latest research. “We owe it to our patients to stay informed,” says Jessica. “Our goal is always to provide the most current, effective care possible.”

Outside of work, both women work hard to maintain balance. Jessica prioritizes daily movement - whether it’s a gym session or a run along the lakefront. She also has a love for travel and a goal to read more of the books that are stacked on her shelves. “Work-life balance is tough, but that time to recharge is necessary,” she says. “And yes, I make my bed every single day!”

Alison emphasizes the importance of investing in yourself. “The best advice I can give any woman starting out is this: don’t let anyone tell you that you can’t. Education, growth, and self-belief are the best tools you have. And never invite someone to your table who shows up empty-handed.”

Together, Jessica and Alison are redefining what modern wellness looks like—professional, personal, empowering, and real. Their patients feel it, their success reflects it, and their story is only just beginning.

KELLY RABALAIS AND LES HALL

LEADING WITH PURPOSE AT ST. TAMMANY HEALTH SYSTEM

At St. Tammany Health System, leadership isn’t about titles - it’s about purpose, clarity, and a commitment to serving others. That’s the throughline in the careers of Kelly Rabalais and Les Hall, two senior leaders whose work shapes the health system far beyond what most patients ever see.

Kelly Rabalais serves as Vice President of Communications and Strategy, a role that blends her legal background with her natural instinct for collaboration and forward-thinking. With oversight of marketing, communication, governmental affairs, community relations, and system-wide strategic planning, she plays a key role in aligning St. Tammany’s mission with its long-term vision.

Les Hall, Vice President and Chief Compliance Officer, brings a similarly nuanced perspective to the executive table. Her early ambition to become a lawyer never wavered - briefcase in hand at a first-grade career day, she already knew where she was headed. What changed was the setting. While working in a physician’s office during college, she discovered the complex beauty of healthcare - and a calling that blended advocacy, law, and human impact in equal measure.

Both women describe their paths to healthcare leadership as intentional and deeply personal. Kelly’s journey began with the decision to focus her myriad skills and long-standing relationships on a new venture, in a new industry, in a role where she could make positive, meaningful and lasting contributions. Since then, she’s been instrumental in elevating the health system’s communications, strategic direction, and its voice in regional health policy. Les, meanwhile, has developed a leadership style grounded in the belief that real influence comes from listening first. For both women, excellence starts behind the

scenes. Kelly credits her success in part to a deeply collaborative approach.

For both women, excellence starts behind the scenes. Kelly credits her success in part to a deeply collaborative approach. She encourages her team to think ahead, anticipate challenges, and feel empowered to speak up. “If you work hard, care, and are prepared, you will succeed,” she says - a mindset she learned early in her legal career and has carried into every room since.

Les echoes that sentiment, pointing to integrity, humility, and authenticity as her guiding values. “You don’t have to know everything,” she says. “It’s okay to say, ‘I don’t know, but I’ll find out.’ That willingness to learn and admit when you don’t have all the answers builds trust and keeps teams moving forward.”

Both women are also driven by a strong sense of community. Kelly is a lifelong Northshore resident and a firm believer in storytelling as a tool for connection. She’s passionate about celebrating the courage of healthcare workers and making sure their stories are told with dignity and heart. Les brings that same energy to her work outside the office, serving on boards for Girls on the Run South Louisiana and the Louisiana Key Academy Northshore. For her, leadership is not just what happens at the health system. It’s about showing up in the broader community.

Staying ahead in an ever-evolving industry takes discipline. For Les, that means staying connected— through reading, professional development, and her role as President-Elect of the American College of Healthcare Executives of Louisiana. Kelly, meanwhile, draws energy from data, outcomes, and the challenge of translating trends into actionable

strategy. “We have to remain agile,” she says, “so we can maintain the highest level of performance in every circumstance.”

Like many working parents, both women are also navigating the balance between ambition and home life. Kelly, now an empty nester, credits her support system—and some good logistical planning—for making it possible to pursue a demanding career while raising two children. Les shares openly about the challenge of “mom guilt” and the importance of clear boundaries and selfcare. “My kids and my husband come first,” she says. “And a monthly massage never hurts.”

Their advice to other women in leadership is refreshingly honest: Be authentic. Speak up. Ask questions. And don’t be afraid of discomfort—it’s often where the most growth happens. “Let your work speak for itself,” Kelly says. “Stay curious and stay prepared.”

Together, Kelly Rabalais and Les Hall represent a kind of leadership that doesn’t just manage from the top—it listens, adapts, and leads with heart. At St. Tammany Health System, that approach continues to shape not just the culture within the heath system’s walls, but the trust the community places in its care every day.

Abby Sands

A LIFE LIVED WITH PURPOSE AND CAPTURED THROUGH A LENS

For over 30 years, Abby Sands has been telling stories — not just with her camera, but with heart, grit, and a fiercely creative spirit. As the founder and force behind AbbyPhoto, she has built a reputation rooted in authenticity, artistry, and deep human connection. Recognized 15 times as Best Photographer in St. Tammany Parish and honored with the Key to the City of Mandeville (along with her very own Abby Sands Day), Abby’s accolades speak to her talent — but her passion has always been about something more: the magic of a single moment captured in time.

Behind every frame is a woman who has weathered life’s biggest storms — both literally and figuratively. In the wake of Hurricane Katrina, newly single with three young children and facing financial devastation, Abby rebuilt not only her home but her business and sense of self. With resilience as her compass, she rose from the chaos, camera in hand, ready to write a new chapter. That comeback included her first magazine features, her images in a published book, and a flourishing business built on soul, storytelling, and trust.

As her children grew, so did her commitment — not only to her clients, but to her role as a

mother. Abby balanced entrepreneurship with everyday motherhood, never missing a game, recital, or bedtime story. Through it all, she remained grounded in gratitude and driven by purpose.

Now, with an empty nest and a world of possibilities at her fingertips, Abby’s lens turns toward the horizon. A free spirit at heart, she backpacks the globe with curiosity, courage, and her signature Red Dress in tow — capturing beauty, chasing wonder, and finding new stories wherever the wind blows her.

To Abby, photography isn’t just a profession. It’s a calling — a way to witness the world, to reflect its light, to honor every chapter, every wrinkle, and every wild, beautiful moment along the way. And that’s exactly what she gives her clients — not just photos, but a Feeling. It’s a sense of being truly seen and beautifully captured in the exact season they’re in. Her calm presence and intuitive eye turn fleeting moments into lasting art, helping people feel not just documented, but celebrated.

(985) 807-3835 • abbyphoto.com

DR. IRUM ALISHA QURESHI, M.D., MRCP

BOARD-CERTIFIED IN PEDIATRIC & ADULT ALLERGY AND IMMUNOLOGY ASTHMA, ALLERGY & IMMUNOLOGY

For nearly two decades, Dr. Irum Alisha Qureshi has brought thoughtful, forward-thinking care to children and adults facing allergies, asthma, and immune disorders through her private practice, Asthma, Allergy and Immunology. At her Covington-based clinic, she combines deep clinical experience with the latest in non-surgical treatments to help patients feel better - and live better.

She completed her fellowship in Allergy and Immunology at Children’s Hospital and LSU Medical Center, New Orleans. Her path was inspired by her mother, a respected physician who, at 83, remains a source of strength and wisdom in retirement. Dr. Qureshi treats food and environmental allergies, eczema, chronic sinus and ear issues, and immune disorders. Her focus goes beyond managing symptoms - she works to uncover the root cause and deliver long-term relief through a customized care plan.

Dr. Qureshi is known for her approachable style and commitment to education. Whether she’s guiding a parent through a child’s diagnosis or helping an adult navigate years of unresolved symptoms, she believes in giving patients the tools and knowledge to take control of their health. “Empowering families with information helps reduce fear and frustration,” she says. “It changes everything about the way we treat and the way we heal.”

Her clinic is also at the forefront of biologic therapy - targeted treatments developed from living cells to block the pathways behind severe allergy and inflammation. These cutting-edge options can be life changing for patients with conditions like chronic hives, severe asthma, nasal polyps, or eczema that haven’t responded to traditional medications.

What sets Dr. Qureshi apart is her deeply personal, patientfirst approach. She takes time to listen, problem-solve, and build trust to craft individualized treatment plans that reflect each person’s unique needs and goals.

“For me, it’s not just about treating the condition. It’s about helping people participate fully in life again - without limits, without fear.”

Marie Gregory

BROOKE IT FORWARD FOUNDATION

On March 16, 2017, Marie Gregory’s life changed forever. She received a call that her youngest daughter, Brooke Posey, had been killed by a reckless driver. At the time, Marie had been practicing law for nearly 25 years and had already navigated a major career shift following Hurricane Katrina. But this loss marked a new and deeply personal turning point.

In 2019, after stepping away from the workforce for two years, Marie founded the Brooke It Forward Foundation (BIFF) to honor Brooke’s legacy. The foundation’s mission is to share the love and hope of Jesus Christ with children experiencing abuse, neglect, homelessness, and life in foster care by making sure every child feels celebrated on their birthday.

What began as a simple gesture - delivering “Birthday Boxes” to local children’s organizations like CAC Hope House, Youth Service Bureau, Samaritan Center, and Family REACH Alliance - quickly grew. To date, BIFF has delivered over 1,700 Birthday Boxes across 19 parishes.

Each box is thoughtfully packed with everything needed to create a meaningful birthday celebration: cake mix, frosting, gifts, party treats, SPRINKLES (Brooke’s favorite!), a small olive wood cross, and more. These boxes are more than just a party kit. These boxes give caregivers the tools to connect with the children in their care and create a moment of joy and bonding.

As the foundation has grown over the last six years, Marie has recognized both the deep need this mission fulfills and the importance of building a strong, sustainable organization to support it. She’s proud to have assembled an exceptional team, including a dedicated Board of Directors and a skilled Office Manager. Today, her focus is on strengthening BIFF’s leadership and infrastructure so the foundation can continue to expand its reach, while remaining deeply rooted in its purpose.

Marie’s definition of success is simple but powerful: that every child facing hardship gets to feel seen, loved, and celebrated - especially on their birthday.

HER ADVICE FOR OTHERS

“When life throws you unexpected change, let it be the start of something new. It might take you down an uncharted path, but it could also lead you to your greatest purpose.”

530 E. Rutland Street • Covington, LA, 70433 (985) 900-2433 • brookeitforward.org

Chef Brandie Wilcox

Some people are simply meant to cross paths, and that’s exactly what happened when Chef Brandie Wilcox joined forces with Pemmie and Michael Sheasby to bring Courtyard Bistro to life. A true talent in the kitchen with a deep passion for food, Brandie is the kind of chef who doesn’t just cook - she creates experiences.

With years of expertise in butchery, food production, and culinary arts, Brandie has worked in top restaurants like Doris Metropolitan and Desi Vegas Steak House, mastered dry aging and charcuterie, and built her own North Shore Wagyu brand. Certified as an ACF Professional Culinarian, she brings skill, leadership, and a deep appreciation for quality ingredients to every dish.

Now, as Executive Chef of Courtyard Bistro, Brandie is at the helm in the kitchen, crafting a menu that’s both comforting and elevated. Think flaky, buttery Dutch babies topped with fresh fruit, golden Belgian waffles drizzled with artisanal maple syrup, and savory breakfast plates packed with locally sourced ingredients. For lunch, expect bold flavors, fresh salads, hearty sandwiches, and signature dishes.

This charming breakfast and lunch spot, opening later this year, is built on passion, friendship, and a shared vision for great food and warm hospitality. It was a “God wink” moment that brought this team together, and with Brandie leading the kitchen, Courtyard Bistro is set to become a must-visit destination for unforgettable meals and welcoming vibes.

1291 N. Causeway Blvd., Ste, 1 • Mandeville, LA. 70471 (504) 610-5963 • courtyardbistro.com info@courtyardbistro.com FB- Courtyard Bistro

WOMEN WHO LEAD WITH HEART

Melissa Avocato; Maureen Gross, MD; Mary Van Shoubrouek; Kristin Billiot; Breanne Alvarado; Aurelie Cavalier; Elizabeth Weiss; Tahnee Duncan; Annette Suarez; Vicki LaCombe

At Covington Trace ER & Hospital, care goes far beyond medicine - it’s rooted in compassion, teamwork, and the unwavering dedication of a powerful team of women who lead with heart.

“We put our patients FIRST,” says Kristin Billiot. “Our leaders foster a culture of healing, and it radiates in everything we do. Every department works closely together—‘That’s not my job’ just doesn’t exist here. We enjoy coming to work. It’s like spending time with family.”

That sense of unity is the backbone of Covington Trace’s patient experience, where individuals are seen, heard, and treated with urgency and warmth. With little to no wait times and a team that works in sync, the care is not only efficient - it’s deeply personal.

For Vicki LaCombe, that connection is what keeps her coming back every day. “It’s the hardest job I’ve ever loved. It’s caring for not just the patient, but sometimes the family too.”

Aurelie Cavalier agrees. “The smiles and gratitude we get for helping someone in need - that’s everything. Seeing a patient so sick one day and looking 100% better the next makes it all worth it.”

And for women looking to grow in this field, Registered Nurse Melissa Avocato has one message: “In fast-paced, high-pressure environments like emergency nursing, confidence is everything. Speak up, ask questions, advocate for your patients - and yourself.”

At Covington Trace, women are not only providing care - they’re setting the standard for what compassionate, collaborative healthcare should be.

Dr. Christie McHughes Barr

A LIFE OF PURPOSE, PASSION, AND PAW PRINTS

In the heart of St. Tammany Parish, where community and care go hand-in-hand, Dr. Christie McHughes Barr has spent the last 21 years leaving an indelible mark on the field of veterinary medicine. A devoted veterinarian, successful business owner, mother of three, and spirited farm enthusiast, Dr. Barr embodies what it means to lead with compassion and conviction.

After more than a decade working in local clinics, Dr. Barr took a leap of faith and founded Crosspoint Veterinary Hospital, a place where excellence in animal care is matched by an unwavering commitment to the well-being of both pets and their people.

At Crosspoint, nothing is done halfway. The hospital has been AAHA accredited since 2017, and its Fear Free Certified staff are trained to reduce stress and anxiety for every furry patient that walks—or wags—through the door.

“From day one, my vision was to create a place where pets are treated like family, where customer service is a priority, and where gold-standard medicine is our everyday standard,” says Dr. Barr.

But her impact reaches far beyond the exam room. Dr. Barr is a proud contributor to the Louisiana

Veterinary Medical Association, and is actively involved in the Southwest Veterinary Symposium, giving back to the profession that has given her so much.

At home, life is a joyful whirlwind. Alongside her husband Shawn—who she affectionately teases about the calm life he left behind—Dr. Barr manages a bustling farm filled with cows, goats, chickens, ducks, and a beloved pack of pets— including three dogs and two cats. The couple is also raising three teenage sons, adding yet another layer of energy, love, and controlled chaos to their already full lives.

For Dr. Barr, balance is found not in slowing down, but in staying grounded. Her faith guides her path, her family fills her heart, and her work continues to be both a calling and a joy. “I keep my eyes on the good Lord above,” she says with a smile. “Through Him, all things are possible.”

In a world that often demands compromise, Dr. Christie McHughes Barr has created a life that proves you really can do it all—with heart, humor, and a whole lot of animals.

70323 LA-1077 • Covington, LA 70433 (985) 888-1566 crosspointveterinaryhospital.com

Doerr Furniture Northshore

THE NEW CLASSIC

Patricia Casse; Laurie Collier; Pamella Rehkopf, Store Manager; Deanna Bourgeois; Danielle Wilczynski

Whether you’re furnishing a brand-new space or upgrading one that’s overdue for a refresh, Doerr Furniture Northshore is where inspiration meets real expertise.

Our all-women design team brings years of experience — and a sharp eye for what works. Together, we bring your vision to life with creativity, confidence, and a little fun along the way.

We understand that homeowners want more than just furniture — they’re creating spaces that reflect how they live. That’s why nearly everything at Doerr can be tailored to fit your style, your lifestyle, and your budget. From fabrics and finishes to wood tones and trims, you choose the details — and we’ll help you pull it all together.

We stay ahead of trends so you don’t have to. Whether your taste leans modern, traditional, or somewhere in between, we’ll help you design a space that feels fresh today and still fits tomorrow. It’s timeless quality with a modern point of view.

You don’t need to have all the answers when you walk through our doors — that’s what we’re here for. We’ll guide you through the process with smart ideas, honest advice, and a genuine love of design. No pressure - just a collaborative, thoughtful experience that’s all about you.

Stop by our showroom on the Northshore. Let’s reimagine your space together — and make it feel like home in a whole new way.

1645 N Hwy 190, Ste 600 • Covington, LA 70433 (985) 900-2425

doerrfurniture.com

Touch With Intention: Meet Candy Welch

LMT, BCTMB La8485 of Focus Massage

Candy Welch has been a licensed massage therapist since 2016, but the path wasn’t planned. “I was looking for something different in my life and drove by a massage school. I felt guided to pull in and get more info - and from that moment, it just felt like something I was meant to do.”

That moment set her on a path where she could combine skill with genuine care for others. Since then, Candy has earned board certification in therapeutic massage and bodywork, become a certified craniosacral practitioner, and personal trainer, and now serves as president of the Louisiana chapter of the AMTA. She teaches at Delta College, mentors new therapists, and makes time for what matters most - her three kids (one still at home) and her grandbaby, who calls her Yaya.

Candy’s approach is rooted in connection and treating the body as a whole. “I’ve felt the emotional and physical relief that comes from letting go of stored trauma,” she says. Her clients range from newborn to ninety-nine years old, each one treated with care and respect.

Her practice brings together multiple modalities - deep tissue, lymphatic, craniosacral, even hypnotherapy - so care is always personalized.

“I’m an open book,” she says. “If someone asks how I do something, I’ll share it - the good and the bad.”

What keeps her inspired? “Three clients told me, ‘I thank God for bringing you into my life.’ That stuck with me. This is exactly where I’m meant to be.”

413 N New Hampshire Street • Covington, LA 70433 (504) 388-1915 • focus-massage.com

Grace Johnson

Grace Johnson doesn’t just build businesses - she builds places people want to be. As the co-owner of Johnson Diamond Jewelers and Whiskey Tavern, Grace has earned a reputation for leading with vision, showing up with heart, and putting her own thoughtful stamp on everything she touches.

At Johnson Diamond Jewelers, she brings both deep expertiseshe’s a Graduate Gemologist - and a deeply personal approach. The store is known for its quality, yes, but also for the experience: warm, welcoming, and entirely tailored to the customer. Whether someone’s picking out a once-in-a-lifetime ring or a small gift with big meaning, Grace makes sure they leave feeling seen and celebrated.

Her creative energy shines just as brightly at Whiskey Tavern, the live music venue and restaurant she co-owns with her husband, Scott. Known for its elevated menu and laid-back vibe, the Tavern has become a Northshore favorite - thanks to Grace’s time in Nashville, where she built the kind of music industry connections that now bring national touring talent to the stage.

And there’s more on the horizon. Grace is teaming up with restaurateur Dulce Lugo of the Habaneros Group to open The Whiskey Kitchen in Slidell, a new concept that blends refined dining with the Nashville Vibe and welcoming Louisiana spirit she’s known for.

Through it all, Grace stays rooted in the community that supports her. She’s a regular presence at nonprofit events and a quiet force behind the scenes - giving time, resources, and energy to causes that matter. Her ability to balance entrepreneurial success with meaningful service reflects the integrity and heart behind everything she does.

Lauren Yarbrough

DIRECTOR OF DESIGN, LIVIO DESIGNS

As Director of Design at Livio Designs, Lauren Yarbrough brings more than expertise to every project - she brings a deep respect for the people who live in the spaces her team transforms. With a portfolio that spans ground-up new construction, whole-home renovations, and single-room refreshes, Lauren leads with both vision and humility, believing great design starts with listening.

Her path into the industry was hands-on from the very beginning. For twenty years, she worked alongside her mother, learning not just the mechanics of design and project management, but the emotional intelligence required to create spaces that truly serve the people inside them. That early experience became the foundation of her leadership approach today - thoughtful, collaborative, and deeply attuned to detail.

At Livio Designs, Lauren leads a team of designers who understand that no two clients - or homes - are alike. Their work is layered and livable, grounded in architectural context and elevated by the personal style of each homeowner. From reimagining a kitchen layout to walking a client through finish selections for a custom build, Lauren’s role is part designer, part guide, and part trusted advocate.

“Our job isn’t to impose a look - it’s to draw out what’s most authentic to the client,” she says. “I always tell people: I can design a beautiful house, but I’d rather help you design a home that fits your life.”

Whether she’s leading a team meeting, sourcing a hard-to-find textile, or walking a construction site in boots and a clipboard, Lauren balances creativity with clear communication, making the process as seamless as the result.

At its heart, her work is about more than aesthetics - it’s about creating spaces that feel like home, and a design experience that feels as considered as the final reveal.

Grooming with Heart at Northlake Veterinary Hospital

At Northlake Veterinary Hospital, grooming is more than a service - it’s a relationship built on trust, care, and genuine love for animals. Senior Pet Stylist Brandi Driscoll and her grooming partner Krystal are the heart behind every transformation.

Brandi has been grooming for 14 years and brings a calm, confident touch to every appointment. “From the beginning, I knew I was meant to work with animals,” she says. Her passion for skin and coat health, along with her continuing education in the latest grooming techniques, ensures each pet leaves looking and feeling their best. At home, she enjoys unwinding in the kitchen or adventuring outdoors with her standard poodles, Diesel and Colt.

Krystal’s grooming journey began in Northlake’s kennels, but quickly turned into a calling. “I didn’t expect to love grooming so much,” she says, “but the look on an owner’s face when they see their pet after a groom - it’s everything.” Known for her gentle approach and unwavering patience, Krystal dreams of

one day opening a grooming and rescue center of her own. She brings joy, music, and genuine nurturing to every grooming session.

Northlake offers full grooming services for both cats and dogs, including bathing, breed-specific trims, de-shedding, nail care, and flea/tick treatments. Spa upgrades like hydrotherapy and paw soaks are coming soon - perfect for pets with allergies or sensitive skin.

But at the core, it’s Brandi and Krystal who make the experience special. “We may call them clients,” Brandi says, “but they truly feel like family.”

1399 N. Causeway Blvd. • Mandeville, LA. 70471 (985) 626-7522

northlakeveterinaryhospital.com

Owen Smith

Dean of Campus Administration

Northshore Technical Community College Lacombe, Louisiana

Owen Smith brings heart, hustle, and a whole lot of purpose to her role as Dean of Campus Administration at Northshore Technical Community College (NTCC). Since joining the college in 2015, she’s been a driving force behind student success, community engagement, and workforce innovation across Southeast Louisiana.

With over 20 years in leadership and 10 years in higher education, Owen leads with a student-first mindset and a deep belief in the transformative power of education. She earned her bachelor’s degree in Applied Computer Science from Grambling State University and her master’s in Adult Education and Organizational Development from Northwestern State University - completed during the height of the pandemic. Her journey mirrors the resilience and determination she sees in NTCC students every day.

But for Owen, NTCC isn’t just a community collegeit’s a launchpad for real change. “We’re not a fallback option,” she says. “We are a true college experience that prepares students to shape their futures with purpose, confidence, and the skills to succeed in life and work.”

Owen has been recognized with the Outstanding Professional Staff Award by the Louisiana Community and Technical College System, along with NTCC’s Chancellor Gem Awardacknowledgments of her commitment to creating pathways that lead to real opportunities.

Outside of NTCC, she serves on the Northshore Community Health System Governing Board and is a proud member of the Professional Women of St. Tammany. She lives in Slidell with her husband, Dr. Darryl A. Smith, Ph.D. She is mom to Ona and Jessica, and “Gammy” to grandson Omare.

Her mantra?

“Keep moving forward. No matter what, just keep going.”

65556 Centerpoint Blvd • Lacombe, LA 70445 (985) 545-1500 • northshorecollege.edu

LEADING WITH VISION:

THE WOMEN BEHIND THE HARBOR CENTER

The Harbor Center is led by a dynamic management team, with new General Manager Victoria Paz at the helm. After a decade of attending and hosting events at The Harbor Center, Victoria stepped into her leadership role in January, bringing extensive experience in sales, marketing, and community relations.

“Knowing I could help create enjoyable memories for clients and event attendees drew me to The Harbor Center,” says Victoria.

Supporting her mission is a team of talented female managers. Sales & Marketing Manager Jessica Hester brings valuable relationship-building and sales expertise to the venue, and Event Managers Mary Landreneau and Dannell Hynes, whose combined experience spans venue and event management as well as catering services.

These professionals are seasoned industry experts and longtime admirers of The Harbor Center. “We’re excited about the future of The Harbor Center,” says Victoria. “With our combined experience and fresh perspective, we’re dedicated to creating memorable experiences while establishing the venue as the region’s premier destination

for events of all sizes. Every client and guest who walks through our doors becomes part of our story.”

Under their leadership, and alongside the talented Operations team, The Harbor Center continues to host a diverse array of gatherings - from large-scale conventions and trade shows to intimate bridal showers, continuing education classes, and nonprofit banquets. With their collaborative approach and industry knowledge, this leadership team is well-positioned to strengthen The Harbor Center’s reputation as St. Tammany’s premier convention and event center.

100 Harbor Center Blvd. • Slidell, LA 70461 (985) 781-3650 • harborcenter.org

Amanda Delaup

LEADING THE CHARGE FOR PALETTE NORTHSHORE’S ENTREPRENEURIAL MOVEMENT

Amanda Delaup knows what it takes to build something from nothing. She’s walked the unpredictable road of entrepreneurship, taken the risks, and faced the late nights of doubt. Now, as Chief Experience Officer of Palette Northshore, she’s turning those experiences into a powerful movement - one that gives business owners the resources, connections, and confidence they need to succeed.

Having launched and scaled multiple businesses, including Cup of Grace Co. and a CertaPro Painters franchise, Amanda understands the highs and lows of entrepreneurship. As a mother of twins, she knows the juggle of business and family. She’s built brands, faced setbacks, and emerged stronger each time. That’s why she’s so passionate about helping others navigate their own journeys.

At Palette, Amanda is creating more than just a workspace; she’s helping shape an entrepreneurial ecosystem where innovation thrives. Her leadership fuels:

• Workshops & Mentorship: Guiding business owners through challenges with real-world insights.

• Networking & Community: Cultivating deep connections that inspire growth.

• Strategic Resources: Partnering with top organizations to provide mentorship, funding, and expertise.

• Innovative Programming: Hosting engaging events that equip entrepreneurs with the tools to scale.

Beyond Palette, Amanda stays active in leadership and community, serving on local boards and mentoring entrepreneurs.

“I’ve been where these entrepreneurs are,” Amanda shares. “I know what it’s like to bet on yourself, and I want every business owner who walks through Palette’s doors to feel empowered, supported, and ready to build something great.”

Ready to take your business to the next level? Learn more at palettenorthshore.com.

LOYALTY, LEGACY & LIGHTING

THE HEART OF PINE GROVE’S SUCCESS

At a time when businesses struggle to stand the test of time, Pine Grove Lighting shines with loyalty, longevity, and legacy. What began as one family’s leap of faith has become a community cornerstone.

Margie Gement wasn’t always in retail - she was busy raising four children when her husband, Paul, purchased the business in 1989. With no formal experience but plenty of determination and heart, she dove headfirst into the business. She made deliveries, managed inventory, and greeted customers with warmth - often all in the same day, and with the personal touch that would become Pine Grove’s signature. Her philosophy was simple: treat people right, and take care of every customer with genuine respect.

Their daughter Peggy Benit had built a successful corporate career but returned home to help continue that tradition when her husband, an attorney, was consulted about a potential sale of the business. That conversation became a turning point, and Peggy stepped in to continue what her parents had built. At Margie’s request, Peggy’s brother joined as well. Now Paul’s son, William, represents the third generation of this family-owned venture.

Together, they’ve grown Pine Grove while keeping it rooted in personal connections. Generations of customers - contractors, designers, and homeowners - have come to trust them for consistent, caring service.

At a time when big-box chains and online shops dominate, Pine Grove Lighting stands out by staying true to its heart. Their recipe is straightforward: loyalty built through word of mouth, a commitment to quality, and the kind of service that keeps people coming back.

50 West Ct • Mandeville, LA 70471 (985) 893-4003

A Space to Celebrate

THE WOMAN BEHIND THE PROPER GREAT ROOM

In a world that often rushes from one milestone to the next, The Proper Great Room was created as a pause—a place where people can come together, celebrate life’s moments, and create memories that last. Founded by a woman who understands the power of gathering, this elegant event venue is more than just a space— it’s a canvas for your vision.

From intimate showers and birthday dinners to vibrant celebrations and timeless weddings, The Proper Great Room has become a trusted backdrop for life’s most meaningful occasions. What sets it apart? A belief that the best events are those that reflect you—your style, your story, and your spirit.

“We’re honored to be a part of these special moments,” says the founder Heather Tallo and her husband, Kyle. “Our goal is simple: to provide a beautiful, functional venue—and let you take it from there.”

With sophisticated design, thoughtful amenities, and an atmosphere that inspires connection, this woman-led business is redefining the art of hosting with purpose..

Because at The Proper Great Room, it’s not just about the event—it’s about how it feels. And that feeling? It’s yours to create.

112 W Morris Ave • Hammond, LA (985) 687-3170

Renee Selman & Ashley Crane

Finance can be complex, but at Simon & Simon Financial, you don’t have to navigate it on your own. Before you ever sit down with an advisor, you’ll be welcomed by the team’s frontline team - Renee Selman and Ashley Crane - who set the tone for the firm’s client-first approach.

These women are more than just the first voices clients hear - they are problem-solvers, educators, and the steady hands guiding clients through every twist and turn of financial planning. With nearly 15 years in banking, Renee, the firm’s Operations Manager, understands that for many - especially women - investing can be intimidating. “Simon & Simon is different,” she says. “This team truly cares about people and treats clients like family.” From paperwork to preparation, her job is to ensure clients feel equipped and empowered.

Meanwhile, Ashley, the firm’s Administrative Assistant, makes it her mission to build relationships with every client. “Trust is everything,” she says. “I want people to feel comfortable, supported, and confident about their financial future.”

Beyond the office, both women are teaching the next generation the importance of investing - Renee with her four children, and Ashley by fostering financial confidence in the people around her.

At Simon & Simon Financial, women aren’t just part of the team - they’re shaping how people experience finance, making sure every client is seen, heard, and set up for success.

Because when finance feels personal, planning for the future becomes a whole lot easier.

GRACE, GRIT, AND GROWTH

THE WOMEN-LED VISION BEHIND CRESCENT SOTHEBY’S INTERNATIONAL REALTY

In a time when the real estate landscape is shifting faster than ever before, one brokerage is doing more than just keeping pace - it’s setting the tone for what it means to thrive with purpose, authenticity, and heart. Crescent Sotheby’s International Realty, a name that has become synonymous with excellence along the Gulf Coast, has experienced remarkable growth in just one year - more than doubling in size. But their story is not just about numbers or expansion; it’s about people. It’s about women in business leading with integrity. And most of all, it’s about a company culture built on connection, community, and care.

At the helm of this dynamic brokerage is Heather Tallo, co-owner of Crescent Sotheby’s alongside her husband, Kyle. Together, they’ve built something extraordinary - but it’s Heather’s clear, consistent leadership style and deep commitment to

empowering others that have helped shape the brokerage into what it is today: a sanctuary for likeminded professionals who view real estate as a service, not just a sale.

“We’ve grown quickly, yes,” Heather says, “but intentionally. Every agent who joins us isn’t just looking for a brokerage name. They’re looking for a place where they can belong. Where they can be themselves. Where collaboration, not competition, is the standard.”

215 N. Columbia • Covington, LA 70433 crescentsothebysrealty.com

Lesle Veca

CREATING BEAUTIFUL SPACES WITH TIMELESS STYLE

At V Home & Interiors, Lesle Veca has built more than just a retail store - she’s created a go-to destination for timeless furnishings, modern décor, and one-of-a-kind pieces. If you’re just refreshing a room, designing from scratch, or searching for the perfect finishing touch, her curated collection of furniture, lighting, art, gifts, and décor offers something for every home.

Unlike many design studios, V Home & Interiors is open to the public, welcoming everyone from homeowners and decorators, to those just looking for inspiration. Whether you’re working with a designer or designing independently, Lesle and her team make the process seamless and enjoyable. Need something specific? Custom orders are available, and with access to multiple warehouses filled with unique, high-quality pieces, finding the perfect match for your style and space is easier than ever.

Beyond furniture and décor, V Home & Interiors carries a wide selection of linens, draperies, and materials, bringing exclusive, high-end finishes with warmth and personality to every room. With years of experience and a passion for beautiful, functional design, Lesle is dedicated to helping clients create spaces that feel like home.

“We believe great design should be accessible to everyone,” Lesle says. “Our store isn’t just about selling furniture - it’s about helping people bring their vision to life, whether they need a statement piece or a full home refresh.”

For a personalized shopping experience, expert design insight, and access to unique furnishings, visit V Home & Interiors, where great design meets everyday living.

Mandy Gonzales

WHAT INSPIRED VIBE SALON?

My journey into beauty began in a friend’s mom’s salon, where I discovered my passion for uplifting women. In 2010, I expanded my role in the beauty world, joining the Aveda Institute of Covington. Shifting from styling to teaching, I shared my expertise with aspiring stylists. Despite my success there, I missed the personal connections with clients. This inspired me to open Vibe Salon, a warm and welcoming space where everyone can be themselves.

HOW HAS THIS JOURNEY SHAPED YOU AS BOTH A STYLIST AND MENTOR IN BEAUTY?

I admit my journey’s had bumps. Like many, I’ve encountered moments of self-doubt. However, through perseverance and the support of others, I have learned the value of continual learning. Today, I mentor and befriend, guiding my team and clients through their beauty journeys.

ANY CLOSING THOUGHTS?

I urge aspiring stylists to seek mentorship, keep an open mind, and recognize that success goes beyond technical skills—it involves nurturing meaningful connections within both the industry and the community.

GENEROUS HEARTS

Highlighting Philanthropy on the Northshore

Our parters at the Northshore Community Foundation exist to make it easy for each of us to make a difference in our own backyard. Now in their 18th year, the Foundation has touched over $83 million dollars in philanthropic fuel, focusing on simplifying, organizing and magnifying philanthropy at every turn.

The Foundation has reached those remarkable numbers in three primary ways. First, they engage hundreds of individuals, families, companies and nonprofits in a membership model that promotes active connections and charitable work. Second, they take the paperwork out of “doing good” by administering funds that act as charitable checkbooks for any purpose. Last, they step into big roles when the need is great — especially in times of disaster. Through these three unique and critical roles, the Foundation uses its expertise and resources to magnify the incredible charitable work so prevalent in our region.

A Legacy Rooted in Growth and Giving

Written by Macie Hebert

Fifty years ago, Stirling set out on a mission that would reshape the landscape of commercial real estate in Louisiana. What began as two entrepreneurs with a shared vision grew into a decades-long journey of expansion, economic development, and meaningful community impact. Now, as the company marks its 50th anniversary, it reflects on a legacy rooted in both growth and giving.

As Stirling has grown, so has its commitment to the communities it serves. At the heart of that commitment is a long-standing partnership with the Northshore Community Foundation (NCF), which has helped guide the company’s philanthropic efforts over the years. Stirling co-founder and former NCF board member Jimmy Maurin remembers how it all began.

“After Katrina, we noticed that while the Northshore had a culture of giving, there wasn’t a strong framework to support it. There was a need,” Maurin explains.

Maurin and former CEO Marty Mayer played a pivotal role in shaping Stirling’s culture of philanthropy. While the company’s core business centers on commercial real estate, its greater purpose goes beyond transactions.

“When you develop shopping centers, you’re creating places for people to come together. You’re giving the community a way to connect that they may not have had otherwise,” Mayer says.

Everyone is a philanthropist. To Learn how you can do more in your own backyard, reach out to the Foundation at northshorefoundation.org

With developments like River Chase Shopping Center, Stirling has created more than just retail spaces—it has provided opportunities for people to dine, shop, and gather, ultimately contributing to the region’s economic and social well-being.

Over the years, Stirling Properties has extended its reach far beyond real estate. Its deepening relationship with NCF has become a cornerstone of its philanthropic identity. Mayer, who spent 36 years with the company, has led many of these efforts and continues to serve on the NCF board, even after retiring.

“At Stirling, it’s never been about grand gestures. It’s about showing up consistently,” he says. “Our work with the Northshore Community Foundation is just one example of how we strive to make a longterm difference.”

The company also sends out a monthly calendar to all of its employees with community giving events that they are encouraged to attend, promoting a continuously connected environment in the workplace.

Looking ahead, Stirling remains committed to steady, impactful giving.

“It’s not about doing something flashy,” Maurin says. “It’s about continuing the work we’ve always done.”

That philosophy runs deep throughout the company. Current CEO Townsend Underhill, who stepped into the role in 2023, embraces the same mindset.

“Philanthropy isn’t just something we do—it’s who we are,” Underhill says. “It’s about giving time, not just treasure.”

That belief carries through to the entire Stirling team. One company initiative allows employees to direct a charitable donation to an organization of their choice once they complete a set number of volunteer hours.

“It empowers our people to support causes that matter to them, while staying connected to the community,” Underhill explains. Across the board, Stirling has been clear about the importance of people, both within the company and beyond it.

“Everything that we have accomplished takes having great people on your team,” Mayer commented.

One display of the company’s commitment to good people is shown in the way Underhill joined the team.

“When he joined us in 2007 we actually weren’t even hiring, but he made such an impression on us that we decided to make him part of our team,” Mayer continued.

The company’s leap to take on Underhill shows its dedication to adapting to change in order to further the company and community.

As Stirling looks to the future, its legacy of giving remains strong. With leaders like Maurin, Mayer, and Underhill shaping its path, the company continues to prove that lasting impact doesn’t come from one-time actions—it’s built through steady, heartfelt contributions that uplift communities for generations.

For more information about Stirling, visit stirlingprop.com or call 985-898-2022. To learn how to get involved with the Northshore Community Foundation, visit northshorefoundation.org or call 985893-8757.

Jimmy Maurin

Marty Mayer

Townsend Underhill

FLOURISHES

Seasonal arrangements, starting at $65. Florist of Covington, (985) 892-7701.

LED Chandelier in Legacy Brass Finish with Acrylic, Mike’s Lighting & Cabinet Center, (985) 649-9343

Pascal Bergere Chair from Massoud. Doerr Furniture, (985) 900-2425

Playful and elegant Monkey Chinoiserie Giclée print in a 2.5" lucite shadow box, mounted on linen with black nailhead accents. V Home & Interiors, (985) 231-7411

Lechlan’s acorn-inspired pendant light, handwoven from Natural Kalas Abaca, features a decorative loop and fabric-covered cord for a relaxed, inviting look. Pine Grove Electrical Supply, (985) 893-4003.

Diamond lariat necklace featuring 1.90cts set in 14K yellow gold, $5,495.

Boudreaux’s Fine Jewelers, Mandeville, (985) 626-1666.

Diamond Clover Flex Bangle, Regular price, $3,995; Mother’s Day special $2,995. Johnson Diamonds, (985) 951-2089.

Pink Sapphire and Diamond Drop Earrings, $32,500. Lee Michaels Fine Jewelry, (504) 832-2000.

FLOURISHES

New Lantern, East Bay by The CopperSmith. Available in 3 sizes and 4 Finishes, Wall and Ceiling mounts in Gas or Electric. Gulf Coast Lanterns, (985) 900-2232.

Seafoam green large contemporary vase, $55. Lulu’s Almost New, Slidell, (985) 259-4074.

Pink Sapphire, Kunzite, and Diamond Necklace, $12,500. Lee Michaels Fine Jewelry, (504) 832-2000.

Gathered Detail V Neckline Side Slit Midi Dress, $64. Columbia Street Mercantile, (985) 809-1789.

Emtek EMPOWERED™ 2 Touch Entry Set with Hercules Knurled Grip displayed in a Satin Brass that features a keyed or key-free entry with Bluetooth and Wi-Fi. Mike's Windows Doors & More, (985) 643-8364.

Our newest Barn Light Shade, Key West in a more Contemporary profile. 14” and 17” sizes available with Straight or Gooseneck mounting arm or 2 ceiling mounts available. Gulf Coast Lanterns, (985) 900-2232.

Nature inspired dinnerware. Made in Italy. Corrinn Fisher Interiors, Covington, (985) 888-1229.

Metallic platform sneakers. Shoeffle, (985) 898-6465.

Blurred, Burning, and Over It

Understanding dry eye and how to treat it

Written by Mimi Greenwood Knight

“I’ve gotta live with my dry eye. There’s nothing I can do about it.”

“Dry eye is just a sign I’m getting older.”

“The only thing that can help is eyedrops.”

Optometrist Laura Agnew hears statements like this all the time. “We used to see dry eye mostly in white women over fifty. Now we’re seeing it at younger and younger ages,” she said. “Screen time is one culprit. We tend to blink less often when we’re online, and blue light can add to dryness. We also see it in longtime contact wearers and in men who’ve worked for years outdoors in the sun.”

It frustrates Dr. Agnew and others in her profession to know their patients can get new teeth or even new organs, but you can’t get new tear glands to alleviate dry eye. “Your tears are made in the stem cells of your corneas, but they’re expressed through glands in your eyelids,”

she said. “Dry eye can occur when these glands malfunction or don't produce enough oil.” Our tears consist of three layers: oil, water, and mucus. While our main tear glands, located above our eyes, produce the watery layer, Meibomian glands, located along the eyelid margins, produce an oily substance that forms the outer layer of the tear film. The watery layer lubricates and nourishes our eyes while the oily layer helps prevent the watery layer from evaporating, and a mucin layer helps the tears spread evenly over the surface of the eye. It’s a great system, when it’s working.

Dry eye occurs when either the Meibomian gland is not producing enough oil or the oil it does produce is of poor quality. This is called Meibomian gland dysfunction (MGD).

Dr. Agnew points to other potential culprits. “In South Louisiana, we love sleeping under ceiling fans, but ceiling fans can dry out our eyes, especially as we age and our eyelids become lax,” she said. “Our lids are basically like Ziploc bags that seal our eyes and keep them moist. As we get older, they don’t do this as well.” There are also some seasonal aller-

gies that can exacerbate dry eye leading to a gritty or scratchy sensation, burning, or excessive tearing. But if you suffer with dry eye, we don’t have to tell you that.

What Can Be Done

So, what can bring relief? One easy fix, Dr. Agnew says, is to cut back on caffeine. “Caffeine is a diuretic. Diuretics can lead to dehydration, reduce tear production, and contribute to dry eyes. Before we resort to a prescription, let’s look at lifestyle changes. If you’re drinking caffeinated drinks all day, let’s try cutting back. And maybe switch to a box fan instead of a ceiling fan.”

There are also lubricating eye gels, such as Genteal and Systane, that when applied to the eyes at night allow you to start the day with well-lubricated eyes. “Gels also prevent the lid from sticking to the cornea and ripping off the top layer when you wake up,” Dr. Agnew said.

Once these simple strategies have been exhausted, if you’re not finding relief, your optometrist can talk to you about prescription options, steroid drops, even drops that are formulated from your own platelets. Intense Pulsed Light (IPL) therapy, which is offered locally at the Dry Eye Spa at Eye Wares in New Orleans, Metairie, and Mandeville, is a dry eye treatment that utilizes pulses of light to improve the function of the all-important meibomian glands. This is especially helpful if your problem is determined to be related to ocular rosacea.

Dr. Agnew also encourages patients who wear contact lenses to opt for the daily over the monthly because the monthly can damage your glands. “Keep a good, preservative-free eye drop next to your toothbrush and use it every time you brush your teeth,” she said. “Keep another at your desk and another where you sit to watch TV. Think of it like ChapStick for your eyes.”

“Now that people are living longer, it means they might live with dry eye for decades,” Dr. Agnew said. “Fortunately, we’re learning more about the condition every day. There are more options for treating it and more knowledge about how to ward it off or reduce symptoms.”

BOOK REPORT

THERE'S NOTHING LIKE THIS

Written by Terri Schlichenmeyer

Dancing around, shaking your booty.

Hanging with your friends, running around the neighborhood, those are the kinds of things you liked to do when you were younger.

Dreaming of adulthood, thinking about the cool car you might someday have, and making big plans. You were just a kid then but, as in the new book “There’s Nothing Like This” by Keven Evers, you saw your future.

Songwriter Angelo Petraglia was in a panic.

It was 2003, he had an appointment with a new songwriter, and he didn’t quite know how to relate to her. Her name had been floating around Nashville for awhile – she’d gotten a decent deal with RCA Records – but Petraglia’s problem was that this girl, Taylor Swift, was thirteen years old and what did he know about middle-school teenagers?

Says Evers, it didn’t take long for Swift to school any of her co-writers.

From the start, she “demonstrated strategic thinking…” Mature beyond her years, Swift knew where she was, where she needed to be, why, and how success would happen. Youth wasn’t a problem; she had “cohesive vision. She understood her audience. And she knew it.”

By 2004, the music industry in Nashville was going through change, Record labels consolidated or closed. Most that were left preferred to sign male singers; few were interested in a teenager. The country music audience, it was believed, didn’t include teen girls.

Swift proved that belief wrong with a calculated risk and faith in a new record label that hadn’t yet launched. Says Evers, she had “promotional instincts,” she liked marketing and understood that differentiation was important, and she was willing to use social media – a new thing then – to interact with fans. She was authentic and she told her own story well.

Still, there were ups and downs. Swift remained laser-focused but mistakes were made in her early years. “Celebrity is a tricky business

THERE'S NOTHING LIKE THIS: THE STRATEGIC GENIUS OF TAYLOR

to be in,” says Evers, and Swift steadfastly course-corrected, banking on her fans, herself, and the vision she’d always held...

Yes, indeed, “There’s Nothing Like This” is a business book of which title actually explains its subject and itself: it’s not like other business books you’ve read recently. For one thing, this one’s going to take some effort.

In a big way, this book seems more like just another discography, or tale about Nashville, or stardom, but look between the lines. Author Kevin Evers is subtle in showing how Taylor Swift’s practices fall into the realm of business and once you spot one of two of those points, you almost can’t miss the rest. No, there aren’t any overt lessons, bullet-points, or charts here, no end-of-chapter synopses, and no final wrap-up at books’ end. Instead, you’re taught by story and it’s a good one, superbly impressive, lively, and perfectly entertaining.

Swifties, of course, will want this book, regardless of its genre, but more business-minded readers will need to remember that the lessons in “There’s Nothing Like This” are embedded and worth the search. Try this book. Don’t just “shake it off.”

THE CLOSING TABLE

Why Buying a Business Beats Building One from Scratch

By Josh Wilson

Most people are taught to start a business from the ground up - get an idea, hustle, and pray it works. But what if I told you the smartest move isn’t starting from scratch - it’s buying something that’s already working?

That’s business acquisitions.

Instead of building a business and waiting 3–5 years to break even, I buy companies that are already profitable, have customers, staff, systems - and cash flow from day one. It’s like stepping into a house that’s already built, furnished, and earning rent.

And here’s the kicker: you don’t need millions in the bank to do it. Through SBA loans, seller financing, and creative deal structures, firsttime buyers are stepping into businesses with just 10% down. That means if a business is doing $1 million a year, you could potentially buy it with $100K out of pocket - and own 100% of the upside.

Compare that to starting a business: you pour in time, money, and energy just to figure out if the market even wants what you’re selling.

Acquisitions flip that script.

You take something proven, improve what’s already there, and scale it. You don’t guess - you execute.

That’s what I help people do every day. Whether you're tired of the 9-5 or you're sitting on capital and want to build wealth faster, acquisitions are a path most people overlook because they simply don’t know the game.

But once you learn it, there’s no turning back. You stop chasing ideas and start buying income. You stop survivingand you start building real, generational wealth.

Buying a business isn’t just smart. It’s the shortcut nobody talks about.

www.jwenterprise.co FB: @realjwilson Insta: @therealjoshwilson

IN DEVELOPMENT

Drybar Opens in Mandeville

With over a decade of experience helping salons and spas grow through branding and marketing, Dharmisha and Miles Patel have combined their industry expertise with their passion for beauty and connection. Drybar, known for its signature blowouts and luxurious experience, is now elevating the beauty scene in Mandeville. This new location offers locals a stylish, confidence-boosting destination for self-care. 4450 Louisiana 22 Suite #2, Mandeville, LA 985-612-7010

New on the Lakefront

Aperitif Spritz + Bites is a charming new addition to Mandeville’s lakefront, and it feels like exactly what the area needed. Set in a beautifully restored 19th-century cottage at 1943 Lakeshore Drive, it’s the kind of place where you want to linger—with spritz cocktails in hand and small plates made for sharing. Local favorite Cayman Sinclair is behind it, bringing his thoughtful touch back after a threeyear hiatus. The menu features familiar favorites from Sinclair's previous restaurant, along with new and unique palate-pleasing bites. The bar offers beer, wine, cocktails, and a full array of mocktails and nonalcoholic beverages. With cozy vibes and stunning lake views, Aperitif is effortlessly inviting.

www.aperitifspritzbites.com/

2025 Chef Soiree

PHOTO CREDIT: FRAN SONGY

This year’s Chef Soirée was an unforgettable evening filled with incredible food, music, and community spirit—all set against the beautiful backdrop of Bogue Falaya Park. With 3,232 guests in attendance, the event was a celebration of our community's generosity and support for the Youth Service Bureau (YSB).

Guests indulged in a spectacular culinary experience, thanks to our generous restaurant and beverage donors. As the sun set over the Tchefuncte River, the oak trees gleamed and the evening came alive with performances by Three Rivers Band, Soul Revival, DJ Mike Teifer, and rising artist Thomas Sanders.

Banner Ford raffled off a 2025 Mustang, and the night concluded in grand fashion with a dazzling fireworks display that lit up the sky. A special thank-you to Chevron, our top sponsor, whose generous support helped make this event possible.

Beyond the fun, this "Party with a Purpose" serves a vital role—raising critical funds for the YSB’s programs that support children and families in need here in St. Tammany Parish. From advocacy and intervention services to mental health resources, these programs make a meaningful difference in the lives of those who need them most.

We invite you to be part of this incredible event next year—whether by attending, sponsoring, or spreading the word. Your support helps ensure that the YSB can continue providing these essential services right here in our own community. Mark your calendars for Chef Soirée 2026 on Sunday, March 15!

WYES 2025 Northshore Spring Fling

Photo Credit: Abby Sands

WYES-TV held its second annual WYES Northshore Spring Fling Presented By LCI Workers’ Comp at the home of Vince Liuzza and Frank Stuart. The spring-themed event helped raised funds for WYES’ award-winning cultural and historical documentaries. Attendees enjoyed cuisine by Bubba Saucier and Sweet Olive Market & Bakery and sipped wine from Wild Bush Farms + Vineyards. Guests posed in the photo booth donated by Fidelity/NOLA Lending. Adam Acquistapace was on hand pouring wine, beer and champagne. Live music was provided by Louisiana Academy of Performing Arts and ballerinas from Ballet Apetrei welcomed guests on their arrival. The event was led by event co-chairs Shelley & Guy Winstead, along with honorary chairs Paula Kelly Meiners, Phoebe Whealdon and Jen & Seth Smiley.

TCHEFUNCTE’S MADISONVILLE

Indulge in a culinary journey at Tchefuncte’s, where our chefs masterfully craft Louisiana and American cuisine with the freshest, locally sourced ingredients. The upscale atmosphere, paired with the breathtaking scenic view of the Tchefuncte River, sets the perfect stage whether you’re in the mood for a quick bite or a long, leisurely meal, we’ve got you covered. To ensure that you have the best experience possible, we recommend making a reservation. For large parties and events, email us at EVENTS@TCHEFUNCTES.COM

THE ANCHOR

Tuesday 11am-7pm

Wednesday-Thursday 11am-8pm

Friday-Saturday 11am-8:30pm Sunday 11am-8pm

407 SAINT TAMMANY ST., MADISONVILLE (985) 323-4800 THEANCHORLA.COM

TOASTED YOLK COVINGTON

The Toasted Yolk is the perfect place for French toast, mimosas, and chef-inspired dishes made from locally sourced ingredients. With everything prepared fresh daily, including scratch-made sauces and dressings, it’s a must-visit for a delicious and satisfying meal.

206 LAKE DR, COVINGTON, LA. (985) 377-5288 THETOASTEDYOLK.COM

EAT & DRINK

DESI VEGA'S STEAKHOUSE

At Desi Vega's Steakhouse Northshore, our expertly seared, aged steaks promise indulgence in every bite. Alongside our signature steaks, we offer house-crafted desserts, specialty appetizers, and seafood options like jumbo lump scallops, market fish, and broiled lobster tail. For the best experience, reserve your table on OpenTable or call us. For large parties, email EVENTS@DESIVEGASNORTHSHORE.COM. We look forward to welcoming you to an elevated dining experience.

COVINGTON 1950 N. Highway 190, Covington, LA, (985) 276-4994

MANDEVILLE NOW OPEN! 4250 Hwy 22, Mandeville, LA 70471, (985) 221-7700

PARDOSAN AMERICAN BISTRO

MANDEVILLE

Pardo's Fine Dining offers European and American Cuisine in a flavorful and relaxing atmosphere with a variety of foods from handmade pasta to Prime steaks, from specialty beers to artfully hand-crafted cocktails; there is surely something to please every palate.

5280 HIGHWAY 22 MANDEVILLE LA 70471 WWW.PARDOSRESTAURANT.COM

Tuesday-Friday: Lunch 11AM–2:30PM

Tuesday-Thursday: Dinner 5PM-9:30PM

Friday-Saturday: Dinner 5PM–10PM

527 N CAUSEWAY BLVD., MANDEVILLE (985) 778-2820 GALLAGHERS527.COM

GALLAGHER’S

SLIDELL AND COVINGTON

Award-winning entrées featuring sizzling steaks, pork chops, and the best seafood Louisiana has to offer. Whether you’re looking for fine dining in a comfortable setting, or a lunch that’s a cut above the rest, we specialize in creating the perfect experience for your needs.

GALLAGHERSGRILL.COM

PARDOSCATERING@GMAIL.COM (985) 893-3603

LAST LOOK