“I surround myself with a team of energetic, passionate and dedicated women, and I feel like the sky is the limit.” – Sandy Franco
Sandy Franco Franco’s on Magazine
Sandy Franco is known throughout the region for her ever-growing lineup of fitness clubs and programs. One of her latest expansion projects amplifies the appeal of Franco’s on Magazine Street. As is often the case for serial entrepreneurs, Sandy has called on the talents of a savvy group of fitnessforward females to make it happen. Sandy and Ron Franco opened Franco’s Magazine Street fitness facility just two short years ago with the help of manager Christine Beavers. The club quickly began to attract a long list of loyal members, a steady stream of visiting celebrities and more than its fair share of talented instructors and trainers. Propelled by the response and inspired by Magazine Street’s Mother-daughter Pilates historic surroundings and Instructors Theresa Collins progressive population, they and Meghan Trufant set out to grow the club.
NOW OPEN! The Pilates Studio at Franco’s On Magazine
Sandy and Christine recently announced the opening of a new, 2000-square-foot Pilates studio at Franco’s on Magazine. After equipping the new studio with Stott Reformer/ Towers, Wunda Chairs, a Cadillac and a Barre, they brought on mother-daughter duo Theresa Collins and Meghan Trufant to run the new program. Meghan and Theresa’s long list of impressive credentials—including training with the best Pilates instructors in New York City and Comprehensive Certification through Body Arts and Sciences International—were eclipsed only by the tremendous passion they share for the Pilates Method. The Pilates Studio at Franco’s allows members easy access to top-notch Pilates training to enhance their current routines without having to leave the club. The studio is open to non-members, and Franco’s top-of-the-line strength and cardio equipment provides Theresa and Meghan the opportunity to offer fusion classes and Suspended Barre. While Pilates practitioners and converts enjoy the expertise and atmosphere offered by the new studio, Sandy and her team are moving on to upgrade more projects at all three Franco’s health clubs. Up next for the Magazine Street club is the expansion of its wildly popular cycling program. Under the direction of innovative cycling instructor Sarah Dewey, Franco’s is introducing a full lineup of cycling classes that combine strength training with cardio and challenge multiple parts of the body simultaneously. Much like upscale retailers such as Saks Fifth Avenue and Nordstrom have transformed their department stores to feel more like a collection of posh little boutiques, leading health clubs are taking the appeal of specialty boutique fitness and combining it with the convenience of full-service gyms. Sandy Franco and her team have created clubs that are at the forefront of this trend.
Franco’s on Magazine is located at 2116 Magazine St., 218-4637. francosmagazinest.com. Women IN Business 25