In Campus Bookstore Franchise

A virtual nation in the state of Mind

In Campus Book Lending system

We a re a n e merg ing media company founded by a n I n t e r n a t ional Consor tium of Freelance t h i n ke r s w h o are housing our thoughts within a p h a n t o m s t o r y line with fictitious character t h a t e n a bl e u s to think unconditionally under t h e p re t e x t o f for ming a new nation in a s u r re a l re a l m and sourcing for newer values to bu i l d a b e t t e r future. The concept g ives us the l i b e r t y t o h a n dle our wor r ies in life, devoid o f o u r p e r s o n a l and social status. This gave us a u n i q u e m e d ium for freedom of thought and e x p r e s s i o n, p av ing way for In10se thi nking. We a p t l y n a m e d our company In10city, which is a l s o t h e n a m e of the Invented Vir tua l Nation.

3 3 . 3 I M R ea di o While our thoughts prog ressed for the v i r t ual nation, we felt the need for some r u n ning commentar ies and ad hoc inser tions.

T h i s paved the way for 33.3 IM Readio, the f i r s t ever Radio on pr int. All off a sudden we we re provided with a free for mat to switch or i n t r ude with a snippet, jo ke or song.

A s Ghost Wr iter s we star ted assuming ava tar s as Readio Jokeys(RJ) and we were on a p roduction spree and managed to produce a n d stitch contents in a for mat that is reader f r i e ndly. In10se conver sations that nor mally e n d up in a verbal squabble or per sonality c l a s h, gained new life in this new for mat.

Our Off ering We a re n ow p ositioning our selves as Freelance C o n t e n t P rov i der s and Ghost Wr iter s to author s a n d d e d i c a t i n g our selves to for m Wr iting and D i s c u s s i o n g roups across the world. We have a l s o p u t t h ro u gh a system that can enable any g ro u p t o e n g age in a Conver sation of their ow n a n d p ro d uce healthy content s o we will h ave a bu n d a n c e of Content for publications to va r io u s m e d i a avenues. We also make Low Cost a n d E a s y t o R e ad books under var ied title.

M ag a zin es a s R a di o Stati o n

It is our intent to as sociate with var ious m a gazines to dispense myr iads of creative p ro ductions that we would produce as it wo uld be impossible to encompass all into one p u blication. Our Genre enables us to view the M a gazines as already existing TV channels that c a n Telecast our prog rams on ar rangements as we can “stream” var ious episodes and genres c o n cur rently. Fur ther more, cer tain high and l ow -level conver sations that we produce is best p re s ented by existing magazines in the Genre.

Th e Am e r i c a n Id o l f o r Creat o rs

I n s h o r t we have created a model which can be l i ke n e d t o the “Amer ican Idol” for the world o f e x p re s s i on. Our focus now is to create the g e n re f o r var ious other languages and disper se i n t e r n a t i o nally.

In Campus Book Lending system O u r P r i m a r y target g roup of read er s are Univer sity / C o l l e g e S t u d e nts of all disciplines. Our mission is to e q u i p e a c h C o l lege/ Univer sity Campus with our READio S t a t i o n , s o a s t o enable students to conduct debates using i n t er n e t , c o m pile ar ticles, edit/ layout/ visualise contents a n d h ave t h e m published per iodically.

3 3 . 3 I M R e a dio g ives students from var ious var sities s u c h a s a r t s , c ommerce, Computer Science, visual media, j o u r n a l i s m e t c., to come together and showcase their t a l e n t b o t h o n pr int & electronic m edia. Intercolleg iate d e b a t e s w i l l s o on be on pr int, organised and conducted by s t u d e n t s t h e m selves, and published to the world.

To s e r ve o u r Target Group in a better f ashion and to e n a bl e t h e m p ar ticipate in Debates, we plan to establish I n 1 0 c i t y K i o s ks / Facility Centre, across all college/ u n ive r s i t y c a m puses.

A s o u r s i s a rapid publishing model, and taking into a c c o u n t t h e e x pending capacity of students, We are rolling o u t o u r P u bl i c ations in a “Buy & Retur n� system, where t h e n e t t R e a d ing Fee per book is between Rs.10- Rs.30.

B y t h i s we f e e l that students are encouraged to read more b o o k s , w h e re the book pr ice is not a deter rent to their i n t el l e c t u a l a d vancement.

- P R I N T R ADIO S TAT I O N from w i t h i n C a m p u s.

Benefits to the institution and Students

Students & F a c u l t y c a n t ogether p ro d u c e h ealthy A r t i c l e s / Wr iteu p s i n a n FAQ / d i s cu s s i o n f o r mat & publishing through In10city.

- S t u d e n t s g ain exper ience on Complete life-cycle of P u bl i s h i n g , r i ght from Creating, Compiling, editing and u p t o D e s i g n i n g, illustrating, layout and deliver ing through p r i n t a n d e l e c tronic media.

- E - C e l l / MBA students can gain exper ience on O r ga n i z i n g “ Book Promotion/ Sales� events and gain h a n d s - o n e x p e r ience in event management.

- Pa r t - t i m e e mployment oppor tunity for students where t h ey wo r k i n the campus and gain exper ience on all o p e r a t i o n s o f t he bookstore.

- R eve nu e s from Publishing can help fund var ious P ro j e c t s / C o l lege Car nivals / Symp osiums.

- Wi t h e a c h College/ Univer sity having its own R E A D I O s t a t i on, We foresee the INTERNET being put t o a p p ro p r i a t e use and for the development of a healthy f u t u re, w h i c h i s now being misused and abused.

- S t u d e n t s c a n star t their own busine ss venture by for ming c o m p a n i e s w h ere 40-50% of proceeds from Publications, w i l l b e m a d e available to them as Venture Capital.

A brief on the working of 33.3 IM READIO Kiosk • M e m b e r s h ip will be offered to all students & Faculty u p o n e s t a blishment of the kiosk, for Rs.100/-.

• T h ey w i l l be issued a Member ship card and reg istered t h ro u g h t h e Inter net.

• O n e o f o u r Book title will be g iven free as par t of the m e m b e r s h ip sign-up promotion.

• S u b s e q u e n tly they can purchase any title at 50% of M R P, i n t he range of Rs.50 - Rs. 150 • 2 0 % o f M RP pr ice will typically be the reading fee, w h e re t h e balance will be credited to their account, u p o n t h e retur n of the book.

• E a c h b o o k will have a unique code for each copy, s o s t u d e n t s can just drop the book in the drop-box w i t h o u t h aving to queue up for retur ning.

• M e m b e r s h ip also allows access to our Web-Por tal, w h e re t h ey can post reviews & ar ticles, and for m I n t e l l e c t u a l g roups to kick-star t exciting publications.

C o n s ent Form Date : Nam e o f I n st i t u t i o n : Dea r S i rs Re: C o n s ent fo r R EA D I O k i o s k i n our campus.

Hav i n g ga i n ed p re l i m i n a r y k n owledge from your mar ket i n g re p re s entat i ve a b o ut IN10CITY Book kios k , we wo u l d l i ke to i nv i te you for further disc u s s i o n o n t h e s et u p o f R EADIO kiosk in our cam p u s .

We a p p o i nt o u r as t h e co o rdi n ato r and fa c i l i tato r.

Na me & Contact no. o f facilitator for R EADIO station

Na m e , Signature, Seal o f D i rector /Principal/ H e a d of Insti tution

www .IN10CITY.co I N1 0 CIT Y p t e lt d 190, middle road, #10-08 Fortune centre Singapore 188979 Phone: (65) 6333-9450 Fax: (65) 6883-2484

IN 10 Nagar

C-72, Annanagar - East Chennai - 600102, India Phone: (9144) 4261-1902 Mobile: +91 97899-41248

contact@in10city.co