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Global Visual Effects (VFX) Market Outlook 2023-2028 : IMARC Group’s latest report, titled “Visual Effects (VFX) Market Outlook: Global Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2023-2028,” finds that the global visual effects (VFX) market is expected to exhibit a CAGR of 8.5% during the forecast period (2023-2028). Visual effects or VFX refers to the process of mixing the actual film shooting with false or animated imagery that is altered, created, or enhanced for live-action media.
It enables the integration of live-action footage and VFX to create realistic objects, characters, and environments. It assists filmmakers in producing special effects, such as explosions, fire, creatures, and destruction of things that could not be captured or performed during live-action filming. As a result, VFX finds extensive applications in movies, games, advertisements, and TV shows to create immersive experiences.
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The escalating demand for high-definition (HD) visual experiences in filmmaking represents the primary factor driving the market growth. In addition, there has been a significant shift toward high-quality productions with engaging visual effects, realistic animation, and VFX shots. Along with this, the rising expenditure on VFX by the film industry is another major growth-inducing factor. Besides this, the increasing penetration of over-the-top (OTT) media platforms, including Hulu, Netflix, and Amazon Prime, has augmented the demand for VFX. Furthermore, the leading players are integrating VFX software with innovative technologies, such as virtual reality (VR), artificial intelligence (AI), machine learning (ML), and natural language processing (NLP).
In line with this, the surging adoption of cloud models, including the pay-as-you-go model, that provide several benefits, such as flexibility in terms of storage, faster video processing facilities, higher availability, and sharing of work, has catalyzed market growth. Other factors, including the expanding media and entertainment industry, increasing consumption of high-quality video content, rising demand for 3D-UHD animated movies in theatres, advancements in VFX techniques, and ongoing research and development (R&D) activities, are also providing a positive thrust to the market growth.
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Key Market Segmentation:
The report has segmented the Global Visual Effects (VFX) Market on the basis of type, component, deployment mode, organization size and vertical.
Component Insights:
• Software
• Services
• Hardware
Product Insights:
• Simulation FX
• Animation
• Modelling
• Matte Painting
• Compositing
Technology Insights:
• AI (Artificial Intelligence)
• AR (Augmented Reality)
Application Insights:
• Movies
• Television
• Gaming
• Advertisements
• Others
Breakup by Region:
• North America
• Asia-Pacific
• Europe
• Latin America
• Middle East and Africa
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Competitive Landscape With Key Players:
The competitive landscape of Global Visual Effects (VFX) Market has been studied in the report with the detailed profiles of the key players operating in the market.
• Adobe Inc.
• Animal Logic
• Cinesite (Eastman Kodak Company)
• Digital Domain Holdings Limited
• Framestore
• Pixomondo
• Rodeo FX
• Scanline VFX
• Sony Pictures Entertainment Inc. (Sony Group Corporation)
• Technicolor SA
• The Foundry Visionmongers Limited
• The Walt Disney Company.
1. What was the size of the global Visual Effects (VFX) market in 2022?
2. What is the expected growth rate of the global Visual Effects (VFX) market during 2023-2028?
3. What are the key factors driving the global Visual Effects (VFX) market?
4. What has been the impact of COVID-19 on the global Visual Effects (VFX) market?
5. What is the breakup of the global Visual Effects (VFX) market based on the component?
6. What is the breakup of the global Visual Effects (VFX) market based on the product?
7. What is the breakup of the global Visual Effects (VFX) market based on application?
8. What are the key regions in the global Visual Effects (VFX) market?
9. Who are the key players/companies in the global Visual Effects (VFX) market?
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