PPT: Whiskey Market To Witness Huge Growth during 2020-2025

Global Whiskey Market Research Report and Forecast 2025

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Report Description Global Whiskey Market Overview:

According to the latest report by IMARC Group, titled “ Whiskey Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025�, the global whiskey market was valued at US$ 59.8 Billion in 2019. Whiskey is a distilled alcoholic beverage which is prepared from the fermented grain mash of corn, rye, wheat and barley. The alcohol content in whiskeys is increased by the process of distillation and is further aged in wooden barrels which are usually made of charred white oak. Some of the most common steps required for preparing good quality whiskey include mashing, fermenting, blending and bottling.

Moderate consumption of this beverage is associated with improving the metabolism, preventing stroke, enhancing heart functions, increasing the level of good cholesterol and fighting against cancer cells. Some of the most common types include Irish, Scotch, American, grain and blended whiskeys.

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Report Description and Highlights

Report Description Global Whiskey Market Trends:

Changing lifestyle patterns, in confluence with inflating per capita income and rapid urbanization, have catalyzed the demand for whiskey, particularly in the emerging economies. In addition to this, the growing trend of socializing and corporate gatherings is boosting the sales of alcoholic beverages across the globe. Growing awareness among consumers regarding the benefits of natural products has led them to shift toward organic whiskey variants which are prepared from organic barley and are aged in virgin oak casks. Innovations in the manufacturing of alcoholic drinks and proliferation of online retail stores providing ease of access, hassle-free shopping experience, along with premium brands and a wide variety to choose from, are also creating a positive outlook for the market.

Some of the other major factors contributing to the market growth include constant product innovations, the growing popularity of whiskey-based tourism and extensive promotional activities conducted by manufacturers. On account of the aforementioned factors, the market to witness moderate growth during 2020-2025.

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Report Description

Global Whiskey Market Segmentation: Breakup by Product Type: • • • • •

American Whiskey Irish Whiskey Scotch Whiskey Canadian Whiskey Others

On the basis of the product type, the market has been divided into American whiskey, Irish whiskey, Scotch whiskey, Canadian whiskey and others. Among these, Scotch whiskey is the most preferred segment.

Breakup by Quality: • •

High-end Premium Super Premium

Based on the quality, the premium category exhibits a clear dominance in the market. Other major segments include high-end premium and super premium.

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Report Description Breakup by Distribution Channel: • •

Off-trade On-trade

On the basis of the distribution channel, the market has been classified into off-trade and on-trade.

Breakup by Region: • • • • •

North America Europe Asia Pacific Middle East and Africa Latin America

On the geographical front, Asia Pacific holds the leading position in the market. Other major regions include Europe, North America, Middle East and Africa, and Latin America.

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Report Description Competitive Landscape:

The competitive landscape of the market has also been examined with some of the key players.

• • • • • • • • • • •

Diageo plc Bacardi Limited Suntory Beverage & Food Limited Pernod Ricard The Brown–Forman Corporation Asahi Group Holdings Ltd William Grant & Sons Holdings Ltd The Edrington Group Allied Blenders and Distillers Pvt. Ltd. Constellation Brands La Martiniquaise

The competitive landscape of the market has also been analyzed with the detailed profiles of the key players operating in the market including Diageo plc, Bacardi Limited, Suntory Beverage & Food Limited, Pernod Ricard, The Brown–Forman Corporation, Asahi Group Holdings Ltd, William Grant & Sons Holdings Ltd, The Edrington Group, Allied Blenders and Distillers Pvt. Ltd., Constellation Brands, and La Martiniquaise.

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Report Description and Highlights

Report Description

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