Women in Business Podcast

Women in business A podcast by Fanny & Nathalie

VIDEO SUBMISSION 50% NATHALIE MARIANA LOUISE LARSSON BA FASHION MARKETING & COMMUNICATION LEVEL 5, 2017-2018 5FAMK004C VIDEO TECHNIQUES AND VIDEO LANGUAGES CWK2 ALEX BELTRAN & ANNA GIRALT GRIS

TABLE OF CONTENT WOMEN IN BUSINESS CONCEPT. POTENTIAL SWEDISH POWER - WOMEN TO INTERVIEW COVER AND PODCAST INSPIRATION. INSPIRATION MOODBOARD STORY OF VIDEO TECHNICAL SCRIPT MUSIC AND SOUND PREE PRODUCTION STORY BOARD B

WOMEN IN BUSINESS

A podcast by Fanny & Nathalie

THE CONCEPT As two young girls who are soon entering a new chapter of life after university, we have many aspirations of what we want to achieve in our life. However, growing up we didn’t have the female role models to look up to. We have grown up with Steve Jobs, Mark Zuckerberg and Barack Obama’s, all great leaders. But where is all the female leaders and entrepreneurs? It is until now recently that women are gaining more attention and the question of equality are being raised. In this podcast we want to acknowledge the powerful women of our time. And most important, find out what their secret to success is. This podcast will be presented in Swedish interview format, where we meet a new profile every week. What's going to differentiate us from the rest podcasts already existing is that it will be seen from the point of view of young girls that want to succeed and create something valuable in life.

POTENTIAL POWER WOMEN TO INTERVIEW • • • • • • • • • • • •

Isabella Löwngrip - LCC Kenza Zouiten – Ivyrevel Anine Bing – Anine bing clothing Therese Lindgren – Youtube Paula Uribe Sofi Farman Petra Tungården Ulrika Linde – The healthy box Martina Bonnier – Damernas Värld Hanna & Amanda – Daisy Grace Sara Biderman – Stylist Elina Berglund – Natural Cycles

• • • • • • •

Gunilla Von Platen – Transcom Birgitte Bonneson – Swedbank Christina Saliba – Invest in Her Camilla Läckberg – Författare Sabina Wizander – KRY Hoss systrarna – Event Amanda Linneas – Från insta

COVER INSPERATIONS

INSPERATIONS

STORY OF VIDEO The video, is the launching video for Women In Business that will be released in Sweden on the 1 october 2018.

The launching video is supposed to reflect who we are, what we stand for and what we represents. Therefore its divided in different sequences reflecting on our personality. We are presenting a mixture of a serious side and a fun/relaxed side in terms of, displaying to our audience the real personality and tone of voice of Women in business.

TECHNICAL SCRIPT SCENE 1: Logo in black and white of “Women in Business” SCENE 2: (Medium Shot) Nathalie looks directly in the camera stating: “ I am a woman in business” SCENE 3: (Medium Shot) Fanny looks directly in the camera and quotes: “When women support each other, incredible things happen” SCENE 4: (Medium Shot) Nathalie looks directly in the camera and quotes: “Behind every successful woman is a tribe of other successful women who have her back” SCENE 5: (Medium Shot) Fanny looks directly in the camera and quotes: “Feminism isn’t about making women stronger, women are already strong. Its about changing the way the world perceives that strength” SCENE 6: (Medium Shot)Nathalie and fanny sharing the same frame, doing a presentation of them self´s: N: Im Nathalie F: and Im Fanny N & F: Welcome to Women in business

TECHNICAL SCRIPT SCENE 7: (Wide Shot) Nathalie and fanny sharing the same frame, doing a presentation of them self´s: N: We want to praise and bring forward today's successful women F: And we are going to reveal what their secret is Follow us every week, where we are meeting inspiring and interesting women N: Lets do this & F: Lets do this SCENE 8: (Medium shot) Fanny and Nathalie sharing frame, wearing equipment for recording a podcast, signing: N & F: I am woman, hear me roar In numbers too big to ignore SCENE 9: (Wide shot) Fanny and Nathalie sharing frame, walking towards the camer, laughing.

SCENE 10: Final scene, Logo of “Women in Business”

MUSIC AND SOUND When it comes to the music of the video we want to spread an inspiring and encouraging feeling of background music. Taking in consideration legal terms and conditions, of using music and sound for a public video. The music is therefor taken from freemusicarchive.org and the song chosen is SCOTT HOLMES 06 Corporate_Technology.

PREE PRODUCTION LOCATION The video is shot in studio to create a conservative and professional environment. This environment is created by simplicity, with white background and an simple styling.

STYLING The styling of Nathalie and Fanny will be sophisticated and professional business women dressed in simple black and white apparel to match the logo and tone of voice.

PROPS Microphone of podcast Headphones 2 Chairs

LOCATION

STORY BOARD

BIBLIOGRAPHY freemusicarchive.org, Music for video, 2018, (Online) Avalible at: http://freemusicarchive.org/ youtube.com, Always #like a girl, 2014, (Online) Avalible at: https://www.youtube.com/watch?v=XjJQBjWYDTs&t=1s