The IDEAS BOOK

IT'S NOT ABOUT IDEAS. IT'S ABOUT MAKING IDEAS HAPPEN.

- Scott Belsky

IDEA MANUFACTURER is a boutique business consulting firm located in the historic village of Harlem, NY. We identify and alleviate business pressure points to optimize workflow and maximize profits.

Welcome to the IDEAS BOOK!

I'm excited you're here, so let's get acquainted; I'll share a bit about how it started and how it's going.

One day I was visiting my friend's store and took inventory of some logistical items that, if addressed, would move the speed of sales transactions. After implementing a few solutions, she noted that other small business owners could use my help. Well, it has been years since that happened, and I am proud to say that 2023 marks ten incredibly productive years of manufacturing big ideas for small businesses.

Over the past decade, we have worked with emerging entrepreneurs, seasoned business owners, and non-profit organizations. It has often been a wild ride and simultaneously the most rewarding experience. While we do transformative work with our clients, we are also students in their industry classrooms. We are inspired by the adventure of utilizing our expertise with innovative applications and witnessing the alchemy that occurs when established business practices and exploratory visions come together.

We invite you to get familiar with our core business pillars and cornerstone programs. Discover how they can be used to springboard your inner entrepreneur, solve a business challenge, or develop curated programming for your organization.

Let's ideate together.

Gina B. Ramcharan Chief Idea Curator Idea Manufacturer

OUR PROCESS IS PRESSURE TESTED

20+ years seasoned corporate background in consumer 20+ years seasoned corporate background in consumer goods and eCommerce for world-renowned brands. Tried goods and eCommerce for world-renowned brands. Tried and tested best practices applied across various industries and tested best practices applied across various industries to ensure successful outcomes. Cross-functional to ensure successful outcomes. Cross-functional experience for earned insight into business processes at experience for earned insight into business processes at every level. every level.

Everything from starting your business to scaling it up should be tackled in a visionary way. Clients who understand and trust our secret sauce are the same dreamers and doers we are. We approach our projects with a "high trust, high performance" mentality, ensuring that you are not just our client but also our partner.

A P A R T N E R W H O J U S T

" G E T S " Y O U M O V E S Y O U F O R W A R D F A S T E R

SQU ARE ONE

So you have a business idea you want to get off the ground, but you don't know where to start. Our Square 1 packages are just what you need. We work with you to put the pieces in place and create a professional business plan.

BUSI NESS MG MT

We recognize some of us would prefer to do only what we do best and leave the rest to someone else.

Product is hero, and that's why we offer Business Management services. Let us help you make the time to create and do what you love.

STRA TEGIC MNV RS

Strategic Maneuvers are mandatory for business success. You know where you want to take your business, but you are not sure how to get there. If you desire a professional redirect to put you on course to scale, we are here for you.

BUSI NESS EVE NTS

Planning the perfect Business Event is a business unto itself. Our company knows how to position your event to take center stage. We understand it is not just another professional gathering - it is your brand in action. Let's leave them wanting more.

SERVICES

Smart solutions for busy professionals

SPEAKER ENGAGEMENTS

Powerful stories and motivation from the industry frontlines

BUDGET AND SALES PLANNING

We analyze the financial health of your business and help you understand how to improve it. Just say no to confusing forecasts and financial reports, and let us build a bridge between your product and your finances

ORGANIZATIONAL DEVELOPMENT

Bring a new level of clarity to the functionality of your organization, so you can make real changes for the better

MARKETING

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Frustrated by your sales figures? We identify what's holding back your growth, create a new sales strategy, and measure your progress over time

The Immersive demystifies the critical steps all founders need to nail in order to turn a dream into a thriving reality. This business plan immersive will put you on schedule to launch your goals with confidence and guide you through writing your plan -- from financials all the way through to marketing.

IT'S TIME TO GET IN THE DRIVER'S SEAT

IM / THE IMMERSIVE

WHO

If you're a solopreneur, side hustle gogetter, or a day-job warrior serious about transitioning to business owner, this was MADE FOR YOU.

HOW

A 12 session deep-dive built to totally immerse you in the plan. Designed to help you win; these sessions come with assignments tailored to a business's earliest stages for a rock-solid foundation.

WHY

Without a foundation, no business - no matter how great the idea - can stand strong and scale. By using a lean business plan model, we leave the fluff behind and get straight to work.

Did you know you have psychic superpowers?

You will, after this course! We help unveil what your next 12 months look like, leaving your view of the future laser-focused. Forget just reacting to events as they happen; it's much easier (and less expensive) to outline your goals and create a strong place from which to pivot as necessary. Crystal Ball not included.

BE YOUR OWN SUPERHERO

WHO

ImVision is for folks who have active businesses in 1 of 3 phases we call, Crawl, Walk, or Run. We also welcome those high-octane side hustlers. If you're looking to get ultra-efficient, be able to see the next year of your business clearly, as well as create and execute against strong goals, then this is for you!

HOW

Through a series of exclusive deep thinking, anticipating, and reacting exercises designed to flex your founder muscles, we future-proof and triple test your ideas. No more guesswork; you'll leave this session knowing if those ideas sink or swim. You can come up for air when we're done.

WHY

No foresight leads to saying, "hindsight is 20/20". This workshop is all about time, which is why we get that GO FORWARD plan down in one session. A lean mindset is all about QUALITY over quantity.

You finally came up with your Big Idea, but where do you go from here - and how should you even start We work hand-in-hand with you to flesh out your inspiration and fine-tune your goals to create a solid, sustainable plan and a pathway to set it all in motion. Who knows That idea may be even bigger than you think

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WHO

HOW

WHY

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Idea Shop is perfect for anyone who KNOWS their ideas are good but is a little lost on how to move past idea and into framework and execution. If you re looking for a path and guide to fine-tuning (and defining!) some of your best ideas, this workshop was built for you.

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A hands-on undertaking, the IdeaShop workshop is built around hands-on learning and guidance. Focusing on exercises built to fine-tune strategy, gain clarity, and go from idea to solid concept, from solid concept to actionable plan.

Chaos and a clear path or actionable strategy don't typically mix. By gaining clarity and getting expert help understanding the ideation process, we set ourselves up to succeed vs staying stuck

It s one thing to be a mom-and-pop shop or to be doing relatively well selling online - It s a whole other ballgame to scale up to big box. This workshop helps you go big, the RIGHT way. Understand what it takes to start those conversations, author the RIGHT kind of partnerships, and prepare for next-level growth.

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WHO

Designed specifically for retailers, wholesalers, and eCommerce companies, IMpact gives you the toolbox you need to scale your business upward. Coursework explores the tools that larger retailers use to keep their businesses afloat and, most importantly, on track for sustainable, long-term growth.

HOW

A truly differentiated experience, IMpact is built on over ten years of behind-the-scenes, hands-on experience working with some of the biggest names in retail, such as Macy s, Nordstrom, Whole Foods and beyond. With a focus on sustainable growth, this session gives you the same tools the big players use (and look for) when working with partners, such as fulfillment preparation and insights, margin deep dives, language, and more.

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WHY ' '

You don t know what you don t know - but on a field this big, mistakes can be costly. This workshop ensures small businesses are armed with the tools needed to make big-box growth possible AND profitable.

Do what you love, and you ll never work a day in your life. But just how true is this claim? Should you move your passion project from hobby to full-time income? The IMpassion workshop helps participants decide if they really want to follow a path to entrepreneurship or leave the side hustle to the side.

DON'T START TOMORROW, START TODAY

WHO

This one is for the side-hustlers, hopeful entrepreneurs, or corporate go-getters considering leaving their day job. Starting a business is an exciting, powerful, and transformative process - but it is NOT for everyone; if you're on the fence - this is for YOU

HOW

After working with hundreds of entrepreneurs across categories, sizes, and varying levels of experience, there have emerged key considerations and practices every entrepreneur should make and take before moving to full-time founder. This workshop is designed to work through practical exercises, deep introspection, and discussion to help you honestly assess the right path for yourself.

WHY

The work is hard, success doesn't come overnight, and many practical considerations must be made before making the leap into the founder arena. With proper guidance and honest introspection, we can move forward feeling fully confident or avoid learning a difficult and expensive lesson.

MARKETS

A thought leader, Gina partners with clients to extract new ideas and strategies that breathe life into their businesses and forecast potential obstacles to avoid or eliminate.

Gina has successfully worked with clients in the personal services, retail, eCommerce, hair care, non-profit, construction, consumer goods, and food & beverage industries.

Gina served as the Architect and Program Director for THE LILLIAN PROJECT, Harlem's first business incubator for African American women. This was the first of her ongoing series of programs that create economic and social change to empower and uplift the Black community

GINA B. RAMCHARAN CHIEF IDEA CURATOR IDEAMANUFACTURER COM GBR@IDEAMANUFACTURER COM

THE IDEAS BOOK