KAROLINA RUTKOWSKA
GRAPHIC DESIGNER
CV / PORTFOLIO
SENIOR
KAROLINA RUTKOWSKA
GRAPHIC DESIGNER
wwwidcreativeseu https://wwwlinkedincom/in/karolina-rutkowska-245ba31/
Creative graphic designer with over 10 years of experience in the industry, fully involved in managing the design process - from concept to completion.
My work is based on an in-depth analysis of visual trends, which enables me to create unique graphic solutions that effectively enhance the image of brands.
The ability to work effectively both as part of a team and independently allows me to effectively lead multiple parallel projects. I make full use of my skills to enhance brand awareness and achieve clients' business goals.
lcom https//wwwcoroflotcom/rutkowskakarolina/stream
EXPERIENCE
052024
INDIGO NAILS / SENIOR GRAPHIC DESIGNER
Creating engaging graph c des gns for socia med a (Instagram, Meta) and advertis ng campaigns (Google Ads web and mobile banners) wh ch ncreased user engagement and brand recognition
Develop ng promotional materia s for internal use and ndustry events wh ch strengthened the company's image at conferences and in re at onsh ps with partners
Designing product packaging that ref ected the brands unique sty e
Collaborating effective y with the marketing, sales production and print ng departments to ensure visual consistency and timely pro ect completion
2023 DESIGN STUDIO ID CREATIVES / LEAD DESIGNER
Develop ng a design concept that cons ders cl ent preferences industry trends functional ty, and aesthetics
Preparing in tial sketches, mood boards, and mockups.
Creating comprehens ve graphic designs inc ud ng logos corporate identit es promotional mater als packaging, webs tes and social media assets
Produc ng cohesive marketing and advertising materials that al gn with the brands v sual dentity
Clients: Gemso, Albea Poland, Hexe Line Eva Krause
20152022
DESIGN STUDIO ASYMMETRIC / SENIOR GRAPHIC DESIGNER
Developing co or palettes fonts, and graphic e ements al gned with brand aesthetics
Design ng v sual dentities
Creating posters, flyers and catalogs to showcase brand products
Craft ng content for webs tes blogs and social media
to enhance brand awareness
Design ng labe s and packaging
Cl ents Petrol Industries, Oger, Stan ey Jeans Sempre
Lee Cooper Sa sa Jeans Freestar, PLNY, Fem Pleasure Prosto Prym Fashion, On Fleek.
20142019 PUBLISHING HOUSE AMEET / SENIOR GRAPHIC DESIGNER
Creat ng projects concepts, and layouts for ch ldrens books, emphasizing clear typography and effective ut lization of mages in accordance w th existing brand gu delines
Close co laborat on w th the preproduct on department on a dai y basis
Participation n key market ng and des gn briefings ensuring alignment of own work w th the strategies of Disney, Lego, Dreamworks Mattel and Viacom.
20122015
MARILYN / MIDDLEWEIGHT GRAPHIC DESIGNER
Deve op ng marketing pro ects
(packaging store d sp ays, catalogs presentations and advert sements) and ensuring they exceed brand expectat ons Managing up to 5 projects or tasks s multaneously, under pressure to meet weekly deadl nes.
Des gn ng hosiery patterns in ine with brand trend gu delines
Overseeing the imp ementat on of marketing products resulting in sav ngs of up to 30% of overall costs.
Actively part cipating in photo sess ons for new collection launches
20092012
PROMEDIA PUBLISHING HOUSE / FREELANCE JOURNALIST
Prepar ng artic es and presentations
Participation n fashion trade shows with n the EU
Conduct ng nterv ews with industry professiona s in the fashion sector
EDUCATION
Copenhagen Business School
01 2023 - 032023 | Copenhagen Business School
Postgraduate Degree On ine
Sustainable Fash on
Macquarie University
Sydney, Australia
01 - 03 2023 | Postgraduate Degree, Online
Global Sustainability and CSR
ESMOD, Paris Academy of Fine Arts
Łódź, Poland
COURSES
DOMESTIKA
2023 | Tatabi Studio
Sustainable packaging design for e-commerce
Packaging design creating unboxing exper ences
Creating an original logo from scratch
2023 | Emi Salonen
Sustainab e visual identities: creating positive impact
092008 - 072009 | Postgraduate Degree Fashion Marketing
09.2003 - 062008 | Master of Fine Arts
SKILLS
Proficiency in software programs: Adobe Creative Suite (Photoshop Illustrator InDesign XD), Figma, Canva
Creativity, refined sense of aesthetics and composition
Project development skills.
Teamwork ski ls
Responsib lity reliab lity and selfreliance in daily tasks
LANGUAGES
Polski
Angielski - C1
Francusk - B2
2023 | Fibra
Brand and packaging design
2023 | Gudy Herder
Mood board: Effective presentation of concepts
2023 | Leticia Imai
Creative work and effective communication on social media
2023 | Jennifer Hayashi
Graphics for soc a med a: stand out online
2023 | Natal a Escano
Introduction to P nterest: Profile Boards and Pins
2023 | Mirko Santangelo Figma Unveiled
Creativity Center Targowa
052023 | Design Thinking
How to build med a relations
How to promote a product/service with a small budget
LINKEDIN LEARNING
05.2022 | Adobe XD Essential Training Design, Prototype, Share and Collaborate
(48) 576 570 654 karolinarutkowska2107@gma lcom https//wwwcoroflotcom/rutkowskakarolina/stream
CONTACT
Karolina Rutkowska 00 48 576 570 654 rutkowskakarolina@gmai .com
PORTFOLIO
wwwidcreat veseu
https//wwwcoroflotcom/rutkowskakarolina/stream
https//wwwbehancenet/karolinarutkowska
SOCIAL MEDIA
https//wwwl nkedincom/in/karo ina-rutkowska-245ba31/
https//wwwfacebookcom/karolaolahanna https//wwwinstagramcom/karolina rutkowska id/ https//wwwpinterestit/karolina rutkowska id/
(48) 576 570 654 karolinarutkowska2107@gma lcom https//wwwcoroflotcom/rutkowskakarolina/stream
GEMSO
BRANDING , PACKAGING & WEBSITE DESIGN
Gemso's branding is a seamless fusion of elegance, precision, and sophistication, mirroring the founders' passion for fencing and their deep fascination with diamonds.
At the core of Gemso's brand identity is the heart and arrows motif, symbolizing both the love for gemstones and the strategic precision reminiscent of fencing movements.
https://wwwidcreativeseu/gemso
(48) 576 570 654 karolinarutkowska2107@gma lcom
https//wwwcoroflotcom/rutkowskakarolina/stream
POPPIES
PRINT & PACKAGING DESIGN
Inspired by the delicate beauty and vibrant energy of poppies in bloom, the print collection seamlessly blends femininity with a contemporary edge.
The print design showcases intricate floral patterns that exude grace and allure.
https//wwwidcreativeseu/poppies
karolinarutkowska2107@gma lcom
https//wwwcoroflotcom/rutkowskakarolina/stream
karolinarutkowska2107@gma lcom https//wwwcoroflotcom/rutkowskakarolina/stream
HEXE LINE
SOCIAL MEDIA, STORE DISPLAY & PACKAGING DESIGN
The aim was to create a seamless brand experience across social media, shop displays, and packaging design, effectively communicating the essence of the Hexe Line collection while engaging and enticing potential customers.
The task was to promote the elegant and informal collection by Hexe Line embarked on a multifaceted approach, integrating elements of nature-inspired aesthetics with vibrant, yet harmonious, color schemes.
https://wwwidcreat veseu/monochromeblooms
(48) 576 570 654 karolinarutkowska2107@gma lcom https//wwwcoroflotcom/rutkowskakarolina/stream
O'LEAVES
PRINT & PACKAGING DESIGN
The branding and packaging design for O'Leaves Natural Cosmetics embodies a harmonious blend of nature-inspired aesthetics, premium quality, and eco-conscious values, inviting customers into a world of organic beauty and sustainable luxury.
https//wwwidcreativeseu/oleaves
(48) 576 570 654
karolinarutkowska2107@gma lcom
https//wwwcoroflotcom/rutkowskakarolina/stream
