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Real-Time Location-Based Mobile Selling
Super Fast Delivery and Instant Pickup Counters
You probably would be familiar with geotargeting done by retail brick and mortar stores. When a customer walks in the vicinity of a store, the in-store mobile app sends push notifications to the customer’s Smartphone and alerts him/her to the latest sales and offers.
E-commerce trend that is gaining popularity is “Order Online and Pickup at a Store.” Customers can place their orders online, and the e-commerce app will direct them to the nearest affiliate from where they can pick up their orders within minutes.
03 AI Powered Personalization
Artificial Intelligence and machine learning are used to provide customers with a high degree of personalization. AI holds massive potential for ecommerce companies since it provides dynamic and adaptable targeting. Using AI, ecommerce companies can show products that are linked to the user’s interests, which they are more likely to purchase.
04 Voice Powered Shopping
For instance, take the case of Amazon’s Alexa. When a user asks for a product recommendation, Alexa is likely to show results having the “Amazon’s Choice” badge. This is a huge benefit for ecommerce sellers who have partnered with Amazon.
05 Shopping using AR Technology
Today, AR and VR technologies are one of the most sought-after b2c and b2b eCommerce website features, and more and more ecommerce store owners are wooing shoppers using these technologies. From virtually trying on clothes to envisioning the same product in different colors, AR and VR are all set to provide customers with an enhanced shopping experience like never before.
06 Blockchain
07 Single-Click Checkout
Blockchain adds more than transparency to the online shopping journey. It can also play a huge role in streamlining payments, and speeding up transactions, with improved security.
08 Chatbots to Handle Customer Queries
The benefits of one-click checkout are many: it reduces shopping cart abandonment rates, helps customers make repeat transactions quickly, thereby boosting overall sales.
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Chatbots have been around for some time now. But, today’s chatbots have come a long, long way. Today chatbots are powered by neural networks, machine learning, and even AI technology. The result – they are highly intuitive and can provide customers with exceptional customer services.
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Social Commerce
Digital Storefronts
A glance at your social newsfeed on Facebook, Twitter, Instagram, Pinterest reveals that there are plenty of pop-ups advertising direct purchase via social media networks.The power of social commerce is huge, and both ecommerce retailers and social media platforms are reaping the benefits of it.
One of the biggest challenges for ecommerce retailers is that – they are unable to replicate the shopping experience offered by physical stores. Even today, people love visiting retail stores, touching and feeling the goods on display, trying out products and just enjoying the exhilarating thrills of being in the store.
* 208, Hiawatha Blvd,Lake Hiawatha, New Jersey. 07034, United States hello@icecubedigital.com
https://www.icecubedigital.com/
(862) 345-6662